• Title/Summary/Keyword: Use of Information Sources

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A Study on the Use of Information Sources and the New Generation Women's Jeans Wearing Attitude (신세대 여성의 진바지 착용태도와 정보원 활용에 관한 연구)

  • 이주영;이선재
    • Journal of the Korean Society of Clothing and Textiles
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    • v.20 no.2
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    • pp.336-349
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    • 1996
  • This dissertation was aimed to analyze correlation between jeans wearing attitude and the use of information sources which influnece the new generation consumers' marketing strategies of jeans industry. Subjects were 443 new generation women living in Seoul. Data were obtained by self administered qestionaire and analyzed by SPSS package. The main findings of this research are as follows : 1. A result of factor-analysis of the new generation consumers' jeans wearing attitudes variables were typed 5 factors of practicality pursuit, fashion pursuit, sexual attraction pursuit, individuality pursuit and famous brand pursuit. 2. A result of factor-analysis of the use of information sources variables were classified 4 factors of marketer-dominted sources, neutral sources, consumer.dominated sources and personal sources. 3. In anlysis between jeans wearing attitudes and demographic characteristics, fashion pursuit, individuality pursuit and sexual attraction pursuit showed significant difference partially 4. In analysis between the use of information sources and demographic characteristics, marketer-dominated, neutral and personal sources showed significant difference partially. 5. In correlation and regression between jeans wearing attitude and the use of information sources, there were high relations partially and fashion pursuit variable of jeans wearing attitude was the most influential.

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The Relationships between the Types of Perceived Risk and the Use of Information Sources in Clothing-Purchase. (의복 구매시 인지되는 위험 유형과 정보원 활용과의 관계)

  • Ok Sun Kyung;Lee Eun Young
    • Journal of the Korean Society of Clothing and Textiles
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    • v.10 no.3
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    • pp.49-61
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    • 1986
  • The purpose of this study is to analyze the types of perceived risk and the use of information sources respectively in clothing-purchase and ; study the correlations between the two variables and also ; study how the socioeconomic status impacts on the use of information sources. The questionnaires were administered to a sample of 393 housewives living in Seoul. For statistical analysis, the Pearson's product-moment correlation coefficients, analysis of variance, and Neuman-keul's test were used. The results were as follows : 1) There were significant differences in the types of perceived risk, reviewing these by clothing use and fashion Stage. 2) There were significant differences in the use of information sources, reviewing these by clothing use and fashion stage. 3) There were significant correlations between the types of Perceived risk and the use of information sources, reviewing these by clothing use and fashion stage. 4) In each fashion stage, there were partly significant differences in the types of perceived risk, reviewing these by SES. 5) In each fashion stage, there were partly significant differences in the use of information sources, reviewing these by SES.

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Empirical Study of Information Resource Management (IRM)

  • Ha, Tai-Hyun
    • Proceedings of the Korea Society for Industrial Systems Conference
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    • 1997.11a
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    • pp.237-257
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    • 1997
  • The great flowing of information has brought a necessity for good management to make the best use of it in the highly competitive information age. The aims of this study are to investigate the main information sources - divided into largely three groups: literature sources, communication and information technology facilities), trying to find problem areas associated with IRM, indicating possible solutions. The result shows that internal information sources were regarded the most important and most frequently used. For the use of foreign materials, the higher the level of position is, the more people use them. With respect to communication methods, internal information sources were thought most important. With the dramatic falling of the price despite enormously increased functions, IT facilities are becoming important sources. However, the study reveals the use of them is quite limited to a few well-known facilities, which indicates that management should pay attention to more efficient use of them and useful training and education methods.

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Exporter`s Perceived Supply Selection Criteria of Apparel products and Information Sources in US Importer Use (수출업자가 인지하는 수입업자의 의류제품 공급원에 대한 평가기준과 정보원천)

  • 박재옥;정찬진
    • The Research Journal of the Costume Culture
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    • v.7 no.1
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    • pp.141-153
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    • 1999
  • To be successful, Korean exporters must understand how importers identify and select suppliers. This empirically based study investigate Korean exporter\`s perceptions of the supply selection criteria and information sources in US importers use. The specific purposes of this study were to identify the importance of the supply selection criteria and information sources and to examine the effects of the amount of export on the supply selection criteria and information sources in US importer use. For this study, data were obtained from Korean exporters by means of self-administered questionnaires. The questionnaires consisted of a series of statements covering a broad of specific selection criteria and information sources and exports\` characteristics including average annual amount of export. Using a base of 312 exporters, data were analysed by using mean, one-way ANOVA, and Ducan test. Major findings if this study summarized as follows; 1) Korean exporters perceived that US importers would place importances on product price, deliverly reliability, product wordsmanship-quality, and length of deliverly lead-time, in orders. Also, the more amount of export was, the higher product wordsmanship-quality, availability of piece goods and trims, and communication channel were importantly rate. 2) Korean exporters considered the third party sources, such as recommendation from trade association and buying office and import agency, as the most important information source in US importer use. Also, There was tendency that the more amount of export was, the more information sources on suppliers was importantly evaluated. From this study, several recommendation were suggested forward to encourage export in international apparel market.

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Information Resource Management (IRM) : Empirical Study in the Service Industry

  • Ha, Tae-Hyun
    • Journal of Korea Society of Industrial Information Systems
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    • v.4 no.2
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    • pp.14-22
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    • 1999
  • The great flowing of information has brought a necessity for good management to make the best use of it in the highly competitive information age. The aims of this study are to investigate the main information sources - divided into largely three groups : literature sources, communication and information technology facilities,), trying to find problem areas associated with IRM, indicating possible solutions. The result shows that internal information sources were regarded the most important and most frequently used. For the use of foreign materials, the higher the level of position is, the more people use them. With respect to communication methods, internal information sources were thought most important. With the dramatic falling of the price despite enormously increased functions, IT facilities are becoming important sources. However, the study reveals the use of them is quite limited to a few well-known facilities, witch indicates that management should pay attention to more efficient use of them and useful training and education methods.

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A Study on the Differences of Importance of Store Attributes, Use of Information Sources, and Self-Image according to Apparel Shopping Orientation of the Female College Students (여대생들의 의복쇼핑성향에 따른 점포속성중요도, 정보원의 이용, 자기 이미지의 차이에 관한 연구)

  • 신수윤
    • The Research Journal of the Costume Culture
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    • v.7 no.6
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    • pp.54-67
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    • 1999
  • The purpose of this study were (1) to segment the female college students according to apparel shopping orientation and (2) to create a profile for each group with regard to impotance of store attributes, use of information sources, and self-image. The questionnaire were administered to the female college students living in Seoul and data were analyzed by frequency, percentage, factor analysis, cluster analysis, one-way ANOVA(analysis of variance), and MANOVA(multivariate analysis of variance). By cluster analysis of apparel shopping orientation factors, four groups are identified : (1) highly involved apparel shopper (44.34%), (2) brand-loyal shopper (24.43%), (3) planned / practical shopper, and (4) apathetic shopper (18.10%) Four groups were then compared through MANOVA on importance of store attributes, use of information, and self-image. Significant differences were found among four groups on three variables. In general. highly involved shopper tend not to be price conscious, enjoy shopping and use the information sources most actively and apathetic shoppers tend to be indifferent to apparel shopping and do not actively use the information sources.

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Seeking and Using Information Sources by College Students: Comparisons of Information Seeking in Everyday Life and during Elections (대학생의 일상생활 및 선거 시기 정보원 이용 행태 비교 분석)

  • Lee, Jeong-Mee
    • Journal of the Korean Society for Library and Information Science
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    • v.44 no.3
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    • pp.117-135
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    • 2010
  • This study investigated how college students seek and use information sources in their everyday lives. A total of 360 students from twelve colleges located in Seoul were randomly selected and participated in this study. The survey asked them what kind of information sources they use in their everyday life and what differences it has when they seek the information sources for their decision making time. Various criteria for evaluating information sources were reviewed to adopt in this study and collected data were analyzed using SPSS 17.0.

Purchase Motives, Use of Information Sources, and Decision Making Styles of Online Clothing Shoppers (온라인 의류 소비자들의 쇼핑동기, 정보원 사용과 의사결정 유형)

  • Lee, Jung-Eun;Lee, Kyu-Hye
    • Journal of the Korean Society of Clothing and Textiles
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    • v.33 no.6
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    • pp.880-892
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    • 2009
  • An overflow of information leads consumers to be easily distracted and to neglect the information being provided to them. E-tailers have to select types of information sources and provide their consumers with the most appropriate information. This study was done to specifically contribute to the research in proposing strategies of providing information of the Internet merchant to the e-shoppers through the analysis of relationships among the online purchase motives of consumers, the use of information sources, and decision making styles. This research categorizes the use of information sources into information sources concerning online stores and information sources concerning products. The uses of information sources relative to online stores are classified into the neutral, human, and marketer-oriented sources. The uses of information sources concerning the products are classified into the online and offline source. This study provides important suggestions for e-tailers to provide information about stores as well as products to the consumers with adaptable strategies.

The Structural Analysis of the Variables among Clothes Consumption Value, Need for Uniqueness, Use Information Sources Related to Importance of Apparel Product Attributes and Store Attributes (의복소비가치, 독특성 욕구, 정보원 활용이 의류제품속성 및 점포속성 중요도에 영향을 미치는 변인 간의 구조 분석)

  • Park, Hye-Jung;Yoo, Tai-Soon
    • Journal of the Korean Society of Clothing and Textiles
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    • v.36 no.8
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    • pp.802-813
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    • 2012
  • This study establishes how the clothes consumption value, need for uniqueness, and use information sources could influence the importance of apparel product attributes and the importance of store attributes. Data were collected through a survey of adults in their 20's and 30's with 48 questionnaires for statistical analysis. The collected data were processed with the programs AMOS 16.0 and SPSS 18.0 for windows and reliability analysis, correlation analysis, factor analysis, and structural equation analysis were conducted to analyze the data. The results in this research are follows. First, the clothes consumption value influences the importance of apparel product attributes both directly and indirectly and the importance of store attributes indirectly through use information sources. Second, the need for uniqueness influences the importance of apparel product attributes indirectly and importance of store attributes both directly and indirectly through clothes consumption value and use information sources. The implications of these findings and suggestions for future study are also discussed.

Bridging Gaps in College Students' Source Perception and Use (대학생들의 정보원에 대한 인식과 이용간의 차이에 대한 분석연구)

  • Kim, Kyung-Sun;Yoo-Lee, EunYoung;Kwon, Nahyun
    • Journal of the Korean Society for information Management
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    • v.30 no.3
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    • pp.7-21
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    • 2013
  • The study examines two aspects that relate to undergraduates' selection and use of information sources for their academic assignments: (1) sources perceived useful vs. sources frequently used, and (2) source characteristics considered important as selection criteria vs. selection criteria used as reflected in characteristics of frequently used sources. A survey of 251 undergraduate students attempted to address the gaps between what students think they should do and what they actually do with regard to source selection. Characteristics of frequently used sources were analyzed to find out the criteria used for source selection. Friends/family were among the frequently used sources although they were not perceived as useful. Unlike other sources suffering gaps between the perceived usefulness and the use behavior, Web sources were the ones not only perceived most useful but also used most frequently. When the important selection criteria were compared with the characteristic of sources used often, students did not seem to actually use the selection criteria they thought important. While students considered some characteristics related to information quality (e.g., accuracy, comprehensiveness) as important criteria for source selection, the actual criteria they applied for choosing information sources could be described as 'convenient' or 'accessible' (e.g., efficient/time saving, easy to use, familiar, accessible). Based on the findings, suggestions were made to help bridge such gaps through information literacy programs and information systems design.