• 제목/요약/키워드: Win-Win Strategy

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한/중 물류산업의 SCM 전략에 대한 연구 (A Study on the SCM Strategy of Korea & China Logistic Industrial)

  • 최창열
    • 통상정보연구
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    • 제10권1호
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    • pp.237-256
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    • 2008
  • In recent years, most of Supply Chain Management literature has emphasized the importance of information sharing among supply chain partners, but empirical researches are few until now, especially in Korea. The purpose of this study is to develop an empirical model focusing on information exchange among partners in supply chain, and to analyze the main factors influencing the causal relationship between information exchange and performance. Based on cross-sectional questionnaire survey on Korean manufacturing firms, this study analyzed the factors influencing information exchange such as environmental factors, organizational factors, relationship factors, and information characteristics of the sample firms. Our major findings might provide many useful insights for managers in exploring the most efficient system for information exchange among partners in the context of SCM.

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Development of Risk Analysis System for Integrated Environmental Management in Korea

  • Shin, Dong-Chun;Kim, Ye-Shin;Park, Sung-Eun;Yang, Ji-Yeon;Lim, Young-Wook
    • 한국환경독성학회:학술대회논문집
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    • 한국환경독성학회 2003년도 추계국제학술대회
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    • pp.162-163
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    • 2003
  • The Eco-2 Project presents a win-win strategy for the environment and for the economy (ECO-2 is an abbreviation of Ecology and Economy), The project was initiated by the Korean Ministry of the Environment to promote the development of an environmental industry technology as a means of driving national development in this sector. Our project work belongs to the category of integrated environment management technology, and is described as a development and utilization of risk assessment and analysis system for integrated environmental management in municipal and industrial areas. The goal of our project is to develop available system software in health and ecological risk assessment and to offer it as Decision Support System (DSS) to aid the effective management of environmental risk in municipal and industrial areas in Korea.

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A Research on Legal Risk Prevention of Chinese enterprises' FDI in China-Japan-Korea FTA

  • SU, Shuai;ZHANG, Fan
    • 융합경영연구
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    • 제7권4호
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    • pp.6-9
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    • 2019
  • Purpose - This research mainly studied with the promotion of "one belt and one road "initiative's strategy and the construction of China, Japan and South Korea Free Trade Zone, China exports urgently needed industrial products to Japan and South Korea, which will not only help digest excess industrial capacity, optimize China's industrial structure, but also promote the economic development of Japan and South Korea. Research design, data, and Methodology - The study conducted a survey on 2018 year new revision of China-Korea Japan's data. Results -This study shows that In this process, multinational enterprises, as pioneers of economic development, play an irreplaceable role. However, due to the differences between laws of different countries and their own corporate culture concepts, enterprises in different countries will inevitably encounter various conflicts in the process of development. Conclusions -This requires our enterprises to have awareness of legal risk prevention in the process of development, and to study the corporate culture of relevant enterprises to truly achieve win-win cooperation.

Green IT 활성화를 위한 탐색적 연구 : 국가 표준 Green IT 브랜드 제정을 중심으로 (An Exploratory Study on Green IT Revitalization in Korea : Perspective of Building a Standardized National Green IT Brand)

  • 강상백
    • Journal of Information Technology Applications and Management
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    • 제18권4호
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    • pp.149-168
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    • 2011
  • The current study initiated from an action-plan level perspective of revitalizing Green IT (Information Technology) in Korea by building a standardized national Green IT brand. In order to setting up a national level brand, there should be a big quantitative survey for identifying Green IT brand concepts. For this, the current study provides exploratory research results based on preliminary interviews and literature survey before the quantitative survey. The present article suggests a research framework and describes important factors for setting up a national level Green IT brand. In-depth interviews with panels were executed and existing Green IT brands in other countries are summarized and asked for evaluation to a small number of panels. The research results show that (1) National level Green IT brand should include wider concepts of IT, (2) Green IT brand will be more appealed by the public when it is simple, straightforward, and intuitive, (3) Earth, Tree, and/or Water show higher correlation with Green IT concepts. Green IT brand will offer marketing promotion effects to companies who adopt national level Green IT brand as well as increase public use of Green IT in daily life. For this reason, Green IT brand will be a win-win strategy and this should be cared and executed by the related government agencies with long term perspective.

항노화산업 활성화 방안에 관한 연구 (A Study on Strategies to Galvanize the Anti-aging Industry)

  • 정태영;고영곤;정혜주
    • 보건의료산업학회지
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    • 제10권2호
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    • pp.145-154
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    • 2016
  • Objectives : Because people have increasingly more interest in their quality of life, the anti-aging industry has grown worldwide. The purpose of this study is to suggest strategies for galvanizing the anti-aging industry in Korea. Methods : To accomplish this aim, we explored the definition, classification, problem and activating strategies of the anti-aging industry through a systematic review. Results : From the results, the following suggestions are given: planning a national strategy to galvanize the anti-aging industry, establishing an anti-aging research institute, developing a business model, developing an anti-aging cluster, statistics development and an information system related to anti-aging, training personnel, and legislation. Conclusions : The anti-aging industry has the potential to reduce health expenses through early intervention of diseases due to aging and through activation of the national economy by win-win growth of the industry related to aging. Therefore, understanding the anti-aging industry as well as political support is critical.

글로벌 복합리조트로의 성장전략에 관한 연구: 강원랜드를 중심으로 (A Growth Strategies as a Global Complex Resort: Focusing on Kangwon Land)

  • 이재석;김기호;이창기
    • 아태비즈니스연구
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    • 제9권3호
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    • pp.83-100
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    • 2018
  • The purpose of this study is to establish the identity of Kangwon Land as an integrated resort and to suggest the future directions for sustainability. In addition, we will explore strategies for revitalizing the local economy and promoting local coexistence by diagnosing social awareness in order to coexist with the local economy. We examined the internal and external environment of Kangwon Land and investigated regional awareness and win-win strategies for Kangwon Land. Also, we analyzed various strategies and business activities that Kangwon Land is carrying out. In order for Kangwon Land to pursue sustainable growth as a global complex resort, it needs to establish (1) new trend management generating new demand that reflects global trends, (2) strategies to build regional tourism clusters, (3) a global network through global investment and partnership, (4) various CSR and regional cooperation strategies, and (5) CI(Corporate Image) improvement strategies.

초우량운송기업의 서비스전략에 관한 연구;항공운송기업을 중심으로 (A Study on Service Strategy of Best Transportation Business;Based on Airlines)

  • 양한모
    • 한국항공운항학회지
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    • 제6권1호
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    • pp.71-98
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    • 1998
  • The study proved the fitness between competitive strategy and service operation strategy of service companies. The competitive strategy of a corporation is a major strategy playing the role of bridge linking both corporate strategy and functional strategy. And it is a choice of method how to win competitors in given area. There have been such a specific methodologies for acquiring competitive advantage as Porters competitive strategy, Miles and Snows adaptive strategy, and Life cycle strategy. But, many scholars have pointed that its more important for high corporate performance to determine the competitive strategy of a corporation fitting the external environment and internal structure. So its needed for successful cost-leadership or differentiation strategy to differentiate organizational function, resources, and various organizational factors. But there have been no methodologies or practical guidelines fitting competitive strategy, corporate structure, and external environment in sprite do service corporations growth. So, the study proved the fitness between competitive strategy and service operation structure in Airlines after selecting service structural elements necessary for strategic management.

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기업생태계 상생전략과 기업건강성효과: 삼성전자와 협력업체의 상생경영사례를 중심으로 (Cooperation Strategy in the Business Ecosystem and Its Healthiness: Case of Win - Win Growth of Samsung Electronics and Partnering Companies)

  • 성창용;김기찬;인성용
    • 기업가정신과 벤처연구
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    • 제19권4호
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    • pp.19-39
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    • 2016
  • 제품의 복잡성이 증대될수록 기업의 전략은 나홀로(stand-alone)전략과 경쟁중심 전략에서 기업생태계 전략과 협력전략으로 이행할 필요성이 높아진다. 기업의 상생경영 및 동반성장이란 기업생태계 협력전략을 통해 대기업과 협력기업간의 기업건강성을 추구하여 장기적으로 지속가능한 성장을 하기 위한 노력이다. 본 연구는 기업 간 상생경영 및 동반성장 전략을 통해 기업생태계가 건강해질 수 있다는 이론적 명제를 삼성전자 협력업체의 사례분석과 종단적 자료에 기반한 추세분석을 통해 검증해보고자 한 것이다. 특히 본 연구에서는 중소기업생태계의 취약점의 하나인 글로벌화와 해외시장개척의 정도를 주요한 성과척도로 활용하였다. 왜냐하면 한국중소기업들이 연구개발과 창조성노력이 해외시장개척으로 연결되지 못하고 있는 연구개발 패러독스에 빠져있는 경우가 많기 때문이다. 그러므로 해외시장 개척없이는 기업생태계의 건강성 유지가 어려우며, 협력기업들은 글로벌 시장개척여부가 강소기업으로 가는 진화경로의 핵심이기 때문이다. 이를 위해 기업생태계 건강성의 특성을 나타내는 COPP 모델의 4대요소를 중심으로 분석하였다. COPP 모델이란 창조성(Creativity), 시장성(Opportunity), 생산성(Productivity), 그리고 선제적 대응성(Proactivity)이 선순환 해야 기업생태계의 지속가능성장이 만들어 질 수 있다는 것이다. 선제적 대응성(Proactivity) 이란 현재 만들어진 이익을 미래환경변화에 미래 선제적으로 투자하려는 기업가정신의 발로이며, 이러한 미래투자 없이는 현재의 저주(Curse of Incumbency)를 극복하기 어렵기 때문이다. 이 모델을 중심으로 삼성전자 동반성장의 주요 성과를 살펴보면 다음과 같다. 첫째, 시장성이 창조성, 생산성, 그리고 수익창출의 매개변수가 되고 있음을 발견 하였다. 즉, 수출(시장성)하는 협력기업일수록 연구개발투자(창조성)가 기업의 생산성, 수익성으로 연결되고 있었다. 반면 수출을 하지 않는 협력업체일수록 연구개발투자가 수익 성과로 연결되지 않는다는 것을 발견하였다. 둘째, 창조성, 시장성, 생산성, 미래 선제적 대응성의 순환 구조에 있어서, 선제적 대응성의 결과인 미래를 위한 연구개발비 투자를 많이 할수록(선제적 대응성) 특허를 많이 등록(창조성)하고, 특허를 많이 등록한 기업은 수출을 많이 하고(시장성), 수출을 많이 하는 기업은 영업이익(생산성, 수익성)이 높다는 것을 발견할 수 있었다. 이제 중소기업은 글로벌시장에 진출할 수 있는 경쟁력 보완 없이 지속적인 성장은 어렵다. 본 연구의 결과, 미래를 위한 투자인 선제적 대응성이 높은 기업일수록 창조성-시장성-생산성의 선순환이 이루어지고, 이것이 글로벌강소기업으로 진화하는 길임을 보여주는 전략적 시사점을 얻을 수 있었다.

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기술경영가족회사제도의 활성화 방안 연구 : 부경대학교 기술경영전문대학원 사례 (Study on Vitalization Strategy for 'Management of Technology Family Membership System': Case Study of Pukyong National University)

  • 김숙자;김무현;박병무;신승준;변주미
    • 한국기술혁신학회:학술대회논문집
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    • 한국기술혁신학회 2017년도 하계학술대회 논문집
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    • pp.101-122
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    • 2017
  • 4차 산업혁명으로 대변되는 기술과 산업의 패러다임 변화에 따라 기업의 R&D가 미래 성장 동력원의 핵심 역량으로 진화하고 있다. 이에, 기술전략수립 체계의 효과적 운영을 위한 기술경영에 대한 관심이 증가하고 있으며, 관련분야를 중심으로 유기적 관계 형성의 중요성 또한 증가하고 있다. 이러한 유기적 관계형성을 통한 기업과 대학간 상생을 위하여 대학에서는 가족회사제도를 운영하고 있으며, 이를 통해 기업과 대학간 인적 물적 자원을 체계적으로 공유하는 맞춤형 산 학협력체제를 구축하고 있다. 특히, 기술경영분야는 기업의 가치지향적 기술전략 수립을 위해 가족회사제도의 효과적이고 효율적인 운영이 필수적이다. 본 논문에서는 부경대학교 기술경영전문대학원에서 운영중인 가족회사제도의 운영현황을 분석한다. 그리고, 동남권 기업들의 기술경영 혁신 역량 확보를 위한 가족회사제도 활성화 방안을 제시한다.

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National Strategy of Indigenous Innovation and its Implication to China

  • Liu, Xielin;Cheng, Peng
    • Asian Journal of Innovation and Policy
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    • 제3권1호
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    • pp.117-139
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    • 2014
  • Indigenous innovation is the main strategy for China during 2006 - 20 period. China may hope that indigenous innovation policy will spur on industrial upgrading. The purpose of this paper is to evaluate the indigenous innovation policy. The paper begins with the background of the strategy, follows the detailed content of the national strategy, then analyzes how the strategy is implemented. We find that the package of indigenous innovation policy is constructive and efficient for a catch-up economy with clear industry targets but not good for innovation. If China want to be an innovative country, it needs to give market competition more space to incubate and eventually yield increment or disruptive innovation, even radical innovation. Chinese enterprises cannot close themselves off to the global technology system. Only open innovation can give Chinese enterprises the possibility to win in the next wave of innovation in the world and make China an innovative country.