• Title/Summary/Keyword: User Pattern Change

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A Study of the Measurement of Personal Activity on Online Marketing: Focus on SNS (온라인 마케팅 활동성 측정에 대한 연구- SNS 사용자 활동을 중심으로)

  • Kim, Sooeun;Kim, Eungdo
    • Knowledge Management Research
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    • v.16 no.3
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    • pp.81-102
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    • 2015
  • With the rapid development of digital media, there has been a huge change in a way of communication, a process of information diffusion and a role of traditional media. Not like mass media, social media enables users to generate and tap into the opinions of a larger world. From that reason, social media is impacting marketing strategies. However, still social media marketing researches just focus on case study, analysis of users motivation or analysis of power user's usage pattern. Word-of-mouth has always been important especially in marketing area. In social media, word-of-mouth depends on each user that's why this research focuses on individual user's activity in SNS. I defined 4 factors (produce, diffusion, network size, activity of network size enlarge) that are effect on activity and verified hypothesis by multiple regression analysis, hierarchical regression analysis and moderated multiple regression.

Analysis and Application of Power Consumption Patterns for Changing the Power Consumption Behaviors (전력소비행위 변화를 위한 전력소비패턴 분석 및 적용)

  • Jang, MinSeok;Nam, KwangWoo;Lee, YonSik
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.25 no.4
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    • pp.603-610
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    • 2021
  • In this paper, we extract the user's power consumption patterns, and model the optimal consumption patterns by applying the user's environment and emotion. Based on the comparative analysis of these two patterns, we present an efficient power consumption method through changes in the user's power consumption behavior. To extract significant consumption patterns, vector standardization and binary data transformation methods are used, and learning about the ensemble's ensemble with k-means clustering is applied, and applying the support factor according to the value of k. The optimal power consumption pattern model is generated by applying forced and emotion-based control based on the learning results for ensemble aggregates with relatively low average consumption. Through experiments, we validate that it can be applied to a variety of windows through the number or size adjustment of clusters to enable forced and emotion-based control according to the user's intentions by identifying the correlation between the number of clusters and the consistency ratios.

An Approach to Composite Techniques and Application of EJB Component using Adapter Pattern (Adapter패턴을 이용한 EJB 컴포넌트 조립 기법 및 응용)

  • Jeong Hwa-Young
    • Journal of Internet Computing and Services
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    • v.4 no.1
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    • pp.67-74
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    • 2003
  • According to change of software development technique as design pattern, component based development etc.., web server development part is applied activity to fit in various user requirement. Especially, EJB as sewer side component model much researches and introduce by easy and various development support. Also, component composing techniques is receiving many interests by easy and efficient application way that architecture based C2 style architecture with message handling. But, in case of EJB component that can not cail thread, C2 framework modification is unavoidable for component composition by C2 style architeccture. For this, we propose techniques to use Adapter pattern to be one of structure pattern among pattern. That is, did so that component composition by C2 style architecture may can consist changing to be able to call thread function in EJB by Adapter pattern.

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A Study on Chair Design for User's Interpersonal Exchange of Emotion - Focused on Chair Structure and Function - (이용자 상호간 감성교류를 위한 의자디자인 연구 - 의자의 구조와 기능을 중심으로 -)

  • Kim, Kyung-Won
    • Journal of the Korea Furniture Society
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    • v.21 no.2
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    • pp.157-166
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    • 2010
  • Furniture in the modern living environment, inclusive the importance of its practical value, is a plastic element of indoor space, and its artistic value also holds an important position. Moreover, emotional design based on the emotional engineering in a structural change of modern society such as urbanization, small family, aging society is proposed as an important keyword in the modern design. Namely, furniture as an component of modern residential space has been advanced as a human-oriented environmental element considering people's emotional and mental value to the functional satisfaction and artistic and emotional satisfaction. Furniture is a living tool that is much contacted to people, which affects highly on people's body and mind. This means that people's volition action can be naturally induced by furniture design, and that furniture can display a role as an active tool of means to make people's interpersonal communication and interchange. Namely, I think furniture design of emotional interchange that understands furniture user's pattern behavior and pattern, and observes furniture form and structure and functionality on users' relationship affecting on people's emotional stability and interpersonal interchange of emotion, as an indispensable element necessary for producing more human and prosperous environment of life.

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Change of Road Surface Design and Perception of Streetscape in Urban Areas (노면 디자인 차이가 가로경관 인식에 미치는 영향)

  • Hoyeon Lim;ChoHye Youn;Sangbin Han;Yeowon Lee;Juyoung Lee
    • Journal of Environmental Science International
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    • v.33 no.2
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    • pp.169-178
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    • 2024
  • This study aimed to investigate the impact of pavement design changes on user perceptions, with the objective of enhancing safety in urban streetscape. A total of 72 participants were recruited, and the study focused on alleyways in areas with a high risk of crime. Employing the Semantic Differential (SD) methodology, an assessment was conducted to gauge participants' perceptions of three different pavement types (A-type, B-type, C-type) as well as the existing pavement. The results indicated that the C-type pavement, characterized by vibrant and harmonious color palettes and patterns, elicited the highest levels of perceived safety, comfort, and openness among users. This signifies that physical environmental improvements through color design can mitigate the feelings of insecurity and foster emotional stability. Therefore it is recommended to implement various color schemes and pattern designs to road surface for enhancing user safety in high-risk urban areas.

A Study on the Correlation between Atypical Form Factor-based Smartphones and Display-dependent Authentication Methods (비정형 폼 팩터 기반 스마트폰과 디스플레이 의존형 사용자 인증기법의 상관관계 연구)

  • Choi, Dongmin
    • Journal of Korea Multimedia Society
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    • v.24 no.8
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    • pp.1076-1089
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    • 2021
  • Among the currently used knowledge-based authentication methods for smartphones, text and graphic-based authentication methods, such as PIN and pattern methods, use a display unit and a touch function of the display unit for input/output of secret information. Recently released smartphone form factors are trying to transform into various forms, away from the conventional bar and slate types because of the material change of the display unit used in the existing smartphone and the increased flexibility of the display unit. However, as mentioned in the study of D. Choi [1], the structural change of the display unit may directly or indirectly affect the authentication method using the display unit as the main input/output device for confidential information, resulting in unexpected security vulnerabilities. In this paper, we analyze the security vulnerabilities of the current mobile user authentication methods that is applied atypical form factor. According to the analysis results, it seems that the existing display-dependent mobile user authentication methods do not consider emerging security threats at all. Furthermore, it is easily affected by changes in the form factor of smartphones. Finally, we propose countermeasures for security vulnerabilities expected when applying conventional authentication methods to atypical form factor-based smartphones.

A Study on System for Analyzing Story of Cinematographic work Based on Estimating Tension of User (감성 상태 기반의 영상 저작물 스토리 분석 시스템 및 분석 방법 개발에 관한 연구)

  • Woo, Jeong-gueon
    • Journal of Engineering Education Research
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    • v.18 no.6
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    • pp.64-69
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    • 2015
  • A video-work story analysis system based on emotional state measurement includes a content provision unit which provides story content of a video-work, a display unit which displays content provided by the content provision unit, an emotional state measurement unit which measures a tense-relaxed emotional state of a viewer viewing the displayed story content, a story pattern analysis unit which analyzes the tense-relaxed emotional state measured from the emotional state measurement unit according to a scene in the story content provided by the content provision unit, and a story pattern display unit which prints out an analysis result or displays the analysis result as an image. The emotional state measurement unit measures a tense or relaxed emotional state through one or more analyses among a brainwave analysis, a vital sign analysis, or an ocular state analysis. A writer may obtain support in an additional scenario modification work, and an investor may obtain support in making a decision through the above description. Furthermore, the video-work story analysis system and analysis method based on emotional state measurement may extract a particular pattern with respect to a change in an emotional state of a viewer, compile statistics, and analyze a correlation between a story and an emotional state.

A Study on the Classification of Podcasting Users in the Smartphone Era - Podcasting of Terrestrial Radio Programs (스마트폰 시대의 팟캐스팅 이용자 유형화 연구 - 지상파 프로그램의 팟캐스팅을 중심으로)

  • Kim, Cheol-Young
    • The Journal of the Korea Contents Association
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    • v.14 no.11
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    • pp.628-643
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    • 2014
  • The idea to conduct this study stemmed from the following question: What is the appropriate interpretation of the recent change in the user behavior of radio listeners? For some terrestrial radio programs, traditional listeners who mainly listen to them real-time through terrestrial radio broadcasting has been outnumbered by those who access them on smartphones and other mobile devices in a nonlinear way outside the pre-scheduled time slots of the programs. In the research, how terrestrial radio listeners use the new service called podcasting to access and consume audio content were examined by using Q methodology. As a result, three different types of user behavior and perception were modeled. This shows a prominent change in radio content use, which is moving away from the conventional user behavior pattern of radio content, one of the key media for mass communication in the 20th century. Such a development opens up new opportunities to create the same or even a greater user base compared to the existing one for terrestrial radio programs with the users' newly gained mobile access and to replace current radio content by using podcasting as a new service.

A Study on the Service Area for Determining the size of General Hospitals (종합병원 규모산정을 위한 진료권 설정에 관한 연구)

  • Lee, Seong-Hwan;Kim, Khil-Chae;Kim, Kwang-Moon
    • Journal of The Korea Institute of Healthcare Architecture
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    • v.1 no.2
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    • pp.73-81
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    • 1996
  • The construction of the health care facilities in terms of medical institutional source cost much and affect on management of another sources like, staffs for the health care delivery systems and the medical service For it is hard to amend and change the physical component of the facilities, the reasonability and the efficiency of the facilities should be the major considering point. Consequently, the purpose of this study is to represent the basic data for determining the size of general hospital by analyzing the use pattern of existing facilities and investigating annual use pattern and user's distance from the facilities.

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Generator of Dynamic User Profiles Based on Web Usage Mining (웹 사용 정보 마이닝 기반의 동적 사용자 프로파일 생성)

  • An, Kye-Sun;Go, Se-Jin;Jiong, Jun;Rhee, Phill-Kyu
    • The KIPS Transactions:PartB
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    • v.9B no.4
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    • pp.389-390
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    • 2002
  • It is important that acquire information about if customer has some habit in electronic commerce application of internet base that led in recommendation service for customer in dynamic web contents supply. Collaborative filtering that has been used as a standard approach to Web personalization can not get rapidly user's preference change due to static user profiles and has shortcomings such as reliance on user ratings, lack of scalability, and poor performance in the high-dimensional data. In order to overcome this drawbacks, Web usage mining has been prevalent. Web usage mining is a technique that discovers patterns from We usage data logged to server. Specially. a technique that discovers Web usage patterns and clusters patterns is used. However, the discovery of patterns using Afriori algorithm creates many useless patterns. In this paper, the enhanced method for the construction of dynamic user profiles using validated Web usage patterns is proposed. First, to discover patterns Apriori is used and in order to create clusters for user profiles, ARHP algorithm is chosen. Before creating clusters using discovered patterns, validation that removes useless patterns by Dempster-Shafer theory is performed. And user profiles are created dynamically based on current user sessions for Web personalization.