• 지식경영연구
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• 제14권4호
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• pp.1-17
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• 2013

As online communities proliferate, online news sites have received great attention in news media research. Although most of the online news sites provide contents for free, some have adopted the Pay-What-You-Want (PWYW) model by offering a voluntary payment option to the readers. In this study, we investigate the factors which influence subscribers' voluntary payment behavior on an online news site. Drawing upon both the Stimulus-Organism-Response (SOR) framework and the Elaboration Likelihood Model (ELM), we hypothesize that appreciation has a direct effect on the subscribers' voluntary payment behavior, whereas central factors (positive emotional content, cognitive content) and peripheral factors (news sharing, news article length) of the news articles have indirect impacts on voluntary payment behavior through the enhanced appreciation. Based on an empirical analysis of 172 news articles from the Korean online news site that adopted the PWYW pricing model (i.e., Ohmynews.com), we find that appreciation plays a critical role in voluntary payment behavior and that peripheral factors have significant impacts on appreciation. However, the impacts of central factors on appreciation are not found. By identifying influencing factors of subscribers' voluntary payment behavior on online news sites for the first time, this paper suggests a prospective alternative profit model for online news providers faced with fierce competition.

• 가족자원경영과 정책
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• 제10권1호
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• pp.83-105
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• 2006

The purposes of this study were to classify types of consumption values and to examine 5 types of art appreciation of university students in Seoul. Five types of art appreciation included fine art exhibition(including photographs, architects, calligraphy works), classical and opera performance, traditional Korean music performance, drama and musical performance, dance performance. The sample for this study consisted of 422 university students of five universities in Seoul. The data were collected using the structured questionnaires. The statistical methods used for the analysis were descriptive statistics, chi-square, factor analysis, and cluster analysis. The major findings are as follows. 1. The result of factors for consumption values of students emerged four factors. These were called as 'materialism', 'honor centered', 'family centered', 'hedonism' value. 2. The cluster analysis was conducted based on these four factors. The result showed 3 groups of consumption value which were called as 'material' honor value group', 'family value group', 'hedonic value group'. 3. The consumption value of university students did not significantly differ according to their demographic variables. 4. The behavior of art appreciation of university students significantly differed by their demographic characteristics and consumption value. The material' honor valued group showed the least chances to make decisions on art appreciation for one's own, which reflected that this group appreciate art to satisfy their honors rather than to enjoy art itself. They also showed the most chances to consider the renownedness of the art work or artists among three groups. And they showed the least chances to pay for the tickets for art appreciation, all of those meant that they appreciate arts unvoluntarily in situational condition. The family valued group showed the most chances to pay for the tickets when they appreciate arts. And therefore they were most susceptible for the prices. The hedonic valued group showed the most interests in art. They decided to appreciate art for their own, and they considered the contents and the highness in the level of the art the most when they appreciate art. And they show the most intention of participation in drama/musical performances, which reflect their interests in hedonic values. Based on these results of this study concluded that the consumption values of university students affected their behavior of art appreciation. Thus, university students' behavior on art appreciation can be effectively developed by education according to their consumption values.

• 한국디자인학회:학술대회논문집
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• 한국디자인학회 2001년도 Bulletin of The 5th Asian Design Conference International Symposium on Design Science
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• pp.35.1-35
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• 2001

• 한국실내디자인학회논문집
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• 제36호
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• pp.93-101
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• 2003

The first object of this study is to clarify the newly demanded service to the visiter in the museum. And the second is to consider the spatial configuration on the layout of exhibition and the shape of exhibition room from the view points of behavior of appreciation and other methodology. The results of this study are as follows : The exhibition content and structure of Seoul Museum of History formed by a story-line according to the theme of an each zone fixed sequence in an each exhibition that we are achieved. But the layout of exhibition and the shape of exhibition consist on the other hand of the freedom selection. So the problem appeared In the difference of the exhibition content and the layout of exhibition to the behavior of appreciation. It can be said that the concept of exhibition space should be taken into account and the spatial configuration by the completed floor plan in order to satisfy the planning concepts.

• 한국실내디자인학회:학술대회논문집
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• 한국실내디자인학회 2004년도 춘계학술발표대회 논문집
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• pp.56-59
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• 2004

The purpose of this study is to clarify the relationship between the behavior of appreciation and spatial configuration in museum, to concentrate upon the difference that is happened according to composition method of convex space. The subject of this study are as follows: 1) The change of spatial configuration by specialization from architectural space to exhibition space in museum. 2) The variety of spatial configurations that is happened according to connectivity condition of the spatial configuration 3) The relationship between the size of convex space and the behavior of appreciation

• 문화기술의 융합
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• 제4권3호
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• pp.51-62
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• 2018

과거와 다르게 문화 예술이 경쟁우위 획득을 위한 핵심요소로 인식되면서, 문화 예술에 대한 접근방식과 향유 방식에 변화가 나타나고 있다. 이에 본 연구는 M금융사 임직원을 대상으로 문화 예술 활동 참여가 조직의 궁극적인 목표라 할 수 있는 업무성과에 어떠한 영향을 주는지 알아보고자 진행되었다. 연구결과 첫째, 창작활동은 직무몰입에 긍정적 영향을 미치지만, 감상활동은 직무몰입에 통계적으로 유의미한 영향을 주지 않는 것으로 나타났다. 둘째, 감상활동은 창의적 행동에 긍정적 영향을 미치지만, 창작활동은 창의적 행동에 통계적으로 유의미한 영향을 미치지 않는 것으로 확인되었다. 셋째, 직무몰입은 창의적 행동에 유의미한 영향을 미치는 것으로 나타났다. 넷째, 직무몰입과 업무성과 간의 관계는 직무몰입이 업무성과에 긍정적 영향을 미치며, 창의적 행동역시 업무성과에 긍정적 영향을 미치는 것으로 나타났다. 마지막으로 문화 예술 활동 참여와 업무성과 간의 매개효과를 직무몰입과 창의적 행동으로 살펴본 결과, 직무몰입과 창의적 행동이 창작활동과 업무성과 사이를 완전 매개하는 것으로 나타났으나, 감상활동과 업무성과 사이는 매개하지 않는 것으로 나타났다. 반면 직무몰입과 업무성과 사이의 창의적 행동에 대한 매개효과는 부분 매개하는 것으로 나타났다.

• 한국안전학회지
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• 제21권5호
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• pp.60-71
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• 2006

In recent years, the most safety studies have been focused on identifying the relationship between safety climate and safe work behavior in accordance with the awareness that prime causes of accidents are organizational, managerial, and human factors rather than pure technical failures across the world. This study focused empirical research aimed at finding out the safety climate factors and examining the relationships of the safety climate and safe work behavior in construction site in Korea, too. A 10 numbers of safety climate factors were adapted from the Mohamed's study(2002) and tested using PLS-GRAPH 3.0 expecting same results as Mohamed' study. And then the relationship between safety climate and safe work behavior was examined. Only two safety climate factors-personal risk appreciation and worker's safety competence-were found and a strong positive relationship between safety climate and safe work behavior was identified in this study. Discussed in details about the results and implications and suggested further studies.

• 한국실내디자인학회논문집
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• 제39호
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• pp.108-115
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• 2003

The first object of this study is to clarify the newly demanded service to the visitor in a museum. And the second is to consider the Spatial Configuration on the layout of exhibition and shape of exhibition space from the view points of behavior of appreciation and other methodology, The results of this study are as follows : 1) Museums are required to offer sufficient service to the visitor for the purposes of interest, learning and sight-seeing 2) A strategic space where we can penetrate the whole room is required at the entrance of the room for the easy choice of exhibits. 3) The entrance of the room is suggested to be the most controled space.

• International Journal of Contents
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• 제7권3호
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• pp.38-47
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• 2011

The present research has created and evaluated contents capable of work appreciation visitors changing their viewpoints on their will by introducing mobile exhibition exposition devices (iPad) for large exhibition museum. Various exposition contents of usually invisible parts or those provided in accordance with user positions drew visitors' attentions and improved museum experience satisfaction. Utilization of digitalized exhibition information generated activeness in viewing and new communication between exhibition and a visitor instead of the conventional exhibition exposition.

• 문화기술의 융합
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• 제10권4호
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• pp.357-365
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• 2024

본 연구는 그림책 감상을 통한 유아의 로봇 활용 놀이가 순서적 사고에 미치는 영향을 알아보고자 한다. 이를 위해 서울시에 위치한 각 유치원 만 5세 15명의 유아를 대상으로 J유치원(실험집단)은 '그림책 감상 로봇 활용 놀이'를 지원하였으며, C유치원(비교집단)은 '그림책 감상 자유놀이'를 지원하였다. 두 집단의 놀이 경험의 차이를 알아보기 위해 순서적 사고 검사도구를 활용하여 놀이지원 전과 후에 대한 점수자료를 수집하였으며, 수집된 자료는 SPSS 28.0프로그램을 활용하여 사전점수를 공변인으로 한 사후점수를 ANCOVA(공분산분석)를 실시하였다. 그 결과, 그림책 감상을 통한 로봇 활용 놀이를 경험한 실험집단은 비교집단에 비해 순서적 사고의 총점과 하위 영역인 역학, 행동, 의도에서 모두 유의미하게 향상된 것으로 나타났다. 이러한 연구결과는 유아 주도의 창의적인 놀이매체로서 로봇의 가치를 발견하고, 미래사회의 역량으로 그 중요성이 강조되고 있는 순서적 사고 역량을 증진할 수 있도록 지원하는 놀이연구로서 가치가 있다.