• Journal of Korea Multimedia Society
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• v.20 no.3
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• pp.571-580
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• 2017

Recently, there are many communication softwares based on text on various smart devices. Unlike traditional print publishing, mobile publishing and SNS tools tends to utilize more decorative or more emotional fonts so that users can pass some feelings from contents. So font providers have released new fonts which deal with the requirements of the market. Nevertheless being released lots of new fonts, general users have not used them because they searched only by font name or font provider's name. It means that there is no way for users to know and find new things. In this study, we suggest font shape classification rules for font registration system based on font design features. We proved the validity of classification standard study through some experiments with 50 commercial fonts. Also the result of this study was provided for Korea Telecommunication Technology Association and adopted by the Korea industrial standard.