• Title/Summary/Keyword: convergence

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Effects of Mobile Social-Commerce Shopping Mall Attributes and Business Characteristics on the Shopping Satisfaction and Shopping Mall Loyalty: Focusing on Purchasers of Fashion Clothing (모바일 소셜커머스 쇼핑몰 속성과 업체 특성이 쇼핑 만족도와 쇼핑몰 충성도에 미치는 영향: 패션의류 구매 경험자를 중심으로)

  • An, Sang-Hee
    • Journal of Digital Convergence
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    • v.18 no.8
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    • pp.435-446
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    • 2020
  • The objectives of this study are to understand the factors composing the attributes of mobile social-commerce shopping mall and the characteristics of shopping mall business, and also to verify the effects of those attributes on the shopping satisfaction and shopping mall loyalty. The respondents participating in this study are the consumers who have experiences in purchasing fashion clothing in mobile social-commerce shopping mall within the last one year. The results of this study are as follows. First, the personally-customized service and convenience of shopping mall had positive effects on the social-commerce shopping satisfaction. Second, the personally-customized service and diversity of products had positive effects on the shopping mall loyalty. Third, the reputation of shopping mall of the characteristics of social-commerce shopping mall business had positive effects on the shopping satisfaction and shopping mall loyalty. This study above could provide the important implications for the establishment of marketing strategies for vitalizing the fashion clothing market of social-commerce shopping mall.

The effect of the satisfaction of education welfare project on the school adaptation and mediative effect of social capital : Difference between elementary and middle school students (교육복지 사업에 대한 만족이 사회적 자본을 매개하여 학교적응에 미치는 영향: 초·중학생 간 차이를 중심으로)

  • Choi, Kyung-Il;Lee, Jong-Ik;Yoon, Yeong-Ae
    • Journal of Digital Convergence
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    • v.18 no.8
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    • pp.485-492
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    • 2020
  • The purpose of this study is to find the mediative effects of social capital in the effective path of the satisfaction of education welfare project on school adaptation, and to find out the path difference between elementary and middle school students. We surveyed 153 elementary and 124 middle school students in Gangwondo. These data analyzed by multiple group analysis of structural equation. Elementary school students realized that social capital has an effect on school adaptation. Middle school students realized that the satisfaction of education welfare project has an effect on school adaptation, and social capital has an effect on school adaptation. There is not a mediative effect of school capital on the effect of the satisfaction on school adaptation for two groups. Based on these results, implications to improve the school adaptation for elementary and middle school students were suggested.

Research Trend Analysis on Living Lab Using Text Mining (텍스트 마이닝을 이용한 리빙랩 연구동향 분석)

  • Kim, SeongMook;Kim, YoungJun
    • Journal of Digital Convergence
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    • v.18 no.8
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    • pp.37-48
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    • 2020
  • This study aimed at understanding trends of living lab studies and deriving implications for directions of the studies by utilizing text mining. The study included network analysis and topic modelling based on keywords and abstracts from total 166 thesis published between 2011 and November 2019. Centrality analysis showed that living lab studies had been conducted focusing on keywords like innovation, society, technology, development, user and so on. From the topic modelling, 5 topics such as "regional innovation and user support", "social policy program of government", "smart city platform building", "technology innovation model of company" and "participation in system transformation" were extracted. Since the foundation of KNoLL in 2017, the diversification of living lab study subjects has been made. Quantitative analysis using text mining provides useful results for development of living lab studies.

Comparative study of cultural tourism industry in Korea and China - Focusing on local cultural tourism products - (한·중 문화관광산업 비교 연구 - 지역 문화관광상품 중심으로 -)

  • Hwang, Gyun-Jeong
    • Journal of Digital Convergence
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    • v.18 no.8
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    • pp.97-102
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    • 2020
  • In this paper, the concept of the diversified cultural tourism industry in Korea and China was summarized and the research direction was suggested. Also, the characteristics and status of the cultural tourism industry were analyzed. As a characteristic of the cultural tourism industry in both Korea and China, it exhibited similar cultural tourism forms such as performances, theme parks, festivals, and museums. Korea had a unique cultural tourism form called Hallyu cultural tourism, and China is also a rare cultural arts complex in Korea. And has developed cultural tourism. The strength of the Korean culture and tourism industry is that it is rich in cultural resources and possesses many assets with cultural contents, and the strength of the Chinese culture and tourism industry is that it has abundant tourism resources and huge economic power. As such, Korea and China with many similarities were found to be a country with high interest and potential in the cultural tourism industry, which is growing into a high value-added industry in the future. In addition, in order to continuously and stably develop the cultural tourism industry, continuous efforts and interests and proper research must be conducted so that the two countries can coexist with each other.

The Relationship between Meaning in life and Resilience in Middle-aged adults : Mediating effect of Self-esteem (중년의 삶의 의미와 회복력과의 관계 : 자아존중감의 매개효과)

  • Lee, Jeong-sook
    • Journal of Digital Convergence
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    • v.18 no.8
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    • pp.253-261
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    • 2020
  • The purpose of this study was to investigate the mediation effects of self-esteem on the relationship between meaning in life and resilience in middle-aged adults. The data were collected from May to June 2019 by giving a questionnaire to 148 middle-aged adults between the ages of 45-64 years. The research tools were meaning in life, self-esteem, and resilience. The data were analyzed with descriptive statistics, t-test, one-way ANOVA, Pearson's correlation coefficients, and multiple linear regression using the SPSS/WIN 21.0 program. The result showed that the difference in resilience relating to general characteristics were significant age, religion, and health. There were significant positive correlations among meaning in life, self-esteem, and resilience. Self-esteem had a mediating effect on the relationship between meaning in life and resilience. Based on the findings of this study, in order to strengthen the resilience of middle-aged adults, it is necessary to develop a program that promotes self-esteem as well as meaning in life. This will help them have a healthy middle age and improve their quality of life.

A Study on the Expression of Philosophy Agenda through Animation Contents - Focusing on Korea's Animation film "Padak(2012)" - (애니메이션 콘텐츠를 통한 철학적 의제표현 연구 - 한국 애니메이션 영화 "파닥파닥(2012)"을 중심으로 -)

  • Kim, Ye Eun;Lee, Tae Hoon
    • Journal of Digital Convergence
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    • v.18 no.8
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    • pp.391-399
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    • 2020
  • Even though the animation industry has been growth since 2011, there is still imitation by public stereotype which insists that animation is only able to cover the young age group and is not the proper genre of art to convey a social or a philosophical agenda. However, describes the philosophical agenda of 'social class' and 'life and death' in the limited space by expressing characteristics and background of fish through its own way. Thus, it shows how animation goes beyond aforementioned limits. Straying from traditional happy-ending, it criticizes present social problems by telling despite fishes' effort they cannot escape from structural contradictions. The drawing technique in musical expresses the character's ideology and attitude to make people think about how we will behave in the face of life and death. Therefore the purpose of this paper is analyzing director Lee Dae-hee's animation and present the genre expandability of animation.

A Preliminary Study on State Responsibility for Establishment and Protection of Information and Telecommunication Infrastructure in COVID-19 Pandemic (코로나19 사태에서 국가의 정보통신기반 구축·보호 책임에 대한 시론적 고찰)

  • Park, Sangdon
    • Journal of Digital Convergence
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    • v.18 no.8
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    • pp.49-54
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    • 2020
  • COVID-19 pandemic is an opportunity to recognize the necessity of information and telecommunications infrastructure which is base of information and telecommunication. This paper discusses the importance of information and telecommunications infrastructure in COVID-19 pandemic and overview proper institutional measures to fulfill state responsibility for establishment and protection of the infrastructure through documentary survey and normative study with juristic consideration. Information and telecommunications infrastructure has critical functions to respond to the pandemic and is one of the key to make digital transformation. A state is responsible for establishment and protection of Information and telecommunications infrastructure. Institutional measures have significance for the state responsibility and they are formed by not only statute but also constitution with making state object provision for establishment and protection of Information and telecommunications infrastructure. This paper shows premise and direction of further studies on related individual legislation.

A Study on the Effects of Paramedic Students' Major Selection Motivation and Occupational Values on Employment Preparation Behavior (응급구조(학)과 대학생의 전공선택동기와 직업가치관이 취업준비행동에 미치는 영향에 관한 연구)

  • Park, Daesung;Kim, Yongseok
    • Journal of Digital Convergence
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    • v.18 no.8
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    • pp.263-270
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    • 2020
  • This study was conducted to identify the effects of major selection motivation and occupational values on employment preparation behavior for paramedic students', and to provide basic data for improving employment preparation behavior based on the results. After receiving the consent to participate in the research from November 4 to 8, 2019, a self-written questionnaire was conducted for 3rd and 4 year university paramedic students' located in D Metropolitan City and J Province. Among the collected data, 341 parts, except for the 9 parts with insufficient response, were finally analyzed with SPSS ver. 12.0 (Window). Results, personal motivation of major selection motivation, intrinsic work values of occupational values, and extrinsic work values were influenced in order to employment preparation behavior.Therefore, it is considered that it is necessary to open a vocational value course in individual and group counseling and regular or non-regular curriculum considering the characteristics of gender and grade, major selection motivation, and occupational oalues.

The Study of Interaction Design for Preventing and Reducing of Carsickness of Passengers in an Autonomous Mobility (자율주행 모빌리티 탑승자의 멀미 예방 및 완화를 위한 효과적인 인터렉션 디자인 연구)

  • Kim, Soo-Hyun;Kim, Jae-Yeop
    • Journal of Digital Convergence
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    • v.18 no.8
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    • pp.447-457
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    • 2020
  • Mobility passengers with over four levels of autonomous driving are more likely to feel carsickness because they do not drive independently. Therefore study on how to prevent or mitigate carsickness are needed to ensure comfortable and productive moving experience of passengers. Therefore this study looked into prior researches on the causes and solutions of carsickness and conducted a survey on the specific situation of carsickness among the general public. Based on this preliminary study the four interaction guide lines for preventing and mitigating of carsickness were designed and validated by performing a CVT (Concept value test). The study have shown that people prefer auditory sense and somatic senses for response in carsickness. These current have been similar in CVT and I believe that specific interaction design proposals and validations will be needed in the future.

The Effects of Time Monitoring and Goal Orientation on Persuasion (시간 모니터링과 목표지향이 설득에 미치는 영향)

  • Min, Dongwon
    • Journal of Digital Convergence
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    • v.18 no.8
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    • pp.103-109
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    • 2020
  • The aim of this research is to investigate the effect of how individuals monitor the time in their life on persuasion and the moderating role of goal orientation and types of persuasive message in the relationship between time monitoring and persuasion. By controlling participants' time horizon perspectives (THPs), an experiment using a 2 (THP: limited vs. expansive) × 3 (goal orientation: approach vs. avoidance vs. control) × 2 (message type: emotional vs. knowledge-related) between-subjects design was conducted.. Results showed that when participants with limited THP, those who oriented avoidance goals were more favorable to knowledge-related messages, whereas those who oriented approach goals preferred emotional messages. Participants with expansive THP were more persuaded by knowledge-related messages, regardless of pursuing goal types.