• 제목/요약/키워드: Website Management

검색결과 418건 처리시간 0.027초

An Evaluation of Website Information Architecture for Old Adults: Focused on Organization and Labeling System (고령층을 위한 웹 사이트 정보 구조 평가: 조직화 체계와 레이블링 체계를 중심으로)

  • Seo, Jiwoong;Kim, Heesop
    • Journal of the Korean Society for information Management
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    • 제33권1호
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    • pp.181-196
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    • 2016
  • The objective of this study is to evaluate the organization system and the labeling system of information architecture of a website for the elderly. To achieve this aims, we selected a representative website, i.e., Naver, and the participants were conducted given three types of search tasks using their own information literacy skills and they were answered to the questionnaire and an additional interview, if necessary. A total of 74 valid data were collected through the experiment, and we analyzed the data using SPSS Ver. 20. It revealed that Naver received a positive evaluation in the organization system aspect, particularly its systematic subject categorization and chronological browsing mechanisms. Old adults were preferred the icon-based labeling than the text-based labeling system, and showed a significant difference among their academic backgrounds.

Website Design for Improving Web Accessibility of Disabled People (장애인의 웹 접근성 향상을 위한 웹사이트 설계)

  • Lee, Won-Kyung;Seo, Eun-Gyoung
    • Journal of the Korean Society for information Management
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    • 제30권1호
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    • pp.193-219
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    • 2013
  • Public institutions or libraries urgently prepare comprehensive measures to improve web accessibility of their websites as booting web dependability and web utilization of disabled people. The purpose of this study is to propose the design guidelines for improving web accessibility of disabled people. The study, first, analyzed various web accessibility requirements based on web standards, web accessibility guidelines, and the related researches and proposed a web accessibility checklist with 42 requirement. Next, the study evaluated 15 websites of public institutions such as government departments, association of disabled people, and public libraries using the checklist. Finally, the study revealed non-adherence requirements and suggested website design guidelines in terms of contents configuration, sound, colour, keyboard handling, mouse handling, access, image processing, text processing, and code processing.

An Empirical Study on a Use-Diffusion Model of Medical Service Consumer's Web Based Application Usage (의료서비스 소비자들의 의료 웹사이트 및 어플리케이션 사용확산에 관한 연구)

  • Chang, Young-Il;Jung, You-Soo
    • Management & Information Systems Review
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    • 제32권5호
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    • pp.19-43
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    • 2013
  • The diffusion of new technology has traditionally focused on the adoption perspective. Researchers refer this use-diffusion paradigm to behaviors of use after adoption. This study intends to analyse the influential factors of use-diffusion and continual use of website and applications in medical service. To achieve this a use-diffusion model as a conceptual frame work is suggested. Medical information quality, personal innovativeness and subjective norm are assumed as antecedent variables medical website and application's rate of use, variety of use, and continued use intention as result variables. According to the empirical study results medical information quality, web based application usability, personal innovativeness, and subjective norm have a meaningful influence on medical service consumer's use-diffusion patterns. Also pattern of use influences the continued use intention. This study provides an opportunity to understand medical service consumer's behavior after website and application use adoption and suggests further directions for establishing medical service online marketing strategy by determining influential factors of use-diffusion and continued use of medical online marketing tools.

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A Study on User Behavior of University Library Website based Big Data: Focusing on the Library of C University (빅데이터 기반 대학도서관 웹사이트 이용행태에 관한 연구: C대학교 도서관을 중심으로)

  • Lee, Sun Woo;Chang, Woo Kwon
    • Journal of the Korean Society for information Management
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    • 제36권3호
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    • pp.149-174
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    • 2019
  • This study analyzes the actual use data of the websites of university libraries, analyzes the users' usage behavior, and proposes improvement measures for the websites. The study analyzed users' traffic and analyzed their usage behavior from January 2018 to December 2018 on the C University website. The website's analysis tool used 'Google Analytics'. The web traffic variables were analyzed in five categories: user general characteristics, user environment analysis, visit analysis, inflow analysis, site analysis, and site analysis based on the metrics of sessions, users, page views, pages per session, average session time, and bounce rate. As a result, 1) In the analysis results of general characteristics of users, there was some access to the website not only in Korea but also in China. 2) In the user experience analysis, the main browser type appeared as Internet Explorer. The next place was Chrome, with a bounce rate of Safari, third and fourth, double that of the Explore or Chrome. In terms of screen resolution, 1920x1080 resolution accounted for the largest percentage, with access in a variety of other environments. 3) Direct inflow was the highest in the inflow media analysis. 4) The site analysis showed the most page views out of 4,534,084 pages, followed by the main page, followed by the lending/extension/history/booking page, the academic DB page, and the collection page.

Towards Understanding the Value of a Loyal Customer in Electronic Commerce: An Expectation-Disconfirmation Theory (전자상거래에서 충성고객 가치에 대한 이해: 기대 불일치 이론을 중심으로)

  • Coo, Chulmo;Koh, Chang E.;Lee, Dae Yong;Lee, Cheong-Ho
    • Knowledge Management Research
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    • 제9권2호
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    • pp.129-146
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    • 2008
  • Customers' evaluation of Website with satisfaction is critical in electroniccommerce. Previous research has studied in a distinct approach; especially IT oriented constructs-perceived usefulness, easy of use and marketing oriented constructs-product, shopping experience, service quality. Despite those important previous studies regarding the usage and the purchase of goods and services, how consumers are satisfied and why consumers leave Web sites without purchasing have not been extensively researched. This study explored those determinants of consumer satisfaction with Web site using expectation-disconfirmation theory (EDT). The present paper extends the range of EDT from antecedents of expectation to consequence of satisfaction. The result suggests that experience and familiarity has an impact on expectation as well as perceived performance and satisfaction. Second, higher expectation makes a negative impact on disconfirmation of expectation. Third, positive disconfirmation of expectation makes a positive impact on satisfaction. Forth. satisfaction produces loyalty and repurchasing intention. Finally, loyal customer has stronger intention to repurchase than satisfied customer.

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Analyzing Initial Trust Transfer between Websites based on Design Levels : Empirical Study Approach (디자인 수준 차이에 따른 웹 사이트간 신뢰전이에 관한 실증연구)

  • Lee, Kun Chang;Moon, Byung Suk;Chung, Namho
    • Knowledge Management Research
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    • 제10권1호
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    • pp.33-51
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    • 2009
  • This study is concerned with exploring how much initial trust transfers between the two websites based on their design levels. Internet users tend to perceive trust towards websites when their design factors look persuasive. For example, well-designed websites can arouse more trust in users than poorly-designed websites. Online trust transfer between websites has been studied among several researchers. However, there is no study investigating how much initial trust transfers from well-designed websites to poorly-designed websites or vice versa. In this sense, this study fills this research void by empirically analyzing initial trust transfer between the two websites based on their design levels. Empirical results prove that design levels of websites affect initial trust transfer between websites significantly.

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Development of the Web-based Interview Site With Video Conference (화상을 활용한 온라인면접 웹사이트 구축에 관한 연구)

  • 염인순;이창호
    • Journal of the Korea Safety Management & Science
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    • 제3권3호
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    • pp.143-149
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    • 2001
  • With the development of computer technologies and the increase of internet users, Internet plays an important role in job-recruitment business. However, almost of the sites which provide job offering and job hunting service, merely have the function such as simple inquiry for information corresponding to job offering and job hunting. In this research, the online website whose task is supporting whole procedure of recruitment for real enterprises is constructed to apply the interview procedures of the real enterprises through internet. We utilize the video conference to increase the reality for interview. Also it has functions such as presentation of application form and resume and self introduction using the video conference. Through the online recruitment website we can expect time and cost saving for recruitment for both sides of enterprise to hunt the person and people to seek the job.

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Study on the Effects of Hospital Website Quality on Customers' Purchase Intention of Medical Service: Focusing on the Formation of Trusts in Hospitals and Doctors (의료기관 웹사이트 품질이 의료 서비스 이용 의도에 미치는 영향에 관한 연구 -병원 신뢰와 의료진 신뢰의 형성을 중심으로-)

  • Lee, Dong Hyuk;Kim, Sung Ho
    • Korea Journal of Hospital Management
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    • 제17권4호
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    • pp.32-57
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    • 2012
  • This paper explored that medial consumers' trusts in both hospitals and doctors are developed by and during investigating hospital websites and that these trusts directly build the consumers' purchase intentions of the hospitals' offline medical services. 208 questionnaires based on the websites of two virtual hospitals, captured on survey brochures, were collected and analyzed. This research indicated information quality of hospital websites affected more on developing consumers' trusts than service quality.

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An Investigation of The Online Travel Agencies' Usability

  • Lee, Kwang-Woo
    • Culinary science and hospitality research
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    • 제24권2호
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    • pp.44-50
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    • 2018
  • This study investigated if and why there are gulfs between expectations and perceived value for usability. The main objectives of this study are as follows: (a) to examine the differences between expectation and perceived value for usability toward an OTA; and (b) to investigate the reason and purpose for customer visits toward an OTAs. By analyzing the distance between expected and the perceived value for the usability, OTAs can then close this distance and then be able to improve the usefulness of their websites. In addition, after investigating previous evaluation problems, that the various factors that are associated with tourism website evaluations, may be downsized to fit a comprehensive model for website evaluations. The results help to close the gap between expectation and perceived value by helping with the websites design, development, implementation, and management of systems. Based on those findings, effective strategies for OTAs marketing and promotional strategies are suggested.

Comparative analysis of hospital websites with JCI accreditation across four nations (국내외 JCI 인증병원의 웹사이트 비교 분석)

  • Jin, Ki-Nam;Kim, Sun-Hee
    • Korea Journal of Hospital Management
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    • 제16권3호
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    • pp.75-91
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    • 2011
  • The purpose of this study is to compare the characteristics of hospital websites across four nations(e.g., South Korea, Singapore, Thailand and India). We selected English websites of 58 hospitals with JCI accreditation. For the analysis of websites, we developed assessment tool with four domains(e.g., contents, convenience, design, interactivity). The results showed that Korean hospitals provided more channels for appointment on the website compared to other countries. In contrast, foreign hospitals used actively SNS(e.g., Facebook, Twitter or Youtube) on the websites. They also provided more information on diverse services(e.g., airport pickup services, treatment costs, consultation services).

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