• 제목/요약/키워드: consumer policies

검색결과 323건 처리시간 0.028초

가족친화지원사업의 시행현황과 개선방안 (The Analysis of the Current Conditions of and Suggestions for Family Friendly Support Services)

  • 정영금;조성은;안재희;김지수
    • 가정과삶의질연구
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    • 제31권4호
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    • pp.83-96
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    • 2013
  • This study aims to suggest the alternative policies and practices which policy makers can introduce and enlarge for work-family balance of employees. For purpose, this study analyzed the regulation of work time and parental leave benefits of employees. And the results of major projects in family friendly support services were examined. Based on these assessment, this study suggested various flexible work arrangements, papa's quota system in parental leaves, various family leaves for family care, establishment of FFSC in every metropolitan area, diversification of consulting project, and enlarging of certification project on family friendly workplace.

일상의 학문, 가족자원경영학의 연구경향과 미래 (The research trend and direction of the future of family resource management)

  • 정영금
    • 가족자원경영과 정책
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    • 제21권3호
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    • pp.61-75
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    • 2017
  • The Korean Family Resource Management Association(KFRMA) celebrated its $20^{th}$ anniversary in 2016. KFRMA has tried to improve the quality of family life through research and education since it was formed in 1996. The purpose of this study was to show the contributions of this association and to suggest the future direction. For these purposes, this study showed the process of development through themes of 40 symposiums and it analyzed the research trends among articles published in the Journal of KFRMA. Based on this evaluation, this study suggested an expansion of the research area, the identification of family resource management relating to family policies or healthy family services. Support for leading research projects and the training of healthy family specialists are needed in this association for next 20 years.

지방정부의 소통성과지표 개발 및 관리방안에 관한 연구 (Development and Management of Performance Indicators of Local Government for Citizen's Communication)

  • 채은경;이창길
    • 도시과학
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    • 제7권2호
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    • pp.11-19
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    • 2018
  • Local governments in South Korea are making efforts to promote highly effective policies through activating communication with citizens as a major innovation strategy. The performance evaluation system includes new performance indicators related to communication with citizens. This is a change to build a consumer-centered performance management system. The purpose of this study is to present guidelines when developing and applying the communication indicators promoted by local governments with interest. For this purpose, the development scope and management methods of the communication performance indicators are presented. For communication performance management, this study emphasized building a strategy planning based performance management system, presenting information that can be understood by citizens, complying with the development procedures of performance indicators, and improving qualitative indicators. In addition, for effective performance management, this study presented the decision-makers' strong willingness, gradual expansion of communication evaluation, establishment in organizational performance culture, and so on.

Exploring the Challenges and Strategies for Combating Advertising Fraud and Preserving Brand Reputation in the Korean Advertising Landscape

  • Seung-Chul Yoo;Yoontaek Sung
    • International Journal of Advanced Culture Technology
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    • 제11권1호
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    • pp.306-311
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    • 2023
  • As digital advertising continues to dominate the advertising industry and experience substantial growth, associated criminal activities such as advertising fraud and brand safety risks have become increasingly prevalent. Despite the severity and extent of these crimes, the response in Korea has been lackluster, often perceiving them merely as losses in advertising expenses incurred by corporations. However, it is important to note that these issues have direct repercussions on the end-consumer in the form of increased prices for goods and services. Furthermore, illegal and intrusive advertisements not only cause inconvenience to the viewer, but may also indiscriminately target cognitively vulnerable groups, such as children and the elderly, with the intention of manipulating advertising metrics and artificially inflating performance indicators. In this study, we aim to explore the concept and significance of advertising fraud and brand safety, and to evaluate the current measures taken in the Korean market. Additionally, we will delve into the implications of related policies and emphasize the necessity of digital advertising literacy in addressing these issues.

The Impact of Insurance Contract on Insurance Complaint Ratios through Text Analysis

  • Jeongkwon Seo;Woojin Yang;Hyejin Mun;Chul Ho Lee
    • Asia pacific journal of information systems
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    • 제31권4호
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    • pp.527-542
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    • 2021
  • The government-driven open data policies are on the rise to protect consumers from misunderstandings and monitor the companies. However, in contract-based industries such as insurance, the contract-inherent characteristics make information asymmetry between consumers and companies. Our paper focuses on insurance contracts where the contingency has high uncertainty of occurrence, and the clauses may incur high costs of reading. Given those contracts, we hypothesized that the contract's clear statement decreases customer dissatisfaction and lowers the number of complaints. To empirically support the claim, we collected customers' complaint documents of insurance companies and insurance contracts from 2005 until 2017. Our econometric models showed that clearer statements and words significantly reduce the complaints after controlling for firm-specific heterogeneity and time-specific heterogeneity. We identify that insurance companies' complaint ratio significantly differ depending on the insurance contract, including specific clauses and words.

소비자 유형이 차세대 친환경자동차선택속성과 소비자 구매의도에 미치는 영향에 관한 연구 - 한국 일본 비교연구 - (A Study on the Influence of Consumer Type on the Choice of Next-Generation Eco-Friendly Vehicle and Consumer Purchase Intention - Comparative Study on Japan and Korea -)

  • 임기흥;정민영
    • 디지털융복합연구
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    • 제15권11호
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    • pp.133-146
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    • 2017
  • 최근 차세대 친환경 자동차에 대한 주요 메이커의 개발 및 시장 참여가 가속화되고 있으며, 소비자의 관심도 높아 지고 있는 가운데, 소비자의 특성과 소비 유형 차세대 친환경 자동차의 특성 요인, 그리고 차세대 친환경 자동차에 대한 정부의 정책 조치가 소비자의 구매 행동에 어떤 영향을 미치는지에 대해 국내 서울에 거주하는 소비자와 일본 동경 소비자를 대상으로 웹 설문 조사를 하였다. 본 연구의 결과 한국의 경우는 성별, 연령별, 월평균 소득별, 소비자 유형별로 유의한 차이가 없는 것으로 나타난 반면 구매의도는 성별, 연령별, 월평균 소득별로 유의한 차이가 없으나 소비자의 유형에 따라 구매의도에 유의한 차이가 있는 것으로 나타났다. 일본의 경우는 성별, 연령별, 월평균 소득별, 소비자 유형별로 유의한 차이가 없는 것으로 나타난 반면 소비자 유형별로 친환경자동차 소유여부는 유의한 차이가 있는 것으로 나타났다. 또한, 한국의 경우 브랜드, 색상, 디자인 등 이미지는 친환경자동차에 정(+)의 영향을 미치는 것으로 나타난 반면. 일본의 경우는 이미지와 안정성이 소비자의 구매행동에 정(+)의 영향을 미치는 것으로 나타나 일본소비자의 경우 친환경자동차 구매시 이미지 뿐 만 아니라 차체의 견고성, 사고발생가능성, 안전계수 등 안전성도 중요시하는 것으로 나타났다. 한국의 경우 소비자유형 중 사회환경가치추구형이 구매의도와 유의한 관계에 있으며 사회환경가치추구형에 있어 정부의 지원정책인 이산화탄소세, 국가나 지방자치단체의 차량가격직접지원, 가솔린세, 경유세, 탄소세 등 연료관련 세제 경감 등은 정의효과가 있는 것으로 나타났다. 일본의 경우는 소비자유형중 가격가치추구형과 사회환경가치추구형이 구매의도과 유의한 관계가 있는 것으로 나타났는데 가격추구형과 사회환경가치추구형 둘 다 살펴보면 이산화탄소세, 국가나 지방자치단체의 차량가격직접지원, 가솔린세, 경유세, 탄소세 등 연료관련 세제 경감 등은 정의 효과가 있는 것으로 나타났다.

유럽연합(EU)내 한국 가전 대기업들의 진입과 퇴출 (Entries and Exits: Case Studies of the Foreign Direct Investment of Korean Consumer Electronics Chaebols in the European union)

  • Sung-Hoon Jung
    • 한국경제지리학회지
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    • 제2권1_2호
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    • pp.145-167
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    • 1999
  • 본 논문의 목적은 (1) 한국 가전 대기업들의 진입과 퇴출과정을 유럽통합과 확대과정의 맥락에서 살펴보는데 있으며, (2) 그 과정이 각기 다른 지리적 규모(세계적, 지역적(EU), 국가적, 지방적 규모)와 얼마나 역설적으로 상호 얽혀있는가를 밝히는데 있다. 1980년대 이후 급격하게 증가된 한국 가전 대기업들의 對EU 해외직접투자는 EU의 강화된 무역지역주의에 대응한 결과였다. 이러한 방어적 투자는 관련 대기업의 계열사들 및 중소협력업체들의 시기적으로 다른 진입을 통하여 이루어 졌으며, 결과적으로 EU내 기업전략으로써 방어적 유럽화를 창출시키는 계기가 되었다. 그럼에도 불구하고, 방어적 진입은 이후 대기업들의 생산의 일부가 (1) EU 무역규제의 변화에 민감하게 반응하면서, (2) EU내 투자유치 지역에서의 비용경쟁력유지에 실패함으로써 (입지이전을 통한) 퇴출로 이어졌다. 결국, 한국 대기업들의 진입과 퇴출과정은 통합유럽을 향한 EU의 무역, 산업, 외국인투자 및 지역정책들이 일관된 방향으로 결합되지 못하면서 야기되었으며, 이와 같은 맥락에서 그 과정들은 세계적-지역적-국가적-지방적 연결체라는 상호 얽힌, 역설적 구조속에서 진행되고 있다.

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Strategies for the Development of Watermelon Industry Using Unstructured Big Data Analysis

  • LEE, Seung-In;SON, Chansoo;SHIM, Joonyong;LEE, Hyerim;LEE, Hye-Jin;CHO, Yongbeen
    • 산경연구논집
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    • 제12권1호
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    • pp.47-62
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    • 2021
  • Purpose: Our purpose in this study was to examine the strategies for the development of watermelon industry using unstructured big data analysis. That is, this study was to look the change of issues and consumer's perception about watermelon using big data and social network analysis and to investigate ways to strengthen the competitiveness of watermelon industry based on that. Methodology: For this purpose, the data was collected from Naver (blog, news) and Daum (blog, news) by TEXTOM 4.5 and the analysis period was set from 2015 to 2016 and from 2017-2018 and from 2019-2020 in order to understand change of issues and consumer's perception about watermelon or watermelon industry. For the data analysis, TEXTOM 4.5 was used to conduct key word frequency analysis, word cloud analysis and extraction of metrics data. UCINET 6.0 and NetDraw function of UCINET 6.0 were utilized to find the connection structure of words and to visualize the network relations, and to make a cluster of words. Results: The keywords related to the watermelon extracted such as 'the stalk end of a watermelon', 'E-mart', 'Haman', 'Gochang', and 'Lotte Mart' (news: 015-2016), 'apple watermelon', 'Haman', 'E-mart', 'Gochang', and' Mudeungsan watermelon' (news: 2017-2018), 'E-mart', 'apple watermelon', 'household', 'chobok', and 'donation' (news: 2019-2020), 'watermelon salad', 'taste', 'the heat', 'baby', and 'effect' (blog: 2015-2016), 'taste', 'watermelon juice', 'method', 'watermelon salad', and 'baby' (blog: 2017-2018), 'taste', 'effect', 'watermelon juice', 'method', and 'apple watermelon' (blog: 2019-2020) and the results from frequency and TF-IDF analysis presented. And in CONCOR analysis, appeared as four types, respectively. Conclusions: Based on the results, the authors discussed the strategies and policies for boosting the watermelon industry and limitations of this study and future research directions. The results of this study will help prioritize strategies and policies for boosting the consumption of the watermelon and contribute to improving the competitiveness of watermelon industry in Korea. Also, it is expected that this study will be used as a very important basis for agricultural big data studies to be conducted in the future and this study will offer watermelon producers and policy-makers practical points helpful in crafting tailor-made marketing strategies.

성인의 가족공유시간 유형과 유형별 특성 (A Typology of Family Shared Time of Korean Adults)

  • 김외숙;한영선;이기영;이연숙;조희금;이승미;윤용옥
    • 가족자원경영과 정책
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    • 제16권2호
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    • pp.165-186
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    • 2012
  • Studies on time-use have generally concentrated on the amount of time used by each member of a household in Korea. The quality of family relationships could be associated with the amount and types of interactions between family members. This study examined the time that adults spend with their family members on various activities. The purpose of this study is to explore a typology of family time and investigate the characteristics of each type. The data source was the 2009 Time-Use Survey conducted by the Korean National Statistics Office. The people involved in each activity were surveyed for the first time in the 2009 survey in Korea. The data from this study included 10,902 diaries that were filled on weekdays by married adults from ages 20 to 59 years. Data from rural households were excluded. Time use was divided into three categories: family meals, household work and family leisure time. These activities were analyzed using t-test, chi-square analysis and cluster analysis. Family time was classified into four types based on three categories. The four types were named "leisure sharing", "household work sharing", "overall sharing" and "non-sharing". The most common type was non-sharing. The characteristics of each type depended on gender and paid work time. Based on these results, family and labor policies should be developed to increase the work-life balance. Policies that focus on men over 40 years are especially recommended.

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농산식품 안전성에 대한 생산자의 인식 및 정책인지도 (Producers' Perceptions of Agricultural Food Safety and Policy)

  • 최정숙;권성옥;박영희;전혜경
    • 한국지역사회생활과학회지
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    • 제17권3호
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    • pp.55-65
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    • 2006
  • Recent trends of global food production, processing, distribution and preparation under free trade circumstance are creating an increase in common' concerns about food safety. It is important that farmers improve agricultural products/food safety for satisfying consumer needs and health. Cognizant to the situation, this study was conducted to analyze how the Producers gather information, and determine their awareness about agricultural Products safety using a safety Questionnaire. The Questionnaire was given to 500 farmers who cultivate rice, fruit trees, vegetables, and other crops from September through October 2005. More than half of the producers felt concerns about the agricultural products/foods safety. Uneasiness of the producers was higher amongst those who were younger and earned a higher income. Pesticides and zoonosis (BSE AI, etc.) emerged as the main risk factors causing concerns among the greatest number of producers. Producers had a positive opinion of the effects and perception of food safety, but no opinion of the activity of government. The producers showed a high level of understanding of the Country of Origin Labeling System (88.2%), the quality certification system of agricultural and livestock products (71.9%), and the raising system of environment-friendly agriculture (72.7%). However, their level of understanding of the GAP (59.3%) and the Traceability System (22.8%) was still low. To effectively implement these policies, awareness of producers who are the beneficiaries of the above policies has to be enhanced. Therefore, the safety information should be provided at a more appropriate time and should be easier to understand.

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