• International Journal of Internet, Broadcasting and Communication
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• 제15권1호
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• pp.70-78
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• 2023

Culture is the soul of tourism, and communication is the key to the inheritance and development of tourism culture. Therefore, culture and communication are essential for the development of tourism. Digital media art is a new form of art that combines technical, artistic, and media-oriented elements. Its artistic expression and crossover communication capabilities drive its usage in cultural tourism communication. This paper examines the influence of digital media art on tourism culture communication and development by elucidating the concept and characteristics of tourism culture communication and digital media art, applying the theoretical knowledge of communication, and deriving the specific characteristics of digital media art on tourism culture in terms of the transmission-reception relationship, content, medium, and effect. The role and value of digital media art in disseminating and developing tourism culture are discussed. We aim to provide valuable insights for the dissemination of tourism culture.

• Asian Journal for Public Opinion Research
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• 제9권3호
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• pp.293-306
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• 2021

The news and views of Pakistani television channels are extensively shared on digital media for information or analysis where the general public discusses overt and covert agendas by mentioning their factual and presentational style. This study contributes to the contemporary studies of media perception through focus group interviews with 72 randomly selected master's and bachelor's students studying Media and Communication at the School of Media and Communication Studies, University of Management and Technology, Lahore, Pakistan to provide information about the feelings and observations of future journalists and media literates. In summary, the findings of our research exposed the negative perception of Pakistani electronic media among the participants due to what they perceived as biased, inaccurate, and unethical reporting.

• Journal of Information Technology Applications and Management
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• 제13권3호
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• pp.129-143
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• 2006

Diversity of available communication media has increased as the use of Internet and mobile technology increased rapidly. The traditional media tend to transform their roles and functionality. This change brings about the expansion of the span of media to be selected by users. In this study, we examined the characteristics of emerging communication media use based on Niche Theory. Online communication media in this study include Internet messenger, mobile phone, and e-mail. We also analyzed the relationship between the nature of task and the selection of communication media, that is, the effects of communication contexts(formal vs. informal, notification vs. request, superior vs. inferior) where by the communication partners are involved. The result of this study, mobile phone had the highest niche competitive superiority in all communication contexts, and internet messenger and e-mail made difference according to communication contexts. Also, we can notify internet messenger and e-mail have a mutual substitutive relationship by analysis of niche overlap.

• 지식경영연구
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• 제10권4호
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• pp.61-74
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• 2009

Computer-mediated communication(CMC) media has various forms through the technical improvements of computer and network, and CMCs communication methods are also comparative free rather than any other existing media without the limitation of time and space. Various CMC media were adopted by a lot of organizations for their communication tool. Thus, it is important to understand relationships of affecting factors to user's communication satisfaction for choosing the effective CMC media in their organizations. In this paper, we identify factors that may affect the communication satisfaction of users that has utilized the CMC media, and validate empirically the relationships between the identified factors in KOPTI. In the research model developed and described herein, perceived media richness was significantly associated with communication satisfaction and perceived usefulness was significantly associated with perceived media richness. Furthermore, perceived ease of use was significantly associated with perceived usefulness.

• 한국멀티미디어학회논문지
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• 제23권7호
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• pp.819-829
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• 2020

Underwater communication is necessarily useful for various application domains such as saving of human lives from underwater disasters, marine resource exploration, underwater military fields, underwater environment or ecosystem monitoring, fish farm monitoring and management, etc. Even though the acoustic wave has been the main underwater communication media until now, several media such as optical waves, VLF/ELF waves, magnetic fields, and infrared rays also began to be treated as possible media for underwater communication. If these underwater communicate-possible media are used mixing together, the underwater communication can be much more reliable and efficient through complementing the disadvantages of each communication media with advantages of other communication media. In fact, mixing and using multi-media for underwater communication requires the data flow control in the connection process of different media due to their communication speed gaps and bandwidth differences, and, specially, in the flow control, the appropriate message fragmentation technique is required inevitably. For this reason, this paper presents a fragmentation framework and technique necessary to the flow control in the underwater multi-media communication. In addition, through its implementation and experiments, this paper shows the feasibility on the realization of the multi-media based underwater communication.

• 한국멀티미디어학회논문지
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• 제24권11호
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• pp.1526-1537
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• 2021

Due to the difference between the underwater communication environment and the terrestrial communication environment, the radio communication mainly used on the ground cannot be used in underwater. For this reason, in the underwater communication environment, various communication media such as acoustic waves, infrared rays, light and so on has been studied, but there exist several difficulties in operating them individually due to their physical limitations. The concept for overcoming these difficulties is the very underwater multi-media communication, a method to select a communication medium best suitable for the current underwater environment among underwater communication multimedia whenever there occurs underwater communication failure. In this paper, we present an underwater multi-media communication network based on star topology and a fragmentation and reassembly technique to solve the problems caused by the different MTU (Maximum Transmission Unit) sizes among different underwater communication media. We also present the estimations and analysis on processing times in each of fragmentation and reassembly and the total data amount for transmitting fragments in our proposed underwater multi-media communication network.

• 한국콘텐츠학회논문지
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• 제13권12호
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• pp.585-594
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• 2013

본 논문은 비언어커뮤니케이션의 분류방법을 사용하여 인터랙티브 미디어아트를 분석하고 관객, 작품, 작가간의 커뮤니케이션 방법에 관하여 연구하였다. 비언어 커뮤니케이션 분류방법 중 기호 및 의미 분류방법[1]을 기반으로 4가지 유형을 분석하고 인터랙티브 미디어아트 작품 분석에 적합한 오감, 몸짓, 단서, 상호작용의 기준으로 재 분류를 시도하였다. 이를 통해 각 유형에 상응하는 인터랙티브 미디어아트 작품을 분석하여 유형별 특성을 도출해 내었다. 또한 작품들이 각 유형에 중첩되는 영역을 분석하고 상호작용하는 대상을 분류한 결과, 작품에 포함되는 커뮤니케이션 방법이 다양한 비언어 커뮤니케이션의 유기적 접목에 의해 관객과 작품을 연결하는 요인으로서 작용한다는 사실을 도출하였다. 본 연구는 비언어 커뮤니케이션의 분류방법을 사용하여 인터랙티브 미디어아트 분석을 통해 관객, 작품, 작가간의 커뮤니케이션 방법에 대한 새로운 접근 방법 제시한다.

• International Journal of Advanced Culture Technology
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• 제6권4호
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• pp.179-189
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• 2018

In the era of the Korean Wave 4.0, it is essential to investigate how social media usage influences Korean media consumption and then affects the future intention to consume K-Culture products. This study showed that the path of social media usage- Korea-related knowledge- Korean media consumption- the future intention to consume K-Culture products did not exist, and that the path of social media usage- Korea-related knowledge- the future intention to consume K-Culture products occurred. The implications and limitations were discussed.

• 방송공학회논문지
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• 제25권5호
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• pp.723-733
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• 2020

본 고에서는 현재 탐색단계의 표준화가 진행 중인 MPEG-I Immersive Audio 표준화 동향을 소개한다. 이 표준은 5G/6G와 같은 초연결 환경에서 킬러 어플리케이션으로 기대되는 가상현실(Virtual Reality; VR) 및 증강현실(Augmemted Reality; AR)에서, 이용자가 가상환경과 상호작용을 통해 6 자유도(Degrees of freedom; DoF)로 소리를 실감나게 느끼고 실제 환경에서 경험하는 것과 같은 공간음향 체험을 제공하는 것을 목표로 한다. 이를 위하여, MPEG Audio Working Group에서는 가상현실 및 증강현실에서 공간음향 체험을 위한 시스템 구조 및 요구사항을 정의하였다. 이를 기반으로 요구사항에 대한 제안 기술 선정을 위한 오디오 평가 플랫폼(Audio evaluation platform; AEP), 인코더 입력 포맷(Encoder input format; EIF) 및 평가 절차 등에 대한 논의를 진행하고 있으며, 본 고에서는 그 주요 내용을 요약 기술한다.

• International Journal of Internet, Broadcasting and Communication
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• 제14권1호
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• pp.219-223
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• 2022

The Internet can deliver various information and services at the lowest cost without time and space constraints while targeting the world among all existing means of communication. Unlike traditional media such as TV, newspapers, and radio in the past, promotions through mobile environments allow target customers to use two-way low-cost, high-efficiency promotional strategies regardless of time and place. With the development of the Internet, social media has developed into a place to acquire information about favorite companies and their products. Social media greatly contributes to the production of text, photos, videos, and various networks, and has expanded global communication and communication media through the interaction and sharing of various information. In addition, through social media, users can communicate in various ways, reveal themselves, and share and exchange information such as knowledge and personal thoughts. In line with these changes, corporate marketers and sellers are striving to provide consumers with appropriate information more quickly. We aims to find out about social media marketing strategies useful for companies.