As a society is becoming more and more complicated people living in modern times are experiencing more stresses for various reasons. Some past research results proved the role of clothing in reducing the stresses. The purpose of this study is to investigate how the preference of the mini-style which is recently most fashionable styles is related to the psychological factors such as stress and body satisfaction. Measure Instrument were Nolmes and Masuda(1973)'s SRRS(Social Readjustment Rating Scal) Secord and Jourard(1953)' Body Cathexis Scale and mini-style preference scale by author Survey questionnaires were distributed to two hundred seventy adult women living in Seoul area during may 25 1992. through June 8. 1992. The age range of the subjects was from 30 to 49 The final number of subjects in-cluded in the statistical analysis was 244. The result and conclusions are as follows: 1. Significant difference was existed in mini-style preference between high and low body satisfaction groups. Mini-style was pre-ferred by high body satisfaction group than low body satisfaction group. 2, Significant difference was existed in mini-style preference between high and low stress groups. Mini-style was preferred by low stress group than high stress group. 3. Regarding demographic characteristics unmarried 2 year college graduates with low family income in their early 30's pref. mini-style. 4. There was a marginal interaction effect of demographic characteristics on the relation-ship between mini-style preference and body satisfaction. The higher preference and body satisfaction. The higher preference for mini-style was found for the higher body satis-faction group mostly with the age range of 35 to 39 married 4 year college graduates as drop-puts and mid less income group. 5. There was a marginal interaction effect of demographic variables on the relatonship be-tween mini style preference and stress level The higher preference for mini-style was re-lated to the low stress level group mostly with age group of 35 to 44 high school graduates or lower and highest income group regardless of their marital status. In sum mini-style seems to be preferred by women who feel relatively less stress and are more satisfied with their bodies thus psycho-logically stable.
The purpose of this study was to compare the perception of men's lower body shape in the 60s with that in the 20s. On hundred and seven men in the 60s and 178 men in the 20s participated in the survey and measurements. The results were as follows : 1. It was perceived that men in the 60s had broader girth but lighter weight than men in the 20s. The research revealed that men in the 60s was more satisfied with their lower body shape than men in the 20s. 2. It was also found that the ideal size of men in the 60s was broader in the girth of their waist and hip, shorter in their height, and lighter in their weight compared to men in the 20s. 3. It showed a difference in the satisfaction with their body shape between men in the 60s and the 20s. The satisfaction with their lower body shape of men in the 60s was more affected by their perception than by their real measured size. On the other hand, the satisfaction of men in the 20s was affected by their perception as much as by their measured size. 4. If we look at the perception and satisfaction in relation with their body types, we found that there was a difference in the girth of their waist, abdomen, hip, and weight depending on their body types. And men in the 20s showed greater differences in their perception and satisfaction depending on their body types, compared to men in the 60s. 5. The measured size of men in the 20s had greater differences depending on their body types than that of men in the 60s. On the contrary, the ideal size of men in the 60s had greater differences than that of men in the 20s.
It can be said that the ultimate goal of advertising is creating consumers' buying intention and buying behavior toward advertised goods. But literature suggests that ads have both intended and unintended consequences, and one of the unintended consequences is that the idealized images of physical attractiveness found in advertising have negative impact on girls' and womens' self-perceptions. Thus, this study, using social comparison theory as a framework, was designed to investigate the influences of the images of models in ads portrayed in TV and fashion magazines on the purchasing intention, self-esteem and body satisfaction of college women. Using an experimental stimulus, a moving picture representing thin and attractive models in the context of advertising fashion goods, two conditions were manipulated and the subjects were placed into one of two groups randomly, the experiment group and the control group. The experiment group only was exposed to the ads portraying highly attractive models. Data were collected from two groups using same questionnaire. The data were analyzed using t-test, two-way ANOVA, and descriptive statistics. The findings were as follows: 1. The thin and attractive image of models in ads on buying intention had significant positive influence on buying intention(p<.05). 2. The thin and attractive image of models in ads had significant negative influences on self-esteem(p<.05). 3. The thin and attractive image of models in ads had significant negative influence on body satisfaction(p<.05). 4. The ideal body internalization had significant negative influences on body satisfaction(p<.05), but interaction effect of model's image and ideal body internalization on body satisfaction was not significant.
The purpose of this study was to make clear reduction ratio due to the stretch ratio and to find out the ease for the patterns of stretch skirt according to fat body type to improve the aesthetics and wearing satisfaction. For this study, three college students were selected according to the fat body types; According to fat body types, 15 experimental skirt which were different each other in terms of the amount of ease on wait and hip, were made for the appearance test and wearing satisfaction test. The results from the study were as follows: 1. The results from the appearance test were as follows. For the ease on waist, W+2cm and W+0cm for fat body type were suggested for the best fit. For the ease on hip, H+2cm and H+0cm for fat body type were suggested for the best fit. 2. The results from wearing satisfaction test were as follows. W+2cm, H+2cm for fat body type were suggested for the best wearing satisfaction. 3. Based on the results from the above tests, the pattern reduction ratios for stretch skirt were as follows. pattern reduction ratio 0∼2.4% of waist, 1.9∼3.8% of hip for fat body type, were suggested for the appropriate reduction ratio for stretch skirt. 4. The result from this study for stretch skirt was as follows. For fat body type, W+2cm, W+0cm for waist and H+2cm, H+0cm for hip were appropriate for stretch skirt pattern. Therefore, different ease has to be applied to stretch skirt pattern according to the body parts, to make the skirt looks good, is appropriate for fat body type, and is satisfied with appearance and wearing satisfaction test.
Purpose: This study was designed to construct and test the structural equation model on sexual satisfaction in patients with a colostomy. Methods: The model construction was based upon Roy's adaptation model. Stoma-related discomfort (SRD), age, frequency of sexual intercourse, treatment modality, and gender affect sexual satisfaction and are mediated by physical, psychosocial, and interdependence modes. Each mode was conceptualized as sexual function, body image/ depression, and marital intimacy. The patients were 112 colostomates with colorectal cancer who were asked to complete a mail-back survey on their demographic data, SRD, body image, depression, marital intimacy, sexual function, and sexual satisfaction. Data were analyzed using SPSS WIN 15.0 and AMOS WIN 7.0. Results: Significant variables for sexual satisfaction in the final model were body image affected by SRD, depression affected by body image and SRD, marital intimacy affected by depression, and sexual function affected by marital intimacy. Conclusion: The results of this study suggest that specific guidelines for SRD are necessary to improve sexual satisfaction among colostomates. Nurses should be vigilant in monitoring depression and body image disturbance, and providing appropriate interventions to increase marital intimacy. Treatment modality, gender, and age should be considered in developing education programs pertaining to sexuality.
The purpose of this study is to classify students' attitudes towards uniform modification and analyze their subjective experience regarding appearance, and body satisfaction. Questionnaires were administered to 369 middle and high school girls living in Deagu Metropolitan City. Frequency, factor analysis, reliability analysis, correlation analysis, ${\chi}^2$-test, and t-test are all used for data analysis. Our findings are as follows. Two hundred thirty students (62.3%) agreed to modify their school uniforms to express their personalities and follow fashion trends. Motives for uniform modification had to do with social life, physical attractiveness, and practicality. Attitudes toward appearance are found to be shaped by appearance internalization, active management of appearance, appearance needs, social recognition, and conformity. The motives for uniform modification reveal a significant correlation with attitudes toward appearance. Uniform modification satisfaction differed depending on sub-variables of attitude toward appearance(active management of appearance, personalized appearance needs, social recognition, and body satisfaction, such as satisfaction with height and BMI). There was a significant difference in expression of intention for future plastic surgery depending on body image.
Purpose: This study aims to assess university freshmen's concern of and satisfaction with their health and body and to analyze this in relation to their health habits, thereby aiding university students in forming sound health habits. Method: The subjects of this study were 338 freshmen at A University, located in B City. The questionnaire had 34 questions and the collected data was analyzed with t-test, $x^2$-test, and multiple regressions. Result: The average points of the subjects' health habits were 6.01 for male and 5.65 for female, showing a median range. Concern about health (male 13.63 points, female 13.10 points) and satisfaction with their own body (male 8.26 points, female 7.71 points) showed no significant difference between males and females. Females had more concern about their body (p=.001), and males' satisfaction with health was higher than females', which was statistically significant (p=.0.41). As for factors that have an effect on health habits, male students had health concerns ($\beta$=.395), health satisfaction ($\beta$=.212), and body concerns ($\beta$=-.209), and female students had health concerns ($\beta$=.317) and health satisfaction ($\beta$=.139). Conclusion: University freshmen are likely to have diverse undesirable health habits and therefore need positive improvement in their health habits.
The purposes of this study were 1) to investigate high school girls' overall clothing satisfac-tion and self concepts, 2) to clarify the relationship between clothing satisfaction and self concept in terms of body cathexis, school achievement and social self-esteem, and 3) to find out the social self-esteem differences among the groups related to the high and low levels of clothing satisfaction, body cathexis as well as school achievement. Body Cathexis was measured by the Secord and Jofrard's Body Cathexis Scale. School achievement and social self-esteem were assessed with the modified questionnaires based on the previous researches. Clothing satisfaction which included 3 aspects was measured by the questionnaires developed for this study. The questionnaire was administered to 464 high school students in Seoul, and the data were aiialyzed by frequency, 1-test, one-way·ANOVA and SNK test, Pearson's product moment correlation and factor analysis. The results of this study were as follows: 1) High-school girls 'body' cathexis showed low levels of mean and distribution, wheareas school achievement and social self-esteem showed high levels of those.2) There werf significant positive correlation between clothing satisfaction and all of the self concept variables. In addition, positive correlation were found among the three self concept variables. 3) Three clothing satisfaction factors were emerged and named as clothing possession, clothing selection ability and parent's clothing restriction. Clothing posses- sion and parent's clothing restriction were generally satisfied. 4) School achievement was the most influencial variable for the level of serial self-esteem. It was thought that body dissatisfac-tion would be relieved by the high clothing satisfaction.
This study examines the clothing pursuit benefit and pursued image of middle aged men according to lifestyle and body satisfaction. A survey was carried out among male consumers between the ages of 40 and 50, and a total of 322 responses were analyzed by factor analysis, a reliability test, cluster analysis, t-test, and ANOVA. The results of this study were as follows. Middle aged men were classified into four different groups in terms of lifestyles, including health managing, trend-seeking, economic consumption, and proactive lifestyle groups. As a result of looking at the differences in clothing pursuit benefits among four lifestyle groups, two lifestyle groups such as trend-seeking and proactive lifestyle groups both considered individuality more importantly than other clothing pursuit benefits. The proactive lifestyle group considered comfort, social recognition and individuality benefits. As a result of looking at differences in the pursued image of clothing among lifestyle groups, the proactive lifestyle group preferred a classic, refined and mild clothing image. There were significant differences in clothing pursuit benefits and pursued images between high- and low-level groups of body satisfaction. Those with high body satisfaction considered individuality, social recognition, and comfort more than those with low body satisfaction. The high body satisfaction group preferred all clothing images such as mild, classic and refined.
This study is to suggest data for setting school uniform size with the size satisfaction degree through finding out the physical body change and uniform size problems following an increase in age during middle school girl days. For this purpose, by analyzing the physical body size data of 13~15 age of girls among $\ulcorner$human body size data of the youth for product design$\lrcorner$publicized under sponsorship of National Technology Quality Institute in 1999 the physical body size change by part following an increase in age during middle school girl days was found out and the most frequent physical body size by grade was suggested. Questionnaire about uniform production status and product size at the object of uniform makers were measured directly, a school uniform wearing status and size satisfaction degree by part were at the abject of middle school girls were examined by means of questionnaire and unsatisfactory factors in uniform size were found out. Based on collected data the most optimum product size in each part by item were suggested. The method of suggesting the most optimum size suitability by item was decided based on the result of survey into corresponding title and product size by maker and that of survey into the size satisfaction degree of middle school girls by maker, and the product size of maker showing the highest size satisfaction degree was selected as the most optimum product size.
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