• The Journal of the Korea Contents Association
• /
• v.8 no.11
• /
• pp.286-295
• /
• 2008

The purpose of this paper is to demonstrate the relationships between brand satisfaction and store loyalty by examining the role of brand trust, store satisfaction and store trust in determining store loyalty in retail service firms. The results of the study are as follows: First, in case of relation exchange consumers, which are characterized by cooperative actions and mutual adjustment of both buyer and seller, brand satisfaction has a positive influence on brand trust, brand trust has a positive influence on store trust, and then store trust a strong positive influence on store loyalty. That is, store loyalty can be build up by combined benefits both brand trust and store trust in relation exchange consumers. Second, in another case of transaction exchange consumer, which are discrete buyer-seller exchange of commodity or performance with minimal personal relationships and no anticipation or obligation of future exchange, brand satisfaction has a positive influence on store satisfaction, and then store satisfaction has a direct influence on store loyalty. So, retailers have to developing strong brands which could help ensure both satisfaction and loyalty.

• The Journal of the Korea Contents Association
• /
• v.8 no.5
• /
• pp.104-112
• /
• 2008

RFID/USN is considered important basic infra of ubiquitous community and tried practical adaption through various research. Specially, there is during researcher progresses for stock and state management of logistics to let you get at u-mart systems. It discern thing from warehouse to deliver as adhere RFID tag of palette in keeping unit of article and construct form of thing to analyze information of environment status using sence module based on function of wireless communication. in the paper, propose composition of customer satisfaction system using RFID chip in u-Mart status management system based on RFID/USN and according to analysis specific information of commodity, propose movement reader device to offer real-time information from customer. And it presents the improvement program for the provision of product information which is appropriate uses the RFID chip and the provision of control information in the customer who is a core of consuming.

• The Journal of the Korea Contents Association
• /
• v.5 no.6
• /
• pp.273-282
• /
• 2005

The purpose of this study is how to apply to e-Commerce of parts procurement system in the Japanese Automobile Industry and examine the influence of that through the case studies of automobile makers. In the Japanese automobile industry, B2B e-Commerce of parts procurement system have a shifted from closed circuits through VAN to opened IP-VPN and eventually to the JNX of internet environment. The Japanese automobile industry depends mainly on IP-VPN and JNX, especially EDI on a one to one basis with parts procurement suppliers. As to the future direction of B2B e-Commerce of parts procurement in the Japanese automobile industry, many of commodity parts will be traded among established participants on internet websites owned by automobile maker groups. Finally, for improvement of B2B e-Commerce of parts procurement in the Japanese automobile industry I suggested that there are 'revitalize of e-Marketplace', 'improvement of IT and business process', 'extension of B2B e-Commerce among small and medium sized suppliers'.

• Journal of Animal Environmental Science
• /
• v.9 no.1
• /
• pp.45-56
• /
• 2003

$TAO^{TM}$ System is an auto-heated thermophilic aerated digestion process using a proprietary microbe called as a Phototropic Bacteria (PTB). High metabolic activity results in heat generation, which enables to produce a pathogen-free and digested liquid fertilizer at short retention times. TAO$^{TM}$ system has been developed to reduce a manure volume and convert into the liquid fertilizer using swine manure since 1992. About 100 units have been installed and operated in Korean swine farms so far. TAO$^{TM}$ system consists of a reactor vessel and ejector-type aeration pumps and foam removers. The swine slurry manure enters into vessel with PTB and is mixed and aerated. The process is operated at detention times from 2 to 4 days and temperature of 55 to $65^{\circ}C$. Foams are occurred and broken down by foam removers to evaporate water contents. Generally, at least 30% of water content is evaporated, 99% of volatile fatty acids caused an odor are removed and pathogen destruction is excellent with fecal coliform, rotavirus and salmonella below detection limits. The effluent from TAO$^{TM}$ system, called as the "TAO EFFLUX", is screened and has superb properties as a fertilizer. Normally N-P-K contents of screened TAO Efflux are 4.7 g/L, 0.375 g/L and 2.8 g/L respectively. The fertilizer effect of TAO EFFLUX compared to chemical fertilizer has been demonstrated and studied with various crops such as rice, potato, cabbage, pumpkin, green pepper, parsley, cucumber and apple. Generally it has better fertilizer effects and excellent soil fertility improvement effects. Moreover, the TAO EFFLUX is concentrated through membrane technology without fouling problems for a cost saving of long distance transportation and a commercialization (crop nutrient commodity) to a gardening market, for example.

• Journal of Korea Multimedia Society
• /
• v.8 no.7
• /
• pp.988-999
• /
• 2005

As the Internet continues to have the commercial trade changed, the method of payment is one of critical components to conduct successful businesses through the internet. An electronic cash has all of the characteristics of a traditional commodity cash and ensures the security for all transactions. Accordingly an internet billing system based on the electronic cash is expected as the secure and efficient payment method for the future electronic commerces. The digital contents such as digital merchandise and services have the characteristic that both the delivery of merchandise and the payment of money can be accomplished on the same network and are helpful to idealize the design of the electronic commerce system. In this paper, Anonymity got to be possible by using a virtual ID in the process of payment, the payment steps were decreased by being processed on the same network, and the efficiency and the security were guaranteed by decreasing the frequency of the coding and communication.

• Applied Biological Chemistry
• /
• v.40 no.4
• /
• pp.318-322
• /
• 1997

As an investigation for utilization of squid viscera oil as a food source, we attempted to improve a quality of fish burger by addition of emulsion curd formed from gelatin, water and refined squid viscera oil. Judging from the results of peroxide value, brown pigment formation, color value of Hunter, jelly strength and sensory evaluation, the reasonable amount of emulsion curd for the improvement of a fish burger functionality was determined as 6% on the weight basis of the chopped mackerel meat. Total plate counts, volatile basic nitrogen and histamine contents in fish burger prepared by addition of 6% of emulsion curd were $6.2{\times}10^4\;CFU/g$, 19.0 mg/100 g, and 50.7 mg/100 g, respectively. It may be concluded, from the above results that the emulsion curd-added fish burger is a safe as a food commodity. The ratio of polyenes to saturates of emulsion curd-added mackerel burger was 1.13. By adding emulsion curd formed from gelatin, water and refined squid viscera oil, color in cross section, texture and lipid functionality of mackerel burger could be improved in part.

• Journal of the Korean Society of Costume
• /
• v.37
• /
• pp.211-230
• /
• 1998

Advertisements provide consumers with in-formation and knowledge about products and help a society to sustain homogeneity by actively reflecting important characteristics of mass culture. Yet this reflection is a selective and purposeful representation by the party of the fashion manufactures and carries the intention of stimulating and augmenting desire for commodities aiming to perpetuate capitalism. This study understood this selective reflection of mass culture by advertisements as a feature of hegemonic struggle between/fashion business and consumers and defined the values selected by advertisements as ideologies supporting the consumption ideology of capitalism. The purpose of this study was to examine the contents of the ideologies expressed in the clothing advertisements in women's magazines to persuade consumers into consumption. The method of study was mainly qualitative with subsidiary citations from the results of content analysis. The objects of analysis were clothing advertisements in 1996 issues of CeCi and Woman Sense, which were identified as the two most popular women's monthly magazines. The ideologies identified were ideologies concerning (1) Self Identity, (2) Sensibility, (3) Sex Role, (4) Globalism, (5) Youth, (6) Leas-ure and Pleasure. Repeated and insisted as natural and true, there values were proposed to be believed as common senses and studies re-port that values of advertisements are ac-cepted as more readily as they are more unreasonable, and the acts and behaviors expres-sed within advertisements are often imitated in real life situations. Therefore, it is highly probable that these values emphasized within advertisements are enacted in thoughts and behaviors of consumers' real life. Accordingly the author suggests that critical interpretation of advertisements is seriously required to fully understand the commodity ridden post industrial society of today and to lead a subjective life within it.

• Journal of the Korea Society of Computer and Information
• /
• v.12 no.4
• /
• pp.159-167
• /
• 2007

This study executed questionnaire surveys on 482 undergraduates of D-college to review the extents of spam letter messages received through the mobile phones of college students and the extents of their addiction to mobile phones. It was revealed that each college student received one or two spam letter messages on average a day. Among the received spam messages were the messages containing the contents of commodity advertisements most frequent and the surveys indicated that spam messages are hardly read. As for the addiction to mobile phones, the average score of addiction of the respondents was indicated to be 38.73 based on the full score of 100 and the number of the ones with the scores of 60 or more was 47 which is 9.75% and the ones with the scores of 70 or more was 13 which is 2.70%. Also the younger the students were, the higher were the numbers of the students included in the addictive group and the number of students from other areas included in the addictive group was high and the number of the students in 2years system included in the addictive group was higher than the number of the students in 3years system included in the addictive group.

• Economic and Environmental Geology
• /
• v.43 no.5
• /
• pp.455-466
• /
• 2010

Seabed mineral resources explored by Korea are categorized into major three types of deposit; manganese nodule, manganese crust and polymetallic sulfides. Pt displays high enrichment factors (400, ore/crust ratios) in manganese nodule. Rare earth oxide content in manganese nodule ranges from 0.037 to 0.302 REO % with mean value of 0.12 REO %. Both of Te and Pt are enriched elements in manganese crust, displaying enrichment factors of 10800 and 150, respectively. Rare earth oxide's contents of manganese crust are slightly higher than manganese nodule's (0.013~0.387 REO %, average = 0.18 REO %). Se and In are outstanding rare metals from seabed polymetallic sulfides, showing enrichment factors of 1300 and 110, respectively. Au (0.8~26.3 g/t) and Ag (0.9~348.0 g/t) are another enriched elements in polymetallic sulfides. The main concern at exploiting seabed mineral resource will be a securing rare metals for high-technology industries and rare metals from subsea mineral deposits will add economic values to commodity candidates such like Co, Ni and Cu.

• The Journal of the Korea Contents Association
• /
• v.20 no.5
• /
• pp.525-535
• /
• 2020

This study aims to evaluate the economic value of the heat wave watch/warning (HW/W) forecast provided by the KMA (Korea Meteorological Administration) for the public sector. Local govermenments of Korea currently use the HW/W forecasts as a major input variable to determine the preparative requisite level for reducing potential damage by extreme heat events. To assess the value of the HW/W, which is not a marketable commodity, a decision-making model taking into account the cost and loss was established. The 'cost' variable was defined as the heat wave countermeasures budget for Seoul and Busan in 2016, and the 'loss' variable was set as the amount of health insurance claims for those 65 and older obtained from the Health Insurance Review and Assessment Service. Using this model, the value of the HW/W in 2016 was calculated as KRW 4,133M and KRW1,090M for Seoul and Busan, respectively. In addition, if the KMA reduces the False Alarm of the HW/W by a single instance, the value will be increased by KRW 76.6M and KRW 16.8M for the two cities. The results of this study are useful in quantitatively estimation of the value of the HW/W forthe public sector.