• Title/Summary/Keyword: build-up effect

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A comparative study of consumer preference about the skin beauty shop of the hospital and the independent skin beauty shop (병원부설 피부미용실과 자영 피부미용실에 관한 소비자의 선호도 비교 연구)

  • Kwon, Young-Nang
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.10 no.12
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    • pp.3953-3962
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    • 2009
  • To build up the marketing strategy and competitiveness which are suitable for hospital-annex skin care shop and independent skin care shop, 600 people, who are living in Gumi and Ulsan city, Gyung-Buk and also, clients of both skin care shop, were participated from Sept. 16th to Oct. 16th, 2009. The main clients of hospital-annex skin care shop were women in 20s, who have skin trouble with pimples, pores and sebum. On the other hand, the clients of independent skin care shop were mainly women in their 30s or 40s. They were housewives or self-employed. The reason to visit skin care shop was because of wrinkles or lack of elasticity. When they chose skin care shop, first of all, they considered the effect of the care and they wanted a licensed aesthetician to care their skin. In the aspect of sanitary facilities, equipments and the licensed aestheticians, the independent skin care shops were needed to be more improved than hospital-annex skin care shop. According to this survey, hospital-annex skin care shop and independent skin care shop need to provide differentiated service and this result would be the basis to have competitiveness. Also, in the future, more strategies and concrete method should be presented.

The Effect of Employee's Entrepreneurship Level (Capacity, Attitude, CEO Support) on Entrepreneurial Culture, Structure and Operation Systems of Corporate: Focused on Design Corporate in Korea (조직 구성원의 기업가정신 수준(역량, 태도, CEO 지원)이 기업의 기업가적 문화와 구조, 운영체계에 미치는 영향: 국내 디자인기업을 중심으로)

  • Kim, Sun Joo;Choi, Seung Wook
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.11 no.4
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    • pp.103-116
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    • 2016
  • In uncertain future and the rapidly changing environment, it is necessary for companies to do innovative management activity. With business strategy that creates value and vision, The major industrialized countries ensure development of venture & start-up business and business competition by creating various added value through design. Thereby, Companies use design to increase enterprise value, a lots of interests and supports are focused in design industry which pioneer new market with new product and services. Therefore, Companies need more innovative and creative activities, and leads creative companies through developing entrepreneurship. Now, Companies should improve successful entrepreneurship, developing effective process in the organizational level beyond individual level. This research conducts empirical analysis from the individual and organizational perspective of corporate entrepreneurship. This study of design corporate 351 employees in design corporate is surveyed. This research finding is that design corporate employees' entrepreneurial capacity, entrepreneurial attitude and CEO support have meaningful effects on culture and structure. However, The analysis result indicates that this employees' entrepreneurial capacity, entrepreneurial attitude and CEO support have no effects on operation systems, so it is necessary to build the operation systems for activation of corporate entrepreneurship. This study puts emphasis on the needs to raise the level of corporate entrepreneurship and requires ways to improve entrepreneurship for sustainable growth. Also, This study suggests practical implications that it is important to systematic operation systems to actively utilize infrastructure, so it occurs in employees' entrepreneurship not only on the individual level, but also on the organizational level.

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A Study on Brand Identity Revitalization for Aging Brand (노후화된 브랜드의 브랜드 아이덴티티 재활성화(Revitalization)를 위한 연구)

  • Koo, Yoo-Ri
    • Archives of design research
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    • v.19 no.5 s.67
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    • pp.335-350
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    • 2006
  • Due to the development in industrial technology, changes in consumer behavior and aggravating competition within the industry, it is growing only harder every day to build up a strong brand power. Besides, a brand is supposed to age as time goes by, following a brand life cycle, as it is not a solid, immutable asset but something of a living creature. Therefore, self-renovation and revitalization efforts are needed, in order to incessantly confirm the self existence through the relationship with the consumer. In sum, revitalization operation is needed to renew a brand that has grown trite in the passage of time or due to the change in market condition, so as to bring it back anew to the consumers. This study did not stop at measuring the effect of a design renewal as a short-term assignment, but focused on the long-term brand management following the brand life cycle and aimed to define the effective timing and method of revitalization by comprehending the analysis results of consumer consciousness by analyzing the successful cases of brand revitalization and selecting the research analysis targets. As a result, this study proved that a properly-timed brand revitalization efforts in order to cope in advance with predictable changes in environment, can significantly prevent any drop of brand equity from occurring and then extend the brand life cycle. Also, this study could find that a brand revitalization is not a mere concept of a strategy for a short-term sales increase, but should be a long-term strategy to manage a brand, which must be practiced continuously in the time when the brand life cycle curve starts to fall. This research could also confirm that a superficial design renewal, which changes only the packaging of a brand, peformed in short-term haste, is not of help at all.

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Change in the Expression of Occludin, a Gene for Blood-Brain Barrier by Phytoestrogens in Hippocampus of Rat Model for Menopause (폐경기모델 백서 해마에서 식물성 에스트로젠에 의한 뇌-혈액장벽 유전자 occludin 발현의 변화)

  • Kang, Han-Seung;Jung, Kyung-Ah;Kang, Hee-Jung;Kim, Da-Hye;Ahn, Hae-Sun;Om, Ae-Sun;Gye, Myung-Chan
    • Korean Journal of Environmental Biology
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    • v.24 no.2 s.62
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    • pp.166-171
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    • 2006
  • To elucidate the effect of phytoestrogens on the prevention of neurodegenerative disease in postmenopausal women, the expression of occludin which build up the blood-brain barrier was examined in hippocampus following oral administration of estrogen (E2), genistein, diadzein or combination of genistein and diadzein in ovariectomized (OVX) female rats. E2 significantly increased occludin mRNA level in OVX rat hippocampus, suggesting that estrogen is a physiological regulator for structural integrity of the blood-brain barrier in hippocampus. Following isoflavone diet for 4 weeks, there was significant increase in occludin mRNA level in hippocampus, suggesting that isoflavone diet may be effective for protection of structural integrity of blood-brain barrier in hippocampus from degenerative changes in estrogen deficiency.

DOSIMETRY OF ASYMMETRIC COLLIMATIORS (비대칭 콜리메이터의 선량분포 측정)

  • Jeon, Byeong-Chul;Bang, Dong-Wan;Jung, Kap-Soo;Shin, Dong-Bong;Park, Jae-Il
    • The Journal of Korean Society for Radiation Therapy
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    • v.8 no.1
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    • pp.109-114
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    • 1996
  • PURPOSE : To investigate the effect of asymmetric jaws for delivering a uniform accurate dose of radiation to the junctions. METHODS & MATERIALS : A linear accelerator with a set of asymmetric jaws(varian 600C, 2100C, 2100CD with 4mev, 10mev, 10mev). Dose disribution was measured at the junctions with films in phantom. Total $10{\times}20cm^2$ with each $10{\times}10cm^2$ in deviation of ${\pm}1mm$ jaws. RESULTS : Film dosimetry showed the accuracy of asymmetric jaws depending on the machine. CONCLUSION : Understanding the mechanical characteristics of the use of half-beam at the junctions, without hot or cold regions.

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Comparison of Algorithm based on the Container Remarshalling Efficiency Factor in Port Distribution (항만유통의 컨테이너 재정돈 성능요인에 따른 알고리즘 성능비교)

  • Park, Young-Kyu
    • Journal of Distribution Science
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    • v.14 no.5
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    • pp.107-114
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    • 2016
  • Purpose - Loading can decrease the productivity due to the possibility of carrying out with the opposite order of storage in container terminal. When the container is to be taken out, it is needed to move the container stacked upon the container to be carried out to other place temporarily. It is called as rehandling. Remarshalling, with the loading plan, is the arranging the containers before the ship arrives in order to avoid the rehandling during the carrying out. The present study tried to find out the factors affecting the efficiency when building the remarshalling plan with the utilization of neighboring storage space as a outer slot, and analyzed the efficiency of several remarshalling algorithms with the combination of those factors. Research design, data and methodology - The present study used, when the remarshalling plan is prepared for utilizing the outer slot, the simulation methods in order to compare the efficiency of the remarshalling algorithms which made with the factors affecting the efficiency. The factors affecting the efficiency are the method of making the child node, method of arrangement, and possibility of application of FIX. In order to analyze the affecting factors on the efficiency, several algorithms are prepared with the combination of production of the child node and the arrangement method with the availability of FIX application. With this algorithm, the effect of the factors on the efficiency after building up of remarshalling plan with the target on the bay with 10 rows, 8 columns, and 10 indices. Results - The method of rearrangement and making of a child node as the factor affecting the efficiency of remarshalling utilization of the outer bay were studied. It is efficient to combine the method of making a child node with MCS in order to reduce the number of moving the containers. For reducing the time in carrying out, it was found that all arrangement methods should be combined with RCS for the efficiency. The result of experiment shows the application of FIX with good result in case of succession ratio. In addition, when FIX was not applied, all of the most combinations resulted in short time in remarshalling. As a result, it can be concluded that the algorithm with proper combination of making the child node and the arrangement can increase the job efficiency based on the importance. Conclusion - The present study suggested and analyzed the algorithms with the combination of the arrangement method, the making of child node, and FIX. It is needed to develop the algorithm to judge the possibility whether the best remarshalling plan can be built or not within the bay in order to find a better method between the two cases such as within the bay and outer the bay. As a method for extending the study on the factors affecting the efficiency, it is possible to find out the way to build the remarshalling plan within the permitted time under any storage situation.

Shot Transition Effects for MPEG - 1 Video Stream in Compressed Domain (MPEG-1 비디오 스트림에 대한 압축 영역에서의 장면 전환 효과 처리)

  • Lee, Seung-Cheol;Nang, Jong-Ho
    • Journal of KIISE:Information Networking
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    • v.27 no.2
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    • pp.109-122
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    • 2000
  • As the full-motion videos in MPEG are widely available nowadays, an editor that could easily edit such kind of media data is required to develop various multimedia applications. In order to concatenate and apply a transition effect to two video streams encoded in MPEG, they should be decoded first since there are dependencies in the frames in MPEG-encoded video stream. Since this decode-edit-encode process requires a huge amount of computing/storage resources, a new editing scheme that could apply various transition effects to MPEG video streams directly while keeping the quality of video data is strongly required. This paper proposes a new editing scheme that could apply three transition effects (such as fade-in, fade-out, and dissolve) to MPEG video streams in a compressed domain. In the proposed scheme, an extension of previous method in which the frames are partially decompressed and transition effects are applied is adopted for I- and P-frames. In addition, a new processing scheme for B-frame that could apply the transition effects in DCT domain directly using an approximation of motion compensation based on the motion vector to reference frames. Since this processing scheme could apply the transition effects in a compressed domain directly, the editing process could be speed-up about $3{\sim}4$ times faster than previous decode-edit-encoding method while keeping the quality of video data as good as the source data. The proposed scheme could be used to build a software-only MPEG video editing system that helps to edit MPEG video data even on a low-cost desk-top computer.

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Analysis and Improvement Practise of Drainage Problem on Soil Profile at the Golf Course Fairway (골프코스 페어웨이 지반 토양의 배수불량 원인과 개선방안)

  • Lee, Jung-Ho;Jung, Gi-Rai;Lee, Jong-Min;Joo, Young-Kyoo
    • Asian Journal of Turfgrass Science
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    • v.26 no.2
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    • pp.129-134
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    • 2012
  • Research was focused on the improvement of poor drainage problems on golf course fairway which had not been performed soil test or properly amended during the course construction. The analysis of the drainage problem basically was caused by a deterioration of soil physical properties by the top layer compaction. The soil hardness reached about 3,000 Kpa around 5~6 cm of soil profile. The slow infiltration speed to subsoil by the compaction was caused directly a poor drainage capacity. However, the properly amended sand soil showed an apparent value of 1,500 Kpa through the subsoil. The water content test showed a similar result that higher rate of 20~30% and ideal rate of 8~12% at poor drainage area and successfully amended area, respectively. However, an imported topsoil media which had higher content of silt and clay from a trans-planted sod had made a heterogeneous soil profile and that caused a poor drain capacity by a low infiltration rate. Those drainage problems triggered to buildup a reduced soil layer by poor soil gas exchange. The soil environment of deoxidation enhanced anaerobic microbial population and induced methane gas build-up to 55 ppm, and that resulted an adverse effect on turf growth by root growth retardation, consequently.

Narrative Review of Clinical Trial on Scolopendrid Pharmacopuncture in Korean Literature (국내 데이터 베이스 검색을 통한 오공 약침 시술에 대한 임상 논문고찰)

  • Jo, Dong-Chan;Lee, Jin-Hyun;Kim, Chang-Gon;Jung, Woo-Seok;Moon, Su-Jeong;Park, Tae-Yong;Lee, Jung-Han
    • Journal of Korean Medicine Rehabilitation
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    • v.23 no.4
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    • pp.73-82
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    • 2013
  • Objectives The purpose of this review is to investigate studies of Scolopendrid pharmacopuncture and the evidence of it's effects in order to suggest a better research method in the future. Methods We retrieved numbers of clinical studies about Scolopendrid pharmacopuncture from 7 Korean web databases, using key words such as 'Scolopendrid', 'Scolopendrid AND Pharmacopuncture'. This study had been conducted from 1st May 2013 to 31th July 2013. Controlled studies and case studies were only used for this study. Clinical studies that we picked from the databases were classified according to the diseases that those studies are about, and from these clinical studies, we are to research what has to be improved generally in clinical researches. Results 18 case studies, 4 controlled studies had been under research. Scolopendrid pharmacopuncture has a therapeutic effect mainly in musculoskeletal and neurological diseases such as herniated intervertebral disc, carpal tunnel syndrome, swollen leg, feeling of cold on legs, wrist ganglion, lateral epicondylitis, radial nerve palsy, cervical myelopathy, cauda equina syndrome, postauricular pain; as an early symptom of Bell's palsy, pain of popliteal part, gout, plantar fasciitis, cellulitis, frozen shoulder, pain of hip adductors. However objectivity and reliability of the Scolopendrid pharmacopuncture studies still remains controversial. Conclusions It has been suggested that there are positive effects of Scolopendrid pharmacopuncture therapy in treating specific diseases (especially neuromusculoskeletal diseases). However, this narrative review can't conclude and prove that the Scolopendrid pharmacopuncture has positive effectiveness on these diseases unlike systematic review. So, in order to put Scolopendrid pharmacopuncture therapy to use for many kinds of diseases in more reasonable ways, it is essential to build well-designed clinical research tools. In the future, abundant case studies, more follow-up trials and randomized controlled trials based on the korean medicine should be done to use Scolopendrid pharmacopuncture for a clinical purpose.

The Effects of Consumers' Recognition and Information Searches Comparative to Private Brand(PB) Products on Consumer Dissatisfaction (유통업체 브랜드(PB)제품에 대한 소비자인식과 비교정보탐색이 소비자불만에 미치는 영향)

  • Ma, Mi-Young;Cui, Ming;Bae, Yoon-Shin;Seo, Mi-Hye;Na, Seung-Bok;Lee, Seung-Sin
    • Journal of Families and Better Life
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    • v.32 no.2
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    • pp.99-116
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    • 2014
  • Domestic PB products have emerged and been distributed by hypermarkets, department stores, convenience stores, as well as TV home shopping channels and Internet shopping malls. However, the fierce competition among the distributors due to the emergence of the PB products have caused the diversion of consumers' recognition to be reduced weight and volume as well as had the effect of misleading consumers about the prices. The width of the PB product price's up and down is larger than the width of the NB product. Thus, following consumers' purchases of PB products, there has been an increasing number of consumer complaints. In order to research consumers' recognition of PB products and to examine how consumers' recognition and information search comparative to PB products affect consumers' dissatisfaction, an online survey targeted consumers with experience purchasing PB products. This study was conducted and analyzed using SPSS 19 Statistics. The findings can be summarized as follows. Even though more consumers who frequently purchased and used the PB products, the more they compared with information search comparative to the NB product and then purchased the PB product. We investigated the result that the relevant variables of consumer complaints have some relative influence in the purchasing of PB products. There will be a higher probability o the group having high recognition about price and safety not making consumer complaints in comparison with the probability of other consumers making complaints after the purchase of a PB product. Therefore, based on the results of this study, companies need to build a system so that they can figure out consumers' needs in order to prevent the occurrence of consumer complaints related to the products of distribution companies' brands. By means of the system, it is also necessary for companies to collect consumer complaints and analyze them by category. Then they eventually should develop a consumer-centered management system which may contribute to quality improvement, product development and the reduction of consumer complaints.