• 제목/요약/키워드: Type of Service

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의류점포의 서비스 개념 체계와 쇼핑유형과의 관련성 (The Systematization of the Concept on Apparel Store Service and Relationship with the Shopping Type of Consumer)

  • 김윤희;김미영
    • 한국의류학회지
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    • 제25권1호
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    • pp.183-194
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    • 2001
  • The purpose of this study are to systematize the concept on apparel store service and to provide the importance of each service according to the shopping types as well as demographic characteristics of consumers. The data was collected from 628 females and analyzed by factor analysis, reliability analysis, mean, percentage, cluster analysis, ANOVA, Duncan test, paired t-test, and t-test. The results are as follows: 1) All apparel stores consist of two categories, Products and Services. The products obviously entail whatever the store is selling. The services, on the other hand, can be broken down into three different factors of responsibility: public relations service, store environmental service, and promotional service. 2) Consumers can be classified into one of four categories: conventional type, practical type, recreational type, and casual type. 3) A recreational type and a practical type shoppers take into consideration all three service factors. The conventional and casual type shoppers, as compared to the recreational or practical type shoppers, arent really concerned with much of anything, least of the promotional service factor. 4) It has been found that the typical Korean consumer is more concerned with the public relations service factor, rather than the store environmental service factor or promotional service factor. 5) It has been found that the importance of services are significantly different in relation to the demographic characteristics, whether that be age, marital status, or the age of the youngest child.

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소비자의 성격유형에 따른 판매원 서비스 평가와 구매행동 특성 (A Study on Evaluation of Salesperson′s Service and Purchase Behavior as related to Customer′s Personality type)

  • 마윤진;고애란
    • 한국의류학회지
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    • 제25권6호
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    • pp.1155-1166
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    • 2001
  • The purposes of this research were 1) to identify shopping orientation according to customer's personality type, 2) to examine perceived importance of service and satisfaction of service related to customer's personality type, 3) to find the relationships of evaluation of salesperson's service and re-purchase intention in each of customer's personality types. The data were collected via self-administered questionnaires from 434 female formal wear shoppers. and were analyzed by frequency, factor analysis, ANOVA, Chi-square test, and multiple regression analysis. The results of this study were as follows: Shopping orientations varied according to customer's personality type. E type had stronger Hedonic/self-confidence than I type, F type had higher Depending decision making than T type and P type had higher Quick decision making than J type. And service items satisfied the customers with a certain personality type. E type was satisfied with timely and proper A/S, not forcing to purchase and trustful behavior of salesperson more than I Type was. And also with expertise, individualized care, polite attitude, and merchandising promotion. N type was satisfied with individualized care more than S type was. A service evaluation criterion affected the re-purchase intention for a customer with a certain personality type. Customer's convenience in E. I. S, N, T, F, J types had a significant effect on re-purchase intention. And Expertise/ care in E, N, T, J types had a positive effect on re-purchase intention. also Politeness in E, I, S, N, T, J, P types did. But in only E type, Merchandising promotion affected re-purchase intention.

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ANALYSIS OF QUEUEING MODEL WITH PRIORITY SCHEDULING BY SUPPLEMENTARY VARIABLE METHOD

  • Choi, Doo Il
    • Journal of applied mathematics & informatics
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    • 제31권1_2호
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    • pp.147-154
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    • 2013
  • We analyze queueing model with priority scheduling by supplementary variable method. Customers are classified into two types (type-1 and type-2 ) according to their characteristics. Customers of each type arrive by independent Poisson processes, and all customers regardless of type have same general service time. The service order of each type is determined by the queue length of type-1 buffer. If the queue length of type-1 customer exceeds a threshold L, the service priority is given to the type-1 customer. Otherwise, the service priority is given to type-2 customer. Method of supplementary variable by remaining service time gives us information for queue length of two buffers. That is, we derive the differential difference equations for our queueing system. We obtain joint probability generating function for two queue lengths and the remaining service time. Also, the mean queue length of each buffer is derived.

3 레벨 관점의 서비스 타입의 분류 및 정의 방법 (3 Leveled Viewed Classification and Definition of Service Type for SOA)

  • 최미숙;이서정
    • 한국IT서비스학회지
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    • 제5권2호
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    • pp.137-153
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    • 2006
  • SOA(Service Oriented Architecture) can be a technique to make compassable software from mapping business service to software component. To support effective SOA, it is important that services have to be defined or classified more independently for dynamic and reusable composition. Several methods have been issued but no ways to defined service granularities, service type or service unit. In this paper we introduce 3 level views, service level, service granularity to reuse effectively. And, we suggest service definition guidelines using them.

Lifestyle Type에 따른 미용서비스 이용 동기 및 점포탐색 (Motives of Purchasing Beauty Service and Beauty Service Information Search According to Lifestyle Type)

  • 김민정;김성남
    • 한국의류산업학회지
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    • 제9권5호
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    • pp.545-552
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    • 2007
  • This study aims at providing basic data for the beauty industry to establish more reasonable marketing plans for women in identifying their Lifestyles, observing and analyzing their purchase behavior for beauty service. Women were classified into four types: fashion appearance oriented type, sociable personality oriented type, brand oriented type, fashion indifferent type. The result of the differences between their lifestyles and purchase behavior for beaty service is as followed. Purchasing behaviors, such as motives of purchase beauty service, beauty service information search, beauty service estimation standards were made a difference in lifestyle types.

제품-서비스 시스템을 위한 서비스블루프린트 수정모형의 제안 (Suggestion on Modified Models of Service Blueprint for Product-Service System)

  • 이은솔;연명흠
    • 디자인융복합연구
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    • 제16권3호
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    • pp.69-84
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    • 2017
  • 서비스 블루프린트(Service blueprint)는 새로운 서비스 시스템을 제안하는 단계에서 고객을 중심으로 각 서비스 요소 간의 상호작용을 한 눈에 보여 주고 서비스 전체의 흐름을 파악하기 위해 사용되는 것으로서 온라인 비즈니스가 개발되기 전인 1980년대에 제안된 것이다. 그러나 오늘날의 서비스는 제품 서비스 시스템(PSS)으로 확장되거나, 온라인과 오프라인으로 채널이 다양해져, 기존의 서비스 블루프린트는 이를 표현하기에 불충분하다. 이에 본 연구는 각 비즈니스에 최적화된 서비스 블루프린트 유형을 제안하고자 하였다. 이를 위해 연구에 활용될 PSS사례 137개를 수집한 후 비즈니스 매트릭스를 제작하여 사례를 분류하고, 대표사례를 선정하여 총 두 차례의 실험을 진행하였다. 그 결과 매트릭스에 대응하는 6가지의 서비스 블루프린트 유형인 온라인 서비스형, 온라인 원격지원형, 셀프렌탈형, 온라인 주문형, 전통적 유형, 오프라인 지원형을 도출할 수 있었다. 이후 해당 유형의 적합성을 판단하기 위하여 검증을 진행하여 제안한 서비스 블루프린트의 6가지 유형이 적합함을 확인하였다. 이를 통하여 PSS디자인 또는 개발 시 비즈니스의 특성에 맞게 선택적으로 사용할 수 있음을 입증하였고, 향후 본 연구에서 제안하는 서비스 블루프린트의 유형이 클라이언트에게 효과적으로 전달될 수 있는 템플릿이 되길 바라며 서비스 디자이너나 개발자, 기획자와의 커뮤니케이션에도 효과적으로 사용되길 기대한다.

실버타운 개발을 위한 서비스환경 평가요인에 관한 연구 (A Research on the Service Environment Evaluation Elements for Development of the Silver Town)

  • 하정순;곽재용
    • 한국주거학회논문집
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    • 제18권5호
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    • pp.143-150
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    • 2007
  • The purpose of this research is to example the general trend of the service environment evaluation of the silver town and classify based on the service environment evaluation to suggest a effective method and alternatives fur development companies. The survey population of this study focused on 40s and 50s' middle aged both genders living in the Seoul and national capital region, we used random sampling method. The analytical methods used in this study were frequency, mean, standard deviation, factor analysis, Chi-Squae analysis, ANOVA, cluster Analysis, post-hoc estimation (Duncan test), To verify the reliability of each measure, Cronbach's alpha coefficient was used. As a result of classifying the environment evaluation elements, it was classified into 5 groups for the differentiating strategy on each group. The groups are: life support service type, medical and health support service type, cultural support service type, indifference type, and food support service type.

뷰티샵 유형별 고객의 성격유형에 따른 서비스 품질 평가에 관한 연구 (A Study on the Service Quality Assessment according to Character Type of Customers by Beauty Shop Type)

  • 박은정;박옥련
    • 한국의류산업학회지
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    • 제12권5호
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    • pp.657-666
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    • 2010
  • As the beauty industry has strong intangible attributes unlike the other service industry, the provision of service quality capable of fulfilling customer's desire and customer's satisfaction activity due to this are important. The purpose of this research is to provide marketing materials capable of maximizing consumer's satisfaction as a study on assessment of service quality according to a character type of customers by beauty shop type with the target of customers using a beauty shop. The sub-dimension of a personality type of beauty shop's customers is five factors, which were named neurose, sincerity, extroversion, openness and affinity, and the sub-dimension of service quality is five factors, which were named specialty, responsiveness, empathy, tangibility and reliability. It could be known that the service quality according to the character type of customers by beauty shop has influence on all of tangibility, reliability, expertise, responsiveness and empathy factors. Accordingly, this research would be utilized as good material for service improvement that can divide service quality by beauty shop and maximize satisfaction of consumers. Based on the above research results, marketing implications are that the customized promotional management according to the character type of customers by beauty shop is necessary and the granular management manual according to customer's differentiation by beauty shop is necessary. The effect that a personality type of customers by beauty shop has on the empathy factor among service quality factors shows a significant difference in neurose and openness factors in case of beauty salons, and shows a significant difference in sincerity and openness factors in case of skin care salons.

고속도로 휴게소 시설의 평면계획에 관한 기초적 연구 - 부산~광주 간 고속도로를 중심으로 - (A Basic Study on the Floor Planning of the Expressway Service Facilities - Focused on Busan-Gwangju Expressway -)

  • 양금석
    • 한국농촌건축학회논문집
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    • 제6권3호
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    • pp.39-48
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    • 2004
  • The purpose of this study is to clarify the actual conditions of the plan composition of expressway service facilities. This study investigated the characteristics of both indoor space and outdoor space of 15 service facilities, and then analyzed attributes of users by the plan type along with their perception on the facility usage. The results of this study are summarized as follows; 1) When analyzing the attributes of expressway service facilities users, 36% respondents said that they used the expressway service facilities just to rest. The average distance of using the service plaza was found to be approximately 67km. 2) In terms of the indoor space of the expressway service facilities, as basic patterns, B(R+C+T)-type(53%), A(C+R+T)-type(40%), C(C+T+R)-type(7%) were found in order, all the service facilities need to expand them.

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Coinfected cases with equine herpesvirus type 1, 4 and Streptococcus equi subsp. zooepidemicus in throughbred horse

  • Kim, Seong-Guk;Cho, Gil-Jae;Cho, Min-Hee;Kim, Young-Hoan;Lee, Hong-Young;Choi, Jeong-Hye;Kim, Jeong-Hwa;Choi, Seong-Kyoon
    • 한국동물위생학회지
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    • 제34권2호
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    • pp.187-190
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    • 2011
  • The Thoroughbred horse was an approximately 4-years-old castrated male with highly emaciation, nasal epistaxis and subsequently died. Gross necropsy revealed epistaxis and hyperemia on the lung, multiple hemorrhage in muscle, and liver was focally attached to the peritoneum with fibrin. According to polymerase chain reaction (PCR), Equine herpes virus type 1 and 4 (EHV type 1, 4) was detected in the lung and trachea. In bacterial culture from kidney, liver, spleen, muscle and blood, Streptococcus equi subsp. zooepidemicus was isolated. Based on the gross lesion and PCR, this horse was diagnosed as EHV type 1, 4 and S. zooepidemicus coinfection.