• 제목/요약/키워드: campaign

검색결과 904건 처리시간 0.022초

한국수출업체의 물류보안 인식에 관한 실태분석 (An Analysis on Awareness of Logistics Security in Korea Exporting Company)

  • 최혁준;최문성
    • 통상정보연구
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    • 제12권1호
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    • pp.375-400
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    • 2010
  • The recent financial crisis is not yet solved. Although economic conditions are improving, the real-economy is still frozen, and considering Korea's reality of relying heavily on external trade, hardships in the global economy fall entirely upon us. In particular, since developed nations like United States and the EU have intensified logistics security since the terror attacks on September 11, 2001 and can use it as a tool for protective trade, Korea with a high dependency rate on foreign trade needs to actively cope with changes to the trade paradigm in logistics security. This paper uses DAGMAR(Defining Goals for Measured Advertising Results), a model developed by the Association of National Advertisers(ANA) to measure the results of a communication campaign as its basic model, after partially modifying it to fit the paper's objective of conducting a more systematic analysis of awareness levels in Korean export enterprise regarding logistics security.

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공동주택 상품개발 전략에 관한 연구 (A Study on the Strategy of Products Development for Mass Housing)

  • 양영근
    • 한국디지털건축인테리어학회논문집
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    • 제10권2호
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    • pp.31-38
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    • 2010
  • This study is to suggest a strategy and trend of products development by major construction companies to form a trend and to set the trend in housing market through investigation about brand image campaign for TV ad, individual design items, result of products development and special plans. It is the strategy for products development of construction companies surveyed to be divided into five kinds. First, the change from in the unit to outside. Second, centralization of design powers about products development through submit and the wining of a prize in the domestic & foreign design fair to publicize a excellent quality in a roundabout way. Third, reinforcement of service for support the habitability and design manual for secure uniform quality. Forth, investment in the environment-friendly housing and new recycling energy. Fifth, reinforcement of organizational power for improving production capability.

공공도서관에서의 독서운동에 관한 연구 (A Study on the Reading Movement of Public Library)

  • 이만수
    • 한국도서관정보학회지
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    • 제34권4호
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    • pp.105-125
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    • 2003
  • 본 연구는 공공도서관에서의 독서운동, 어떻게 할 것인가에 대하여 연구하고, 누가, 어떻게 할 것인지를 조사하여 공공도서관에서의 독서운동에 대한 방향을 제시하는 데 목적이 있다. 공공도서관의 독서운동은 도서관장을 중심으로 담당사서가 이용자를 위한 독서 프로그램을 개발하여 지속적으로 전개해야 한다.

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GPS 관측 자료를 이용한 대기 수증기 연직 분포 추정 (Estimation of Water Vapor Vertical Profiles in the Atmosphere Using GPS Measurements)

  • 하지현;박관동
    • 대기
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    • 제19권3호
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    • pp.289-296
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    • 2009
  • Measurements of the three-dimensional water vapor distribution in the atmosphere are important for forecast and analysis of meteorological phenomenon. In this study, two Global Positioning System (GPS) campaign networks were installed in Jeju Island and Kangwon-do to construct the vertical water vapor profile solely based on GPS measurements. We implemented a layer model to get the wet refractivity profile and compared the result with radiosonde measurements. The result showed that the vertical profiles from GPS and radiosonde agree well. The bias, root-mean-square error (RMSE) and standard deviation of GPS wet refractivities compared with radiosonde measurements were in the range of 6.6~11.1 mm $km^{-1}$, 11.9~13.9 mm $km^{-1}$, and 4.3~12.3 mm $km^{-1}$, respectively.

식스 시그마 성공사례 (Successes in Six Sigma)

  • 홍성훈;김상부;권혁무;이민구
    • 품질경영학회지
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    • 제27권3호
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    • pp.202-208
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    • 1999
  • A new campaign, known as "Six Sigma", to increase market share, decrease costs, and grow profit margins has been adopted by a selected group of leaders in American industry. Although the initial emphasis of Six Sigma was for quality improvement in manufacturing, it is rapidly being applied in key areas beyond manufacturing, and beyond what would traditionally be considered quality. There are a lot of Six Sigma success stories in companies such as Motorola, AlliedSignal, Asea Brown Boveri, and GE. The financial results of Six Sigma in those companies are investigated and their success factors are discussed. The applications of Six Sigma in Korean companies such as Samsung Display Device, Hanjung, and LG Electronics are also introduced.

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모자동실 개념을 중심으로 한 산과 병동의 건축계획에 관한 연구 (A Study on the Architectural Planning of a Maternity Ward Focused on Rooming-in System)

  • 김언화;유영민
    • 의료ㆍ복지 건축 : 한국의료복지건축학회 논문집
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    • 제8권2호
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    • pp.25-33
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    • 2002
  • The effects and necessity of the breast milk are well known, but the breast-feeding rate in our country is very low. One of the reason is due to the separation policy of mother and baby after delivery. The mother is in the inpatient-room and the baby is in the new-born baby room. This isolation operation of hospital get increased according to the decreasing ratio of breast feeding in Korea. Only a few hospital operates and provides the space for a new-born baby in the mother's room. The system of baby and mother in one room is adopted and operated due to the breast feeding campaign. It is very encouraging, but the space for the baby and the mother is not enough in multi-bed rooms. We should reconsider the relationship between the new-born baby unit and the obstetric ward, and design the patient's room for the baby and the mother.

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생태적 절개비탈면 조성을 위한 녹화공법 개선 방안 연구 (A Study to Improve Regulations and Techniques for the better Application of Ecological Revegetation Method to Cut-Slopes)

  • 강태호;안영희;박용환
    • 한국환경복원기술학회지
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    • 제4권2호
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    • pp.26-35
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    • 2001
  • We are, now in the 21st century, that environmental preservation and the campaign for bio-diversity protection are very important issues the government must deal with as nation's main policy. To make road and building construction, housing land service, construction of golf fields, and various development works, we have made artificial topographical alterations and as a result, the cut-slop has been increased. However, without the proper study and clear planning, revegetation for the stability of the cut-slop has worked out. These efforts now are causing derangement of an ecosystem and spoiling the nature without considering for ecological adaptation. Therefore, we are going to find out the Revegetation Method to Cut-Slopes considering both the ecological adaptation and harmony with the nature.

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Peste des petits ruminants in Pakistan; past, present and future perspectives

  • Abubakar, Muhammad;Irfan, Muhammad;Manzoor, Shumaila
    • Journal of Animal Science and Technology
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    • 제57권11호
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    • pp.32.1-32.8
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    • 2015
  • Peste des petits ruminants (PPR) is considered to be one of the main constraints to enhancing the productivity of goats and sheep in regions where it is present and becoming endemic. PPR was recognized in Pakistan in early 1990s but got importance during the Participatory Disease Surveillance (PDS) of Rinderpest Eradication Campaign. Lot of research work has been initiated during last decade towards disease epidemiology, risk factor recognition, laboratory diagnosis, vaccination and demonstration of control strategies. Although there are ongoing projects working towards the progressive control of the disease in country yet there is need to have a national level control program for PPR. Also there is need to have comprehensive social economic surveys, disease hot spot recognition and identification of role of other species in disease transmission. With combined efforts of local and national authorities and political will, there is high likelihood that this devastating disease can be controlled and eventually eradicated in near future.

Aerodynamics and rain rivulet suppression of bridge cables with concave fillets

  • Burlina, Celeste;Georgakis, Christos T.;Larsen, Soren V.;Egger, Philipp
    • Wind and Structures
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    • 제26권4호
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    • pp.253-266
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    • 2018
  • In this paper, the aerodynamic performance of two new cable surfaces with concave fillets (strakes) is examined and compared to plain, dimpled and helically filleted surfaces. To this end, an extensive wind-tunnel campaign was undertaken. Different samples with different concave fillet heights for both new surfaces were tested and compared to traditional surfaces in terms of aerodynamic forces (i.e. drag and lift reduction) and rain-rivulet suppression. Furthermore, flow visualization tests were performed to investigate the flow separation mechanism induced by the presence of the concave fillet and its relation to the aerodynamic forces. Both new cable surfaces outperformed the traditional surfaces in terms of rain-rivulet suppression thanks to the ability of the concave shape of the fillet to act as a ramp for the incoming rain-rivulet. Furthermore, both new surfaces with the lowest tested fillet height were found to have drag coefficients in the supercritical Reynolds range that compare favorably to existing cable surfaces, with an early suppression of vortex shedding.

온라인 선플 활성화 방안 탐색: 시스템사고 접근 방식으로 (A Systems Thinking Approach for Facilitating Benevolent Comments Online)

  • 최지은;이순규;김희웅;곽기영
    • 지식경영연구
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    • 제17권4호
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    • pp.191-213
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    • 2016
  • Since the smartphone era has spurred world-over, social network services have become a part of people's daily lives. However, this relatively new phenomenon of technology development raises several negative side effects such as cyberbullying. One of the representative cases of cyberbullying is posting malicious comments online. Multiple social issues arising from this have given impetus to the "benevolent comments campaign" in order to restrain the diffusion of malicious comments. Benevolent comments have advantages that generate positive externalities such as inspiring ethics for an appropriate internet culture, but there is a lack of theoretical research on the deeper understanding of posting benevolent comments. This study thus aims to extract the motivations behind posting benevolent comments through in-depth interviews and suggest alternatives for relative issues through the causal relationship diagram of the system dynamics methodology. This work contributes to our understanding of the factors that affect the increase and decrease in benevolent comments in distinct structural frameworks.