• 제목/요약/키워드: club culture

검색결과 84건 처리시간 0.027초

골프장 이미지 제고를 위한 하우스 캐디유니폼 디자인 개발 (The Development of House Caddie Uniforms Design to Enhance a Golf Course Image)

  • 박우미
    • 한국의류산업학회지
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    • 제17권4호
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    • pp.513-523
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    • 2015
  • The purpose of this study is to develop house caddie uniforms design which reflects the CI and image of 'Golfzon County Sunwoon', a representative golf course in the Honam circle, to enhance a positive image of a golf course and improve house caddies' service quality and their working efficiency. Study methods were as follows. In literature review, the domestic golf industry, golf culture, and house caddie uniforms as one of golf course CI elements were investigated. In empirical study, the formativeness of domestic golf course CI and house caddie uniforms was analyzed. Then, house caddie uniforms were developed using CI which is the symbolic element of a golf course. A concept for uniforms design development was 'Golf & Culture Communication' to symbolically represent an image of IT-based total golf culture club. It was limited to female uniforms design for spring or autumn that is high in application. A symbol and a logo which are symbolic elements of a golf course were freely worn in the form of a brooch. Symbolism and practicality were reinforced using PB(v), R(v), YR(v), and Y(vp) colors only for a golf course. Functionality was improved by using UV protection materials and aesthetics was expressed by reflecting 2014-15 F/W trends.

여고생 여름 교복 블라우스의 착용감과 만족도에 관한 연구 (Research on the Wearing Sensations and Satisfaction of High School Girls Uniforms' Summer Blouses)

  • 구본정;류신아;박길순
    • 복식문화연구
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    • 제17권5호
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    • pp.807-818
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    • 2009
  • This study is to present a female high school summer blouse with high movement functionality and satisfying appearance, surveyed the students for their understanding of summer blouse. Experimental study's research method was questionnaire survey. By using questionnaires, the satisfaction and comfort of each region of the current worn summer blouse was analyzed. The results of this research are as follows. After surveying 371 high school students in the Daejeon region on the currently worn summer blouse comfort levels, 48.4% showed dissatisfaction about the width of the sleeves and the armpits and over 93% wanted the use of elastic materials as an alternative. After investigating the summer blouses' mending state, 41% of students that mending their clothes chose the alternation of reducing the overall silhouette of the blouse in all areas. This reflects the female high school students' mentality that thin body shape is the ideal.

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인터넷 커뮤니티를 통한 소비자 정보탐색 -혼수용 한복을 중심으로- (A Study on Marketing Strategy according to Exploration of the Consumer Information through Internet Community)

  • 유지헌
    • 복식문화연구
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    • 제12권5호
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    • pp.691-701
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    • 2004
  • The first purpose of this study was to compare the factors of information searching before purchasing with the factors of information offering after purchasing of the products, which were communication contents about the wedding Hanbok in internet communities. The second purpose was to propose marketing strategies for internet wedding Hanbok marketer. To accomplish the goal, the content analysis method which considered references and opinions of internet community members was used. Two hundred cases from WEDDING CLUB(62,893members), WEDDING GONGBU (18,649members), and WEDDING DOUMI (17,326members) in Daum internet portal site were selected from August 1 to September 21, 2003. The results were as follows: First, the information factors which were considered seriously when consumers purchased wedding Hanbok, were design, the level of sewing, price, store location, cognitive power, service level, and manufacturing time. Second, the consumers considered the price as the most important factor when they searched internet information. Third, the service factor was also considered importantly, and it was recognized important factor so much after purchasing as before purchasing wedding Hanbok. Fourth, the factors such as cognitive power, manufacturing time and store location were seriously considered as the information searching factors before purchasing. It showed higher rate when compared with information offering factors of after purchasing the wedding Hanbok. Fifth, the factor of sewing was considered as lower rate than other factors. It showed similar results before and after purchasing the wedding Hanbok.

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Effect of Alternaria solani Exudates on Resistant and Susceptible Potato Cultivars from Two Different pathogen isolates

  • Shahbazi, Hadis;Aminian, Heshmatollah;Sahebani, Navazollah;Halterman, Dennis
    • The Plant Pathology Journal
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    • 제27권1호
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    • pp.14-19
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    • 2011
  • Early blight of potato, caused by Alternaria solani, is a ubiquitous disease in many countries around the world. Our previous screening of several Iranian potato cultivars found that significant variation in resistance phenotypes exists between two cultivars: resistant 'Diamond' and susceptible 'Granula'. Our previous analysis of five different pathogen isolates also identified varying degrees of aggressiveness regardless of the host cultivar. Here, a bioassay was used to study the role of liquid culture exudates produced in vitro on pathogenicity and elicitation of disease symptomology in seedlings as well as detached leaves. Responses of host genotypes to the exudates of the two A. solani isolates were significantly different. Detached leaves of the resistant cultivar 'Diamond' elicited fewer symptoms to each isolate when compared to the susceptible cultivar 'Granula'. Interestingly, the phytotoxicity effect of the culture filtrate from the more aggressive isolate A was higher than from isolate N suggesting an increased concentration or strength of the toxins produced. Our results are significant because they indicate a correlation between symptoms elicited by A. solani phytotoxins and their aggressiveness on the host.

The Effect of Sports Club Membership Lifestyle on Choice Behavior

  • Sunmun Park;Shuo LI
    • International Journal of Advanced Culture Technology
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    • 제11권2호
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    • pp.267-275
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    • 2023
  • The purpose of this study is to investigate the influence of sports center members' lifestyles on participation promotion and choice behavior. To this end, more specifically, we intend to establish and clarify a hypothetical model based on the preceding studies of facilitating factors and factors that continue to participate according to the lifestyle of sports center members. In order to achieve this research purpose, the study subjects were set as the population of male and female adults over 20 who are using sports centers in Gwangju Metropolitan City and Jeollanam-do in 2021. As for the sampling method, the sample was extracted using cluster random sampling, and 300 people were used for the actual analysis, excluding 60 copies of double-entry and insincere or unreliable questionnaires. The survey tool was modified and supplemented according to this study based on the questionnaire that had been verified for reliability and validity in previous studies, and all questionnaire items were composed of a 5-point scale. The statistical analysis used for data analysis was frequency analysis, exploratory factor analysis, reliability analysis, and multiple regression analysis using SPSS Windows 21.0 Version. The conclusions obtained in this study through data analysis by such methods and procedures are as follows. First, according to the lifestyle of sports center members, participation promotion factors were found to have a partial influence. Second, according to the lifestyle of sports center members, the selection behavior was found to have a partial influence. Third, it was found that the participation promotion factors of sports center members partially affected the choice behavior.

팬덤 동기에 따른 BTS 굿즈 가치와 협업 브랜드 선호도 연구: BTS 팬클럽 ARMY를 대상으로 (A Study on the BTS Goods Values and Collaboration Brand Preference According to Fandom Type: Focusing on BTS Fan-club 'ARMY')

  • 이민주;유지원;고은주
    • 패션비즈니스
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    • 제25권1호
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    • pp.165-178
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    • 2021
  • With rise in economic activity of fandoms, fashion brands often collaborate with K-pop stars such as BTS to enhance brand preference and sales. This study analyzes why people engage in fandom activity and its effects on collaboration fashion brand preference by focusing on 'BTS' and fandom 'Army'. This study aims to provide information to establish marketing strategies by identifying the influence of fandom culture related to the Korean Wave and the fashion industry, and empirically analyzing factors affecting active customer formation for long-term growth. The data were collected from BTS fan club 'Army' and a total data sets were analyzed using SPSS25.0 statistics program. The findings of this research were as following. Frist, BTS fandom motivation were identified as Need for Approval, Communication Need, Professionalism Need, Need to Belong, Consumption Need and the BTS fan groups were categorized into 3 groups. Third, comparing BTS goods values and collaboration brand preference an excess in each group was revealed. This study is significant because it provides essential data for the marketing strategy of fandom market by comparing marketing effects of BTS with the characteristics of fandom consumers and identifying the different desires of each group. As a result of this research, it can be seen that BTS an influential leading brand, has been adopted, and the research direction of empirical analysis has been presented. In practice companies can select specific fandom targets by using the sub-levels of fandom types that have become clear and implement marketing strategies of the fandom market.

18세기 셰익스피어의 여성관객 -성적 타자에서 상류 인사로 거듭나기 (The Eighteenth Century Shakespeare's Women Audiences: From Objects of Sexual Appetite to Ladies of Quality)

  • 한영림
    • 영어영문학
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    • 제55권4호
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    • pp.745-765
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    • 2009
  • The Eighteenth Century Shakespeare's Women Audiences: From Objects of Sexual Appetite to Ladies of Quality Abstract Younglim Han (Kyungpook National U) This paper aims to give an account of the eighteenth century Shakespeare's women audiences who marked a turning-point in the history of Shakespeare's popularity. The 1736 formation of the 'Shakespeare Ladies Club' as a leading group of the female audience encouraged the theater managers to perform more Shakespeare. Stage productions relied more than ever on the favorites of women audiences. The establishment of female patronage was associated with the popularity of Shakespeare's crossed-dressed comedies and actresses in 'breeches' part. The outstanding achievement of the Ladies was their contribution to the promotion of Shakespeare's status as an embodiment of British culture and the acknowledgement of the dignity of national literature. They were successful in securing the native sense of Shakespeare in place of Italian opera and Harlequin pantomime. The recognition of the national significance of Shakespeare led a campaign to erect his monument in Westminster Abbey. The female audience's claim to the respectable Shakespeare provided the stimulus for transforming his plays in the interests of family values such as marital duty and domestic morality. Marina (1738), George Lillo's adaptation of Pericles that was dedicated to the Ladies, was an exemplary case. The domestic versions of Shakespeare stressed the importance of women characters and the idealization of them. Thus the reception of Shakespeare in the eighteenth century was characteristic of formulating the women audiences-performers-characters association. The female yearning for a refined theater was a significant achievement, considering its influence on ways of establishing the canonical Shakespeare in the eighteenth century.

International Microsurgery Club and World Society for Reconstructive Microsurgery Webinar: Career Building in Microsurgery

  • Joachim N. Meuli;Jung-Ju Huang;Susana Heredero;Wei F. Chen;Tommy NJ Chang
    • Archives of Plastic Surgery
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    • 제51권2호
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    • pp.258-261
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    • 2024
  • Career building can be challenging for young surgeons, especially when topics such as lifestyle, work-life balance and subspecialization arise. Suggestions and advice from senior colleagues is very valuable but many young surgeons do not have such opportunities or are limited to a few senior surgeons. The International Microsurgery Club (IMC), in collaboration with the World Society of Reconstructive Microsurgery, organized a combined webinar for this topic and invited world renownedmicrosurgery masters polled by the IMCmembers to join, including Prof. Peter Neligan (Emeritus from University of Washington, United States), Prof. Raja Sabapathy (Ganga Hospital, India), Dr. Gregory Buncke (The Buncke Clinic, United States), Prof. Isao Koshima (Hiroshima University Hospital, Japan), Prof. David Chwei-Chin Chuang (Chang Gung Memorial Hospital, Taiwan), and Prof. Eric Santamaria (Hospital General Dr. Manuel Gea Gonzalez, Mexico) on May 1, 2022. Prof. Joon-Pio Hong (Asan Medical Center, South Korea) and Prof. Fu-Chan Wei (Chang Gung Memorial Hospital, Taiwan) were also selected but unfortunately could not make it and were therefore invited to another event in April 2023, summarized in a recently published paper. There is ample literature reporting on different aspects of developing a microsurgical career but the goal of this session was to offer an opportunity for direct exchange with experienced mentors. Moreover, insights from experienced microsurgeons from different part of the world were more likely to offer different perspectives on aspects such as career building, failure management, and team culture. This webinar event was moderated by Dr. Jung-Ju Huang (Taiwan), Dr. Susana Heredero (Spain), and Dr. Wei F. Chen (United States).

생활 스포츠 활성화를 위한 맞춤형 스포츠 융합 콘텐츠 큐레이션 시스템 설계 연구 (A Study on the Design of Curation System of Customized Sport Convergence Contents for Activation of Sport for All)

  • 이현호;이원진
    • 한국멀티미디어학회논문지
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    • 제19권2호
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    • pp.396-404
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    • 2016
  • In this paper, the customized sport convergence contents curation system is proposed for activation of sport for all. The proposed system collects and analyzes profile of social sports group(club, society, etc.) for recommend optimized sport convergence contents to user. And the survey is progressed for research problem of existed service and usefulness of proposed service. The proposed system and service are expected to design innovative new service model for activate of sport for all.

사용자 피드백 정보 기반의 학습된 생활 스포츠 팀 추천 서비스 시스템 설계 및 구현 (A Study on the Design and Implementation of the Learned Life Sports Team Recommendation Service System based on User Feedback Information)

  • 이현호;이원진
    • 한국멀티미디어학회논문지
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    • 제21권2호
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    • pp.242-249
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    • 2018
  • In this paper, the customized sports convergence contents curation system is proposed for activation of life sports. The proposed system collects and analyzes profile of social sports group (club, society, etc.) for recommending optimized sports convergence contents to user. In addition, the feedback based on the recommendation result from the user is continuously reflected and the optimal recommendation is made possible. For the system evaluation, the proposed system is tested to 300 users (about 20 sports team) for about 3 months and the system is verified by analyzing the initial recommendation results and recommendation results reflected by user feedback.