• 제목/요약/키워드: consumer movement

검색결과 123건 처리시간 0.021초

소비자운동 참여의도 및 관련변수에 관한 연구: 울산지역을 중심으로 (The Participating Intention in Consumer Movement Related Variables: In Ulsan Areas)

  • 서정희
    • 대한가정학회지
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    • 제37권3호
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    • pp.85-100
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    • 1999
  • The purpose of this article is to investigate the causal effects among socio-economic variables, consumer altitudes towards consumerism, the levels of participation in social organization, experience of consumer problems, consumer complaining behavior and the participating intention in consumer movement. The consumer attitudes towards consumerism, the levels of participation in social organization, the consumer complaining behavior exert direct effect on the participating intention in consumer movement. Income, education, age and experience of consumer problems exert indirect effect on the participating intention in consumer movement mediating the intervening variables like the consumer attitudes towards consumerism, the experience of consumer problems, the consumer complaining behavior.

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생협과 생산자 조직간의 연계 활성화 방안 (The Promotive Schemes of Linkage Between Consumer Cooperatives and Farmer' Organization)

  • 김대희;김성수
    • 농촌지도와개발
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    • 제6권1호
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    • pp.75-90
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    • 1999
  • This study was carried out to find out promotive schemes of linkage between consumer cooperatives and farmers' organization as an active mean of consumer cooperative movement. The consumer cooperative movement has a role of sovling the environmental problems and the social problems in Korea. According to the questioners and interview involed with consumer, farmers and specialists of consumer cooperative movement, the following findings were resulted. 1. The effective linkage form is the linkage programs controled by leaders of the consumer cooperatives and the farmers' orranization. That's the foundation for effective linkage between the two organization. 2. Enacting the consumer cooperative act and supporting from government and social groups are needed for the linkage form and activating of consumer cooperative movement. 3. The education and the public relation(P.R.) about the perspectives of consumer cooperative movement are needed. 4. The various exchange activities between consumer and farmers are programed and cried out.

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공동체화폐운동 참여자의 소비생활에서 나타나는 윤리적 소비 특성 연구 (A Study on the Characteristics of Ethical Consumption in the Community Currency Movement Participant's Daily Life as a Consumer)

  • 천경희;송인숙
    • 한국생활과학회지
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    • 제21권4호
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    • pp.745-764
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    • 2012
  • The purpose of this study is to investigate the characteristics of ethical consumption in the Community Currency Movement participant's daily life as a consumer. Qualitative research methods are used for the understanding about the participation activities and the daily lives as a consumer of Hanbat LETS participants'. The characteristics of ethical consumption used for analysing of the Community Currency Movement are the subjective participation, production process-aware consumption, others care to consumption, sustainable consumption, voluntarily simple life. The major results of this study show that the Community Currency Movement is the alternative economic system practicing the ethical consumption. The Community Currency Movement increase the subject participation, realize the social responsibility and community society and the ecological value and voluntary simple life. This research get the meaning for considering the Community Currency Movement & the ethical consumption on the discriminatory perspective.

일본의 소비자운동, 소비자정책, 소비자지향적 경영에 관한 소고 (Consumer Movements, Consumer Policies, and Firms' Policies for Consumer Satisfaction in Japan)

  • 허경옥
    • 대한가정학회지
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    • 제36권3호
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    • pp.173-190
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    • 1998
  • This study reviewed both consumer movement and consumer policy of government in Japan. Their evolution since the Second World War will be reviewed and compared multiple periods, after the Second World war till the late 1960s, the period of the 1970s, the period after 1980s. In addition, firms' consumer satisfaction policies were briefly reviewed in order to fully understand consumer protection activities in japan. This study found four major characteristics of consumer protection activities led by both voluntary consumer organizations and government. First, consumer protection policy of government in Japan after the late 1960s was more active than that of consumer movement by consumer organizations. Second, major concerns for consumer protection were variant over time. The major goal in the first stage of period(during the 1960s) was to protect consumer safety from defective and dangerous goods and services, whereas the goal after the late 1970s was extended to cover various areas concerning the quality of life. Those areas refer to the quality of services, the way of sales and marketing, pollution of environment, and the quality of consuming life. Third, this study found that computer networks, aiming at collecting and analyzing the very useful to improve the consuming life of Japanese by providing sufficient consumer information to encourge rational choices of consumers. Forth, a close cooperation between the central and local administrations was crucial for the successful outcome In Japan This paper gives us useful guideline regarding how to improve consumer movement and govemments' policies for protecting consumer in Korea. In addition, other lessons on successful consumer satisfaction policies of Japanese firms may enable Korean firms to shape effective consumer policies of enhancing their competitiveness.

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글로벌 디자인을 위한 글로벌 시장세분화 -글로벌 소비자문화 의미 이동을 기반으로- (Global Market Segmentation for Global Design -Based on Movement of Global Consumer Culture Meaning-)

  • 양종열
    • 감성과학
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    • 제7권1호
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    • pp.83-95
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    • 2004
  • 시장의 글로벌화는 시장환경을 급격히 변화시키고 있다. 따라서 본 연구는 이에 부응하여 디자인을 통해 글로벌경쟁우위를 차지하려 노력하는 글로벌 기업들을 위해 글로벌 디자인 프로세스를 제안하고자 한다. 본 연구는 글로벌 소비자문화의 의미구조와 이동의 관점에서 글로벌 세분시장을 구성하는 글로벌 소비자문화, 글로벌 디자인 및 글로벌 세분시장을 구성하는 소비자간의 순환적 인과구조를 규명하여 글로벌 디자인을 위한 새로운 연구의 틀을 창조한다. 그리고 이를 바탕으로 소비자들이 선호하는 디자인을 위해서 글로벌 소비자문화-기반 글로벌 디자인 프로세스를 제안하는 데 목적이 있다. 연구목적을 위해 먼저 글로벌 세분시장과 글로벌 소비자, 글로벌 소비자문화 및 글로벌 디자인을 고찰한다. 그 다음 이들 간의 인과구조를 규명하기 위해 이론적 고찰로서 McCraken의 제품의 문화적 의미구조와 이동에 관한 이론을 적용하여 그것을 바탕으로 연구의 틀을 구성한다. 그리고 글로벌 소비자문화 중 10대 청소년의 글로벌 문화에 대한 2차 자료를 바탕으로 사례연구를 진행한다 마지막으로 연구의 결과로서 글로벌 소비자문화-기반 글로벌 디자인 전략을 제안하고 미래 연구를 위한 방향을 논의한다.

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코로나-19 이전과 이후 식생활 관련 제로웨이스트 운동 양상과 소비자 반응 비교 (A Comparative Study of Dietary Related Zero-waste Patterns and Consumer Responses Before and After COVID-19)

  • 박인형;박유민;이철;선정은;호문접;정재은
    • Human Ecology Research
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    • 제60권1호
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    • pp.21-38
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    • 2022
  • This study uses text mining compares and contrasts consumers' social media discourses on dietary related zero-waste movement before and after COVID-19. The results indicate that the amount of buzz on social networks for the zero- waste movement has been increasing after COVID-19. Additionally, the results of frequency analysis and topic modeling revealed that subjects associated with zero-waste movement were more diversified after COVID-19. Although the results of a sentiment analysis and word cloud visualization confirmed that consumers' positive responses toward the zero-waste have been increasing, they also revealed a need to educate and encourage those who are still not aware of the need for zero-waste. Finally, consumers mentioned only a small number of companies participating in zero-waste movement on SNS, indicating that the level of active involvement by such companies is much lower than that of consumers. Theoretical and educational implications as well as those for government policy-making are considered.

도시주부의 소매자불만족에 관한 연구 -전자밥통에 대한 불만족을 중심으로- (A study on the consumer dissatisfaction in urban housewives)

  • 문숙재
    • 대한가정학회지
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    • 제24권1호
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    • pp.114-127
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    • 1986
  • Comsumer dissatisfaction is a concept which provides fundamental couse for consumerism movement. The purpose of this study are as follows; 1. To investigate the tendency of the housewive's consumer dissatisfaction. 2. To find out the determinants of the consumer dissatisfaction. The major results of empirical study are; 1) The ousewive's are dissatisfied with their consumption lives. 2) There is significant difference in sunsumer dissatisfaction according to the demographic variables such as housewive's age, education. 3) There is significant difference I consumer dissatisfaction according to sociopsychological variables such as disconfirmation, consumer attitude toward business, consumer experience. 4. Consumer dissatisfaction is influenced by disconfirmation, attitude toward business, consumer experience.

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Analysis of Loading/Unloading Activity for Efficient Urban Goods Movement Plan - Focusing on Chiba City -

  • Park Sang-Chul;Yun Jeong-Mi
    • 한국항해항만학회지
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    • 제29권4호
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    • pp.305-312
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    • 2005
  • Pick-up/delivery of consumer goods to offices, shops, and restaurants in order to support urban lives is one of the most vital activities in a city. With economic growth and technological innovation, a greater variety of goods have come to be supplied, and pick-up/delivery of consumer goods has become more complex. Efficient urban goods movement in Central Business District(CBD} starts with an efficient system for loading/unloading, and pick-up/delivery activities. Loading/unloading activity may be carried out on-street, or on especially designated space inside or outside buildings. Therefore, purpose of this study is to clarity the efficient urban goods movement in CBD(also called the pick-up/delivery activity) from the three different types of loading/unloading facilities. For this purpose, the differences in loading/unloading and truck-trip activity time of each loading/unloading facility was compared by performing the simulation analysis.

소비자안티사이트의 이용실태와 소리자권리 증진을 위한 소비자안티사이트 활성화 방안 (The Use of Consumer Anti-sites and Suggestions for Activating Consumer Anti-sites for Promoting Consumer Rights)

  • 박영미;이희숙
    • 대한가정학회지
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    • 제46권3호
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    • pp.103-116
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    • 2008
  • With increasing of communication technology in cyber-space, the space of consumer complain behavior moved from off-line to on-line, so called anti-site. No researches, however, really have done how the anti-sites worked for promoting consumer rights through consumer complain behaviors in cyber space. The purpose of this research was to give some suggestions for activating anti-site for promoting consumer rights. For this purpose, questionnaire on-line survey was conducted from April, 12 to 24, 2004. And 143 samples, who were visiting anti-site during survey period, were selected. Main findings were as following: First, visitors had rather positive confidence with informations in anti-sites. Second, visitors thought that anti-sites were working rather well in implementing consumer movement by sharing their experiences, and by supporting complaining space in cyber. Visitors, however, thought that anti-sites were not working well as a space for companies, not by giving their attentions on consumers' complains. Third, the satisfaction level of visitors was found to be rather high in terms of informations in anti-sites, and to be rather low in terms of companies' attentions on anti-sites and management of anti-sites. Based on results, some suggestions of activating anti-site for promoting consumer rights were as following: First, visitors should not only get information, but support new and useful informations for others. And also it was suggested that visitors should join consumer movement through anti-site actively. Second, companies should pay attentions on anti-sites for their sake because anti-sites could give very useful information improving customer satisfaction, and finally reducing cost and increasing profit.

소비자능력 향상을 위한 고등학교 가정과 소비자교육 수업모형 개발 연구 (The Consumer Education’s Lesson Model in High Shool’ Home Economics for the Student to improve the Consumer’s Ability)

  • 이수희
    • 한국가정과교육학회지
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    • 제9권1호
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    • pp.111-131
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    • 1997
  • The purpose of this study is to develop the lesson model for high school students to improve their abilities as consumer. In the method of the research, the contents on consumer education of the 8 kinds of Home Economics textbooks are reconstructed into the areas of decision-making, financing, reasonable purchasing, and consumer citizenship. The consumer’s ability to be developed in the areas of decision-making, financing, reasonable purchasing, and consumer citizenship is set up as follows: 1) The establishment of the sound consumer morality and values, the ability of independent decision-making, the critical ability, and the problem-solving ability. 2) The ability of research on social, cultural and economic values, and the ability to estimate one’s own short-term and long-term life plan. 3) The ability of reasonable purchase. 4) The ability to participate in a consumer movement, and the ability to take good care of environment. Subsequently, 9 lesson models for the student to improve the consumer’ability are developed.

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