• Title/Summary/Keyword: clothing sites

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Effect of Service Quality Perception of Direct Purchase Shopping to Trust, Satisfaction, and Customer Loyalty (해외직접구매 사이트에 대한 서비스품질 지각이 소비자의 신뢰와 만족도 및 충성도에 미치는 영향)

  • Kim, Kyung Min;Park, Minjung
    • Journal of the Korean Society of Costume
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    • v.67 no.2
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    • pp.116-130
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    • 2017
  • Consumers who purchase products from foreign countries and deliver them back to Korea are increasing. According to the Korea Fashion & Textile News (2015), overseas direct shopping reported 39% increase compared to 2013. Furthermore, clothes accounted for 19% of product category. Therefore, the service quality of overseas purchase sites is becoming more important, but studies have been limited. this research focuses on investigating the effects of consumers' shopping orientation on service quality and the effects of service quality on trust, satisfaction, and consumer loyalty. The survey was administered to consumers who had experiences in purchasing through overseas direct purchase websites. The results showed that the perception of service quality differed depending on the respondent's shopping orientation. Among the four shopping orientation groups(shopping confidence, shopping enjoyment, trend pursuit, and shopping follower groups), the shopping confidence group showed the highest mean for all service quality factors. All the groups showed the highest scores on product and trust among the factors of service quality. Next, the results revealed that service quality positively influenced consumers' trust on websites that provide overseas direct purchase services, which further improved customer loyalty. Therefore, the study gives managerial suggestions to online retailers that provide oversea shopping service. They need to provide higher site efficiency, security, product reliability, and responsiveness to cultivate international customers' trust and satisfaction. In particular, it will be important for them to offer accurate, reliable product information and various languages for overseas customers.

PCM Technology Development Trends of Korea and USA by Patent Analysis of Phase Change Material Related to Textile Products (섬유제품 상변화물질 관련 특허통계 분석을 통한 한국과 미국의 기술개발동향 - 특허정보검색 중심으로 -)

  • Yoo, Hwa-Sook;Park, Kwang-Hee;Kim, Moon-Young
    • Fashion & Textile Research Journal
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    • v.9 no.3
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    • pp.295-302
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    • 2007
  • Phase change material-related patents filed at Korea Institute of Patent Information(KIPI) and United States Patent and Trademark Office(USPTO) were analyzed for understanding the PCM's technological level of Korea and providing the information for establishing the research development policy concerned with high technology fibers. Patent data from 1980 to 2005 collected from KIPI and USPTO internet sites were examined using the number of patents and share of assignees in patents. The contents of patent were classified according to IPC(International Patent Classification) and assignees were divided into individual and firm/public body. The results of comparing total number of patents in USA with that in Korea showed USA had as 2.3 times as Korea had. The number of patents of USA had increased steadily since 1980 whereas that of Korea sharply since 2001. The number of patents of Korea from 2001 to 2005 was more than that of USA. USA was specialized in fundamental technology and Korea was specialized in application area with PCM. Assignees who had the most patents were firms and the next were individuals. Assignees who applied for several patents were more in USA than in Korea and patent application numbers per the assignees were higher for USA.

The Study on the Silver Fashion Icon Iris Apfel's Fashion Style (실버 패션 아이콘 Iris Apfel의 패션 스타일에 관한 연구)

  • Kim, Janghyeon;Kim, Youngsam
    • Journal of Fashion Business
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    • v.24 no.3
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    • pp.101-113
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    • 2020
  • This study considers aesthetic characteristics by examining the fashion style of the silver fashion icon Iris Apfel. The research methods were a quantitative and qualitative analysis of Iris Apfel's images that were collected from 2015 to 2019 on various web-sites according to four criterions following advanced research analysis of fashion style. The results of the study are as follows. The analysis results on the fashion style of Iris Apfel, an icon of silver style, showed that cocoon, barrel and A-line silhouettes appeared most in terms of silhouettes. Second, in terms of colors, achromatic colors dominated among solid colors while one particular vivid color appeared most it came to mixed color. In terms of multi colors, these appeared according to the patterns applied to her clothing, in particular, colorful colors were used to emphasize splendor. Third, flower, bird and geometric patterns appeared most in terms of material patterns. Lastly, it was found that white short cut hair, large necklaces or bangle bracelets, over-sized black glasses and fur mufflers or canes were used in terms of hair and accessories. The features derived through analysis of the fashion style of Iris Apfel, an icon of silver style, are as follows. The first feature is exaggeration through splendid primary colors and over-sized silhouettes. The second feature is the hybrid of modern composition methods using natural images and exotic preferences. The third feature is her representation of identity using fixed items.

The Study concerning the Process of Textile Planning for Domestic Textile Converter (국내 소재 컨버터의 소재 기획 프로세스에 대한 연구)

  • Choi, Hyosook;Rhee, YoungJu
    • Journal of the Korea Fashion and Costume Design Association
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    • v.19 no.1
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    • pp.41-53
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    • 2017
  • The purpose of this paper was to figure out the status quo of development of textiles in fashion industry by analyzing through in-depth interview with domestic women's wear converters on the process of textile planning. Professionals in top3 domestic women's wear converters were selected and interviewed in-depth on actual work process of textile development. The result of the research is as follows. First, the interviewed converters were having transactions with entire domestic target market of women's clothing and also exporting to China. Second, production of textile was mostly domestic, with some from China. Third, the number of textile development was 20 - 50 items per season accordingly to size of converter, and the number was larger if taking into account the sourcing development, the special finished fabric development and the print design development. Fourth, for methods to gather information, converters got ideas through overseas exhibitions, overseas color swatch books, fashion-related web sites and market research. Fifth, when setting up direction of textiles, it was investigated that they had motif from in-trend material or on previous season's best-selling material. Sixth, textile planning map did not start from early in season but prefers in-progress board map. Seventh, ways for many method types for textile planning were found depending on sales type of converter and textile production price.

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Development and Color Evaluation of Working Clothes Designs for Integrated Environment Color Planning in Machinery Industry Sites

  • Park, Hye-Won
    • Journal of Fashion Business
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    • v.14 no.6
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    • pp.53-69
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    • 2010
  • This study compared the work environment colors and the colors of working clothes by conducting a field survey of domestic machinery manufacturers who are playing a central role in Korean industries so as to develop and evaluate working clothes based on the safety of workers and environmental harmony. For the study method, after the color-related requirements were collected through interviews and field surveys, the fabrics for working clothes were woven and the colors were selected using the requirements. The designs of working clothes were developed with an emphasis on color design. The colors of the working clothes were also analyzed in their relationship to the working environment. The evaluations were separately performed for the appearance and the colors with workers of D machinery manufacturing company. The appearance and color satisfaction, safety, psychology, and harmony with environment were evaluated on a 5-point scale by workers and their safety managers. Furthermore, pictures of the workers in their existing working clothes and the newly developed working clothes were taken with a digital camera while they were working in the field. The RGB values of the pictures were extracted using Photoshop ver. 7.01, which were converted to HVC values using Munsell Conversion ver. 4.0.1. This study found that higher satisfaction levels were shown for the newly developed working clothes compared to the existing ones. The actual measurements also showed that the newly developed had higher brightness and clearer chromatic contrast than the existing ones, indicating higher explicitness and attention for safety of workers. These types of studies can contribute to the integrated working environment plan of machinery manufacturers.

The formative characteristics and wearing pattern of front-bloused-type skirts from 15th to 16th century (15-16세기 전단후장형(前短後長形) 치마의 조형적 특징과 착용양상)

  • Kim, Eun Jung;Lee, Ho Jung;Cho, Woo Hyun
    • Journal of the Korea Fashion and Costume Design Association
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    • v.22 no.4
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    • pp.1-16
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    • 2020
  • This study focused on front-blouse-type skirts from the 15th and 16th centuries and aimed to investigate their formative characteristics and wearing patterns. Previous studies, literature, records, paintings, and excavated clothing items were used as research materials. The researcher categorized front-blouse-type skirts into three types based on the construction method. The first has the front-center portion of the skirt folded up, the second has the center portion cut short, and the third has horizontal dart pleats on either side. An examination of 48 items from 18 excavation sites of front-blouse-type skirts showed that only the front-center portion folded up type appeared in the 15th century, and it was only in the 16th century that the other forms of skirts were worn. Finally, based on the analysis, the pattern of wearing front-blouse-type skirts and their changing factors was deduced. Front-blouse-type skirts were identified as ceremonial skirts that were popular in the 15th and 16th centuries among the types of long skirts available. The popularity and usage of this type of skirt began to spread gradually in the 15th century. In the 16th century, various types of front-blouse-type skirts were brought into vogue by the royal family and the external register. It can be inferred that the popularity of front-blouse-type skirts gradually declined in the 17th century as other types of long skirts, folding skirts, and Sran type skirts emerged.

Design and Implementation of a Sensor Technology-based Safety Shoe Recognition System to Prevent Safety Accidents (안전사고 예방을 위한 센서 기술 기반 안전화 인식 시스템 설계 및 구현)

  • Kyoung-Jin Oh;Jeong-Min Park;Kwang-Jin, Kwak
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.23 no.6
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    • pp.163-170
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    • 2023
  • With the introduction of the law regarding severe penalties for major accidents, employers, management executives, and corporations have significantly increased the number of safety managers and invested extensively in acquiring ISO certifications to prevent accidents in industrial sites. Moreover, the implementation of the Smart Safety Management System (SSMS) has facilitated the management of personnel and safety equipment. While IoT-based management systems have been applied to safety gear such as helmets, safety harnesses, and protective clothing, the responsibility for safety shoes still primarily lies with on-site managers and individuals, leaving a vulnerability to accidents. In this study, we aim to implement a Raspberry Pi-based sensor device to proactively detect workers' safety shoe usage upon entering the site. The goal is to confirm the usage of safety shoes and prevent accidents that may occur due to non-compliance with safety shoes regulations.

Collaboration Strategies of Fashion Companies and Customer Attitudes (시장공사적협동책략화소비자태도(时装公司的协同策略和消费者态度))

  • Chun, Eun-Ha;Niehm, Linda S.
    • Journal of Global Scholars of Marketing Science
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    • v.20 no.1
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    • pp.4-14
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    • 2010
  • Collaboration strategies entail information sharing and other varied forms of cooperation that are mutually beneficial to the company and stakeholder groups. This study addresses the specific types of collaboration used in the fashion industry while also examining strategies that have been most successful for fashion companies and perceived benefits of collaboration from the customer perspective. In the present study we define fashion companies and brands as collaborators and their partners or stakeholders as collaboratees. We define collaboration as a cooperative relationship where more than two companies, brands or individuals provide customers with beneficial outcomes utilizing their own competitive advantages on an equal basis. Collaboration strategies entail information sharing and other varied forms of cooperation that are mutually beneficial to the company and stakeholder groups. Through collaboration, fashion companies have pursued both tangible differentiation, such as design and technology applications, and intangible differentiation such as emotional and psychological benefits to customers. As a result, collaboration within the fashion industry has become an important, value creating concept. This qualitative study utilized case studies and in-depth interview methodologies to examine customers' attitudes concerning collaboration in the fashion industry. A total of 173 collaboration cases were identified in Korean and international markets from 1998 through December 2008, focusing on fashion companies. Cases were collected from documented data including websites and industry data bases and top ranked portal search sites such as: Rankey.com; Naver, Daum, and Nate; and representative fashion information websites, Samsungdesignnet and Firstviewkorea. Cases were collected between November 2008 and February 2009. Cases were selected for the analysis where one or more partners were associated with the production of fashion products (excluding textile production), retail fashion products, or designer services. Additional collaboration case information was obtained from news articles, periodicals, internet portal sites and fashion information sites as conducted in prior studies (Jeong and Kim 2008; Park and Park 2004; Yoon 2005). In total, 173 cases were selected for analysis that clearly exhibited the benefits and outcomes of collaboration efforts and strategies between fashion companies and stakeholders. Findings show that the overall results show that for both partners (collaborator and collaboratee) participating in collaboration, that the major benefits are reduction of costs and risks by sharing resource such as design power, image, costs, technology and targets, and creation of synergy. Regarding types of collaboration outcomes, product/design was most important (55%), followed by promotion (21%), price (20%), and place (4%). This result shows that collaboration plays an important role in giving life to products and designs, particularly in the fashion industry which seeks for creative and newness. To be successful in collaboration efforts, results of the depth interviews in this study confirm that fashion companies should have a clear objective on why they are doing the collaboration. After setting the objective, they should select collaboratees that match their brand image and target market, make quality co-products that have definite concepts and differentiating factors, and also pay attention to increasing brand awareness. Based on depth interviews with customers, customer benefits were categorized into six factors: pursuit for individual character; pursuit for brand; pursuit for scarcity; pursuit for fashion; pursuit for economic efficiency; and pursuit for sociality. Customers also placed more importance on image, reputation, and trust of brands regarding the cases shown in the interviews. They also commented that strong branding should come first before other marketing strategies. However, success factors recognized by experts and customers in this study showed different results by subcategories. Thus, target customers and target market should be studied from various dimensions to develop appropriate strategies for successful collaboration.

A Study on the Aesthetic Characteristics of Wedding Dress in the 19th Century - Focusing on Neo-Classicism and Romanticism - (19세기 웨딩드레스의 미적 특성에 관한 연구 - 신고전주의와 낭만주의를 중심으로 -)

  • Shin, Kyeong-Seub
    • Journal of Fashion Business
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    • v.15 no.1
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    • pp.185-204
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    • 2011
  • The purpose of this study is to take into consideration the formative and aesthetic characteristics of wedding dresses that existed during the periods of Neo-Classicism and Romanticism which appeared as a reaction toward Neo-Classicism. The method of the research was mainly focused on precedent research data and general references. Furthermore the data on wedding dresses was mainly collected from British, French, and American library and museum web sites. The result of the research is the following. The Neo-Classicism art, which appeared along with the enlightenment in the beginning of the 19th century, pursues beauty based on associations and imitations of ancient Greek and Roman arts. In addition to aforementioned pursuits, the Neo-Classicism art also pursued universal beauty and social usefulness through law and order. This aesthetic value was also applied to the wedding dresses, so classical beauty, natural beauty and universal beauty were expressed as follows: corsets of the previous era were removed from general clothing and Empire style that imitated natural Greek style became predominant. Also, muslin replaced high quality clothes which were used as the main materials of the dressing during the previous era. Empire style's wedding dress became popular and simple colors and styles of the wedding dress expressed the beauty of the human body and emphasized civility at the same time. Romanticism art and costumes opposed rationalism and pursued sentimentalism. Moreover, it pursued diversity, exotic tastes and accepted diverse reactionism unlike Neo-Classicism's simplification and standardization. These aesthetic characteristic were applied to the wedding dress of this period; wedding dress of romanticism pursued feminine and elegant beauty with "X" silhouettes and various decorations, like general costumes. And they were decorated with a variety of excessive accessories, details and trimmings to express romantic sentimentalism. Exotic tastes which included Chinese, Egyptian, Indian influence and other diverse tastes were expressed through hair style, accessories and patterns of shawl. However, the white color in the wedding dress revealed purity and sanctity which cannot be found from general costumes regardless of whether the dress expressed Neo-classicism or Romanticism. As a formal dress worn during wedding ceremonies, the wedding dresses of the royalty revealed dignity and authority and significantly influenced later wedding dress designs.

The Study on Curriculum of the Departments Related to Make-up in Korean Colleges

  • Kim, Eun-Sil
    • Journal of Fashion Business
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    • v.15 no.6
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    • pp.113-133
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    • 2011
  • The purpose of this study is to establish academic identity as well as produce human resources that industries need by grasping curriculum of the departments related beauty focusing on Korean colleges (junior colleges and four year course colleges), analyzing examples of advanced countries and suggesting their developmental direction. For the research method, the reference period of curriculum in Korean colleges was from Jul. 05th, 2011 to Aug. 05th, 2011. the investigation method is as follow: first, the curriculum of the departments related to beauty which were registered in the web sites were investigated. Second, the documents were received by fax and Email from each department after calling it. Third, questions and answers were done in reference to majors on the phones. these methods are intended for 65 junior colleges and 16 four year course colleges (total 81 ones). It clarified that lifelong education centers and the graduate courses were ruled out. the statistical analysis about data which were investigated like this were done by the frequency analysis. The results which examined the major subjects of Make-up focusing on Korea and foreign countries are as follow: First, the result which examined the major and theory subjects of Make-up has found that there are the human body theory, the equipment theory, the marketing theory are the management theory in Korean junior colleges and physiology/chemical, management, marketing and equipment product were treated in four year course colleges of Korea. As for foreign colleges, the subjects related to history and culture are mainly treated as the theory courses and their purpose is to cultivate basic knowledge of the fields which are mainly connected to Make-up including plays, movies, TV and studios. Second, the result which examined practice subjects of Make-up major has found that practice subjects of the total ones are of great importance in junior colleges. And it could be found that the Make-up field is of little importance as it is not independent and exists with the hair and skin fields in one department in the four year course colleges. Especially, in the foreign countries, the more detailed and professional subjects including classes which treat digital media, studio technologies, production, wigs and the special effects were treated by the field class system and these characteristics implies that Korean curriculum should be changed in the future. Based on this analytical results of investigation, this researcher tried to propose the developmental direction of Korean curriculum in the future.