• Title/Summary/Keyword: Users'behavior

Search Result 1,657, Processing Time 0.031 seconds

A Study on the amusement Experience of Mobile Music Play in the MZ Generation (MZ세대의 모바일 음악재생에 대한 유희적 경험 연구)

  • Lee, Ji-Su;Choe, Jong-Hoon
    • Journal of the Korea Convergence Society
    • /
    • v.12 no.12
    • /
    • pp.177-183
    • /
    • 2021
  • Unlike the value-oriented tendency of the older generation, the MZ generation, which is emerging as a new consumer, values individual happiness and satisfaction by recognizing consumption as a kind of play, and clearly reveals its playful characteristics compared to other generations. Therefore, this study identified users' needs for interaction elements that can give a playful stimulus to the music player UI, a key function of the music streaming app, one of the universal play activities of the MZ generation. Through previous studies, the concept and characteristics of microinteraction and gamification that can be used as play elements and the relationship between play and art as well as playful characteristics of the MZ generation were summarized. In addition, the current status was identified through case analysis of the existing music app's music player UI and user interviews were conducted through contextual inquiry methods. Afterwards, I was able to identify the positive need to apply playful elements to the music player UI through analysis of user behavior patterns, and based on this, I discovered the possibility of providing an immersive music listening experience through playful interaction.

Design Elements of Residential Environment of Multi-family Housing for Suicide Prevention and Empirical Analysis - Focused on Public Rental Housing (자살예방을 위한 주거환경 계획요소 및 실태 분석 - 공공임대주택을 대상으로)

  • Lee, Seungji;Lee, Eunjin;Noh, Tae Rin
    • Journal of The Korea Institute of Healthcare Architecture
    • /
    • v.27 no.3
    • /
    • pp.51-60
    • /
    • 2021
  • Purpose: The purpose of this study is to derive the residential environment design elements that affect suicide, and then analyze the actual situation in terms of suicide prevention and suggest implications. Methods: The study was conducted through literature analysis, field surveys, and interviews with stakeholders. Results: As a result of extracting the variables related to the residential environment that affect suicide suggested in a total of 18 papers, 15 variables were extracted and organized into major categories such as housing type, health and welfare facilities, leisure and cultural facilities, and living environment. Next, we selected a public rental housing complex with a relatively high suicide rate among multi-family housing as the case, and conducted a empirical analysis. It was investigated that the facilities were insufficient, and apart from the quantitative satisfaction of the rest, various problems were exposed, such as the classification of users according to age and insufficient management in terms of the actual use of residents including suicide attempters. Implications: First, it is necessary to search for the design direction of the residential environment for suicide prevention. Second, it is necessary to find a way to solve the exclusion phenomenon that appears in space and programs. Third, when planning a space for suicide prevention, understanding of the behavior of high-risk groups should be reflected.

Users' Satisfaction from the Use of Park and Greens based on their Utilization in Gwangju-si (광주시 공원녹지 이용자의 이용 행태에 따른 만족도)

  • Jung, Su-Dong;Yeom, Sung-Jin;Seo, Joung-Young
    • Journal of the Korean Society of Environmental Restoration Technology
    • /
    • v.24 no.2
    • /
    • pp.1-17
    • /
    • 2021
  • As population concentration, high-rise, and high-density progresses amid rapid industrialization and urbanization in Korea, green areas in the city have decreased significantly and the natural environment has deteriorated day by day due to various development projects. In order to cope with these social changes, many studies related to park and green areas have been conducted, but in the case of Gwangju-si, only studies on green areas such as vegetation structures, street facilities, and recreation forests have been conducted on park green areas. The situation is not losing. Therefore, in this study, a survey was conducted on Gwangju citizens to understand the usage behavior and satisfaction of park green areas, and to provide basic data for future park development and reorganization. As a result, first, to induce a variety of static and dynamic activities in order to increase the park satisfaction of Gwangju citizens, it is possible to create a park that has not been formed as soon as possible, and by planning programs with various themes. Second, it is necessary to expand green space services in marginalized areas by creating water streams, flower pots, and rooftop greening around the lives of Gwangju citizens, and create park green spaces with themes using cultural and historical resources for each administrative district. Third, in order to solve the dry landscape in some urban areas, it is necessary to establish a three-dimensional landscape plan by creating a variety of green areas such as potted plants, green areas, and street trees, and by giving functions of park green areas such as expanding leisure and convenience facilities.

Selective Advertisement Transmission System Design Using Smart Sensor

  • Lim, Myung-Jae;Chung, Dong-Kun;Kim, Kyu-Dong;Kwon, Young-Man
    • International journal of advanced smart convergence
    • /
    • v.10 no.4
    • /
    • pp.66-71
    • /
    • 2021
  • In this paper, we sought ways to accept and reject advertisements using the function of a smartphone gyro sensor to enable selective transmission and reception of YouTube advertisements by linking the gyro function of mobile phones. In the case of YouTube advertisements, the skip button is activated after the advertisement is played for a certain period of time (about 5 seconds) before and after the video is played. During the time the advertisement is maintained, it can be used to achieve various goals such as increased website traffic, brand awareness, and sales induction. Since this type of advertisement is not a setting in which the transition takes place immediately, it can be seen as the most suitable setting to strengthen brand awareness. However, due to the nature of the YouTube advertising system, it is often discarded through users' skipping behavior in the process of sharing and reproducing information. Therefore, in this paper, we implemented an optional advertisement transmission system that applies the principle of gyroscope to minimize wasted advertisements and selectively maintain desired advertisements in consideration of the transmission and reception aspects of advertisement broadcasts. It measures rotational repulsive force with directional stability and car wash characteristics, and uses algorithms to identify the slope and angular speed of mobile phones to ensure that advertisements are transmitted and received. Through this, it is expected that advertisement transmission can be performed on the side of an advertisement provider, and selective advertisement reception can be performed on the side of a user.

COVID-19 and IT Service: Challenges and Responses (COVID-19와 IT 서비스: 변화와 대응)

  • Lee, Jungwoo;Kang, Ju Young;Lee, Sang Kon
    • Journal of Information Technology Services
    • /
    • v.20 no.5
    • /
    • pp.1-9
    • /
    • 2021
  • Since the first confirmed case in January 2020, Coronavirus disease 2019(COVID-19) has brought many changes to our society, and Korea is no exception. Some changes are direct and immediate such as restrictions on overseas travel and social distancing, but the others are indirect and slowly adapted such as lifestyle changes impacting industries and businesses. IT service sector is tremendously influenced by COVID-19. IT service is used extensively in response to COVID-19 taking advantage of its non-face-to-face characteristics. In that sense, the industry is positively affected and in some sense invigorated, giving birth to new kind of services. This special issue focuses on introducing how the IT services are affected, what kind of transformations are undergoing, and how these are expedited after COVID-19. This special issue expands and extends the case research section by collecting new IT service case studies concerning these topics. After competitive review process, 11 studies are selected for this special issue which deals with four different but closely related aspects: (1) evolutions of private IT services, (2) transformations in public IT services, (3) impacts in the hospitality and tourism industry, and (4) changes of people's behavior along with COVID-19. The first set reports on the evolution of private IT services that have created terms such as foodtech and edutech as we enter a rapid non-face-to-face situation. The second set consists of studies dealing with the evolution of public IT services. Evolution and rapid response to non-face-to-face appear to be no exception in the public sector. The third includes studies of hospitality and tourism which is most strongly affected by COVID-19. The last set deals with the behavioral changes of users such as technostress in telecommuting. Lessons learned through best practices and key problems identified in these studies may help us to actively respond to the coming waves of changes incurred by COVID-19 in our society as well as in the IT service industry.

A Convergence Study on the Structural Relationship between Sport Brand's Advertisement Attributes, Ad Attitudes, Brand Images, and Purchase Intentions on Social Networking Site(SNS) (SNS상의 스포츠브랜드 광고속성, 광고태도, 브랜드이미지, 구매의도 간의 구조적 관계에 대한 융합적 연구)

  • Kim, SeYun;Noh, YongKoo;Lee, Kyongmin
    • Journal of the Korea Convergence Society
    • /
    • v.9 no.12
    • /
    • pp.345-354
    • /
    • 2018
  • The purpose of this study was to investigate the structural relationship between advertising attributes, advertising attitude, brand image, and purchase intention of sports brand on SNS. For this purpose, 250 valid samples from the convenience sampling method were used as the final analysis data. Entertainment, information, and credibility among ad attributes had a positive effect on SNS users' advertisement attitude toward sport brands, and irritation has a negative effect on ad attitude. The ad attitude formed by the advertising attributes positively affected the image of the sports brand and the purchase intention. Brand image had a positive effect on purchase intention. The results of this study may be helpful to maximize SNS advertising effect of sports brands and to identify some important factors that can affect direct purchasing behavior of sports majors, one of the target groups of companies promoting sports brands using SNS.

A Hierarchical Mobile Context Model and User Context Inference Methods based on Smart Phones (스마트 폰 기반 계층적 모바일 컨텍스트 모델 및 사용자 상황 추론 기법)

  • Lee, Meeyeon;Lee, Jung-Won;Park, Seung Soo
    • Journal of Software Engineering Society
    • /
    • v.24 no.1
    • /
    • pp.19-26
    • /
    • 2011
  • Since smart phones have various embedded sensors and high portability/usability, they have emerged as suitable targets to collect information and to provide intelligent services. That is, with a smart phone, we can collect information about user's circumstances and phone usage from sensors and infer his/her current state which is the significant basis for context-aware services. However, a service system should be founded on a context model to ensure reasonable context-awareness, because context information the system needs depends on its target services. Therefore, in this paper, we propose a hierarchical mobile context model for context inference of smart phone users in their daily life. We classify high-level context which can be draw from sensing data into three levels, Context-Behavior-Situation, and define inference methods for each level. With our mobile context model, we can user's meaningful context in his/her daily life besides simple actions or states.

  • PDF

Medical Service Based on AR and VR (가상 증강현실 기반의 의료서비스)

  • Yeon, YunMo;Woo, SungHee
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
    • /
    • 2016.10a
    • /
    • pp.803-806
    • /
    • 2016
  • 'Pokemon Go',which is game program, provides a clue to solve the problem of healthcare in the sense of leading changes in behavior of the users. 'Pokemon Go'is a spin-off of the $Pok{\acute{e}}mon$ game series and uses Augmented Reality(AR) technology. AR, which can be said to complement the real world, has been used in many fields such as medical applications, broadcasting, manufacturing, the mobile sector as a wide range of technologies. In particular, the medical field as area of the active application from the start of AR, provides a great help in medical fields, that is accurate medical diagnosis and prevention of unnecessary dissection by synthesizing the patient information and the image of actual patient on three-dimensional data of the sensor such as MRI or ultrasonic wave. In this study, we analyze the VR technology trends, application examples, and the future of VR and AR based medical services in healthcare.

  • PDF

A Development Method of Web System Combining Service Oriented Architecture with Multi-Software Product Line (서비스지향 아키텍처와 멀티소프트웨어 프로덕트라인을 결합한 웹 시스템 개발 방법)

  • Jung, IlKwon
    • The Journal of Society for e-Business Studies
    • /
    • v.24 no.3
    • /
    • pp.53-71
    • /
    • 2019
  • As software systems become more complex and larger, software systems require a way to reuse software components or modules to provide new functionality. This paper designed a development method of web system combining SOA(Service Oriented Architecture) with MPSL(Multi-Software Product Line). According to provides SOA and MPSL, this paper suggested to service providers and service users to provide and reuse variable services. From the viewpoint of service provider, the suggested method identifies and implements reusable variable services as features by syntax-based, functional-based, and behavior-based methods applying feature identification guidelines and manages them as reuse assets. From the user's point of view, it is possible to develop a web system by constructing a service by workflow model as a method of structure and reconfigure services. As a result of measuring the reuse of the web system constructed in this paper by the function point, the cost reduction effect was verified by applying it to the similar project with the increase of reuse.

An empirical study on customer satisfaction: Mobile phone users in an emerging market (소비자 만족도에 관한 경험적 연구: 신흥 시장의 휴대폰 이용자를 대상으로)

  • Jahan, Nusrat;Rahman, Md. Mostafizur;Hossain, Md. Alamgir;Saiful, Hoque
    • Journal of Digital Convergence
    • /
    • v.17 no.4
    • /
    • pp.75-85
    • /
    • 2019
  • For the growing importance of mobile communication, this study sets out to investigate the factors that influencing mobile phone customer satisfaction behavior through a structural equation model. This study proposes six factors model as the key determinants of customer satisfaction. Furthermore, we examine the moderating effect of demographic factors. The study was conducted using a structured questionnaire, data collected from 386 active subscribers. Results confirm that brand name, social influence and after sales service are the three significant determinants of consumer satisfaction. This study finding also suggests that demographic attributes have important consequences on customer satisfaction. The study findings offer an extended theoretical understanding towards customers' mobile satisfaction in the emerging market perspective and for practitioners, potentially to other similar context.