• 자원ㆍ환경경제연구
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• 제28권4호
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• pp.527-556
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• 2019

에너지바우처사업은 약 60만 가구를 대상으로 연간 천억 원 가까이가 투입되는 에너지 복지분야에서 가장 규모가 큰 사업으로, 세계적으로도 매우 드문 사례이다. 본 연구는 에너지바우처 지급에 따른 가구의 에너지소비 확대 효과를 실증한다. 「한국복지패널」 저소득가구를 대상으로 성향점수매칭을 통해 비수혜가구를 추출하며, 단순 이분차분과 함께 고정효과 모형을 활용하였다. 바우처를 수혜한 가구에서 월평균 4,371~4,870원을 에너지소비에 추가로 지출하는 것으로 추정되었다. 지원액 대비 51.9~57.7%에 상당하는 비율로, 식품권의 23~56%와 비교할 때에도 가장 높은 수준에 해당된다. 바우처 지급이라는 에너지복지분야에서의 새로운 시도는 충분히 성공적으로 자리잡은 것으로 평가할 수 있다. 반면, 비수혜가구로부터 확인되는 사각지대의 문제나 에너지소비환경을 반영할 수 있는 차등 지원 등은 향후 해소해나가야 할 과제일 것이다.

• 한국산학기술학회논문지
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• 제22권3호
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• pp.303-309
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• 2021

본 논문은 20-30대 소비자들이 사회적 가치가 높은 명품, 매스티지 브랜드와 복제품에 대해 어떤 태도를 가지고 구분하는지, 과시소비성향과 동조성으로 설명할 수 있을지를 탐색하였다. 브랜드들에 대한 태도와 구매의도의 유사성을 기준으로 20-30대 소비자를 구분하고, 집단별로 동조성과 과시소비 성향의 하위차원에서의 차이를 연구하였다. 군집분석을 통해 20-30대 소비자는 네 집단으로 구분되었고, 다변량분산분석을 실시하여 각 집단 간의 차이를 확인하였다. 개성추구성향(F=4.282, p=.006)과 브랜드지향성향(F=23.178, p=.000)은 명품과 매스티지 브랜드와 연관이 있었고, 유행추구성향(F=8.376, p=.000)은 명품과 매스티지 브랜드를 매우 좋아하는 집단과 복제품에도 관심이 있는 집단에서 높게 나타났다. 고가격추구성향은 유의한 차이가 없었다. 동조성(F=3.537, p=.015)은 명품과 매스티지에 대해 약간 좋아하지만 복제품은 싫어하는 집단만 제외하면 모두 높았다. 본 연구는 상징적 의미가 큰 브랜드들에 대한 20-30대 소비자의 태도와 구매의도를 통합적으로 고찰한 연구로서 향후 소비자의 브랜드 범주화에 대한 연구로 발전시키기 위한 탐색적 연구로 의미가 있다.

• 보건행정학회지
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• 제34권1호
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• pp.87-93
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• 2024

연구배경: 최근 건강기능식품 섭취에 따른 의료비 절감효과에 대해 상이한 연구결과들이 제시되면서 논쟁이 불거졌다. 이에 따라 본 연구는 건강기능식품 섭취 여부가 의료비 지출에 미친 영향을 분석하고자 한다. 방법: 2019-2020년의 제2기 한국의료패널 자료에서 2년간 건강기능식품을 섭취한 군과 섭취하지 않은 군을 확인하고 이들의 일반적 특성 차이를 배제하고자 성향점수매칭기법을 통해 1:1 매칭 데이터를 추출하였으며 두 군의 연간 총 의료비를 비교하였다. 더불어 의료비 지출에 대한 건강기능식품 섭취 여부의 영향을 확인하기 위해 다변량 회귀분석(Proc Surveyreg)을 실시하였다. 결과: 건강기능식품 섭취군은 약 172만 원을, 미섭취군은 약 143만 원을 의료비로 지출하였다(p=0.0186). 다변량 회귀분석 결과, 섭취군이 미섭취군에 비해 약 26.15% 더 많은 의료비를 지출하는 것으로 확인되었다(p=0.0004). 결론: 건강기능식품 섭취가 의료비를 절감시킨다는 이전 연구들과 달리, 본 연구에서는 건강기능식품을 지속적으로 섭취하는 사람들이 의료서비스 지출이 더 큰 것으로 나타났다. 이는 건강기능식품 섭취가 질병 예방이나 의료비 절감의 관점보다는 건강에 관심 있는 사람들이 건강관리를 위해 취하는 행동임을 제시한 이전 연구들과 같은 맥락으로 해석될 수 있다. 그러나 의료패널 자료의 다양한 한계점으로 인해 주의 깊은 해석이 필요하다. 향후 개인수준의 코호트 자료를 활용한 인과성 규명이 필요하다.

• 한국식품조리과학회지
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• 제24권1호
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• pp.1-10
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• 2008

The purpose of this study was to examine the ethical attitudes of consumers in consumption situations by using the consumer ethics scale(CES). Self-administrated questionnaires were completed by 492 consumers, and the resulting data were analysed by frequency, chi-square, one-way ANOVA, factor analysis, reliability analysis, and cluster analysis. We found four different groups of consumers were identified according to their ethical attitudes in consumption situations: 1) the unethical onlooker consumer group, 2) the socialized unethical consumer group, 3) the ethical consumer group, and 4) the severely unethical consumer group. The unethical onlooker consumer group was most widespread prevalent among university students who were in their 20s and down or under, and who received spending money from their parents, and the socialized unethical consumer group was most prevailing prevalent among the higher educated consumers. The women who consumers slightly outnumbered men in an the ethical consumer group, slightly outnumbered the men who did, and many of the university-educated large income earners fell into this group consumed in that way as well. The severely unethical consumer group was quite uncommon among those who were at the age of 41 and up over, and not many of the higher educated people and larger income earners consumed in an the severely unethical consumer group, either. Thus, it's proven this study proves that in terms of the propensity to consume, the consumers' were different from one another in ethical attitudes and behaviors differ according to their demographic characteristics.

• 한국융합학회논문지
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• 제12권12호
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• pp.331-338
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• 2021

본 연구는 에너지바우처제도가 서비스 이용자 가구의 소비·지출에 미친 영향을 파악하고자 하였다. 자료는 한국복지패널 10차년도(2015년)와 15차년도(2020년)을 이용하였다. 연구대상은 서비스를 이용한 실험군과 이용하지 않은 통제군으로 구성하였다. 집단간의 특성차이는 카이제곱검정 및 t-test를 이용하였으며, 다중이중차이회귀분석을 통해 소비·지출에 대한 영향을 파악하였다. 연구결과 에너지바우처제도 이용자 가구의 총생활비(𝛽=-5.37)와 보건의료비(𝛽=-2.37)는 감소하였으며, 기본비(𝛽=2.51)와 교육비(𝛽=0.54)는 증가하였다. 보건의료비와 기본비는 제도 효과에 통계적으로 유의한 차이가 있었다. 따라서 제도 효과를 증대시키기 위해서는 급여수준을 확대하고 급여대상자의 자격기준을 완화하는 제도개선이 요구된다.

• 한국가구학회지
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• 제10권1호
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• pp.33-42
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• 1999

This study aims to organize the research ways of interior design for clothing stores as a management strategy in the market changing rapidly. The public met their needs in a mass production system. However, the brand-name companies began to create the conditions of consumption for people, there appeared people with new lifestyles and new way of thoughts so that their propensity to consume resulted in consumption activities, and it become varied, individual, and highly qualified. Therefore, in view of consumers' priority, based on SI sales environment this paper aims to create a new image by re-designing the interior and furniture of shops which will help to enhance the image of brand name. Therefore, the brand-name companies will expect a large sale for the new product and it will apply to sales environments of other products and influence them. The purpose of this paper is to find a desirable way to increase sales efficiency for the companies. In order to get a concept and propriety of sales environment design, examined mutual relation to each study of interior design, marketing, and fashion design. Through referring to the documents research of these fields I could get a conception and basic structure for them. Based on the theoretical knowledge, this study was made to show to examine and generalize the existing sales environments and situations and set up a new concept for this. It will apply to interior design and store holds and present a new design alternative for improvement.

• 복식
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• 제62권2호
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• pp.13-25
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• 2012

The purpose of this research is to study the influence over confidence and Word-Of-Mouth (WOM) effect in the acceptance process of WOM by information characteristics(consensus, vividness, and message neutrality) of individual cosmetic blog, reflecting that it is widely spreading over the public. Online survey for the consumers using such blogs was performed to collect data(N=200), and credibility analysis through Cronbach-${\alpha}$ and Structural Equation Model(SEM) analysis using AMOS 18.0 were performed. The analysis results are as follows; First, vivid information and neutral message increase WOM effect through the improvement of consumers' credibility whereas information consensus doesn't positively influence over credibility. Second, the examination of a moderating effect by type of cosmetics demonstrated that the consumers of basic cosmetics have most confidence in vivid information, and those of color cosmetics do more confidence in neutral message. Therefore, there is a difference in the credibility factor of online WOM depending on the type of cosmetics consumption so that differentiated information provision strategies for cosmetics groups should be established based on it.

• International journal of advanced smart convergence
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• 제10권4호
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• pp.38-44
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• 2021

The purpose of this study is to investigate the structural relationship among brand dependence, brand attitude, brand satisfaction and repurchase intention of online golf goods consumers. To achieve the purpose of this study, a survey was conducted on consumers who had experience in purchasing golf goods online by visiting golf driving ranges in Seoul and Kyeonggi area. A total of 200 people were surveyed and 197 data were used for the final data processing. SPSS 23 and AMOS 23 were used for data processing. We obtained the following results. First, brand dependence had a positive effect on brand attitude, but it did not have a significant effect on repurchase intention.Second, brand attitude had a positive effect on brand satisfaction and repurchase intention; third, brand satisfaction had a positive effect on repurchase intentionFirst, face has been shown to have a significant impact on symbolic consumption propensity. Second, symbolic consumption tendencies have a significant impact on product satisfaction and intention to purchase new products. Third, product satisfaction has been shown to have a negative impact on the intention of purchasing new products.

• Communications for Statistical Applications and Methods
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• 제27권6호
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• pp.649-673
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• 2020

This paper makes a theoretical contribution by providing clear and detailed derivation of economic agents' decision problems including elastic labor supply in Gertler's overlapping generation (OLG) model. We apply the model to the Korean economy by calibration based on Korean economic data. It also analyzes the impact of current social issues such as aging and extension of retirement age, on the Korean economy in a long-run equilibrium. Subsequently, we also discuss the implications of the analysis. Aging has prolonged the period of retirement; therefore, population structure changes by the increase in the proportion of retirees, the total consumption-to-GDP ratio decreases, and capital stock increases due to reduced propensity to consume out of wealth in preparation for an individual's retirement life. The implementation of retirement age extension increases the proportion of retirees relatively less and alleviates fluctuations in labor supply and the share of financial assets for both economic agents. However, the decrements in consumption-to-GDP ratio is larger than before, and this leads to a larger rise in the capital stock compared to when there is only an aging effect.

• 식품보건융합연구
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• 제8권3호
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• pp.1-9
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• 2022

Purpose-Meat plays an important role in the Chinese daily diet, however, due to the spread of COVID-19, food supply and safety have become a major concern. The safety and health features of chilled fresh meat have attracted the attention of consumers. To study consumers' purchasing behavior and willingness to pay for chilled meat under the influence of the epidemic. Research methodology- The data were obtained by questionnaire survey, major issues include consumers' meat consumption habits in the wake of the COVID-19 and their awareness of meat product quality labels. In addition, the gender, age, family income, and other basic personal information of the interviewees were also counted. Based on the binary Logit regression method, we study consumers' purchasing behavior and willingness to pay for chilled meat under different demographic characteristics. Results-The results showed that brand and quality certification are important factors influencing purchases. In addition, the presence of children under the age of 12 in the household and the level of income and education also influence consumers' purchase intention of the chilled fresh meat. However, mart promotions and city ratings can significantly lower consumers' propensity to buy the chilled fresh meat. Apart from this, such factors as gender, age, and living conditions have no significant influence on consumers' purchase of chilled fresh meat.