• Journal of the Korea Fashion and Costume Design Association
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• v.11 no.1
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• pp.169-179
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• 2009

In order to preserve the Korean traditional gold foil, to develop as Korean traditional textile art by utilizing in modem fashion for textile industry, and to examine utility of the material which can be used in the modem wearing, interior goods and fashion terms, Textiles Applied Korean Traditional Gold Foil were developed. The results are as follows: First, important factors of the gold foil image should be extracted as materials quality, color and pattern, and modem and practical qualities should be proceeded when developing the image of the gold foil into modem quality material. Second, since gloss of fabric developed by a traditional method is somewhat strong, uniformity being a little bit low for hand-made manufacturing, and practical quality is low for high cost, deletion of the gold foil, etc. So it hasn't been appropriate for studying modem fashion material. Third, Jacquard weave has been examined as the most appropriate method in order to present the gold foil image among a number of textile manufacturing techniques Fourth, considering factors deciding the image of the gold foil and a sense of beauty of modem society, gloss of the foil has been lessened by expressing pattern to lower traditional quality and primary color. Fifth, pattern motives of developed materials have been extracted tram traditional gold foil patterns, and materials have been chosen considering of concepts and motives, and dragon pattern, crane pattern and bat pattern, Sixth, wearing, pin-up works, bed linen, fabrics for chairs, ties, bags, shoes, umbrellas, etc. are produced with the developed materials, and practical use and modern quality have been examined. The result is very satisfactory.

• Journal of Science Education
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• v.32 no.1
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• pp.19-32
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• 2008

The purpose of this study was to identify the influence of using the concept cartoons about middle school students' science attitude in the lessons on water cycle unit. For the purpose, they were developed to the learning program with concept cartoon and the instrument for the science attitude which has four categories; attitudes about science, attitudes about science subject, learning motives for science subject, and scientific attitudes. The research method was designed to quasi-experimental design. The concept cartoon was provided to the experimental group during nine lessons. Before and after the lessons in all two groups, the pre-post tests with the instrument were performed. The results from twice t-tests were shown that the domain of learning motives for science subject was only improved. From these, it were indicated that the concept cartoon was not effective all areas in science attitude, therefore the use in science lessons need to be restricted within narrow purpose.

• The Journal of Korean Medicine Ophthalmology and Otolaryngology and Dermatology
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• v.33 no.2
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• pp.1-11
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• 2020

Objectives : The purpose of this study was to analyze and report status of Korean Medicine Ophthalmology patients who did funduscopy examination. Through this, we hope that the development of our diagnosis and treatment. Methods : From June 1, 2010 to May 31, 2019, Based on the electronic medical records of patients who had funduscopy examination at Korean Medicine Ophthalmology, Busan University Korean Medicine Hospital, the gender, age, visiting motives and paths, diagnosis, examination number of years, other eye examinations and treatments method were summarized and analyzed. Results : 463 patients were able to check the electronic medical records. They were 283 females and 180 males. The mean age of the patients was 51.5 years and elderly patients who 50s and 60s were 49.3% of whole patients. The most common motives for Korean Medicine Ophthalmology visitation was 'combination treatment with other department in Korean Medicine Hospital'. Outer eye diseases were 283 cases, inner eye diseases were 198 cases. Dry eye syndrome, asthenopia, visual discomfort, conjunctivitis, and eye discomfort were most common in the outer eye diseases. Cataracts, Vitreous floater, Macular Degeneration, Glaucoma and Ocular Pain were most common in the inner eye disease. The most common parts of outer eye diseases were Conjunctival, lacrimal gland, paralytic, corneal, eyelid and front uveal, scleral disease and then in inner eye diseases parts, Retinal, lens, vitreous, glaucoma, optic nerve, behind uveal, choroid disease were most common. The number of funduscopy examination was ups and downs. Herbal medicine was the most common used. Conclusions : The funduscopy examination is essential for diagnosis and treatment of eye disease. We hope that the use of fundus examination and other ophthalmologic examination will be expanded soon in Korean Medicine Ophthalmology.

• STI Policy Review
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• v.3 no.2
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• pp.79-91
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• 2012

With the globalisation of the world's economies and the increasing role of multinational corporations in the generation of knowledge, global research and development (R&D) activities in emerging countries are following a new trend. This paper describes case studies of two large companies and discussion of the motives (demand vs. supply) and tasks (demand-driven vs. supply-driven) of R&D activities outside their home country. This work is based on an analysis of four overseas R&D units of two Korean ICT companies - here, ICT refers to goods and services in the information technology and communication technology fields - in India and China. The research findings are as follows: (1) The overseas R&D activities of Korean ICT enterprises in emerging countries may be driven by a combination of demand and supply factors of host countries; and (2) Korean overseas R&D centres in emerging countries may need to carry out both demand- and supply-driven tasks in view of the overlap between demand and supply factors of the host countries. Based on the results of this research, the following policy implications can be drawn for encouraging more effective overseas R&D activities of Korean enterprises in emerging countries. First, the government needs to expand the support systems so that enterprises can manage local R&D centres more effectively and actively use the variety of local support systems and useful information. Second, the government needs to expand the support systems so that the overseas R&D centres of Korean enterprises revitalise collaborations with locally excellent universities and research institutions.

• Journal of the Korean Home Economics Association
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• v.48 no.4
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• pp.43-55
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• 2010

With the sex role changes in the post-modern society, men are becoming increasingly interested in appearance and their bodies. Male muscles in particular, which also is a visual manifestation of masculine strengths, has become the focal interest for those men who care about appearance management. The purpose of this study was to identify the extent to which Korean culture emphasizes muscles in defining masculine body, and to understand Korean men's perception of muscle building and their bodies. For this purpose, a content analysis and a survey were conducted. The content analysis aimed at identifying the ideal masculine image represented in the ads featured in male fashion magazines. For the purpose of comparison, U.S. magazines were also examined. The result showed that male models' images shown in Korean magazines were not significantly different from the male images in American magazines in terms of the body size, muscularity, and the nudity of the models. A survey to 339 men aged between 20 to 50 living in Seoul area was conducted to explore the motives of muscle building, the criteria men use to evaluate muscled bodies, and the influence of muscle building on body satisfaction. Factor analysis and analyses of variances followed by Scheffe multiple comparisons were conducted for data analysis. The results showed that physical appearance improvement is one of the motives of muscle building especially for younger men. Muscle building in general is found to contribute positively to men's body satisfaction.

• Journal of Forest and Environmental Science
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• v.37 no.3
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• pp.260-268
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• 2021

This study was conducted to grasp users' preferences and behavior of forest paths and to provide basic data for forest path construction in the future. Among forest path users, males and females over 20 years old were surveyed on forest path preferences, motives for visiting, using time and distance, companions, and sources for obtaining information on forest paths. A total of 587 people participated in the questionnaire, and cross-analysis was conducted simultaneously using the SPSS statistical program. In analyzing the preference of forest paths, it was found that male and the general public preferred trekking path for activities while female and foresters preferred forest path for relaxation and healing (p<0.05). As for the motives for visiting forest paths, the response that they visited for a walk/rest was the highest in gender, occupation, and age group. As for the number of annual visits, less than 5 was the highest in overall, and foresters tended to visit forest path more often than the general public, and the number of visits to the forest paths increased with age (p<0.01). The most common route to acquire information about forest paths is the Internet, while the Internet use is relatively low in those over 60s (p<0.05). The response ratio of accompanying their family in visiting forest paths were the highest, while the response in their 20s and 60s was the most in accompanying their friends (p<0.05).

• Journal of Fashion Business
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• v.19 no.6
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• pp.82-100
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• 2015

Mobile fashion apps present much opportunity for marketers to engage consumers, however not all apps provide enough functions for their targeted audience. This study aims to determine how mobile fashion apps can be used to build brand community with consumer engagement. Qualitative data on fashion mobile apps were collected from the Apple app store and Android market during the spring and summer of 2015. A total of 110 fashion mobile apps were collected;, 50 apps were identified as apparel brands that either manufacture or sell apparel to consumers, which we categorized as "brand" fashion apps, and the remaining 60 were categorized as "non-brand" fashion apps. The result of the study can be summarized as below. The 60 non-brand fashion apps were grouped into 5 app types: shopping, searching, sharing, organizational, and informational. The main functions are for informational use and shopping needs, since at least half (31 apps) are used for either retrieving information or for shopping. However, in contrast, social networking and location were infrequent and not commonly utilized by these apps. The most common type of non-brand fashion apps available were shopping apps;, many shopping apps enable users to shop from several different websites and save their items into one universal shopping cart so that they only check out once. Most of these apps are informational and help consumers make more informed decisions on purchases;, in addition many offer location services to help consumers find these items in store. While these apps perform several functions, they do not link to social media. The 50 brand apps were grouped into 5 brand types: athletic, casual, fast fashion, luxury, and retailer. These apps were also checked for attributes to determine their functionality. The result shows that the main functions of brand fashion apps are for information (82% of the 50 apps) as well as location searching (72% of 50 apps). Conversely, these apps do not offer any photo sharing, and very few have organizational or community functions. Fashion mobile apps and m-marketing elements: To build brand community, mobile apps can be designed to motivate consumer's engagement with brands. The motivations of fashion mobile apps are useful in developing fashion mobile apps. Entertainment motives can be fulfilled with multimedia attributes, functionality motives are satisfied with organizational and location-based features, information motives with informational service, socialization with community and social network, learning and intellectual stimulation from informational attributes, and trend following through photo sharing. The 8 key attributes of mobile apps can correspond to the 4 m-marketing elements (i.e., Informative content, multimedia, interactions, and product promotions) that are further intertwined with m-branding elements. App Attributes and M-Marketing aim to Build Brand Community;, the eight key attributes can impact on 4 m-branding elements, which further contribute to building brand community by affecting consumers' perceptions of brands preference and advocacy, and their likelihood to be loyal.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.13 no.4
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• pp.139-154
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• 2018

Government support for entrepreneurship has been very useful for many young people who start new ventures to chase their dreams. However, it has constantly been abused by unscrupulous people who intend to take advantage of monetary support. Why do some exploit it, while others make good use of it? It is important to examine the immoral personality traits in potential entrepreneurs, because entrepreneurship affects not only individuals, but also the entire society and country. This study investigates the relationship between negative personality traits and nascent entrepreneurship. Specifically, it examines the effects of the dark triad of personality - narcissism, Machiavellianism, and subclinical psychopathy - on entrepreneurial intention, self-efficacy, and productive and unproductive entrepreneurial motives. We conducted a questionnaire-based survey on university students who intend to start new ventures in the future, while pursuing entrepreneurship education. We analyzed a total of 265 responses. We found that narcissism is the only factor that has a positive influence on entrepreneurial intention. Narcissism has a positive effect on entrepreneurial self-efficacy, while psychopathy has a negative effect. We also found that narcissism has a positive influence on productive entrepreneurial motives, while Machiavellianism has a significant negative influence. Finally, we found that Machiavellianism and psychopathy have a positive impact on unproductive entrepreneurial motives.

• The Journal of the Korea Contents Association
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• v.20 no.7
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• pp.30-46
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• 2020

New media is rapidly changing with the recent development of the technology of transmitting, producing, editing, and sharing video information. This study investigates the effects of one person media broadcasting use motivation and social viewing on consumer attitudes toward brand, brand engagement, and purchase intention. It was fond that motives such as differentiation, social interaction with other viewers, mutual interaction with BJ, information-seeking, and new fun-seeking positively affected brand attitudes. Also, the same motives except fun-seeking positively affected brand engagement. Only mutual interaction with BJ and information-seeking were found to be positively related to purchase intention. Meanwhile, para-social relationships, social presence, and subjective norm positively influenced on brand attitudes and purchase intention each. Also, para-social relationships and social presence were positively related to brand engagement. Theoretical and practical implications, and suggestions for future studies are discussed in detail.

• International Journal of Human Ecology
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• v.6 no.2
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• pp.37-49
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• 2005

This paper gives special attention to the changes of time use patterns of the German population for eating and drinking as well as for household work. It especially examines the changes in time use for meals eaten at home and away from home as well as the division of labour for nutrition provision activities between men and women. The presented results originated from two time budget surveys conducted in Germany in 1991/92 and 2001/02. In a secondary analysis time use patterns for eating and drinking and nutrition provision activities were examined on a base of a representative sample of 12600 private households. Surprisingly the amount of time spent on eating and drinking increased over the period. More Germans ate away from home at least once a day, whereas meals at home were still dominant. Moreover comparisons over time revealed that the share in household and food provisioning work has narrowed between men and women, especially in households with both partners being employed. Overall the analysis shows that time use data allow general statements regarding the amount and changes of time spent on daily eating, household work and especially food provision activities. The extent of women's employment has shown to be most decisive for an equal division of household work between gender. To be able to better interpret the results and to understand the consequences for family life, it is necessary to complement time use data with qualitative interviews to gain comprehensive insight into peoples nutrition goals, motives and barriers of action.