• Title/Summary/Keyword: communication behaviors

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Factors Influencing the Online Learning Behaviors of Middle School Students in South Korea (한국 중학생의 온라인 학습 행동에 영향을 미치는 요인)

  • Na, Kyoungsik;Jeong, Yongsun
    • Journal of Korean Library and Information Science Society
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    • v.53 no.3
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    • pp.263-285
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    • 2022
  • This study presented the factor analysis on constructing the new factors affecting the middle school students' online learning behaviors from the questionnaires employed among middle school students. A total of 204 students participated and the data were collected in South Korea. The sample of middle school ninth-grade students was selected and used through purposive sampling. Findings from the factor analysis provided evidence for the eight-factor solution for the 35-items accounting for 66.15% of the shared variance. A wide range of factors has been considered to identify students' online learning behaviors. The appropriate experience and use of e-learning in the middle school period is also important as it will be a critical stepstone for future education. This research provides information that has been taken into account for advancing online learning to enhance the quality of e-learning systems for middle school students. The study results provided eight new factors affecting the middle school students' online learning behaviors; that is 1) communication using social media as a learning tool, 2) intention to share information using ICT, 3) addiction of technology, 4) adoption of technology, 5) seeking information using ICT, 6) use of social media learning, 7) information search using ICT, and 8) immersion of technology. This study confirmed that middle school students prefer communication using social media as a learning tool, and value intention to share information using ICT for the most part. The data obtained based on factor analysis can highlight the online learning behaviors towards a mixture of social media learning and ICT to ensure a new educational platform for the future of e-learning. This research expects to be useful for both middle schools of online learning to better understand students' online learning behaviors and design online learning environments and information professionals to better assist students who particularly need digital literacy.

The New Korean Wave in China: Chinese Users' Use of Korean Popular Culture via the Internet

  • Ahn, Jungah
    • International Journal of Contents
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    • v.10 no.3
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    • pp.47-54
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    • 2014
  • Although the Korean Wave originated in China, its presence in this country had been faltering for some time. Recently, however, Korean Wave star centered K-drama via online video websites, Korean Wave TV programs with high ratings, and idol group centered K-pop with glocalization strategies are all popular in China once again. The purpose of this paper is to explore Chinese teens and twenty year olds as the main consumers of Korean popular culture and the how preferred genres, motives, and behaviors of Korean pop culture use and Korean image affect one another. According to the study results, media use via online video service was most common, and among the preferred genres, K-drama has the highest usage rates. In addition, it was discovered that motives and behaviors associated with the use of Korean pop culture had a considerable influence on a positive Korean image.

A meta-analysis of mediating effects on adolescent psychosocial smoking prevention programs in the United States

  • Song hwang, Myung-Hee;Rick Petosa;Yeagley, Kathleen-Lux
    • Korean Journal of Health Education and Promotion
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    • v.3 no.1
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    • pp.99-111
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    • 2001
  • Adolescent psychosocial smoking prevention programs have been successful, but limited in the magnitude of program effects on the reduction of smoking behaviors. This is primarily due to the mixed results of independent studies with program variations. This systematic, quantitative research synthesis is designed to identify program key factors that are likely to increase program effects. The present study examined school-based psychosocial smoking prevention programs (1978-1997)among students in grades 6 to 12 in the United States. Theoretical formulations in this analysis of mediating effects posit that program impact on knowledge and/ or skills is associated with less smoking behaviors among program participants. Knowledge factors investigated in this study included health effects, social consequences, social influences, and social norms. Skill factors included affective skill, self-efficacy, assertiveness, self-control, problem solving, and refusal skill. The findings from this study highlight the importance of social consequences knowledge factor and assertive communication skill factor in decreasing adolescent smoking behaviors.

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Understanding Motivations and Engagement Outcomes of Social Media Television Coviewing

  • Wu, Di;Kim, Eunice Eun-Sil
    • International journal of advanced smart convergence
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    • v.10 no.4
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    • pp.1-13
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    • 2021
  • In today's media environment, TV programmers and advertisers must strive ever harder to attract the attention of audiences. Yet what may be even more crucial is engaging audiences in conversations on social media and nourishing stronger relationships. To provide insights into how to improve audience experiences through social media television coviewing (STVC) behaviors, this study investigates audience motivations for using social networking sites (SNSs) while watching sports program (i.e., social media television coviewing-STVC) and examines relationships between identified motivations and key audience engagement outcomes. The results reveal four motivations for STVC behaviors: sports-related interaction seeking, information seeking, convenience seeking, and socializing. Further, results reveal that sports-related interaction seeking, information seeking, and socializing motivations are significant predictors of satisfaction, investment, and commitment to the program. Audience engagement outcomes are not predicted, however, by convenience seeking or by variables pertaining to SNS-use regarding STVC behaviors.

A Teaching-Learning Model for Cultivating Consciousness of Information and Communication Ethics by the Establishment of Ego Identity on Cyberspace (사이버 공간상의 자아정체성 확립을 통한 정보통신윤리 의식 함양 교수-학습 모형)

  • Sin, Mi-Jin;Lee, Jae-Woon;Kim, Seong-Sik
    • The Journal of Korean Association of Computer Education
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    • v.9 no.3
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    • pp.97-107
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    • 2006
  • The deviant behaviors on cyberspace in Korea are increased recently because of the unbalanced development between the social ethics and the technological improvement on information and communication technology. To overcome this, educations on information and communication ethics are executed in school. However most of the educations is to deliver the knowledge on the disfunction of informationization and rules of netiquette without the analysis of the psychological characteristics on the cyberspace. Therefore, educations on information and communication ethics, in which the changes of social behaviors and value attitude are essential, is ineffective by making the students as passive and enervated users. In this research, we developed a teaching-learning model for cultivating consciousness of information and communication ethics by the establishment of ego identity on cyberspace and then proved the effectiveness by the experiment in school. Students can raise their abilities on active dealing with the given situation and context according to this teaching-learning model.

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Factors Influencing on Job Stress of Regional Information Communication Employees (일 지역 정보통신 직장인의 직무 스트레스 영향요인에 관한 연구)

  • Yu, Seung-Hee;Choi, Hye-Kyung
    • Journal of Digital Convergence
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    • v.16 no.12
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    • pp.351-358
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    • 2018
  • The purpose of this study was to investigate job stress, job satisfaction and health behaviors of workers in information and communication industry. The data were collected using questionnaire from 138 workers who the information and communication industry in the J city. The analysis of the data was done through SPSS 20.0/window statistical analysis. Upon examining the correlation between Job stress and job satisfaction, the correlation was significant(r=-.69, p<.001), job stress and sleeping showed a significant relationship although small. Smoking and drinking alcohol of health behaviors were not significant. The result of the multiple regression indicates the job satisfaction(${\beta}=-.69$, p<.001) predict 47%(F=121.8, p<.01). Based on the results of this study, we propose a systematic health promotion program that can improve job satisfaction through job stress management instate of management for health habits of the workers who work in the information communication industry.

The Scenario Development of User Experience to Expand Seniors' Social Communication using the Service Design (서비스 디자인을 활용한 고령자의 사회적 소통 확장을 위한 사용자 경험 시나리오 개발)

  • Yoo, Hoon-Sik;Kim, Yong Ki;Pan, Young-Hwan
    • Journal of The Korean Digital Architecture Interior Association
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    • v.13 no.4
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    • pp.87-94
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    • 2013
  • While the society becomes older, the quality growth on the service adequate to seniors is required. The service design is highlighted as a measure to improve the quality of service. And actually, success cases through the service design in various areas are globally introduced. In this study, a research is conducted to develop a service scenario to expand seniors' communication by applying the service design methodology. To analyze seniors' behaviors related to the communication, profiles are established by performing interviews with professionals and the qualitative survey to seniors. And based on the profiles, an idea workshop is conducted with multi-disciplinary experts to develop ideas for seniors' communication. The representative service is drawn by refining ideas. And the detailed service scenario and the video prototype are developed by concentrating one service scenario. The developed service scenario is anticipated to be utilized as a base material to develop services to expand seniors' communication in the future.

The Transformation of the Advertising Industry in the 'Un-tact' Digital Technology Era

  • Yoo, Seung-Chul;Kang, Seung-Mi;Truong, Tu Anh
    • International Journal of Internet, Broadcasting and Communication
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    • v.13 no.2
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    • pp.267-275
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    • 2021
  • The advent of the "un-tact 2.0 era," described as a "new normal non-face-to-face social relationship," accelerates the transformation of the living paradigm as a fully digital mediated social relationship. The emergence of these new forms of digital behaviors and mediated relationships significantly influences the industry prospect and consumers' individual lives. Advertising has played a decisive role in moving the formation forces of society, creating a dynamic flow of the capitalist system across races and geographical boundaries. Its role will become more fundamental in the physical contactless environment due to the COVID-19 outbreak. Accordingly, advertising has changed and modified its shape and meaning throughout history to adapt to the dynamic external environment. In this article, we illustrated four primary stages of the evolution in the advertising industry from simple advertising to convergence of advertising. Finally, we also identified the challenges of the present advertising industry and the paradigm transformation of "un-tact 2.0" with various related examples.

Why do We Share Information? Explaining Information Sharing Behavior through a New Conceptual Model between Sharer to Receiver within SNS

  • Seok Noh
    • Asia pacific journal of information systems
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    • v.31 no.3
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    • pp.392-414
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    • 2021
  • Social networking services (SNS) is an indispensable method in order to obtain information of the Internet participants. The study identified three variables of social media communication, sharing culture, and online trust in terms of social capital theory (SCT) and reviewed intention& behavior variables in terms of theory of planned behavior (TPB). The data were collected from 330 samples of SNS user, and were involved, and the research model uses AMOS to make confirmatory factor analysis. The findings confirmed our hypothesis that social media communication, sharing culture, and online trust affect individuals' behaviors to sharing information. This study emphasizes that not only social media communication but also sharing culture to SNS can stimulate information sharing. while previous research has predominately focused on personal cognition or social network, the study examines the integrated influence of communication, culture and trust on information sharing in SNS. In sum, by explicating the unique role of social capital, this paper aims at contributing to the continued development and success of SNS in general.

The Influence of Eye-Contact between Mothers and Preschool Children upon the Relationship between Mothers' Control Behaviors and Children's Emotions (모자 간 눈 맞춤(eye-contact)이 어머니의 통제 행동과 유아의 정서와의 관계에 미치는 영향)

  • Song, Hana
    • Korean Journal of Child Studies
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    • v.35 no.5
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    • pp.83-98
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    • 2014
  • This study examined the influences of eye-contact upon the relationship between mothers' control behaviors and emotions of preschool children. The participants of this study were 66 children aged 6, and their mothers. The children and mothers were observed taking part in a writing task for 15 minutes, and two coders analyzed the amount of eye-contact between children and mothers, mothers' verbal and nonverbal support and coercive control, and children's emotions in the task setting. The results showed that mothers' coercive control and nonverbal support significantly accounted for children's negative and positive emotions, respectively. In addition, the interaction between eye-contact and mothers' verbal support was significant. In particular, mothers' behaviors significantly affected children's emotions only when eye-contact occurred. Mothers' behaviors in the absence of eye-contact did not affect children's emotions. The discussion section included an analysis of the social function of eye-contact on the verbal and nonverbal communication between mothers and children, and suggestions for future study were also presented.