• Asia Marketing Journal
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• v.19 no.4
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• pp.87-114
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• 2018

The objective of this study is to find the effects of consumer values on eco-friendly buying behavior. This study examines environmental attitudes and involvement as moderating variables to explain eco-friendly buying behavior of consumers. Hypotheses were developed based on Focus Group Interviews, Depth Interviews, and literature reviews. To test such hypotheses, questionnaires were distributed and collected among female adults aged 18 or above, and who are either office workers or housewives. The analysis results show that personal values, sociocultural values, and values related to ecofriendly products affect consumers in their eco-friendly buying behavior. Among those values, concern about safety and health, eco-friendly culture and trend, willingness to pay price premiums and functional effects of eco-friendly products have significant effects on eco-friendly buying behavior. Reflecting these results, business marketers must appeal to consumers with more focus on safety and health, perceived consumer effectiveness, self-monitoring, eco-friendly culture and trend, media exposure, willingness to pay price premiums, design excellence and functional effects, to implement marketing communication strategies accordingly.

• Korean Journal of Construction Engineering and Management
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• v.11 no.5
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• pp.41-52
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• 2010

Even though REITs (Real Estate Investment Trusts) are listed on the stock market, REITs have characteristics that allow them to invest in real estate and financing for real estate development. Therefore REITs is related with stock market and construction business and real estate business. Using time-series analysis, this study analyzed REITs in relation to construction businesses, real estate businesses, and the stock market, and derived influence factor of REITs. We used the VAR (vector auto-regression) and the VECM (vector error correction model) for the time-series analysis. This study classified three steps in the analysis. First, we performed the time-series analysis between REITs and construction KOSPI(The Korea composite stock price index) and the result showed that construction KOSPI influenced REITs. Second, we analyzed the relationship between REITs and construction commencement area of the coincident construction composite index, office index and housing price index in real estate business indexes. REITs and the housing price index influence each other, although there is no causal relationship between them. Third, we analyzed the relationship between REITs and the construction permit area of the leading construction composite index. The construction permit area is influenced by REITs, although there is no causal relationship between these two indexes, REITs influenced the stock market and housing price indexes and the construction permit area of the leading composite index in construction businesses, but exerted a relatively small influence in construction starts coincident with the composite office indexes in this study.

• Proceedings of the Korean Institute Of Construction Engineering and Management
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• 2004.11a
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• pp.281-285
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• 2004

The purpose of this study is to present an effective management model for planning phase of architect office in korea. The research method of this study includes a questionnaire survey and statistical analysis. The results of this study are as follows; The suggested model for planning and management involves business strategy, manpower strategy, technical strategy and marketing strategy. It is verified by correlation analysis and multiple linear regression from the questionnaire survey data.

• Journal of Distribution Science
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• v.15 no.9
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• pp.85-93
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• 2017

Purpose - The volume and valence of online word-of-mouth(eWOM) have become an important part of the retailer's market success for a wide range of products. This study aims to investigate how the growth of eWOM has generated the product's final financial outcomes in the introductory period influences. Research design, data, and methodology - This study uses weekly box office performance for 117 movies released in the South Korea from July 2015 to June 2016 using Korean Film Council(KOFIC) database. 292,371 posted online review messages were collected from NAVER movie review bulletin board. Using regression analysis, we test whether eWOM incurred during the opening week is valuable to explain the last of box office performance. Three major eWOM metrics were considered after controlling for the major distributional factors. Results - Results support that major eWOM variables play a significant role in box-office outcome prediction. Especially, the growth rate of the positive eWOM volume has a significant effect on the growth potential in sales. Conclusions - The findings highlight that the speed of eWOM growth has an informational value to understand the market reaction to a new product beyond valence and volume. Movie distributors need to take positive online eWOM growth into account to make optimal screen allocation decisions after release.

• The Korean Journal of Archival Studies
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• no.66
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• pp.69-104
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• 2020

The Records Centers' key institution is that ensure the continuity of custodys until records produced by the Office are transferred to the Archives. The transfer of records is the main works that the records center carries out annually. The introduction of the business management system in 2008 established electronic prodcuction and management of records. And Non-digital records have been registered and managed electronicallly on the system. This study analyzed the transfer procedure of non-digital records and the Transfer List between 2017 and 2019 by the Hamyang Office of Education Records Center. This study proposed improvement of transfer works by idnetifing and measuring the status of electronic management of non-digital records.

• Korean Institute of Interior Design Journal
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• no.32
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• pp.64-71
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• 2002

Today, term of ‘industrial society’means the totally changing society by new technical innovation through the Industrial Revolution begun in England at the mid-nineteenth century and it made social structure centering agricultural culture change with industrial culture with expansion of goods by the massive production. Information working area has to bo a space not just for improving business efficiency in industrial society but for developing efficiency in working in harmony with the information and structural aspects based on computer and communication technology. There are two kinds of environmental elements of working space : the tangible ones are the area and the structure of working space, lights, network, layout and information machines in office, the intangible ones are a feeling of satisfaction of management and arrangement of office information machines capability of information delivery, common ownership of documents and their files, the security and connection between office workers, and harmony. According to the wave of information begun from the late twentieth century, structural layout of working area has become various by the working type through network of new developed information communication machines. But it is hard to apply them in actually.

• Journal of the Korea Society of Computer and Information
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• v.18 no.12
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• pp.159-166
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• 2013

The primary objectives of this study were to identify who is happier in workplace. To do this, this study proposed and analyzed a theoretical model consisting of demographic factors such as sex differences, age band, marital status, child quantity, religion, education level, position, job, income etc, psychological factors such as extroversion, neurosis, positive belief and happiness level. The major results of analysis reveal that first, both demographic factors and psychological factors have a positive effect on the happiness level of office-worker. Second, child quantity, neurosis and positive belief is an important factors in predicting office-worker's happiness. In conclusion, the implication of our research is to verify factors to promote the happiness level of office workers.

• Journal of Fashion Business
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• v.24 no.4
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• pp.30-47
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• 2020

The purpose of this study is to derive the type of image pursued by men at work and to present the fashion style element as a method of expressing the image to be pursued. The was carried out by deriving the types of seeking images of men at work through literature research and questionnaire on seeking images and analyzing cases through FGI. The results of the study on fashion style elements for each type of image pursued are as follows. First, the reliable image appeared a gentle and formal fashion style, and colors and items were identified as the main elements of expression. Second, the refined image appeared in a chic and dandy fashion style, and colors, fabrics and items reflecting trends were identified as the main elements of expression. Third, the neat image was identified as a simple and minimal fashion style, and details, fabrics, and colors were identified as the main elements of expression. Fourth, the luxurious image was found to have an intellectual feeling in a classic fashion style, and color and material are the main elements of expression. Fifth, the dignified image appeared in a fashion style that was well-dressed and felt classy and heavy, and colors, patterns, and items were identified as the main elements of expression. Sixth, the energetic image emerged as a business casual style, except sporty or active functional styles, with overall comfortable and cheerful feeling, fit, color, and items were noted as the main elements of expression.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2013.10a
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• pp.827-830
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• 2013

Due to strong wind of smartphone, change in human life is facing 21 Century's new revolution. The end of 2012, The record rate of supply of smartphone is up to 58.8 percent. So the reputation of IT power are continuing. Korea is boasting IT infrastructure, and the reputation of IT power with rapidly evolving. But Korea is one of OECD country with the longest working hours and in labor productivity, yet is located in the lower rank. Now, common social issues such as low-carbon, green growth, low birthrate, graying, labor productivity growth, the reduce greenhouse gas is constantly increasing in worldwide. So Smart Work is getting attention as a way to resolve this. In this paper, we study the impact of small business on local economy and the status information of small business on statistical point of view. And we offer the smart work countermeasures of small business through detailed action elements and the model proposed fot driving factor for the promotion of smart work. Through this, we propose the IT system model for The SMEs-type smart work system.

• Journal of Korean society of Dental Hygiene
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• v.6 no.4
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• pp.263-282
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• 2006

The purpose of study was to offer devices to activate the dental health class of community health center and to evaluate the present programs and to propose adequate guidelines for future public dental health program of dental health care in health center. For this study, the mail quastionnaire survey was carried out from the 116 dental hygienists who are working in community health center. Present condition and direction of public dental health service are as follows: dentist's office was 90% by area and work department. Dental health department was equipped in 91.7% of 'public health center', but 'health branch office' was 57.9%. Dental hygienist education condition of Public health center was the most frequency in 'At large city'. 'Have no entirely' of dental health education number of times was 35.8% in 3 years. That is 44.5% in supplement insturction. Most Dental hygienist's business was most 'teeth-sealant' and 'Old man false teeth prosthetic dentistry business'. Therefor, The Obstacle factors of dental health service activity were 'manpower tribe(average 3.92)', and next 'lack of understanding and support insufficiency of law(average 3.47)'. Curriculum for educational practice should be also designed for brightening the dental health service business. The most important thing for dental health service is 'expanding and improving the facilities Legal system' and next 'Opportunity enlargement and activation that can take dental hygienist's residency'.