• The Journal of the Korea Contents Association
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• v.11 no.3
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• pp.377-388
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• 2011

Different from earlier studies which investigated Chinese market from the perspective of macro strategy, this study compares importance of marketing-mix between Korean and Chinese consumers from that of basic marketing. As elements of marketing-mix for the comparison, product quality, brand, product price, atmosphere of a shopping store, advertising, and price discount are selected. The survey research was conducted to test hypotheses in major Korea and Chinese cities, Seoul, Pusan, Beijing, and Shanghai, from Jan. to Feb. 2010. A total of 315 respondents born in 1980s were interviewed individually by well-trained Chinese and Korean research assistants. Results show that the importance of the product price is higher among Chinese while the importances of the brand and the advertising are higher among Korean. It is also found that the product quality is evaluated more importantly among Chinese while the atmosphere of the shopping store is among Korean within .1 significance level. The mean difference of the importance of the price discount between both countries' consumers is not found statistically.

• Atmosphere
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• v.20 no.3
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• pp.229-238
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• 2010

The 1,000~500 hPa thickness and the $0^{\circ}C$ isotherm at 850 hPa have been used as the traditional predictors for wintertime precipitation-type forecasts. New approaches are taking on added significance as preexistence method of determination for wintertime precipitation-type exhibits more or less prevalent false alarms. Moreover thicknesses and thermodynamic profiles from ordinary upper-air observation were not adequate to monitor the atmospheric structure. In this regard, Microwave radiometric profiler microwave radiometer is useful in wintertime precipitation-type forecasts because radiometric measurements provide soundings at high temporal resolution. In this study, the determination and the predictability of wintertime precipitation-type were examined by using the calculated thicknesses, temperature of 850 hPa (T850) from a microwave radiometer, and surface observation at National Center for Intensive Observation of severe weather (NCIO) located at Haenam, Korea. The critical values for traditional predictors (thickness of 1000~500 hPa and T850) were evaluated and adjusted to Haenam region because snow rarely occurred with a 1000-500 hPa thickness > 5,300 m and T850 > $-10^{\circ}C$. Three thicknesses (e.g., 1,000~850, 1000~700, and 850~700 hPa thickness), T850, surface air temperature, and wet-bulb temperature were also evaluated as the additional predictors. A simple nomogram and a flow chart were finally designed to determine the wintertime precipitation-type using the microwave radiometer. The skill scores for the predictability of precipitation-type determination are considerably improved and the predictors showed the temporal variations in 12 hours before precipitation. We can monitor the hit and run snowfall in winter successful by realtime watch of the predictors, especially in commutes of big cities.

• Journal of the Korean association of regional geographers
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• v.8 no.4
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• pp.451-467
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• 2002

The Yeongsan River is one of major rivers in South Korea, and its basin is one of core areas that produce foods for the nation. The Yeongsan River Basin has flood plain and hill areas well developed, and areas surrounding the Yeongsan Lake has a tidal mud-plat widely dispersed. The flood plains are called 'Deul'. In particular, at the upstream of 'Mulmok' with a narrow valley are widely spread flood plain. The flood plains were developed into rice paddies until the end of Joseon Dynasty. Local core cities were created against these agricultural lands. Hills are called 'Deung', 'Kkageum' and 'Yasan' and in particular, are widely distributed in Naju City and Yeongam County. Forest land on hill began to be seriously developed into agricultural land from the 1960s, and this development is being pursued even today. Much fanning are conducted in the form of leased fanning by outside people. Tidal mud-plats were widely distributed along the downstream of the Yeongsan River, Namhae Bay. Tidal mud-plat is called 'BBeolbat' and tidal channel is called 'Gaeong.' After the estuary dyke of the Yeongsan River was built in 1981, the tidal mud-plat was developed into agricultural land in large-scale reclamation projects, and changed into 'Yeongsan Plains,' With the appearance of new plains, locals' life fundamentally changed, turning all villages into pure farm villages.

• Journal of the Korean association of regional geographers
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• v.21 no.4
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• pp.673-690
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• 2015

This study is to consider the geographical images of Nakdong River region represented in the Modern Poetry. The findings are as follows. First, the change aspect of the poetry around Nakdong River area shows the social phenomenon of population movement, economic deprivation symptoms, the Korean War, economic development plans, the industrialization and spatial inequalities, environmental problems and environmental poetry, and various environmental issues, etc. Second, the poetry about Nakdong River can be classified by geographical area, showing a humanistic geographical image of the sense of place, natural geographical images about geomorphology and climate, and regional development and environmental pollution. Finally, the large number of poetry describes the beautiful terrain and the sense of place of poet, among ones targeting the upsteam of Nakdong River. The one in middle and downstream areas, however, reflected the reality and was social criticism mostly. This is because that, compares to the upstream, many large cities are distributed in the downstream area and the river becomes increasingly contaminated as it flows to the downstream.

• Journal of the Korean association of regional geographers
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• v.13 no.3
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• pp.290-300
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• 2007

In this study, web document frequency of city place name is analyzed and it is used as the dataset for rank-size analysis. The search keywords are compared in the context of spatial meaning and the different domain corpus is applied. The acquired search results are applied for the further analysis. Firstly, the rank-size analysis is applied to compare the result between population and document frequency. Secondly, in case of correlation analysis, the significant changes are revealed when the spatial criteria for search keywords are increased. In case of corpus, COM, NET, and ORG shows the higher coefficient values. Lastly, the cluster analysis is applied to classify the list of cities that shows the similarity and difference. These analyses have a significant role in representing the rank-size distribution of city names that are reflected on the web documents in the information society.

• KSCE Journal of Civil and Environmental Engineering Research
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• v.9 no.3
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• pp.115-123
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• 1989

This paper probabilisticly analyses the variance of the soil parameters on kinds of soil by conducting statistical analysis through the Unified Soil Classification System. Data used are the result of soil test which the Korea National Housing Corporation conducted in 176 sites of 74 cities throughout the country during the past 13 years from 1974 to 1986. In this paper, soil parameters such as natural water contents, specific gravity of soil particle, Atterberg limits, N-values, unconfined compression strength, compression index and shear strength parameter etc., is analysed. The result of the analysis is as follows. 1) The variance in physical properties of the soil is, when compared with coefficient of variation which is statistical variable, comparatively small. 2) The shear strength parameter is proved to be about 40% and compression index is about 32%. 3) The variance in specific gravity is 0.87-2.49% in granular soil and 0.91~5.03% in cohesive soil respectively. So, the degree of the variance is very small.

• The Korean Journal of Community Living Science
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• v.21 no.4
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• pp.619-631
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• 2010

The purpose of this study is to segment and examine urban farmers behavior by applying a two-step cluster analysis and multi-nominal logit model. The data were collected by a telephone survey with two-staged stratified random sampling in the cities around the country for the purpose of acquiring representative data. Respondents were asked to describe their awareness of urban agriculture, their agricultural activity, and sociodemographic characteristics. Among 2,000 cases, 381 cases(19.1%) which were of participants in urban agriculture were analysed in SPSS. From the findings, 27.3% of respondents had heard the word 'urban agriculture', and 25.5% of them regarded themselves as urban farmers. Four different clusters were derived from two-step clusters based on motive, place, companion, area and hours. They were 'Large scale hobby farming(cluster 1)', ‘Weekend farm/ hobby farming(cluster 2)', 'Land/ Self-supporting farming(cluster 3)', and 'Small scale hobby farming(cluster 4)'. The result of multinomial logistic regression showed that there were significant differences among these four segmented groups in terms of age, city size and housing type. In other words, there is quite a possibility that urbanites select different urban farming types according to their socio-demographic profiles. Therefore, the urbanite profiles can be used as the basis for promoting policy of several urban agriculture types. According to the result, policy directions for facilitating urban agriculture were presented.

• KSCE Journal of Civil and Environmental Engineering Research
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• v.35 no.3
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• pp.691-698
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• 2015

In the area of high traffic volume, such as expressway across large cities, the amount of nitrogen oxides (NOx) emitted into the atmosphere as air pollution can be significant since NOx gases are the major cause of smog and acid rain. Recently, the importance of NOx removal has arisen in the world. Titanium dioxide ($TiO_2$), that is one of photocatalytic reaction material, is very efficient for removing NOx. Therefore, application of $TiO_2$ concrete is a good alternative in order to remove NOx which is a main cause of air pollution. This experimental study aimed to evaluate the long-term performance of $TiO_2$ concrete such as NOx removal efficiency due to performance period and environmental resistance for application of road structures. It was found that the $TiO_2$ is reasonable applicable on the road structure because $TiO_2$ concrete has a long-term performance.

• Korean Journal of Community Nutrition
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• v.8 no.4
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• pp.547-555
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• 2003

Carbohydrate intake is decreasing along with the reduction of rice consumption among the Korean population. There is an increasing trend of diet-related degenerative diseases with the increased consumption of animal food, and therefore, the increase of animal food intake can be considered as one of causes of the diet-related disease. The objective of this study is to investigate the differences in rice preference and breakfast patterns between the subjects have breakfast regularly and those skipping it. One thousand participants were selected by the stratified sample method from the primary, middle, high school and college, and company workers from 24 cities of Kyeonggi-do. The interviewing procedure was carried by regional home extension workers. Approximately half participants (49.9％) were under the age of 20. Although 86％ of the subjects considered eating breakfast good for health. only 46.4％ of the subjects had breakfast regularly (HB). The rest of them skipped breakfast (SB) more than twice a week. The proportion of subjects hiving no breakfast were 9.3％ of male and 12.2％ of female subjects. The main reason for not having breakfast was due to the limited time. For their breakfast 85％ of the HB ate boiled rice with the side dishes. More subjects in SB (27.8％) preferred the boiled rice with various grains for breakfast than those of HB (21.8％). The subjects in HB (65.5％) preferred boiled plein rice more than those of SB (56.9％). In cases they must have breakfast, 47.7％ of the subjects wanted rice with the side dishes,24.2％ preferred rice ball or rice roll with laver, 10.5％ preferred a rice beverage. More subjects in HB (59.8％) wanted rice with side dishes than those in SB (36.9％). It was found out that selecting rice at the breakfast is still the main choice. Diverse ready-to-eat rice menus have to be developed to increase the rice consumption, specially to increase breakfast eating frequencies of SB through saving time and effort. (Korean J Community Nutrition 8(4) : 547∼555, 2003)

• Korean Journal of Community Nutrition
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• v.21 no.2
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• pp.152-164
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• 2016

Objectives: This study was conducted to investigate the status and need for nutrition and dietary life education among nutrition teachers at schools. These characteristics were analyzed if they were different between elementary schools and middle-high schools. Methods: Subjects were 151 nutrition teachers from 70 elementary schools, 41 middle schools and 40 high schools in 17 cities nationwide selected by two-stage stratified cluster sampling process. Survey questionnaires included the items on general characteristics, status and need assessment for nutrition and dietary life education. Chi-square test or t-test was used for data analysis by school groups. Results: Nutrition education was implemented at 65.7% of elementary schools and 51.9% of middle-high schools. Nutrition education was mainly performed in 'discretionary activities extracurricular activities' at elementary school and through 'newsletters, school homepage, foodservice bulletin board' at middle-high school (p<0.001). The most needed topic for nutrition education in nutrition teachers was 'healthy dietary habits and table manners' and this was not significantly different by school groups. Responses on adequate frequency (p<0.01), methods used for nutrition education (p<001), materials for nutrition education (p<0.001), information sources for nutrition education (p<0.001) were significantly different by school groups. Major tasks for activating nutrition education included 'securing the time for implementing nutrition education by reducing work loads' and 'developing standardized nutrition education materials' in schools. Conclusions: Nutrition education at schools might be activated by improving working conditions of nutrition teachers and developing the practical programs that reflect the needs of nutrition teachers.