• Title/Summary/Keyword: color of jacket

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Comparison between Color of Cycling Clothing Brands and Color Preference of Korean Consumers (국내외 자전거용 의류 전문 브랜드의 상품색과 한국 소비자의 의류 선호색 비교)

  • Jeong, Hoon Sil;Seo, Yea Ji;Choo, Sun Hyung;Kim, Young In
    • Journal of the Korean Society of Costume
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    • v.67 no.3
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    • pp.1-14
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    • 2017
  • Cycling has become a popular leisure activity, and many cycling enthusiasts have used cycling clothes as a form of expression, which often comes in wide range of colors. The study shows the importance of color in cycling clothing to meet the emotional needs of consumers. Furthermore, this study aims to provide comparative analysis between color of domestic and overseas cycling clothing brands, and color preference of Korean consumers in order to provide data, which can be used in satisfying consumers' needs for personal expression and emotional demands. Thus, the study expects to identify consumers' satisfaction for cycling clothing. The consumers were categorized by the frequency of cycling and their interest in fashion, and the following categories were made:potential consumers, casual cyclists with low fashion involvement, casual cyclists with high fashion involvement and frequent cyclists with high fashion involvement. Consumers preferred dark colors for their cycling clothing including jacket, top and pants, while 'frequent cyclists with high fashion involvement' preferred more diverse colors and tones. In the cycling clothing market, white and black were major colors, while red, orange and blue were major colors of chromatic color. In terms of shade, dark shade dominated the market. Comparing between preferred color and preferred product color, black was preferred for both, but no other colors showed such tendency. This study is based on empirical analysis and verification of color, which is the emotional element appealing to specific and segmented sports-apparel market. The study revealed that the data could be applicable to the design of future products.

The Study on Caddies' Satisfaction and Preference on Their Uniforms - Bounded by Jeonnam Area in South Korea- (국내 골프장 캐디 유니폼에 대한 만족도와 선호도에 관한 연구 -전남 지역을 중심으로-)

  • Kim, Sun-Young
    • Journal of the Korean Society of Costume
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    • v.57 no.8
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    • pp.24-36
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    • 2007
  • This study was performed for 235 caddies of 5 membership golf clubs in Jeonnam area to find out their attitude and usage, satisfaction and preference on uniforms $1^{st}\;to\;15^{th}$ February 2007. The result of the study could be summarized as fellows. First, 69.7% of them affirm in the inquiry of 'to feel belong' and 'to tell from others', but they showed low affirmation in other inquiries. In the case of satisfaction of wearing uniforms, they show low satisfaction in most categories such as design, color, materials, activity, and symbol. Second, the most favored color coordination is the two color coordination in the upper and bottom uniform, and the fevered design pattern is the no-pattern one with single color. The favored uniform constitutes a jacket and a trouser in spring through fall, and a parka long enough to hip line, a polo neck, a vest, and a trouser in winter Third, activity is the most important considering factor in the choice of uniform and is also the most improve-wanted factor in the presently wearing uniform. The most important factor in the characteristic of material is absorption of sweat, but there is especially high dissatisfaction in absorption. It shows that there are demands of functional design considering caddies' working environment and activities. Differentiated from other normal uniforms, the uniform should be improved for caddies to develop their specialty and to feel wearing satisfaction.

The Actual Wearing Conditions and Preferred Design of Tailored Jackets for Obese Women in Their 20s and 30s (20~30대 비만여성의 테일러드 재킷 착용실태 및 선호디자인)

  • Oh, Young-Soon;Lee, Jeong-Ran
    • Journal of the Korean Society of Clothing and Textiles
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    • v.34 no.9
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    • pp.1479-1490
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    • 2010
  • This study provides basic data for the development of jacket patterns which reflect designs corresponding to the body shape features and preferences of obese women in their 20s and 30s by understanding problems they may encounter in wearing a ready-made jacket by researching the reality of ready-made tailored jacket wearing and their design preferences. A survey was conducted by sampling 82 obese women (over $25kg/m^2$ BMI) between the ages of 20 to 39. The details of the survey consists of general information, interest rate and importance rate on clothes, reality of wearing and purchasing jackets, measurement fits per each part, and preferred designs. SPSS 14.0 was used to analyze the data. The results showed that 76.8% of obese women wore their jackets less than 5 times a month. Those in the 20s wore the jackets more frequently than those in the 30s. The reasons for not wearing jackets frequently included uncomfortableness in activities and unavailability of the correct size. A total of 55% of the total preferred the fitting to be relatively smaller than the body size or tightly fitting. Although in the past, there was a tendency to wear a loose fit to cover the body shape, currently even obese body shapes avoided the loose fit as the tight fit is the trend. In terms of the satisfaction rate for the measurements per each part of jackets, there was a low satisfaction rate for most of the items. For the circumference items such as waist length and chest size, people responded that they were too small and for the length of items such as the length of jacket and sleeve length, people responded that they were too long. This was because the readymade clothes brands increase the length of items and circumference items in uniform in the same intervals when producing large sizes. Both those in the 20s and the 30s preferred a tight fit. In terms of preferred fabric, a wool/spandex mix was most popular and then cotton/spandex. This shows that they prefer those fabrics which allow an excellent activity while maintaining the exterior well. In addition, they preferred black color with no patterns because they wanted their body size to look reduced and did not want to receive any attention.

The Development of Bicycle Wear for New Senior Women (뉴시니어 여성을 위한 자전거의류 개발)

  • Jung, Hee-Kyeong;Lee, Jeong-Ran
    • Fashion & Textile Research Journal
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    • v.18 no.4
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    • pp.498-508
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    • 2016
  • The purpose of this study is to develop an aesthetic and functional bicycle wear for new senior women in their 50s and 60s. Based on the results of the survey, we developed bicycle wear that is friendly to bicycling posture and reflects the preference of new senior women. The results are as followed: First, emphasis is placed on the simple and functional design of the experimental wear consisting of jacket and pants. Jacket is different from the color scheme with the armhole princess line in order for the waistline to look slim. Pants are designed to hold the leg muscles tightly in order to help reduce the muscle fatigue on the bicycle ride. Second, cutting lines and coloring materials are used for the wearer to look slim and the safety of the wearer is planned to secure by inserting the reflective material along the cutting lines on the bicycle ride. Third, the pattern of the experimental wear is designed in consideration of the riding motion of the bicycle. Jacket is designed to have back length longer than front length as compared to the bicycle wears available on the market. Sewing lines in the armpit are designed to be eliminated in order to move the arms smoothly on the ride. Pants are designed to minimize the seam line in consideration of the movement of muscles and ligaments and the experimental wear is produced by combining the material with the functions of cool comfort and stretch.

The Development of Woman's Daily Hanbok Textile Design Appling Korea Traditional Flower Pattern (전통 꽃문양을 활용한 여성 생활한복용 직물디자인 개발)

  • Hong, Jeong-Hwa;Kim, Hye-Kyung
    • Fashion & Textile Research Journal
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    • v.13 no.6
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    • pp.848-855
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    • 2011
  • The purpose of this study is to develop design for daily hanbok with Jacquard textile design developed by using the traditional patterns that suit the needs and lifestyles of the middle and old aged group. This study will also develop Jacquard textile design that has elaborate and luxurious patterns and abundant expression of colors using the traditional patterns that suit the needs and lifestyles of the middle and old aged group. Developing daily hanbok design for woman's casual and formal occasion will contribute to fashion business significantly by popularization of daily hanbok as one of the important fashion genre. The "Texpro Design CAD V8.21" program was used for the textile design. A total of 2 designs were developed as the Jacquard textile design with traditional patterns using flower motifs. One type of fabric was produced for each of the textile design with a color selected from "Pantone Color Chips". And finally, four woman's daily hanbok design for either casual or and formal style were developed and these daily hanboks were consisted of one set of jacket and trouser, durumagi, one set of jacket and skirt and one set of vest and trouser. And the actual garments were constructed and the design procedure and the photos of these works were presented. This study showed the possibility of producing highly sensible daily hanbok that suits the fashion trend of middle aged women and the widening of consumer range and the creation of new market by developing Jacquard textile design.

The Yi tribe's Traditional Costume and Pattern (이족의 전통복식과 문양)

  • Lee, Mok-Gyel;Cho, Jean-Suk
    • Journal of the Korea Fashion and Costume Design Association
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    • v.17 no.2
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    • pp.185-205
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    • 2015
  • The modern trend in costumes, influenced by postmodernism, is to use of various patterns and images borrowed from diverse cultures of many ethnic groups. The Yi tribe studied in this paper is miner ethnic group in China, whose traditional costume is very splendid and modern. In addition, its embroidery or $appliqu{\acute{e}}$ pattern have a high artistic value in that its shapes are diverse, splendid and each one has its own peculiar elegance. As for the research method, I examined the Yi tribe's history, culture, traditional costumes and patterns through related books, research papers and inter web sites. As for the result, the Yi tribe's costumes consisted of a jacket, trousers or a skirt, an apron and a belt. Although the favorite color of the costume is black color, there are splendid embroidery or $appliqu{\acute{e}}$ decorations with the colors of red, yellow, green and purple on the chest or shoulder part of a jacket, the adjusting lines, cuffs or a part of a trousers and aprons. Patterns in their traditional clothing also show details that depict traditional cultural ideas that have long been formed in various fields, such as aesthetics, religion, philosophy, and customs. Moreover, most patterns displayed in their traditional clothing contain nature motifs and represent unique and beautiful designs; some patterns are even reminiscent of abstract paintings by modern artists. In conclusion, the traditional patterns of Chinese ethnic minorities reflect the values and notions of these races as well as decorative magnificence and a unique spiritual image. In other words, traditional patterns indicate the spiritual depth or symbolic stories beyond mere formative beauty.

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The Influence of the Youth Culture on the Street Fashion - On the Focus in 1960s - (청소년(靑少年) 문화(文化)가 스트리트 패션에 미친 영향(影響) - 1960년대(年代)를 중심(中心)으로 -)

  • Kan, Moon-Ja
    • Journal of Fashion Business
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    • v.2 no.1
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    • pp.35-48
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    • 1998
  • The purpose of this paper is to examine the street fashion, which is influenced by the youth culture in 1960s. Youth culture is the youth subculture which appeared multiform in the 1960s. It tried to create a new culture by subverting the ruling class culture with their combative life style and peculiar appearance which are distinguished from mother culture. Youth cultures as youth subculture are symbolically expressed in their style which had strong characteristics of sub-fashion and anti-fashion, and which are different from mother fashion in shape. Therefore youth subculture fashion had an effect on street fashion in the 60s. The influence that the youth culture fashion had had on the street fashion is summarized as follows: Beats fashion was intelligency look on black dress, black polo-neck shirts, black trousers, black glasses and heavy black eyeliner. Mods fashion was neat style on Edwardian suit with narrow trousers, pointer-toeshoes and smooth croped hair. Folkis fashion was ethnic look, middle east asian look, peasant look, Indian style, south america look, gypsy style, natural materials, natural dying, tie-dye, beads and hand made ornaments. Rockers fashion was violence appearance categorized 'blue collar' on black leather jacket decorated with metal studs and hand-painted insignia, blue jeans and boots for motor bike. Swinging London & the Psychedelics fashion was blend mods look with pschedelic color and motive pattern. Hippie fashion was intermix pschedelic and natural or ethnic style. It was appear to be a meaningless, unpredictable assortment of diverse items and style. Faded and tattered jeans, army jackets, vintage hat, beads, embroidered headband, white sheets, diverse theatrical costumes, sandals or bare feet, granny dress, peasant blouse, blanket cape, tie-dye T-shirts and long hair. Greasers fashion was adorned black leather jacket with chains, fringing, badges, insignia and sleeves had been crudely ripped off. They came to be known wore jeans so soaked with oil. Skinheads fashion was aggressive working class identity with donkey jacket, jeans rolled up, collarless union shirts, heavy boots, braces and hair cropped short.

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A Study on the Costume of Stone Statues in Royal tombs and Graves in Shilla Dynasty (통일신라기 능묘석사에 나타난 복식연구)

  • 이순원
    • Journal of the Korean Society of Costume
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    • v.30
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    • pp.183-200
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    • 1996
  • The purpose of this study is to examine the custume of Stone statues in roylal tombs and graves in Shilla dynasty. Stone statues in royal tombs and graves in Shilla dynasty. Stone statues in royal tombs and graves are divided into statues of the twelve horary signs(十二支像) and stone figure of a man(石人像). The results are as follows. 1. Statues of the twelve horary signs are found eleven in royal tombs and graves. First statues of the twelve horary signs in assumed Shinmunwangrung(推定神文王陵) wear long robe(長袍) pants(袴) skirt(裙) It says that the costume element of Shilla and the costume element of Tang are mixed. But statues of the twelve horary signs was developed as a tutelary god. Statues of the twelve horary signs in Kimyoushinmyo(金庾信墓) wear jacket pants(袴) instead of long robe(長袍). Also as attaching instead of long robe. Also as attaching other color cloth in collar of jacket or not they are showing dress of mulitary officer. next statues of the twelve horary signs in Hondokwangrung(憲德王陵) wear long robe(長袍) pants(袴). it says that they imitate assumed Shinmunwangrung(推定神文王陵) Kimyoushinmyo(金庾信墓). And statues of the twelve horary signs in the rest of royal tombs and graves put on decorative armor. 2. Stone figure of a man are found is Song-dokwangrung(聖德王陵) Wonsongwangrung(元聖王陵), Hungdokwangrung(興德王陵) and divided into two types. Type 1 wear long robe(長袍) and Yangdang(裲襠). They stend for the best dress uniform of military officer. Type 2 wear Danreong(團領) with side slash. They stend for common soldier.

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A Study on the Transition of Costume in Middle and high School Girls Using the "Junior"magazine ("주니어" 잡지를 중심으로 본 교복장율화 이후의 여학생 복식 변천에 관한연구)

  • 남혜승
    • Journal of the Korean Home Economics Association
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    • v.35 no.1
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    • pp.401-414
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    • 1997
  • This study examined the transition of costume in middle and high school girls after the abolition of school-uniform. Fashion photographs of $\ulcorner$Junior$\lrcorner$a Korean magazine for girls were used for the investigation. Skirts used mainly were changed in order of pleat tight flare and tight skirt And skirt length was changed in order of knee midi knee and mini. Slim baggy and straight pants together showed high frequency but after 1992 straight pants were used mainly. And pants of ankle length was prevalent. In jacket Hip line natural waist and H-line silhouette dominated. Silhouette of one-piece dress was changed in order or X line H line and A line. Semi fit and natural waist were prevalent. And length was changed in order of midi knee and mini. The coat of H line Loose semi fit and Knee length was the most frequently appeared style. Waist line of coat was changed in order of natural low no natural waist. In skirt blue white black and black were mainly in spring summer fall and winter respectively. In pants blue was used mainly regardless of the season, In jacket blue in spring and black in other seasons were used. In one-piece derss blue in spring red in summer black in fall and winter were used mainly. Black coat was used mainly. Therefore blue was the most frequently used color by middle and high school girls.

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Yo Tribe's Traditional Costume and Pattern (요족(瑤族)의 전통 복식과 문양)

  • Zhong, Hua-Lim;Cho, Jean-Suk
    • Journal of the Korea Fashion and Costume Design Association
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    • v.11 no.2
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    • pp.85-98
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    • 2009
  • The modern trend in costumes, influenced by postmodernism, is to use of various patterns and images borrowed from diverse cultures of many ethnic groups. The Yo tribe studied in this paper is miner ethnic group in China, whose traditional costume is very splendid and modern. In addition, its embroidery pattern has a high artistic value in that its shapes are diverse and splendid and each one has its own peculiar elegance. As for the research method, I examined the Yo tribe's history, culture, traditional costumes and design patterns through related books, research papers, internet sites, and etc. The results of the paper are as follows. The Yo tribe's costumes consist of a jacket, trousers or a skirt, an apron and a belt. Although the color of the costumes is all black, there are splendid embroidery decorations with the colors of red, orange, yellow, green and white on the chest or shoulder part of a jacket, the adjusting lines, cuffs, or a part of a trousers and aprons. The types of the patterns represented in the Yo tribe's traditional costumes are related to nature, ancestor worship, ethnic legends, history, religion, and agricultural lives. The method by which the Yo tribe expressed on their costumes is a "peach-blossom" technique, which uses cross-shaped embroidery with wrap and woof threads. Because it is not apt to express delicate and detailed patterns, the Yo tribe's patterns tend to show abstract and geometrical forms.

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