• 제목/요약/키워드: Value of Appearance

검색결과 1,040건 처리시간 0.028초

중국 소비자의 라이프스타일이 애슬레저웨어 추구혜택과 구매의도에 미치는 영향 (Effect of Chinese Consumers' Lifestyle on Pursuing Benefits and Purchase Intention for Athleisure Wear)

  • 장분용;오경화
    • 한국의상디자인학회지
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    • 제25권1호
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    • pp.1-13
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    • 2023
  • This study examines the effects of Chinese consumers' lifestyles on pursuing the benefits and purchase intentions for athleisure wear. Chinese female consumers aged 20 to 40 in Shanghai and Chengdu, who have purchased athleisure wear were selected for a survey, and 510 questionnaires were collected. Data was analyzed using SPSS 26.0 software. Factor analysis, reliability verification, regression analysis, and discrete analysis were performed. As a result, Chinese consumers' lifestyles were classified into three categories: 'personality orientation', 'show-off orientation', and 'health orientation'. There were four benefits: 'situation pursuit', 'practicality pursuit', 'fashion style pursuit', and 'appearance pursuit' for athleisure wear. Among the lifestyle types of Chinese consumers, "individuality-oriented" showed a positive effect on "pursuit of practicality", "pursuit of situation", "pursuit of fashion style", and "pursuit of appearance" among the benefits of pursuing athleisure wear. Next, among lifestyle types, 'show-off orientation' showed a positive effect on 'individuality' and 'appearance pursuit'. Finally, among lifestyle types, 'health-oriented' showed a positive effect on 'pursuit of practicality' and 'pursuit of appearance'. On the other hand, Chinese consumers' lifestyle types of "show-off," "health-oriented," and "individuality-oriented" all exhibited a significant impact on their purchase intention for athleisure wear. According to age groups and location, there is no significant difference in terms of 'lifestyle', 'athleisure wear pursuit benefits' and 'purchase intention'. Compared married women and unmarried women, it was found that unmarried women value their health and leisure, while those with a lower their educational background, considered the lifestyle of "individuality-oriented" and "show-off-oriented", as well as "situation-pursuit", "practicality", and "fashion style pursuit".

베이직 바디스 입체재단법 비교 분석 (A Comparative Analysis of the Draping Method in Basic Bodice)

  • 김영미;장정아
    • 한국의류산업학회지
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    • 제20권6호
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    • pp.713-721
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    • 2018
  • This study aimed to develop a draping manual for the basic bodice to be available in colleges and industries. For this, draping methods mentioned in six different textbooks were comparatively analyzed. As for the research method, draping methods were compared by using training textbook, and basic bodices designed with muslin were assessed using the 5-point Likert scale. First, the draping methods of basic bodices were comparatively analyzed. The main baselines were set as the center front line, the center back line, the bust line, and the shoulder blade line. The position of dart was suggested based on the princess line, in both the front and the back. The value of dart was classified as a fixed size with any associated excess. The length of dart was set based on the bust point and shoulder blade point or a fixed size. The amount of ease was randomly set based on the fixed size, bust circumference, waist circumference, interscye length, armholes and shoulder lines, or the worker's intuition. Second, according to the appearance evaluation of the patterns, the following patterns obtained the highest scores: A pattern 2.5cm away from the B.P point of the waist dart and shoulder dart in the frontal appearance, a pattern of 0.6~0.7cm ease for the front armhole, a pattern with an ease of 1.2cm in the bust and 0.6cm in the waist. As for back appearance, the pattern in which the point of waist dart is 2~3cm from the bust line received the highest score.

소비자 가치와 스포츠웨어 추구혜택 및 속성평가에 관한 연구 (A Study on Consumer's Value, Sportswear's Benefit Sought and Attribute Evaluation)

  • 이현경;이명희
    • 복식문화연구
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    • 제12권6호
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    • pp.1031-1044
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    • 2004
  • The purpose of this study were to investigate the relationships between consumer's value and sportswear's benefit sought/attribute evaluation, and to examine how sportswear's benefit sought were influenced by consumers' value and demographic variables. Subjects were 468 males and females in their teens to 30's in Seoul. Consumer's value was classified into four dimensions by using factors analysis: materialism, achievement orientation, traditionalism, and other consciousness. The value of materialism and achievement orientation had positive relations with brand orientation, fashion, appearance attraction, enterprise image, and brand advertisement of sportswear in both male and female. Achievement orientation had, in case of the male, positive relations with economics, practicality, fabrics, and quality of sportswear. In case of the female, traditionalism had positive relations with economics and practicality, and other consciousness value had positive relations with brand advertisement. Materialism was the most important in predicting brand orientation, followed by social class in both male and female. Age was the most important in predicting practicality, followed by achievement orientation in case of the male. Materialism(-) was, in case of the female, the most important in predicting practicality, followed by traditionalism, achievement orientation, and age.

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필댐 하류사면 자생식물의 습생지수 결정 (Determination of Hydrophyte Index of Native Plant on the Downstream Slope of Earth Fill Dam)

  • 김현수;류범희;박승기
    • 한국농공학회논문집
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    • 제61권1호
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    • pp.131-144
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    • 2019
  • The purpose of study was to determine the hygrophyte index of each plant(HIP) considering the moisture environment condition (MEC) of the native plants on the downstream slope of the fill dam and evaluate its applicability which to develop a method to search for leaks and saturated zones of the fill dam for status evaluation of precision safety diagnosis. The HIP was weighted average and consisted of 19 ranks. The weighted average was calculated according to the following three procedures: First, the linear assumption was made according to the actual habitat environmental conditions, the second one was weighted to 10% of the optimal habitat condition, and finally the average value of the distribution range values. The Hygrophyte index of vegetation at each plot (HIV) was obtained from the Sinheung reservoir (Yesan-gun, Chungcheongnam-do) using the results of vegetation survey of the Sinheung reservoir with precision safety diagnosis and suggested the use of the hygrophyte index of the cultivated vegetation. The average HIP range of plant species that emerged in 50 survey sites on the downstream slope of the Sinheung reservoir is 2.99 to 3.56. The coefficient of variation showed a large difference depending on the appearance of the leakage indicator plant(LIP) species. The range of HIV is 2.80 to 4.26, the mean value is 3.37, standard deviation is 0.37 and the coefficient of variation is 9.7%. As a result, the value of the coefficient of variation showed a large difference depending on the appearance of the plant species.

Study on Flow and Symbolism of Elvis Aaron Presley Fashion

  • Yum, Hae-Jung;Kim, Eun-Jun;Kim, Ji-Sun;Kim, Cho-Long
    • International Journal of Costume and Fashion
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    • 제10권1호
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    • pp.67-79
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    • 2010
  • Cultural sensation by appearance of Elvis Aaron Presley is thought to have been greatly influenced by spread of popular culture beginning to form with the development of mess media in USA that was changed rapidly after the war, changing aspect of popular music in U.S.A through the media development and teenager culture of USA that has rapidly emerged. Elvis intended to change into 'music to be seen' deviating from 'music to be simply listened to' with expressing the conversion of sexual consciousness, defiance to older generation and a sense of value on wealth, and the like, and also suggested a new culture and style to the young people at that time. Flow of Elvis's fashion may be categorized into the classifications such as the fashion in the period. First, Formative period(before 1954) distinguished by pimp look and sideburns with tough image and wild clothes. Second, Establishment period(1954-57) may be categorized into the hot rockabilly style which showed a glittering fashion by brilliant and colorful costumes, the cool rockabilly style which changed him to a fashionable star of modem image(1958-60). Third, re-heyday(after 1968) where a brilliant and bold decoration was displayed. In Elvis fashion, the masculine sensualism, defiance to main value and expression of luxury and consuming culture, etc. are included as a unique aesthetic consciousness. 'Expression of masculine sensualism' represented the sensualism through sexual objectification of men's body by men's sexual ostentation which was prohibited. 'Defiance to main value' means that attempts of non-mainstream image for social class are expressed with an exercise of power by young people through the public. Although the Elvis look has fanned an anti-culture, it was expressed and accepted as having a normally capitalistic appearance. In addition, it being thought of as the standard, symbolizing a success and a wealth through the presentation of image which accepted this material benefit, we may classify this into 'expression of luxury and consuming culture'.

Insect Resistance and Horticultural Trait Genetic Values of Potato Families

  • Souza, Velci Queiroz de;Pereira, Arione da Silva;Silva, Giovani Olegario da;Carvalho, Fernando Iraja Felix de;Oliveira, Antonio Costa de
    • Journal of Crop Science and Biotechnology
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    • 제11권1호
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    • pp.69-74
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    • 2008
  • This work aimed to evaluate 11 potato families for insect resistance horticultural traits. The families were derived from crosses between introduced insect resistant and adapted genotypes. A randomized complete block design, with three replications was used. The plot consisted of 25 genotypes of a family, summing up to 75 genotypes tested per family. Two susceptible cultivars were included in the experiment as checks. The genotypes were evaluated for insect resistance, tuber yield traits, tuber appearance and tuber skin smoothness. The genetic value for the intensity of insect attack in the leaves and in the tubers was lower(higher resistance) in the 11 families than in the checks. For yield traits, there was no predominant effect among the families regarding the origin of the resistant donor species(Solanum berthaultii and/or S. chacoense). However, there was a large contribution of the C-1485-16-87 recurrent parent in crosses with resistant genotypes for tuber yield and tuber number. In relation to tuber appearance, only the family derived form the C-1485-16-87/ ND140(S. berthaultii) cross did not differ from the checks. had genetic value tuber skin smoothness, it was identified that families derived from S. berthaultii resistant parents showed higher genetic values than the check cultivars. For tuber skin smoothness, the genetic values of the families neither differed significantly from each other nor from the checks.

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코코넛 추출물 첨가량에 따른 와플의 품질특성 (Quality Characteristics of Waffles Containing Added Coconut Extract)

  • 김샛별;이경희
    • 한국식생활문화학회지
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    • 제33권1호
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    • pp.70-77
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    • 2018
  • This study examined the quality characteristics of waffles made with coconut extract. Waffles were prepared with the substitution of 25, 50, 75, 100, and 125% of coconut extract. The viscosity of the batter tended to increase with increasing ratio of coconut extract, whereas the spreadability measures were not changed significantly. The baking loss rates tended to increase with increasing ratio of coconut extract while the moisture contents were not changed significantly. The L-value and b-value decreased but the a-value increased. TPA showed that the hardness, springiness, chewiness, cohesiveness, and gumminess tend to increase with increasing amount of coconut extract while the resilience was not changed significantly. The results of the sensory evaluation showed that waffles made with 100% coconut extract were the most preferable in appearance, flavor, taste, texture, and overall acceptability.

곶감 첨가량을 달리한 양갱의 품질 특성 (Quality Characteristics of Yanggaeng containing Various Amounts of Dried Persimmon)

  • 봉준호;김지영;최수근
    • 동아시아식생활학회지
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    • 제24권5호
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    • pp.664-671
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    • 2014
  • This study was performed to develop dried persimmon using Yanggaeng by addition of dried persimmon puree(0, 5.6, 11.2, 16.8 and 22.4%). L value, pH, sugar contents, hardness, chewiness, cohesiveness, gumminess, springiness were, moisture contents, a value, b value and adhesiveness were of dried persimmon puree. different attributes, dried persimmon puree content significantly affected properties including color intensity, gloss, dried persimmon flavor, dried persimmon taste, sweetness, moistness and after taste. In the acceptance test, dried persimmon puree was preferred appearance, flavor, taste, texture and overall quality. The optimal dried persimmon puree content for overall quality of dried persimmon Yanggaeng was 16.8%.

전작물 품질평가 현황과 전망 (Current Status and Prospect of Quality Evaluation in Upland Crop)

  • 김용호;이춘기;김선림;정병춘;김숭열
    • 한국작물학회:학술대회논문집
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    • 한국작물학회 2002년도 춘계 학술대회지
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    • pp.58-62
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    • 2002
  • The standard of crop quality is required to promote the consumption and produce the high quality products. It will contribute the stability for processing products and the marketability of crops. Upland crop quality is considered to the three categories; the marketing value such as grain size, shape and appearance; the eating and processing value such as milling rate, dehulled ratio and kernel hardness; the nutritional value such as protein, lipid and isoflavone content. Even though many characters were analyzed for crop quality, effective method of evaluation to enhance the control of quality was not performed till now. Therefore, in the future, research in upland crop quality should emphasize to establish the standard evaluation method.

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계육과 돈육으로 제조한 Gold Cut의 저장에 따른 품질변화 (Quality Changes of Cold Cuts Prepared from Pork and Chicken during Storage)

  • 이혜정;박희옥;김유경
    • 한국식품영양학회지
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    • 제7권3호
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    • pp.219-222
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    • 1994
  • Cold cuts were prepared from the pork and chicken with polyphosphate salt and spices. Microorganism was more proliferated and acid value was more decreased In pork cold cut rather than chicken cold cut. Otherwise TBA value of chicken cold cut was more increased than that of pork cold cut. Textures of springeness and cohesiveness were not significantly different in both cold cuts. From sensory evaluation, color, appearance and odor were significantly different, but texture, flavor and total acceptability were not significantly different. From these results, if we could study some antioxidants furthermore. we think it possible to manufacture cold cut from chicken.

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