• 제목/요약/키워드: aging consumers

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Assessing the Differences in Motivation, Opportunity, and Ability between Young and Aging Consumers to use the Internet

  • Nam, Su-Jung;Kim, Ju-Ran
    • International Journal of Human Ecology
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    • 제12권1호
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    • pp.65-73
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    • 2011
  • This study examines the motivation, opportunity, and ability in the use of the internet by comparing young and aging consumers in the essential infrastructure of an information oriented society. Previous studies have conducted surveys about using computers and the internet instead of measuring the digital divide by using multilateral approaches; however, this study examines digital divide in terms of motivation, opportunity, and ability. Results suggested age, gender, and education level influenced motivation, opportunity, and ability in the use of the internet by consumers; in addition, the motivation and ability were different depending on occupation. The results show that the digital divide was mainly influenced by motivation and ability in offering a difference between the two groups of young and aging consumers, This study contributes to illuminate the differences between young and aging consumers to use the internet and to suggest implications in the perspectives of motivation, opportunity, and ability.

Television Shopping at Home to Alleviate Loneliness Among Older Consumers

  • Lee, Min-Sun;Park, Jihye
    • Asia Marketing Journal
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    • 제18권4호
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    • pp.139-160
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    • 2017
  • Despite widespread awareness of the importance of a middle-aging and older consumer market, it is surprising that very little research has been conducted on their in-home shopping behavior. Therefore, this study focused on middle-aging and older female television home shoppers and examined the effects of persuasive mentions of the show host and parasocial interaction on social involvement, perceived loneliness, mood, perceived risk and unplanned buying tendency. A total of 109 middleaged and older female television shoppers responded. Results of path analysis revealed that persuasive mentions did not influence parasocial interaction. However, as middle-aging and older consumers more para-socially interacted with the host, they were likely to use television shopping for alleviating loneliness. Practical and theoretical implications were discussed.

고령친화 용품의 소비와 관련된 노인 소비자 행태 특성 -대구시를 중심으로- (The Characteristics of Elderly Consumer Behaviors in the Consumption of Aging friendly products)

  • 김영근
    • 한국노년학
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    • 제29권1호
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    • pp.21-35
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    • 2009
  • 본 연구는 노인소비자 특성을 인구사회학적 기준에 따라 실증적으로 분석함으로써 고령친화 산업을 준비하는 기관과 기업체에 유익한 정보를 제공하고자 한다. 이 연구에서는 노인들의 제품 선호도, 제품 선택 기준, 제품 구입자, 선호하는 매체를 연령, 성별, 월 소득수준, 교육수준을 기준으로 설문조사하였다. 1차 조사는 2008년 5월27일부터 6월 5일까지 노인 600명을 대상으로 조사하였다. 1차 조사 후 노인들과 젊은 층과 비교해보기 위해 동년 7월 27일부터 8월 7일까지 400명을 대상으로 2차 조사를 추가로 실시하였다. 1차조사결과 노인소비자들이 제품을 선택하는 기준은 기능적인 면을 가장 많이 고려하였고 제품 구입은 본인이 직접하는 경향이 높았으며 가장 선호하는 매체는 TV였다. 노인소비자들은 건강에 관련된 제품에 높은 관심을 가지고 있었다. 남성노인들은 여성노인들에 비해 레저스포츠 및 여행 상품을 많이 선호하였다. 2차 조사에서는 노인과 비노인을 비교하였는데 제품선호도, 선택 기준에서 연령에 따라 차이가 있었다. 연구 결과를 통하여 노인소비자들의 특성을 분석하면 첫째, 노인소비자들을 위한 제품은 기능적인 면을 갖추어야 한다. 둘째, 노인소비자들은 경제적인 면에서 주도적이고 능동적이며 사회적인 면에서 독립성이 강한 경향이 있다. 셋째, 노인들은 건강관련 제품을 선호하였고 노인소비자에 대한 마케팅 계획에는 성별, 교육수준, 월소득 수준과 같은 배경정보에 대한 사전 조사가 필요하다. 앞으로 노인소비행태에 영향을 주는 다양한 변인에 대한 연구가 지속적이고 심도 있게 이루어지는 것이 필요하고 노인소비자 시장을 겨냥한 중장기적인 계획이 필요하리라 판단한다.

노년기 소비자의 정보화 여가활동 연구와 의미 분석 (The Information Leisure Activity of the Aging Generation and the Analysis of Meaning)

  • 김연정
    • 가족자원경영과 정책
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    • 제14권4호
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    • pp.323-340
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    • 2010
  • Many social and environmental changes have emerged due to the increasing size of the aging generation. This study explored the current status of the information leisure activity of the aging generation (computer use activity, internet service participation, social community participation and blogging, UCC, etc.) and the need for serious games among elderly consumers. It analyzed the current status of serious game and information leisure span as determined by experts on elderly care at the aging welfare institute. The research methods involved applying content analysis and focus group interviews. The results were as follows: The elderly are willing to enjoy the internet and economics networks. In particular, economic investment, economic news, health, meetings, and communication are the main internet search categories. The results for serious games are less interesting than those for IT participation. The components of usefulness in terms of serious games, as identified by care experts, are simplicity, a user-friendly interface, efficacy, and certainty in using the game device. Care experts recognize that serious games represent a supplementary device to traditional physical and emotional therapy.

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Aging mechanism for improving the tenderness and taste characteristics of meat

  • Seon-Tea Joo;Eun-Yeong Lee;Yu-Min Son;Md. Jakir Hossain;Chan-Jin Kim;So-Hee Kim;Young-Hwa Hwang
    • Journal of Animal Science and Technology
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    • 제65권6호
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    • pp.1151-1168
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    • 2023
  • Tenderness and taste characteristics of meat are the key determinants of the meat choices of consumers. This review summarizes the contemporary research on the molecular mechanisms by which postmortem aging of meat improves the tenderness and taste characteristics. The fundamental mechanism by which postmortem aging improves the tenderness of meat involves the operation of the calpain system due to apoptosis, resulting in proteolytic enzyme-induced degradation of cytoskeletal myofibrillar proteins. The improvement of taste characteristics by postmortem aging is mainly explained by the increase in the content of taste-related peptides, free amino acids, and nucleotides produced by increased hydrolysis activity. This review improves our understanding of the published research on tenderness and taste characteristics of meat and provides insights to improve these attributes of meat through postmortem aging.

소비자의 식품 위해요인에 대한 인식도 및 식품 안전에 대한 정보탐색 행동 (Consumers' Awareness of the Risk Elements Associated with Foods and Information Search Behavior Regarding Food Safety)

  • 김효정;김미라
    • 동아시아식생활학회지
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    • 제19권1호
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    • pp.116-129
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    • 2009
  • The study was conducted to evaluate consumer awareness of the risk elements associated with foods and their information search behavior regarding food safety. The data were collected from 504 adult consumers living in Seoul, Busan, Incheon, Daegu, Daejeon, and Gwangju through a self-administered questionnaire on August, 2006. Frequency analyses, t tests, one-way analysis of variance, and Duncan's multiple range comparison tests were conducted to analyze the responses using SPSS v. 14.0. The levels of recognition of consumers regarding each risk element were generally low. Many respondents answered that they obtained information regarding food safety from TV/radio/newspapers and family/relatives/friends/neighbors. The respondents also indicated that they had strong confidence in the information from family/relatives/friends/neighbors. Additionally, most respondents required information regarding heavy metal contamination, endoctrine disruptors, and avian influenza.

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A study on improvement of elderly welfare service focusing on the user of AI and the IoT

  • QUAN, Zhixuan;KANG, Minsoo
    • 식품보건융합연구
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    • 제7권5호
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    • pp.1-7
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    • 2021
  • The aging of the population has a fundamental impact on the national economy, including decline in productive population, atrophy of available funds, slowdown of technological innovation, slowdown of economic growth, and decrease in vitality of society as a whole. Increase of elderly population would lead to increase in elderly welfare consumers, which would also lead to increase the demand for elderly welfare services. However, due to the continuation of the low birth rate, there is a great shortage of human resources who can handle this. In such a situation, the main goal of the elderly welfare system in the future should aim to actively try to design effective policies, prepare systems, and implement services for the problems of the aged society, and to find ways to expand the finances, manpower, methods, and facilities necessary for the welfare of the elderly. Elderly welfare services in Korea have been changed and developed in accordance with socioeconomic changes such as industrialization and urbanization. This study examines the changes in elderly welfare services in Korea by the flow of times and presents a method which utilizes artificial intelligence and Internet of Things in services for the elderly welfare consumers to improve both quality and efficiency.

안전한 건식 숙성육 제조를 위한 미생물 위해평가 및 HACCP 적용 방안 (Microbial Risk Assessment and HACCP Plan for the Safe Production of Dry Aged Meat)

  • 오혜민;이현정;조철훈;윤요한
    • 급식외식위생학회지
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    • 제3권1호
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    • pp.8-18
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    • 2022
  • Dry-aging is one of the traditional aging processes, especially for beef. This aging process is being popular, because it produces unique brown/roasted flavor and texture that consumers prefer. However, as it is exposed to outside without packaging food safety concerns have been raised. The objective of this study was to investigate the presence of total aerobic bacteria (TAB) and pathogenic bacteria in manufacturing environment and suggest the safety management plan for the production of dry-aged meat. Surface samples from 66 environmental and 6 beef carcass samples were collected. According to the monitoring results, the contamination levels of TAB were in the order of shelves (5.4±1.1 Log CFU/cm2), cotton gloves (2.9±0.2 Log CFU/cm2), and door knobs (2.8±0.4 Log CFU/cm2) in the dry-aging room. In the door knobs, the level of mold was higher than that of yeast. These results indicate that the mold spores may be cross-contaminated with environmental factors inside the aging room. The risk factors that may occur during the manufacturing process were presented and possibility of risk was determined. From the aspect of microbiology, aging and trimming steps were determined as the critical control points. The temperature of the aging room should be maintained below 10℃ and the humidity below 75-85%. Based on the monitoring and the risk assessment of the dry-aging process, we prepared the safety management plan for the production of dry-aged meat, and it should be useful in improving the food safety of dry-aged meat.

Effects of basil leaf (ocimum basilicum) marination on sensory attributes of spent layer meat

  • Ibrahim, M.S.;Ibrahim, N.T.;Zaharadeen, I.M.
    • 식품보건융합연구
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    • 제4권3호
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    • pp.12-21
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    • 2018
  • This research was conducted at agric physical lab, Department of Animal science, Faculty of Agriculture to determines the effects of marinating spent layer meat with basil leaf paste on drip loss and sensory attributes under different post mortem conditions. In the light of this, the poultry industry is obliged to continuously grow for a steady supply of quality poultry meat. Marinating the spent layer hen's meat with fresh basil leaves (Ocimum basilicum) in addition to subjecting the meat to 0, 6, 12, and at 24 hours post mortem aging before cooking increased it's organoleptic attributes which was readily acceptable to consumers. Marination of meat with herbs or spices like basil leaves paste had enhanced consumer's preference for taste, texture aroma, colour and overall acceptance. Marination improved consumer acceptance of spent layer meat irrespective of parts and post mortem aging. However, the majority of the respondents preferred meat marinated and subjected to 12 hours of post mortem aging. It is recommended that more quantity of marinate should be added further studies should in order to determine more effect of fresh basil leaves rough paste. And more hours of postmortem aging should be increased in order to determine more effect of fresh basil leaves rough paste marinate.

기능성 화장품 쇼핑성향이 상표전환 동기에 미치는 영향 (Influence of Shopping Orientation of Female Consumers in Their 20s and 30s on Motivation for Brand-Switching in Purchasing Cosmeceuticals -Focusing on Whitening, Sunscreen, and Anti-Aging Treatments-)

  • 김명희;황춘섭
    • 한국의류학회지
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    • 제37권3호
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    • pp.334-347
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    • 2013
  • This study obtains information required for a comprehensive understanding of the brand-switching behavior by cosmetics consumers and for the establishment of effective strategies to make customers more loyal to the company. The study examines the relationships between customer shopping orientation and brand switching motives with respect to cosmeceuticals. A descriptive survey method using a self-administered questionnaire was employed. The sample consisted of 1,258 females between the ages of 20's and 30's residing in Seoul and the Gyeonggi area who use whitening products, sunscreen, or other anti-aging cosmetics. The results showed that shopping orientation influenced brand-switching motives in regards to purchasing cosmeceuticals. The orientation of depending on information and seeking fashion trend were the major factors to induce brand-switching behavior in purchasing whitening products, sunscreen, and anti-aging treatments. However, there were differences in the type of factors of shopping orientation and in their intensity of affecting brand-switching motives depending on the specific cosmeceuticals. In particular, in the case of sunscreen, as compared to other products, the customer shopping orientation should be considered from more diverse perspectives in order to formulate effective marketing strategies related to brand switching. In light of these results, customer shopping orientation with respect to cosmeceuticals is a variable that influences the cause brand switching. Therefore, differentiated marketing strategies that reflect the different characteristics of shopping orientation according to each item of cosmeceuticals are recommended to improve the satisfaction level of the companies' target market. Current consumer needs for practical benefits and for new products should be simultaneously reflected in the plans for new product development of each type of cosmeceutical.