• 제목/요약/키워드: airline

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The Effects of Airline Deregulation: A Comparative Analysis

  • Kim, Dongho
    • Asian Journal of Business Environment
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    • 제6권3호
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    • pp.5-10
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    • 2016
  • Purpose - The purpose of this study is to explore and examine the effects of airline deregulation in the United States and South Korea as a comparative analysis. The study focuses on identifying the purposes of airline deregulation and analyzing its benefits and consequences. Research Design, Data, and Methodology - This is a case study, a comparative method, which analyzes and measures the benefits and disadvantages of airline deregulation in both the United States and South Korea. Results - Airline deregulation removed unnecessary and ineffective government controls, resulting in more efficient airline industries in both countries. However, the negative consequences are much greater than the benefits of airline deregulation. Conclusion - The purpose of airline deregulation was to foster an efficient and effective environment in airline industry, and clear evidence of the positive intended effects of airline deregulation e.g., increasing domestic competition, decreasing airfare, increasing productivity, and removing unnecessary government regulations in the beginning of airline deregulation. However, the current state of airline industry in both countries depicts only the consequences of airline deregulation.

항공사 선택요인 분석 (An Exploratory Study on the Selection Criterion of an Airline Firm)

  • 유용재;이승창
    • 한국항공운항학회지
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    • 제14권4호
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    • pp.101-109
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    • 2006
  • This study investigates what criterion airline customers recognize important when evaluating airline firms. Specifically it is surveyed if different criterion are used by different groups of airline customers when choosing an airline firm. In addition customer group with high loyalty to 'K' airline, national carrier of Korea, is differently evaluate 'K' airline for the selection criterion over customer group without loyalty. Frequent flyer program is suggested most important by most of the customers being followed by flight schedule. Flight schedule, in-flight food and air fare of 'K' airline are differently evaluated according to level of royalty to the airline. However there appears no difference in the evaluation of seat and entertainment between two groups, customers with high loyalty and customers without loyalty.

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항공사 기단의 상태변화 시각화에 관한 연구 (A Study on the Visualization of an Airline's Fleet State Variation)

  • 이용화;이주환;이금진
    • 한국항공운항학회지
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    • 제29권2호
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    • pp.84-93
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    • 2021
  • Airline schedule is the most basic data for flight operations and has significant importance to an airline's management. It is crucial to know the airline's current schedule status in order to effectively manage the company and to be prepared for abnormal situations. In this study, machine learning techniques were applied to actual schedule data to examine the possibility of whether the airline's fleet state could be artificially learned without prior information. Given that the schedule is in categorical form, One Hot Encoding was applied and t-SNE was used to reduce the dimension of the data and visualize them to gain insights into the airline's overall fleet status. Interesting results were discovered from the experiments where the initial findings are expected to contribute to the fields of airline schedule health monitoring, anomaly detection, and disruption management.

항공사 서비스 품질이 이미지 형성에 미치는 영향 (Impacts of Airline Service Quality on Airline Image in Airline Industry)

  • 박진우;이익수;지봉구
    • 한국콘텐츠학회논문지
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    • 제7권9호
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    • pp.194-203
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    • 2007
  • 본 연구는 항공기를 이용한 승객들이 지각하는 항공사 서비스 품질이 항공사 이미지 형성에 어떠한 영향을 주고 궁극적으로 승객의 향후 행동의도에 미치는 영향이 무엇인지를 알아보는데 목적이 있다. 이를 위하여 대한항공, 아시아나 항공, 외국 항공사를 이용한 경험이 있는 한국 국제선 승객으로부터 수집한 데이터를 개발된 구조방정식 모형에 적용하여 분석하였다. 분석 결과 기내서비스와 고객 및 운항관련 서비스가 항공사 이미지 형성에 긍정적인 영향을 미치는 것으로 나타났다. 또한 항공사 이미지는 한국 국제선 승객의 향후 행동의도에 직접적인 영향을 미치는 것으로 분석되었다.

항공사 조직구성원의 항공안전과 항공보안에 대한 상충적 태도가 조직효과성에 미치는 영향 연구 (A Study on the Effect of Airline Staff's Contradictory Attitude between Aviation Safety and Aviation Security to Organizational Effectiveness)

  • 김창우;김기웅;박성식
    • 한국항공운항학회지
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    • 제28권2호
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    • pp.18-28
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    • 2020
  • This paper has studied the effect of airline staff's perception on both aviation safety and aviation security to their organizational effectiveness. Airline staff's perception on aviation safety is different from that on aviation security due to organizational difference in an airline. Through an empirical analysis, it was analyzed the effect of such perceptional difference on airline's organizational effectiveness. According to the analysis, it was found the perception of aviation safety has a significant positive effect on organizational effectiveness. Airline staff believed the safety is a core value of an airline and emphasizing the safety never impeded the airline's operation including service quality. Secondly, it was proven the perception on abiding by aviation security rules had a significant negative effect on organizational effectiveness. However, emphasizing aviation security had a very significant positive contribution on airline's philosophy of aviation safety. Following the research results, it was suggested an airline look for improving the process and regulations to deal with aviation security in the organization.

The Customer Attitude to Airline's Color Image -Focused on the Color Image of Airline Cabin Crew's Uniforms-

  • Park, Hye-Yoon
    • 유통과학연구
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    • 제17권2호
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    • pp.43-51
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    • 2019
  • Purpose - This study was intended to provide implications for the importance of color to airlines where the image customers feel about the business is paramount. The importance of colors shown by the airline crew, an important human resource for airlines as contact workers, was investigated. We wanted to present suggestions by investigating and comparing the difference in customer attitude regarding the color of uniforms of the airline crew. Research design, data, and methodology - A survey was conducted to examine differences in perception of airline uniform color, with the research that suggests that the customer's attitude to uniform color will vary. The difference in the perception of passengers according to the colors of the airline uniforms was determined by conducting an empirical analysis. Results - Customers have a different attitude about the color of the uniform of airline's flight attendants' uniform. Full service airlines (FSC) generally have a bright, calm, neat, and heavy-handed feeling, while low-cost carriers (LCC) have a distinctive, dynamic, energetic, and cheerful feeling. Conclusions - An empirical analysis of the study found that customers' attitudes vary by uniform color for each airline. It has also been revealed that Airline's uniform color can communicate the company's goals it wants to convey.

항공객실서비스 품질 측정 모형 개발에 관한 연구 (A Study on Development of Multi-item Scale for Assessing Airline Cabin Service Quality)

  • 김윤진;김연성
    • 품질경영학회지
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    • 제45권3호
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    • pp.483-501
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    • 2017
  • Purpose: Recognizing the limitations of the previous researches that measured the quality of airline service quality only with partial evaluation items of cabin service quality. the purpose of this study is to standardize and develop assessment of the airline cabin service quality with considering the characteristics of cabin service and customer needs. Methods: The proposed method of this paper was the empirical items of airline cabin service quality was derived through reviewing and comparing the previous researches, industrial indicators like Skytrax and KS-SQI and NCS. Results: The result of this research proposed CSQ (Cabin SERVQUAL) which could consist of seven dimensions, separated by five direct customer satisfaction factors and two indirect factors required for providing customer service. Conclusion: The developed CSQ can be used for airline service quality measurement which will achieve establishing a strategy to improve customer satisfaction and satisfaction of Airline's employee.

PCSI Index를 이용한 교육서비스품질 요인 개선 방안에 관한 연구 : K-항공사를 중심으로 (A Study on the Improvement of Airline Educational Service Quality Factors using PCSI Index : Focusing on K-airline)

  • 김민교;김연성;임성욱
    • 품질경영학회지
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    • 제48권2호
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    • pp.329-344
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    • 2020
  • Purpose: The purpose of this study is to measure the Airline Educational Service Quality and to find ways to improve the priority factors that need improvement. Methods: The 267 collected data from the survey of K-airline calculate the Potential Customer Service Improvement Index based on the Kano Model, Timko Customer Satisfaction Index and conduct Focus Group Interview. Results: The satisfaction of Airline Educational Service Quality can be improved if instructor operations are intensively managed considering field experience and contents that can be applied in the field. Conclusion: This study would provide useful information about Airline Educational Service Quality and can be applied to map out strategies to improve the satisfaction of the Airline Educational Service.

항공사 서비스 경영전략에 대한 인식이 고객가치 실현에 미치는 영향 연구 (A Study on the Effects of Perception of Airline's Service Management Strategies to Realize Customer's Expected Value)

  • 고경표;이남령;박성식
    • 한국항공운항학회지
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    • 제23권4호
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    • pp.109-116
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    • 2015
  • The more advanced IT and mobile technologies get, the smarter customers become in the use of airline services. Using an airline, passengers are expecting more value than what airline're willing to provide them. Therefore this paper tries to find out the effect of airline staff's perception of airline's service management strategies to realize passengers' value based on previous oversea's research results. First of all, this paper provides t-test analysis results between passengers and airline staff regarding the perception of airline's service management strategy and customer orientation. Moreover, it was analyzed how the staff's understanding of the upper management's decision on service strategies would results in meeting customer's expecting values through such mediating variables as job satisfaction and customer orientation. It was proven the perception of service management strategies by staff played a very important role to realize customer's value.

항공서비스와 공항서비스의 대기환경이 지각된 대기시간과 서비스만족도에 미치는 영향에 관한 연구 (The Effect of Waiting Environment of Airline Service and Airport Service on Perceived Waiting Time and Service Satisfaction)

  • 이지영;최성우
    • 품질경영학회지
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    • 제47권3호
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    • pp.583-595
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    • 2019
  • Purpose: This study aimed to prove that the effect of waiting environment on perceived waiting time and service satisfaction of airline service and airport service procedure. Methods: Survey was conducted by questionnaires that were distributed to international airlines passengers. Survey data were collected 276 copies from 300 copies then analyzed using factor analysis and multi-regression analysis. The measurements of airline service procedure were divided by airlines service and airport service. Airline service segregated as before boarding and after boarding then airport service can be separated before boarding and after deplane by service procedure. Results: According to result, hypotheses were partially accepted. Human environment and Physical environment of airport service before boarding and after deplane were accepted. However perceived waiting time had effect on service satisfaction both airline and airport services. Thus some of variables are correlated among waiting environment. Acceptability as moderating variable has differences on high acceptable group and low acceptable group. Though waiting and delay were caused by controllable or uncontrollable reasons, there are certain negative feeling on waiting and delay on physical environment of airline service. Especially controllable delay and waiting are more negative than uncontrollable reasons. Conclusion: Some suggestions that given from researcher should be implemented to the airline industry to reduce perceived waiting time specially airport service procedure academically and practically.