• 제목/요약/키워드: University Identity

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The Impact of Wisdom and Pharmaceutical Care on the Corporate Identity of Thai Pharmacy Retail Stores

  • THAVORN, Jakkrit;KLONGTHONG, Worasak;WATCHARADAMRONGKUN, Suntaree;NGAMKROECKJOTI, Chittipa
    • The Journal of Asian Finance, Economics and Business
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    • 제8권1호
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    • pp.317-326
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    • 2021
  • This study examines factors influencing the corporate identity (CI) of pharmacy retail stores (PRSs) in Thailand as a means to construct a unique corporate identity to represent their strengths and image abroad. An exploratory sequential design was applied. A pilot study involving interviews with four pharmacists was conducted to obtain the variables, and then a questionnaire was designed and administered to 392 respondents. The collected data was analyzed to examine correlations via descriptive analysis, Pearson's correlation, and multiple linear regression (MLR). The results show that wisdom and pharmaceutical care explain 44% of the variance in defining Thai PRSs identity. There is a 61% chance that Thai PRSs should consider wisdom as the most important factor. These findings provide useful insights for pharmacists, pharmaceutical entrepreneurs, and owners of PRSs to enhance competitiveness by devising strategies to create their corporate identity. For the qualitative analysis, Thai PRSs should encourage pharmacists to gain real working experience to develop their wisdom, experience, and skills. Besides, PRSs that build identities as knowledgeable, sincere, and compassionate health providers can successfully expand their operations to other ASEAN countries, as end-consumers will be confident in the reliability of their services.

The Relationships among Occupational Identity, Occupation Satisfaction Job Commitment of Care Workers in Care Hospitals - Focusing on moderating effects of personal characteristics.

  • Park, Hwieseo
    • 한국컴퓨터정보학회논문지
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    • 제22권9호
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    • pp.179-185
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    • 2017
  • The purpose of this study was to investigate the relationships between occupational identity, occupation satisfaction, and self-efficacy of care workers in care hospitals and to draw implications for improving the quality of care services. In order to accomplish the purpose of this study, the occupational identity of care workers in care hospitals as an independent variable, occupation satisfaction as a dependent variable of occupational identity, and self-efficacy as a moderating variable were selected. The causal relationships between occupational identity and occupation satisfaction and the moderating effect of self-efficacy were analyzed. As a result of the analysis, the occupational identity of care workers in care hospitals showed significant effects on occupation satisfaction and job commitment. Also, the effects of occupational identity on occupation satisfaction and job commitment differ depending on self-efficacy, which means that moderating effects of self-efficacy are significant. Based on this analytical results, the theoretical and policy implications of this study were suggested, and the directions and limitations of this study were suggested.

Moving Identity를 설계 적용한 Dynamic Branding 연구 (Designing and Producing Moving Identity for Dynamic Branding)

  • 황인경;박대우
    • 한국정보통신학회:학술대회논문집
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    • 한국정보통신학회 2015년도 추계학술대회
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    • pp.288-290
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    • 2015
  • 삼성전자나 현대차와 같은 기업뿐만 아니라, UN에서 정상회의를 주제하는 국제 컨퍼런스 담당자들은 이해관계자들과의 커뮤니티에서 현재 조직의 목표와 미래의 비전을 강하게 어필하는 Moving Identity를 중시한다. 이러한 Moving Identity를 홍보와 광고에 어떻게 Dynamic Branding을 내포하여야 할 것인가가, 연구해야 할 중요한 부분이다. 본 논문에서는 ACM SIG CHI 2015 Conference opening에서 상영된 애니메이션에, Moving Identity를 설계 적용한 홍보영상을 Dynamic Branding 관점에서 설계하고 연구하여 제작하였다.

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Sex Role Identity by Gender & Socioeconomic Status and the Association with Academic Performance: A Comparison of American and Korean Student Groups

  • Yang, Jang-Ae
    • International Journal of Human Ecology
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    • 제10권2호
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    • pp.79-85
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    • 2009
  • This survey examined sex role identities (androgyny, masculinity, femininity, and undifferentiated), gender, and academic achievement scores from an international sampling of college students. For a comparison, American students and Korean students responded to survey questions on the Bem Sex Role Inventory and the Korean Sex Role Inventory respectively, reported family socio-economic status and achievement scores on the American College Testing (ACT) or Korean Scholastic Ability Test (KSAT). Results in this study indicate that a higher percentage of American students report an androgynous or undifferentiated gender role identity than do Koreans, while Korean students are more likely to show a feminine gender role identity than Americans. Although American students reported higher levels of androgyny in their gender role identity, those who fit the feminine gender role identity group showed higher ACT scores than other gender role identity types. However, in the Korean sample, the masculine gender role identity produced a higher academic achievement for both males and females.

결혼 이주 가정 및 중도 입국 청소년들의 민족 정체성 탐색과 형성 (Rethinking Immigration, Remaking Identities: Exploration of Ethnic Identity among the Immigrant Adolescents and the Adolescents Born in Marital-Immigrant Families in Korea)

  • 김기현;이재희;홍혜미
    • 사회복지연구
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    • 제44권1호
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    • pp.165-192
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    • 2013
  • 본 연구는 결혼 이주 가정 및 중도입국 청소년들의 민족 정체성 탐색 및 형성과 그 맥락적 조건들을 살펴보았다. 이를 위해 연구자들은 일반 중고등학교에 재학 중인 13-17세 결혼 이주 및 중도 입국 청소년 17명과 심층 인터뷰를 진행했으며, 연구결과 참여자들의 민족 정체성이 다양한 차원으로 구성되어 있음을 확인할 수 있었다. 구체적으로, 청소년들의 민족 정체성을 이해하는 데에는 스스로 규정하기, 규정의 근거, 정체성에 대한 개인의 정서적 반응, 그리고 정체성의 형성 상태 등 다양한 측면들이 중요하게 관여되어 있는 것으로 나타났으며, 청소년들은 자신의 민족 정체성과 관련된 다양한 사회 문화적 경험들을 하고 있음을 알 수 있었다. 이러한 연구 결과를 바탕으로 이주 청소년 연구 및 서비스 제공을 위한 학문적, 실천적 함의를 제시하였다.

청소년이 지각한 가족 건강성, 가족 기능, 자아정체감과 우울과의 관계 (Relationship of Family Strengths, Family Function, Ego-Identity and Depression in Adolescence)

  • 배경의;김은하
    • Child Health Nursing Research
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    • 제13권3호
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    • pp.357-366
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    • 2007
  • Purpose: This study was conducted to survey and examine the relationship of family strengths, family function, ego-identity and depression in adolescence in Busan, and to provide basic data for a health promoting intervention to improve their family health. Method: Data were collected from four colleges in Busan and, 680 students were enrolled in the study. Descriptive statistics, t-test or ANOVA with Scheffe's test and Pearson's correlation coefficients were used to analyze the data. Results: The mean score for family strengths was 3.58, family function 4.31, ego-identity 55.4 and depression 17.9. The scores for family strengths differed significantly according to subjective social economic state and father's job, parent's religion, parent's marital status and family composition. The scores for family function differed significantly according to parent's religion, parent's marital status and subjective social economic state. The scores for ego-identity differed according to mother's education level, parent's religion, parent's marital status and family composition. There were a positive correlations between family strengths and family function, between family strengths and ego-identity, between family function and ego-identity. There were negative correlations between family strengths and depression, between family function and depression, between ego-identity and depression. Conclusion: In order to promote ego-identity and to decrease depression in adolescence, it is necessary to develop supporting interventions to develop family strengths.

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여고생의 자아정체감 형성에 영향을 미치는 요인 (A Study on the Factors Influencing Ego-identity Formation of Female High School Students)

  • 남현아;조은영
    • 한국학교보건학회지
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    • 제29권2호
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    • pp.107-115
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    • 2016
  • Purpose: This study is a descriptive survey which attempts to understand family strength, parenting attitude, and the ego-identity perceived by female high school students and identify the factors influencing ego-identity of the students. Methods: Data collection was carried out through a questionnaire survey of 186 female high school students. The collected data were analyzed by descriptive statistics, t-test. ANOVA, correlation analysis, and multi-variate regression analysis while using SPSS 23.0 program. Results: Family strength and the ego-identity perceived by female high school students were at a mid-level, with an average of 207.76 and 149.72 points, respectively. Parenting attitude showed scores higher than the mid-level, recording 90.36 points in average. As a result of analyzing the correlation between the factors, the higher family strength and the ego-identity of female high school students were, the better were the patenting attitudes of perceived parents. Besides, family health, parenting attitude, and family form (nuclear family) were found to be the factors influencing ego-identity formation of female high school students with the explanatory power being 25.5% in total. Conclusion: Developing intervention programs which take into account family strength is considered necessary to help the youth form positive ego- identity.

선원의 사회적 정체성이 이직의사에 미치는 영향 (The Influence of Seafarers' Social Identity on Turnover Intention)

  • 김정만;이도화
    • 한국항해항만학회지
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    • 제35권10호
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    • pp.829-836
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    • 2011
  • 이 연구는 선원의 사회적 정체성의 선행요인(사회화, 사회적지지, 조직지원인식, 조직내 지위)이 사회적 정체성을 통해 이직의사에 어떤 영향을 주는지를 실증적으로 검증하는 것을 목적으로 한다. 선원 362명으로부터 회수한 설문자료를 공분산구조분석 방법으로 분석한 결과는 다음과 같다. 첫째, 선원의 사회적 정체성이 높을수록 이직의사가 감소한다. 둘째, 선원의 사회화, 사회적지지, 조직지원인식이 높을수록 선원의 사회적 정체성이 강화된다. 셋째, 사회화와 사회적 지지는 사회적 정체성을 통해서만 이직의사를 감소시키지만, 조직지원인식은 간접적인 효과와 함께 직접적으로도 이직의사를 낮추는 역할을 한다.

대학생의 성역할정체감 유형에 관한 주관성 연구 (A Q Study on Gender-role Identity among College Students)

  • 김명애;남승희
    • 성인간호학회지
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    • 제16권2호
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    • pp.306-315
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    • 2004
  • Purpose: The purpose of this study is to explore the structure and characteristics among college students' gender-role identity. Method: The study used a Q-method to measure college students' gender-role identity types. Korean Gender Role Identity Inventory(KGRII) formed the Q sample. The P sample consisted of a convenience sample of 44 college students. Q statements were written on separate cards and were given to the subjects to sort according to degree of agreement or disagreement. The Q-sorts by each subject were coded and analyzed with the Quanl PC program. Result: From data, three types were extracted. Three types showed a low correlation with each other, and accounted for 41 percent of the variance of the participants. The first type, a 'sex-role transcendence', expresses warm, humane, and kind. The second type, a 'masculinity intention type', has leadership, activity, power, and initiative. And the third type, a 'femininity intention type' pursues emotional, expressive, delicate and tactful. Conclusion: This paper classifies and subdivides three types of gender-role identity in college students. It helps understanding of gender-role identity, and further developing a sense of value and attitude related to gender identity in college students.

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A Study on Gender Identity Expressed in Fashion in Music Video

  • Jeong, Ha-Na;Choy, Hyon-Sook
    • International Journal of Costume and Fashion
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    • 제6권2호
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    • pp.28-42
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    • 2006
  • In present modern society, media contributes more to the constructing of personal identities than any other medium. Music video, a postmodernism branch among a variety of media, offers a complex experience of sounds combined with visual images. In particular. fashion in music video helps conveying contexts effectively and functions as a medium of immediate communication by visual effect. Considering the socio-cultural effects of music video. gender identity represented in fashion in it can be of great importance. Therefore, this study is geared to the reconsidering of gender identity represented through costumes in music video by analyzing fashions in it. Gender identity in socio-cultural category is classified as masculinity, femininity, and the third sex. By examining fashions based on the classification. this study will help to create new design concepts and to understand gender identity in fashion. The results of this study are as follows: First. masculinity in music video fashion was categorized into stereotyped masculinity, sexual masculinity. and metro sexual masculinity. Second, femininity in music video fashion was categorized into stereotyped femininity. sexual femininity, and contra sexual femininity. Third, the third sex in music video fashion was categorized into transvestism, masculinization of female, and feminization of male. This phenomenon is presented into music videos through females in male attire and males in female attire. Through this research, gender identity represented in fashion of music video was demonstrated, and the importance of the relationship between representation of identity through fashion and socio-cultural environment was reconfirmed.