• Title/Summary/Keyword: Video Content Viewer

Search Result 36, Processing Time 0.033 seconds

A Study on Flow-emotion-state for Analyzing Flow-situation of Video Content Viewers (영상콘텐츠 시청자의 몰입상황 분석을 위한 몰입감정상태 연구)

  • Kim, Seunghwan;Kim, Cheolki
    • Journal of Korea Multimedia Society
    • /
    • v.21 no.3
    • /
    • pp.400-414
    • /
    • 2018
  • It is required for today's video contents to interact with a viewer in order to provide more personalized experience to viewer(s) than before. In order to do so by providing friendly experience to a viewer from video contents' systemic perspective, understanding and analyzing the situation of the viewer have to be preferentially considered. For this purpose, it is effective to analyze the situation of a viewer by understanding the state of the viewer based on the viewer' s behavior(s) in the process of watching the video contents, and classifying the behavior(s) into the viewer's emotion and state during the flow. The term 'Flow-emotion-state' presented in this study is the state of the viewer to be assumed based on the emotions that occur subsequently in relation to the target video content in a situation which the viewer of the video content is already engaged in the viewing behavior. This Flow-emotion-state of a viewer can be expected to be utilized to identify characteristics of the viewer's Flow-situation by observing and analyzing the gesture and the facial expression that serve as the input modality of the viewer to the video content.

The Influence of YouTube "Mukbang" Content Characteristics on Viewers' Satisfaction and Word-of-Mouth Intentions

  • Jeong Sun LEE;Seunghyeon LEE;Seong Soo CHA
    • The Journal of Industrial Distribution & Business
    • /
    • v.15 no.9
    • /
    • pp.1-9
    • /
    • 2024
  • Purpose: This study examines the impact of YouTube mukbang content characteristics on viewer satisfaction and word-of-mouth behavior. Drawing from theories in media psychology, consumer behavior, and communication studies, we investigate five key content characteristics: credibility, entertainment value, informativeness, visual appeal, and auditory quality. Research design, data and methodology: Using structural equation modeling with data from 206 mukbang viewers, we test hypothesized relationships between these characteristics, viewer satisfaction, and word-of-mouth behavior. Results: Research reveal that credibility and informativeness significantly and positively influence viewer satisfaction, while entertainment value, visual appeal, and auditory quality show no significant effect. Viewer satisfaction positively impacts word-of-mouth behavior. These findings challenge conventional assumptions about video content consumption and highlight the unique nature of mukbang viewing. Conclusions: The study contributes to digital content consumption literature by providing empirical evidence of factors influencing viewer engagement in the mukbang context. It offers practical insights for content creators, marketers, and platform developers, emphasizing the importance of informative and credible content in driving viewer satisfaction and promoting positive word-of-mouth. By extending established media theories to this emerging form of digital entertainment, our research paves the way for future studies. The study's limitations, including its cross-sectional nature and specific cultural context, suggest directions for future research.

Sera Web-Viewer : a Convenience-Featured Web Browser (SERA Web-Viewer : 사용자 편의성을 향상시킨 웹 브라우저 설계 및 구현)

  • Cho, Young-Suk;Kim, Jae-Hoon;Jang, Ik-Hyeon
    • Convergence Security Journal
    • /
    • v.7 no.4
    • /
    • pp.61-72
    • /
    • 2007
  • We developed a convenience-featured Web browser which is intended to enhance Web users' convenience. The integrated convenience functions are VPV(Visited Page Viewer), APV(Aligned Page Viewer), USC(User Specified Capture), and VAC(Video and Audio Converter) which is the most important feature of FLV(FLash Video file) in UCC (User Created Contents). The four functions are considered ad the most needed functions to the Web users and we referred to the opinion of frequent and advanced Web users. We addressed important algorithms and techniques in terms of the implementation of the above four functions. The implementation methods based on the MDI application using rendering technique same as in Internet Explorer 6.0 are shown with codes. The results of implementation is compared with the survey conducted on 134 Computer Science and Multimedia Engineering major students. All four integrated functions are considered to be useful.

  • PDF

A Study on System for Analyzing Story of Cinematographic work Based on Estimating Tension of User (감성 상태 기반의 영상 저작물 스토리 분석 시스템 및 분석 방법 개발에 관한 연구)

  • Woo, Jeong-gueon
    • Journal of Engineering Education Research
    • /
    • v.18 no.6
    • /
    • pp.64-69
    • /
    • 2015
  • A video-work story analysis system based on emotional state measurement includes a content provision unit which provides story content of a video-work, a display unit which displays content provided by the content provision unit, an emotional state measurement unit which measures a tense-relaxed emotional state of a viewer viewing the displayed story content, a story pattern analysis unit which analyzes the tense-relaxed emotional state measured from the emotional state measurement unit according to a scene in the story content provided by the content provision unit, and a story pattern display unit which prints out an analysis result or displays the analysis result as an image. The emotional state measurement unit measures a tense or relaxed emotional state through one or more analyses among a brainwave analysis, a vital sign analysis, or an ocular state analysis. A writer may obtain support in an additional scenario modification work, and an investor may obtain support in making a decision through the above description. Furthermore, the video-work story analysis system and analysis method based on emotional state measurement may extract a particular pattern with respect to a change in an emotional state of a viewer, compile statistics, and analyze a correlation between a story and an emotional state.

Design and Implementation of GeoVideo Making Tool and Viewer Software (GeoVideo 제작 도구 및 뷰어 소프트웨어 설계 및 구현)

  • Kim, Chang-Min;Cho, Dae-Soo
    • Journal of the Korea Institute of Information and Communication Engineering
    • /
    • v.18 no.5
    • /
    • pp.1135-1142
    • /
    • 2014
  • With the continued popularity of mobile devices such as smart-phones and tables, the development of the various kinds of digital contents making tools has not increased only the productivity of the digital contents, but also the demand of them rapidly. Geo-contents which means the digital contents related to location(geographic) information has enabled the user custom services. Especially, there are already some commercial location-based services that provide the user to POI (Points of Interest) with the geo-image contents such as photos tagged by the location. In the geo-video contents, there could be several related locations in the whole video, but only one representative location is used to tag a location to the video. In this paper, we have define the geo-video as a video content which has as many locations as the number of frames composing the video. We have also proposed the geo-video making tools and a viewer to create and utilize the geo-video contents. The geo-video contents proposed in this paper, are widely used in location based video contents searching services.

A Viewer Preference Model Based on Physiological Feedback (CogTV를 위한 생체신호기반 시청자 선호도 모델)

  • Park, Tae-Suh;Kim, Byoung-Hee;Zhang, Byoung-Tak
    • Journal of the Korean Institute of Intelligent Systems
    • /
    • v.24 no.3
    • /
    • pp.316-322
    • /
    • 2014
  • A movie recommendation system is proposed to learn a preference model of a viewer by using multimodal features of a video content and their evoked implicit responses of the viewer in synchronized manner. In this system, facial expression, body posture, and physiological signals are measured to estimate the affective states of the viewer, in accordance with the stimuli consisting of low-level and affective features from video, audio, and text streams. Experimental results show that it is possible to predict arousal response, which is measured by electrodermal activity, of a viewer from auditory and text features in a video stimuli, for estimating interestingness on the video.

Substantive Analysis of Composite Factors Causing Viewer's Discomfort for Stereoscopic 3D Video Contents (시청 불편감을 유발하는 스테레오스코픽 3D 비디오 콘텐츠의 복합적 요인들의 실증적 분석)

  • Kim, Dong Wook;Kim, Woo Youl;Seo, Young Ho
    • Journal of Korea Society of Digital Industry and Information Management
    • /
    • v.8 no.3
    • /
    • pp.97-124
    • /
    • 2012
  • This paper analyzes qualitatively the stereo 3D content factors causing viewer's discomfort. For this, we perform a subjective test that each subject strokes a specific key whenever he (she) feels discomfort during watching a stereo 3D contents. Also we extract the data for the factors in the 3D contents to obtain their quantitative values and the amounts of the temporal changes. Those two sets of data are used to analyze the contents to find the factors which cause viewer's discomfort. The factors to be considered are the amount and the frequency of the disparity changes, story of the contents, situation or environments of a scene, movement and the position of the camera, color and luminance information as well as disparities themselves. We analyse the various strong and weak factors and their composites to find how much discomfort each factor or composite causes. We also show the situations and their related factors that causes less discomfort than the amount of their disparities.

Novel Hybrid Content Synchronization Scheme for Augmented Broadcasting Services

  • Kim, Soonchoul;Choi, Bumsuk;Jeong, Youngho;Hong, Jinwoo;Kim, Kyuheon
    • ETRI Journal
    • /
    • v.36 no.5
    • /
    • pp.791-798
    • /
    • 2014
  • As a new hybrid broadcasting service, augmented broadcasting shows enhanced broadcasting content on a large TV screen, while augmented reality (AR) on a mobile device augments additional graphical content onto an input image from the device's own camera to provide useful and convenient information for users. A one-sided broadcasting service using AR has already been attempted in virtual advertisements during sport broadcasts. However, because its augmentation is preprocessed before the video image is transmitted, the viewer at home may have no influence on this formation; and no interaction for the user is possible unless the viewer has a direct connection to the content provider. Augmented broadcasting technology enables viewers to watch mixed broadcasting content only when they want such service and to watch original broadcasting content when they do not. To realize an augmented broadcasting service, the most important issue is to resolve the hybrid content synchronization over heterogeneous broadcast and broadband networks. This paper proposes a novel hybrid content synchronization scheme for an augmented broadcasting service and presents its implementation and results in a terrestrial DTV environment.

Conveyed Message in YouTube Product Review Videos: The discrepancy between sponsored and non-sponsored product review videos

  • Kim, Do Hun;Suh, Ji Hae
    • The Journal of Information Systems
    • /
    • v.32 no.4
    • /
    • pp.29-50
    • /
    • 2023
  • Purpose The impact of online reviews is widely acknowledged, with extensive research focused on text-based reviews. However, there's a lack of research regarding reviews in video format. To address this gap, this study aims to explore the connection between company-sponsored product review videos and the extent of directive speech within them. This article analyzed viewer sentiments expressed in video comments based on the level of directive speech used by the presenter. Design/methodology/approach This study involved analyzing speech acts in review videos based on sponsorship and examining consumer reactions through sentiment analysis of comments. We used Speech Act theory to perform the analysis. Findings YouTubers who receive company sponsorship for review videos tend to employ more directive speech. Furthermore, this increased use of directive speech is associated with a higher occurrence of negative consumer comments. This study's outcomes are valuable for the realm of user-generated content and natural language processing, offering practical insights for YouTube marketing strategies.

Design of GeoVideo Making Tool and Viewer (GeoVideo 제작 도구 및 뷰어 설계)

  • Cho, Dae-Soo;Kim, Chang-min
    • Proceedings of the Korea Information Processing Society Conference
    • /
    • 2013.11a
    • /
    • pp.1152-1155
    • /
    • 2013
  • 스마트폰을 비롯한 모바일 디바이스와 다양한 영상제작도구의 발전에 따라 디지털콘텐츠의 생산량이 증가하고 있으며 그 수요는 날로 증가하고 있다. 위치정보가 포함된 GeoContents의 경우 위치기반의 사용자 맞춤 서비스를 제공할 수 있다. 특히 사진 등의 이미지 콘텐츠는 사용자 위치정보와 주변 POI 정보를 활용 다양한 위치기반서비스가 상용화되어 있다. 영상 콘텐츠의 경우 프레임별로 위치정보가 다름에도 불구하고, 아직까지 대표위치를 기반으로 서비스가 제공되고 있다. 본 논문에서는 프레임별 위치정보가 포함된 영상 콘텐츠를 GeoVideo라 정의하고, GeoVideo 콘텐츠를 제작하고 활용하기 위해서 GeoVideo 제작 도구 및 뷰어 소프트웨어를 제안한다. 본 논문에서 제안하는 GeoVideo는 사용자 위치정보 기반의 영상 콘텐츠 검색 서비스 등에 활용될 수 있을 것으로 기대된다.