• Title/Summary/Keyword: User's Perceptions

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Credibility Assessment of Online Information in Context

  • Rieh, Soo Young
    • Journal of Information Science Theory and Practice
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    • v.2 no.3
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    • pp.6-17
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    • 2014
  • The purpose of this study is to examine to what extent the context in which people interact with online information affects people's credibility perceptions. In this study, credibility assessment is defined as perceptions of credibility relying on individuals' expertise and knowledge. Context has been characterized with respect to three aspects: Context as user goals and intentions, context as topicality of information, and context as information activities. The data were collected from two empirical studies. Study 1 was a diary study in which 333 residents in Michigan, U.S.A. submitted 2,471 diary entries to report their trust perceptions associated with ten different user goals and nine different intentions. Study 2 was a lab-based study in which 64 subjects participated in performing four search tasks in two different information activity conditions - information search or content creation. There are three major findings of this study: (1) Score-based trust perceptions provided limited views of people's credibility perceptions because respondents tended to score trust ratings consistently high across various user goals and intentions; (2) The topicality of information mattered more when study subjects assessed the credibility of user generated content (UGC) than with traditional media content (TMC); (3) Subjects of this study exerted more effort into making credibility judgments when they engaged in searching activities than in content creation. These findings indicate that credibility assessment can or should be seen as a process-oriented notion incorporating various information use contexts beyond simple rating-based evaluation. The theoretical contributions for information scientists and practical implications for web designers are also discussed.

Determinants of the intention to use information services (서비스 가치 관점에서의 e-정보서비스 사용 의도에 관한 연구)

  • Han Jung-hee;Chang Hwal-sik
    • The Journal of Information Systems
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    • v.13 no.1
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    • pp.97-119
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    • 2004
  • Recently, many e-business companies started to charge fees to the use of information contents service. However, little is known about how users evaluate and determine to purchase information services. Past technology adoption research has focused primarily on the positive utility gains side, focusing on usefulness and ease of use. Purchase of e-service, however, involves not only the position utilities but also negative utilities. This research uses the service value model(SVM) and explains user's intention of purchasing a new information service. Based on the Perceived Value Framework, this research investigates the impacts of the service quality and the fee charge on the user's perceived service value and further on user's intention of adopting the e-service. One of the most important postulations of this research is that both service quality and the fee charge influence user's intention through affecting the user's perceived service value. This research presences a conceptual model of users' e-service evaluation process. The conceptual framework provides a basis for understanding how perceptions of quality and sacrifice influence value perceptions and purchase intentions. The results of an empirical research suggest that the both service quality and fee charge have influences on the perceived service value. However, they do not directly affect user's intention to purchase the e-service. They affect user's intention to purchase through affecting the perceived service value. In conclusion, this research provides a base to build on for other research studying use intention model of new e-service.

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User Perceptions of a Digital Archive for Content Creation: Focused on the Korea Creative Content Agency (KOCCA)'s 'Culturing' (창작 목적 디지털 아카이브 콘텐츠 활용에 대한 이용자 인식 연구 - 한국콘텐츠진흥원 컬처링(Culturing) 웹 사이트를 중심으로 -)

  • Park, Yong Min;Kim, Yang-woo
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.31 no.1
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    • pp.285-310
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    • 2020
  • A significant number of studies have been conducted on user perceptions of archive and record contents for the National Archives of Korea (NAK) and local record centers in the field of archives and records management in Korea. Yet, there has not been such a research on the use of digital archive contents designed for contents creation. Accordingly, this study investigated user perceptions of the use of the contents on the Korea Creative Content Agency (KOCCA)'s Culturing archive designed for creation purposes. A survey was conducted, examining the user's degree of interests, the expected user preference of the use and the expected extent of help by the contents of the archive. For the analyses of the survey data, this study performed one-way ANOVA for the comparative analyses of the means related to the subjects' general characteristics and the perceptions, along with cross-tabulation analyses for the association among the same items and nominal variables related to perceptions. On the basis of these analyses, this study suggests the following: ① to supplement the contents of the archive; ② to design customized interfaces and to enhance the readability; ③ to reinforce site PRs for large portal sites and creators' groups.

A Comparative Analysis on the Perceptions of Users' and Financial Company Employees' on MyData Services: Using Q Methodology (마이데이터 서비스 수용 의도와 요인에 대한 사용자와 금융사 직원의 인식 비교 연구: Q 방법론을 활용하여)

  • Lee, Jungwoo;Kim, Chulmin;Song, Young-gue;Park, Hyunji
    • Journal of Information Technology Services
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    • v.21 no.3
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    • pp.1-25
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    • 2022
  • The financial MyData service has implemented in January 2022 and launched 45 services by banks, securities, credit cards and fintech companies. This study applied the Q methodology, to identify the user types of MyData services and compared the perceptions of employees of financial institutions who plan and develop the MyData services. There are three types of MyData service users: active users, limited users who focus on consumption and asset status inquiry, and sensitive users for personal information. There were two types of recognition of financial company employees. One is the active user support other is the sensitive user for personal information support. The analysis of subjective perceptions can be used as a reference for establishing a company's MyData service marketing strategy and establishing related policies to improve the MyData ecosystem.

Social Influence on Knowledge Worker's Adoption of Innovative Information Technology

  • Yang, Hee-Dong;Moon, Yun-Ji;Rowley, Chris
    • Proceedings of the Korea Society for Industrial Systems Conference
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    • 2008.10b
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    • pp.457-462
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    • 2008
  • User perceptions toward information technology (IT) are crucial to successful implementation. The purpose of our study is to improve the understanding of the impact of social influences on different types of users' perceptions and adoption of IT. To do this our study refines and expands the operationalization of the social influence construct to include four components: "subjective norm", "image","visibility", "voluntariness". We use this to examine influences by type of user (knowledge worker versus university student) and IT (innovative versus mature). The key finding is that when knowledge workers consider adopting innovative IT they are sensitive to general perceptions of its usefulness. Our results have implications for management enquiry and practice.

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Altered Perception of Industrial Food Service Quality before and after COVID-19: Focus on Customers in the Seoul·Gyeonggi area (코로나19 전후 서울·경기지역 산업체 급식 서비스 품질에 대한 이용자의 인식 변화 비교)

  • Eun-Young Kim;Young Woo Lee;Jinyoung Lee
    • Journal of the Korean Society of Food Culture
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    • v.38 no.2
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    • pp.99-111
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    • 2023
  • This study compares and analyzes changes in users' perceptions of industrial catering food service quality before and after COVID-19. The survey enrolled 226 subjects at five industrial catering establishments in Seoul and Gyeonggi Province; a total of 204 customers with complete data were included in the final analysis. Factor analysis was conducted to verify convergence validity and construct reliability; results pertaining to 'service and environmental hygiene' and 'quality of food' were extracted. Among the general variables of food service quality, differences were obtained in the user's perceptions of food service qualities according to gender, education, and marital status. Our results revealed that women, low education, and married people perceived significant differences in all attributes before and after COVID-19. Additionally, varied altered perceptions were determined for service quality according to the occupations of the subjects. However, no differences were obtained for pleasant dining environment in the 'service and environmental hygiene factor' and variety of desserts in the 'food quality factor'.

Comparative Analysis of User's and Library Staff's Perceptions on the Library Service Quality of the Information Commons in the National Digital Library of Korea (국립중앙도서관 디지털도서관 정보광장의 서비스품질에 대한 이용자와 직원의 인식 비교분석)

  • Oh, Dong-Geun;Cho, Hyun-Yang;Yeo, Ji-Suk
    • Journal of Information Management
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    • v.41 no.3
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    • pp.85-104
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    • 2010
  • This study tries to survey general behaviors of the users and their's perceptions on the service quality, with the staff members' expectations, of the Information Commons in the National Digital Library of Korea. 'Computer Cluster,' 'User guide service' and 'Internet information' are most used and general facilities, services, and contents are most satisfied. The comparative analysis shows that the customers' perceptions of overall satisfaction, customer loyalty, and service quality and overall satisfaction of each three primary dimensions(library staff, resources and services, facility and physical environment) are higher than those of staff members' expectations.

Analyzing User's Perceptions on Quality Elements and Attributes of University Library Services and Their Relative Importance (이용자 관점의 대학도서관 서비스 품질요소와 속성 및 상대적 중요도 분석)

  • Kim, Mi Ryung
    • Journal of the Korean Society for Library and Information Science
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    • v.50 no.3
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    • pp.267-292
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    • 2016
  • The purpose of this study is to understand the quality of University library service and to propose analyzing method from user's perspective. For that, this study noted that 'the process' of using the university library service rather than 'what did they use' in the university library. In-depth interview data about User's experiences that they used university library drew service quality elements based on the method of grounded theory. Comparing the derived service quality elements with LibQual+ dimensions, the result of this study is as follows. (1) Service quality element related to the user's emotion and new user-friendly service customization were shown. (2) Substantial claims of users were analyzed more specifically by this study. It seeks ways to differentiate service quality factors by attributes and priority importance about service quality elements which was analyzed using KANO and AHP.

A Case Study on the Librarian's Perception of Information Commons (정보광장에 대한 사서의 인식 사례연구)

  • Youn, Eunha;Chang, Yunkeum;Jeon, Kyungsun
    • Journal of the Korean Society for information Management
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    • v.31 no.2
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    • pp.189-209
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    • 2014
  • This study examined librarians' perceptions of Information Commons(I.C.), user's information seeking behaviors, and new role of library in the digital ages. Interviews with 28 librarians found that the perceptions of the librarians were widely differed depending on their understandings of the nature of the space. The interview results were divided into three different categories of librarians: the librarians; 1) understanding library as a place only with academic functions, 2) library as academic place along with multi-cultural functions, and 3) library as open learning space with focus on creativity and discovery of users. The findings also indicated that all these perceptions are closely related to understanding of the role of library and its future development.

Augmented Reality Based Information Systems: An Exploratory Study of Understanding Children's Perception (AR 기반 정보 시스템에 대한 아동 인식 연구)

  • Siyoung Choi;Kung Jin Lee
    • Journal of the Korean Society for information Management
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    • v.41 no.1
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    • pp.85-105
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    • 2024
  • Augmented Reality (AR) is a mix of the real world that is enhanced by virtual objects from computer-generated information. AR is currently used in a variety of information systems and library services. AR technologies are also being developed for today's children, who are digital natives and are exposed to various technologies even earlier. To assist librarians who need to accurately understand users' information needs and perceptions of the technology being used in their libraries, we conducted a study of AR perceptions among children. We conducted two online co-design sessions using "Would you rather?", a co-design technique that facilitates research into children's opinions. Through the co-design sessions, we found that children were psychologically wary about AR technology due to a lack of trust in the technology, and realism had a significant impact on these judgments. We also identified that children considered AR technology environments as an extension of the real world. Their real-world values directly influenced their perceptions of AR. This research provides insights into the wariness that libraries need to be aware of when developing AR content for children in the future, and how libraries can use AR as an educational tool.