• Educational Technology International
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• 제24권2호
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• pp.331-358
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• 2023

This paper explores the impact of mobile device usage frequency in the classroom on students' perceptions of their use. To assess this, we created a survey that measured students' perceived frequency, usefulness, and convenience of using mobile devices, using a reversed Technology Acceptance Model. Through the analysis of responses from 781 Korean students, utilizing confirmatory item factor analyses and a structural equation mixture model, we found that the effect of frequent mobile device use on students' positive perceptions is non-linear. As the frequency reaches to a certain level, the effect sizes of the frequency in the positive perceptions diminishes. Additionally, students who used mobile devices less frequently in class reported higher levels of difficulties in using the devices. This study introduces a tool for evaluating multiple aspects of students' perceptions regarding mobile device use and offers a framework for understanding the relationship between usage frequency, usefulness, and convenience.

• Educational Technology International
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• 제16권2호
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• pp.111-140
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• 2015

Perceived control and use of Information and Communication Technology (ICT) has long been known as important aspects of students' achievement. The purpose of this study was to explore the relationship between adolescents' perceived achievement goals, their Individual ICT use, ICT use for government-sponsored educational programs on television or the Internet, academic achievement and the attitude toward learning. Most previous research has employed cross-sectional data analysis using relatively small samples. For this purpose, this study used the datasets of the Seoul Education Longitudinal Study (SELS 2011) from Seoul Educational Research & Information Institute. We analyzed structural equation modeling (SEM) a nationally represented sample (4,346 eighth-grade students). The results of this study showed that students' perceived achievement goals had a positive relationship with their individual ICT use, and their use of ICT programs for government-sponsored educational programs on television or the Internet. Also, students' individual ICT use had a positive relationship with their achievement, but ICT use for government-sponsored educational programs on television or the Internet did not have a significant relationship with their achievement. That is, students' individual ICT use mediated the relationship between their perceived goals and academic achievement. In addition, results indicated that students' individual ICT use and ICT use for government-sponsored educational programs on television or the Internet had a positive relationship with their attitude toward learning. That is, both students' individual ICT use and ICT use for government-sponsored educational programs on television or the Internet mediated the relationship between their perceived goals and their attitude toward learning.

• 한국경영과학회:학술대회논문집
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• 한국경영과학회 2004년도 추계학술대회 및 정기총회
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• pp.116-136
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• 2004

The objective of this study is to analyze the relationship between offline trust and use of online service focusing on Internet banking. For this purpose, we suggest an extended version of Technology Acceptance Model (TAM) that would explain use or acceptance of infer]nation technology especially in Internet based service areas. In order to connect offline trust with Internet banking use, TAM is extended by adding two variables - technical competence for security services that is one facet of trust on the bank's security technology and security risk that would influence use, perceived usefulness and perceived ease of use. Empirically our model is well proved with low significance level.

• ETRI Journal
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• 제29권4호
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• pp.497-506
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• 2007

In this paper, we study the relationship between factors influencing the strategic use of IT and business performance by conducting a survey of small and medium-size enterprises (SMEs). From the results of our survey we came to several conclusions which are presented here. First, IT investment has a significant impact on the strategic use of IT, and the strategic use of IT has a significant impact on business performance. Second, SME investment in IT and strategic use of IT are influenced by both the intensity of competition in the market environment and partnership with other organizations. Third, the support from the management group in SMEs is a core factor for IT investment and strategic use of IT. Finally, for SMEs to use IT strategically and successfully, it is necessary to combine members' participation with a flexible organizational structure and culture.

• 아태비즈니스연구
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• 제2권2호
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• pp.36-60
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• 2011

Radio frequency identification(RFID) is a system of technology that transmits digitally coded identity information in the form of a unique serial number of an object or person wirelessly, using radio waves. The primary use of RFID has been in asset tracking. This makes it highly useful across various industries for effective and efficient conduct of different business processes like supply chain management (SCM). As the use of RFID expands, the use of this technology is observed in such industries as transportation, traffic payment, hospital and medical care, education, and retail. Although this technology offers immense potential, it faces multifarious roadblocks, particularly in developing countries like India. Under this backdrop, this paper attempts to present an overview of the use and application RFID technology in India with a highlight on business-ecosystem for RFID in India. We also present various technical and non-technical challenges in the implementation of RFID in India.

• 통상정보연구
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• 제9권2호
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• pp.87-101
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• 2007

This study developed seven assumptions to demonstrate the effect of personal innovation, social influences, service quality, mobility and accessibility on perceived usability, perceived convenience use and use intention using a technology acceptance model developed by Davis(1989), and the results are presented as follows: First, the assumption that personal innovation and service quality of mobile banking service will influence the perceived usability was adopted while the assumption that social influences will affect the perceived usability was rejected. Second, the assumption that mobility and accessibility of mobile banking services will influence the perceived convenient use was selected. Third, the assumption that the perceived usability of mobile banking service will influence use intention was rejected while the assumption that the convenient use will influence use intention was adopted. This study suggests that as personal innovation, service quality, mobility and accessibility have a significant influence on use of mobile banking, service providers should pay more attention to development of security programs and diversification of contents.

• International Journal of Internet, Broadcasting and Communication
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• 제10권3호
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• pp.1-10
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• 2018

Wearable Technology is going to be the biggest buzzword and the next generation of digital revolution in the near future. Wearables have changed the focus of the healthcare industry to prevention programs in order to encourage individuals to be more active and to take the responsibility of their own health. Although, the intention of consumers to use wellness wearables has been growing rapidly, the number of individuals who refuses continued use of such devices increases day-by-day. Diffusion and innovation of new technology could be more efficiently gained by consumer's adoption. So, it is extremely important for providers and designers to understand the impact of positive and negative factors on consumers' intention to use wellness wearables. Moreover, a unified framework is required for better understanding of individuals' behavioral intention for using wellness wearables. Thus, the goal of this study is to identify the potential factors that influence consumers' willingness to use wellness wearables as well as proposing a unified framework based on Unified Theory of Acceptance and Use of Technology 2 (UTAUT2) and Value-based Adoption Model (VAM) with two extra factors, perceived trust and perceived health increase. The findings of this article improves the theoretical understanding of the engaged factors in the proposed research model of the study.

• Asia Marketing Journal
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• 제14권1호
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• pp.25-51
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• 2012

정보기술의 활용이 마케팅 전략의 중요한 부분으로 부각되는 시장 환경에서 본 논문에서는 패스트푸드 레스토랑에서 주문시 Self Service Technology(SST)를 사용 할 때 기술준비도와 소비자 준비도에 따른 사용동기, 태도, 사용의도의 차이를 검증하고자 하였다. Parasuraman이 TRI를 개발한 이후 SST와 TRI를 접목한 연구가 이루어져 왔지만 여전히 부족한 실정이다. 소비자 준비도 역시 SST사용에 대한 소비자의 동기와 태도 및 의도와 직접적인 영향을 미칠 수 있지만 이에 대한 연구는 이루어지지 않았다. 이에 본 연구에서는 패스트푸드 레스토랑에서 터치스크린 SST를 도입함에 있어 소비자의 기술준비도와 소비자 준비도가 Dabholkar & Bagozzi(1994)가 제안한 SST 핵심태도모델에 미치는 영향을 고찰하였다. 이때 모든 소비자와 상황적 요인에 따른 차이를 파악하고자 자아의식, 상호작용욕구, 기술에 대한 두려움 등의 소비자특성과 지각된 대기시간, 지각된 과밀 등의 상황적 요인에 따른 조절 효과를 검증하였다. AMOS 18.0프로그램을 사용하여 구조방정식 모델로 분석하였고 연구 결과 기술준비도 중 낙관성은 사용용이성과 재미 동기에 유의한 영향을 미치는 것으로 나타났다. 혁신성은 사용용이성과 성과에 유의한 영향을 미치는 것으로 나타났다. 역할의 명확성, 능력 및 자아 효능감으로 구성된 소비자준비도는 사용용이성, 성과와 재미 등 모든 SST사용동기 요소에 기술준비도보다 강하고 유의한 영향을 미치는 것으로 나타났다. 마지막으로 SST 핵심태도모델 내의 SST 사용 동기, 사용 태도 및 사용의도 간의 관계에서 소비자 특성과 상황적 요인의 조절효과를 검증한 결과 지각된 과밀을 제외한 모든 변수들이 조절효과를 지니는 것으로 나타났다. 이러한 연구 결과를 바탕으로 터치스크린 SST를 도입하려는 기업에 실무적 제언을 하였다.

• 한국정보시스템학회지:정보시스템연구
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• 제27권2호
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• pp.53-75
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• 2018

Purpose The purpose of this study is to provide implications by examining the factors affecting the consumers' innovation resistance and intention to use FIDO technology based on the innovation resistance model. In addition, we investigate the difference between FIDO group using biometric authentication technology and those using knowledge / possessive authentication technology. Design/methodology/approach This study investigated the factors influencing innovation resistance and intention to use based on the innovation resistance model. And the structural equation model was applied to analyze the effect of innovation resistance and intention to use. Findings According to empirical results, this study found that perceived relative advantage (+), perceived risk (+), perceived complexity (+), and existing product attitude(+) influenced innovation resistance, and perceived relative advantage (+), self efficacy(+), and innovation resistance(-) influenced intention to use. In addition, this study found that there is a significant difference between the group using the bio-based authentication technology and the group using the knowledge / possessive based authentication technology.

• Journal of Information Technology Applications and Management
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• 제21권2호
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• pp.99-126
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• 2014

Tourism industry increasingly rely on information technology (IT) to improve the task performance. Many studies suggested that the evidence of IT showed not only task performance improvement but also organizational performance. Drawing from the resource-based view, technology and task fitness, and marketing orientation theories, this study proposes that IT use influences directly the task performance and proved the effectiveness of IT in the organizations of tourism industry. Further, the innovativeness, resources, and marketing orientation are identified as main determinants of IT use. The use of IT can serve as a catalyst in improving task performance for organizations in tourism industry. Based on data collected from surveying people who work in the tourism industry, the present study shed light on these issues. The findings provide a new perspective of IT effectiveness in the tourism industry. Then, we discussed the theoretical and practical implications.