• Title/Summary/Keyword: behavioral approach

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A Study on the Leadership in Korean Management (한국경영에 있어서의 리더쉽에 관한 연구)

  • 김인호
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.2 no.2
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    • pp.19-32
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    • 1979
  • The title of research is a study on the leadership in Korean management. The purpose of research is that I build up the ideal management-leadership in future which is objective and suitable studying through the existing theory at all points, and analyzing the leadership in Korean management concentrated on situational factors. Moreover it contributes to the promotion of productivity, the contents of research 1. The importance of management-leadership. 2. The development in theory concentrated on a principle of leadership. 3. The development in behavioral scientific leadership, which adopts situational approach to its methodology. 4. The study on the leadership-style and the pursuit of the ideal management-leadership in accordance with behavioral analysis. 5. The build up of leadership in Korean management. The refore I learn the following facts through the study on the leadership in modern management. 1. Leadership consists of the relations among all interdependant variables composing of system. 2. The problem of the increase in the management-leadership effectiveness. 3. The pursuit oriented ideal management-leadership. 4. The build-up of leadership in Korean management. So far 1 have studied the theory of management-leadership at all points and the leadership in Korean management concentrated on situational factors. I learn that leadership is made of the relations among these in building the future management-leadership. Therefore I try to come to the conclusion by raising the following three problems. 1. The increase in leadership effectiveness. 2. Leadership-oriented. 3. The build-up of the leadership in Korean management.

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The Health Behavioral Experience of Patients with Myocardial Infarction during the Recovery Period (회복기 심근경색 환자의 건강행위 경험)

  • Kang, Kyung Ja;Kim, Moon Jeong
    • Korean Journal of Adult Nursing
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    • v.26 no.2
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    • pp.203-213
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    • 2014
  • Purpose: The purpose of this study was to understand and describe the every day life experience of patients with acute myocardial infarction (AMI) during the recovery period after Percutaneous Coronary Intervention (PCI) using a qualitative approach. Methods: Twelve patients with AMI participated in this study. Their age ranged from 42 to 75. The data were collected by individual in-depth interviews and all interviews were audio-taped and transcribed verbatim. The transcribed data were analyzed using traditional qualitative content analysis. Results: Six sub-themes emerged from the data as follows: Getting to know about illness, getting motivated for health behavior, putting an effort into health behavioral change, having difficulties maintaining health behavior, setting up coping strategies for health behavior and having a need for a tailored education. The results of this study showed how the health behaviors of patients with AMI are related to their every day life experiences. Conclusion: The results of this study could help health professionals to better understand patients with AMI and design effective educational interventions to improve their health behaviors.

An Exploratory Study on Daily Grooming Ritual: Transition from Private Self to Public Self (외모단장 의례에 대한 탐색적 연구: 사적 자아에서 공적 자아로의 일상적 전환)

  • Hur, Hee Jin;Choo, Ho Jung
    • Fashion & Textile Research Journal
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    • v.18 no.6
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    • pp.812-824
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    • 2016
  • Morning grooming is a ritual daily held for transition from private to public life of an individual. Based on the previous literature's definition of the ritual characteristics, this study aims to identify the meaning of grooming rituals that are repeatedly performed every morning. Although many studies have conducted ritualistic analysis of the behaviors that are closely related to daily life, few studies analyze grooming from a ritualistic perspective. Establishing the ritual - that is, a person's distinct behavioral pattern-as the core concept, this study reveals the relationship between ritual performers and the ritual's composition to identify the meaning of the grooming ritual. The study conducts qualitative research with ten participants to identify the ritual characteristics of every-morning grooming and the factors that influence this ritual. Considering everyday grooming as a behavioral pattern that possesses mostly ritualistic elements, the study examines both the external characteristics that are shown through the methods of grooming and the internal characteristics that reflect the inherent symbolic meaning. This study contributes to extending the scope of the field. By understanding the factors that influence grooming rituals, companies can communicate their marketing messages regarding the step-by-step approach to grooming, thereby supporting consumers to effectively use various grooming products.

Accounting Knowledge as a Contributing Intention on Improving Public Accounting Profession

  • ALIMBUDIONO, Ria Sandra
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.9
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    • pp.801-809
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    • 2020
  • Public accountant profile dominated by over-50-year-old people appears to be alarming. The intention towards this profession had better be fostered immediately; therefore, the predictors to boost the intention need to be known. The study examines the influence of accounting knowledge toward the intention to work as public accountant using the Theory of Planned Behavior approach. A survey of 146 students revealed that there was a significantly positive influence of accounting knowledge toward the intention of becoming public accountant, both directly and indirectly, through the mediation of attitudes and perceived behavioral control. Subjective norms did not function as an appropriate mediation. The findings are expected to contribute to universities and professional accounting bodies. The study urges the accounting educators to redesign and reorganize the curriculum, including a more interesting teaching and learning methods. The professional accounting bodies are expected to cooperate with accounting educators in enhancing the internship program and providing real-case study to instill a positive attitude and assurance toward the students' competence, which, in the end, might spark the intention to work as public accountant. That accounting knowledge positively influences the intention toward public accounting profession through the mediation of perceived behavioral control was statistically supported.

Analysis of Relating Factors with Customer Loyalties in Medical Services (의료서비스에 대한 고객충성도 관련요인 분석)

  • Lee, Sun-Hee;Lee, Hye-Jean;Jung, Sang-Hyuk
    • Health Policy and Management
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    • v.15 no.2
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    • pp.37-52
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    • 2005
  • This study was performed to explore multidimensional customer royalties and relating factors. 900 households, $1\%$ sample were randomly selected from K city located in Kangwon province. Interview survey was performed with structured Questionnaire for the entire people, 923 persons who experienced medical service utilization during one year before survey on time, september, 2004. In comparison of customer royalties by sociodemographic characteristics, the older group showed the higher level of cognitive and attitudinal royalties significantly. Education and income level also, showed negative relationship with cognitive, attitudinal and behavioral loyalties significantly. The more being a female and a visitor at oriental medicine clinic, the higher level of attitudinal loyalties. Customer satisfaction was a critical explaining variable for cognitive, attitudinal and behavioral loyalties. In multiple regression analysis, some sociodemographic characteristics showed significant relation with customer loyalties and customer satisfaction was the strongest relating variable to customer loyalties. In conclusion, multidimensional approach for customer loyalty is useful for understanding customer behaviors comprehensively. Future studies should focus on developing the more specific and valid measurement tools for customer loyalty in medical service.

How Managers React to Crisis?: A Planned Behavior Theory Approach

  • Cinar, Gokhan;Isin, Ferruh;Hushmat, Adnan
    • Asian Journal of Business Environment
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    • v.6 no.4
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    • pp.5-12
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    • 2016
  • Purpose - Not all firms are able to completely eliminate the risk arising out of the crisis. Success hides in the ability to perceive the market expectations accurately and take correct decisions. This study aims to analyze the firms' decisions at gross-root level. Research Design, Data, and Methodology - Primary data is obtained with the help of specially designed questionnaires from the agriproducts export firms that are members of export union of Turkey. The study is based on four theoretical structures: general planned behavior theory model, perception-leading behavior control and subjective norm model, perceived-behavioral-control leading perception and subjective norm models, and perceptions and subjective norms leading behavior control model. Structural Equation Models (SEM) is used to conduct the empirical analysis. Results - The findings show perceptions and subjective norms leading behavior control model as the best one, concluding that the environmental pressures and positive perceptions have significant effect on the strategic decisions of the agriproducts export firms. Conclusion - Policy tools like creating positive perception in the markets, providing sufficient information and financial support to the firms and increasing market competition can be used effectively to achieve the said objective.

An Integrated Framework of Customer-based Brand Equity and Theory of Planned Behavior: A Meta-analysis Approach

  • WU, Wann-Yih;DO, Thi-Yen;NGUYEN, Phuoc-Thien;ANRIDHO, Nadia;VU, Minh-Quan
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.8
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    • pp.371-381
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    • 2020
  • The objectives of this study are (1) to review previous studies in the context of brand management in consumer behaviors using costumer based brand equity (CBBE) and theory of planned behavior (TPB) as the basic foundation of the study; and (2) to develop a comprehensive research model by integrating relevant research constructs using meta-analysis. This study reviewed a total 173 studies from 58 published papers with 40 journals during 1991~2014 and developed a comprehensive framework with 16 research hypotheses. The results showed that (1) brand image, brand personality, brand association, and subjective norm are the important antecedents of brand attitudes; (2) brand awareness, brand trust, perceived quality, and perceived behavioral control are the important antecedents of brand loyalty; (3) brand attitude positively influences brand loyalty, which further influences brand equity; and (4) brand equity positively influences behavioral intention. This study fills in the research gap by integrating more research variables into CBBE model, particularly to include the influence of social context on consumer behavior through TPB. These results indicated that the integration between CBBE and TPB is meaningful and the comprehensive model can explain more variances than that of the individual model. Limitations, and recommendations for future research in this area are provided.

A Behavior Conformance Checker for Component Interfaces using UML State Machine Diagram (UML 상태기계 다이어그램을 이용한 컴포넌트 인터페이스의 행위 호환성 검증 도구)

  • Kim, Ho-Jun;Lee, Woo-Jin
    • The KIPS Transactions:PartD
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    • v.16D no.1
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    • pp.65-72
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    • 2009
  • Component based development has increasingly become important in the software industry. However, in the current component based development approach with UML, the absence of behavioral description of components brings about a cost problem which causes semantic errors on the testing phase. Accordingly we cannot grasp the usage pattern of component by its provided interfaces which refer to an abstraction of software component. And we cannot guarantee the behavioral conformance of the provided and required interfaces of components. In order to solve these problems, we describe the behaviors of component interfaces by state machine diagram and guarantee their behavior conformance at the modeling phase. We also propose a method to guarantee the behavior conformance of component interfaces with concept of observation equivalence and invocation consistency. And we provide an analyzing tool which checks interface behavior conformance.

The Study of Mobile Convenient Payments According to the Type of High and Low Value Payment Intentions (모바일 간편 결제 서비스의 고액 결제 사용의도 집단과 소액 결제 사용의도 집단 간 차이 연구)

  • Kim, Kiho;Lee, Hyoung-Yong
    • The Journal of Information Systems
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    • v.28 no.2
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    • pp.181-200
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    • 2019
  • Purpose In order to find out the influential factors to accept the mobile convenient payment service like Apple pay or Samsung Pay based on the Unified Theory of Acceptance and Use of Technology according to the type of High and Low value payments. Design/methodology/approach This research model is designed on the factors of Unified Theory of Acceptance and Use of Technology and simultaneously analysed, or performed the empirical analysis of the PLS-SEM(Partial Least Squares structural equation model) in order to forage for the association among mobile convenient payment service's features. Findings According to the empirical analysis consequence, this research confirmed that the adoption of mobile convenient payment services is influence by features on the basis of Unified Theory of Acceptance and Use of Technology, mobility, and trust. Also, this paper figure out that the behavior of an user acceptance of mobile convenient payment services according to the type of high and low value payments.

Perceived Enjoyment, Application Self-efficacy, and Subjective Norms as Determinants of Behavior Intention in Using OVO Applications

  • WINARNO, Wahyu Agus;MAS'UD, Imam;PALUPI, Trias Widya
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.2
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    • pp.1189-1200
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    • 2021
  • This study examines the role of perceived enjoyment, self-efficacy, and subjective norms as determinants of behavioral intention to use the OVO application. This study's target population is the users of the OVO application who have used it as an electronic transaction. This study's population was the OVO application users as an electronic transaction tool in Jember Regency. Samples were randomly selected at the time of the survey with specific criteria. The survey location is determined at the Plaza because it is a shopping center that mostly has payments at OVO partner merchants. The model empirically tested using data gathered from 150 respondents of OVO users. The research model was tested by using the structural equation modeling (SEM) approach. The results showed that all constructs in the original TAM model were statistically significant. Subjective norm has a positive effect on perceived usefulness, and perceived enjoyment positively affects perceived ease of use of OVO applications. On the other hand, applications' self-efficacy does not affect the perceived ease of using OVO applications for electronic transactions. This condition shows that subjective norms are dominant external individual perspectives compared to self-efficacy, which are personal internal characteristics in determining the behavioral intention of using OVO applications in electronic transactions.