• Title/Summary/Keyword: Tourist family

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The Effect of Service Quality of Rural Stay on Customer Satisfaction and Recommendation Intention (농촌민박 서비스품질이 고객만족과 추천의도에 미치는 영향)

  • Jang, Dong-Heon
    • Journal of Korean Society of Rural Planning
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    • v.24 no.1
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    • pp.89-97
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    • 2018
  • Recently, interest in rural tourism for urban dwellers has increased, and rural communities are chosen as tourist destinations. Under these circumstances, the study was designed to analyze the effects of the quality of service at rural stay sites on customer satisfaction and recommendation intention. The analysis method analyzes the demographic characteristics of the survey participants and characteristics of participation in rural stay. And the quality of service for the experience of rural stay was analyzed with SERVQUAL'S five-dimensional type, reliability, assurance, responsiveness, empathy, tangible and customer satisfaction, intent of recommendation and regression. Major analysis shows that the survey subjects were found to have an average age of 41.8 years, 49 to 59 years old, and a high degree of university graduation. And as characteristic of participation, the form of company was family and relatives, the form of family meeting was many summer, the reservation was Internet, and payment by cash and card were many. As a result of the hypothesis testing, reliability, assurance, responsiveness, and empathy among the quality of service of rural stay were affected in customer satisfaction. In addition, the quality of service and the intent to recommend it were statistically significant, reliability, assurance and empathy. Therefore, it is deemed necessary to make efforts to improve service quality as the quality of service at rural stay places has relevance to customer satisfaction and recommendation intention.

Selecting Marketing Variables for the Overseas Expansion of a Foodservice Company (해외진출 외식기업의 시장고려 변수 선정)

  • Shin, Sun-Hwa;Han, Kyung-Soo
    • Journal of the Korean Society of Food Culture
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    • v.25 no.6
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    • pp.755-763
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    • 2010
  • The purpose of this study was to select market variables that a foodservice company should consider when expanding overseas and to regional market analysis by variables. Twenty-three different variables were derived from 17 previous studies. These were: population, urbanization rate, women employed, enrollment in tertiary education, gross domestic product, value added by service, total number of mobile cellular telephone subscribers, number of internet users, total Asian highway, inward foreign direct investment, total service imports, inflation rate, international tourist arrivals, energy use by industry, growth rates of the food consumer price index, access to urban sanitation, per capita total expenditure on health, male life expectancy at birth, adult literacy rate, contributing women family workers, passenger car, and country risk assessment. The selected variables were collected as secondary data from the UN, Asian Development Bank, International Bank for Reconstruction and Development, and Michigan State University.

Tourist Photography as Representation and Performance: Focused on Rubber Duck Project Seoul (재현과 수행으로서의 관광객 사진: '러버덕 프로젝트 서울'을 중심으로)

  • Oh, Jeongjoon
    • Journal of the Korean Geographical Society
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    • v.50 no.2
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    • pp.217-237
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    • 2015
  • Seokchon Lake, and the area surrounding it, have become symbolic with an environment of 'peace', 'delight', 'happiness', and 'healing' due to the large floating yellow rubber duck which sits within the lake. There exists, however, a hidden intention of a large corporation who wishes to make benefit of this installation and its healing properties. Nevertheless, the lake has become a hot destination for people to come and see the rubber duck and take romantic photos with it. The photographs taken and shared further expand the popularity and romantic environment of the duck and lake. This process is a perfectly hermeneutic circle. Self or group mediation through photographic performances with the rubber duck has allowed the lake to take on new meaning to visitors. For families taking photos together it has become a place of family bonding and love while for couples of any age it has been transformed into a place to express their love through pictures together with the duck. Even for selfie generation it has become a destination and muse. Tourists are not merely written upon, but are also enacting and inscribing places with their own stories. Therefore, photographic performances produce rather than consume and reflect geography of Seokchon lake.

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The Study on the Motivation of Cruise Tourist and the Use Intention of Ubiquitous Service based upon ICT (크루즈 관광객의 동기와 ICT 기반 유비쿼터스 서비스 이용의도에 관한 연구)

  • Park, Hyun-Jee;Park, Joong-Hwan;Kim, Jung-In;Lee, Joung-Sil
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.11 no.11
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    • pp.4251-4259
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    • 2010
  • This study investigates the needs of cruise tourists for building customer oriented ubiquitous tourism services. Through the field survey, the relationship between cruise tourism motivations and ubiquitous cruise services were analyzed. In this study, cruise tourism motivations mean destination attraction, family friendship, socialization, education/novelty and escape from daily routine. And ubiquitous cruise services are consists of boarding service, security service, safety service, customization service, and payment services. The results are as follows; cruise tourists with more socialization motivation get more use intention of ubiquitous payment service; cruise tourists with more destination attraction have more use intention of ubiquitous customization service.

An Issues on the Nexus of Tourism and Everyday Life (관광과 일상의 결합에 관한 소고)

  • Oh, Jeongjoon
    • Journal of the Economic Geographical Society of Korea
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    • v.24 no.1
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    • pp.14-28
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    • 2021
  • Tourism has been considered as the opposite of everyday life. Tourism has been recognized as an extraordinary experience in an extraordinary time and space, and everyday life has been related to a non-extraordinary, that is ordinary time, space, and experience. Beyond this dichotomous thought, this paper focuses on positively combining the relation between tourism and everyday life. To this end, the paper analyzed the ordinaryness of everyday life in tourist spaces, and conversely, grasped the extraordinaryness in dairy spaces. This paper shows that routines affect tourism practice, family tourism make tourist spaces domestification through performance, and the off-the-beaten track tourism spaces for experiencing the ordinary daily life of local residents are centered around the neighborhoods of global metropolises. Based on this, it was able to overcome dualism between daily life and tourism, and to promote the nexus between two.

A Study on Strategic Plan for Conflict Management in Family Travel by Age (연령에 따른 가족관광시 갈등관리전략방안에 관한 연구)

  • Chae, Ye-Byeong
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.11 no.9
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    • pp.3296-3303
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    • 2010
  • This study attempted to identify the strategic factors of conflict management in making decisions of family travel by age focusing on the different conflicts occurred in the family travel currently in Korea. by doing this, it tried to provide the basic data that can draw out constant participation, higher involvement and commitment by identifying the strategies for conflict management centering around not only tourism studies of tourist psychology and behavior but also the strategic variables of conflict management in terms of the promotion of tourism industry. To examine the result of this study, first, it was found that in all age groups, strategies of compromise and moderation strategy to meet the needs of surrounding people and the person him/herself were used as a strategic plan for conflict management between decision-makers and conflicting groups. Second, it was analyzed that when a conflict is caused, from order to negotiation strategies; from authority to democratic strategy, they turned out to make efforts to solve the conflicts occurred during family travel by collecting the opinions of the surrounding people; tune the opinions; and make decisions by majority. Lastly, it was found that they turned out to make efforts to ease the conflicts caused during family travel through active problem-solving regarding internal/interpersonal/structural restriction factors.

Discourse of "Alltagsgeschichte" and Modernization Process of Korean Housing (주거변화의 일상사적 담론과 한국 주거의 근대화과정)

  • Jun, Nam-Il;Hong, Hyung-Ock;Yang, Se-Hwa;Sohn, Sei-Kwan
    • Journal of the Korean Home Economics Association
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    • v.44 no.8
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    • pp.181-198
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    • 2006
  • The purpose of this study is to understand modernization process of korean housing during the past one century. To following up the changes of everyday lives of common peoples, magazines, news papers, tourist's records and gossip items were collected and interpreted from the microscopic point of view. In this study arguments on 'modernity' of korean housing was focused on some issues, thus, separation, differentiation, individualization, as well as privatization. Concrete discourses are; firstly, spatial isolation of housing and urban place each other, secondly, functional division of inner spaces of housing, and lastly, guarantee of privacy sphere. Historical changes of housing showed some meaningful phenomena. Before modernization housing was place of reproduction and consume at the same time. However after modern urban space came into existence and work and rest were separated, housing gained only mono function. Thus, housing have only one meaning as private place for nuclear family, that is "Home, Sweet Home." Instead of past multi-functional rooms, functional prescribed rooms, for example, dinning room, were newly born. In the past, the boundary between public and private sphere was not clear. For examples, everyday experiences of family were extended to the street and in the house in most cases spaces were shared. But after modernization the scale of individual spaces become larger and private life can be secured. Consequently, history of everyday life from traditional agricultural society to industrialized modern society demonstrates the structural context between the micro and macro dimension in the fields of human life. In other words, everyday lives and macro history response each other and create new perception of time-space structure in the modern housing.

An Analysis of Factors Affecting Rural Tourists' Expenditure (농촌관광객의 지출비용 영향요인 분석)

  • Kim, Kyung-Hee;Hwang, Dae Yong;Lee, Hye Young
    • Journal of Agricultural Extension & Community Development
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    • v.27 no.3
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    • pp.135-144
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    • 2020
  • The aim of this study is to analyze the factors affecting rural tourists' expenditure. This study used the data from the fact-finding survey on rural tourism, and analyzed 4,223 cases who had experienced rural tourism for one year in 2018. The linear multiple regression analysis were used to identify factors affecting rural tourists' expenditure. The result indicate that the factors influencing the rural tourists' total expenditure were age, monthly income, number of accompany, length of stay, accommodation type(pension), accommodation type(friend's house/relatives'house), accommodation type(camping), distance to the destination, accompany(family/relatives), accompany(solo traveler), occupation(white color), motivation(daily escape and rest), motivation(new experience). The result indicate that the higher the age, the higher the average monthly income of the household, the fewer companions, the longer the length of stay higher the expenditure. As for the accommodation, the pension, motel/inn, hotel/condominium, and recreational forest higher probability of expenditure, while, friend/relative's house or camping higher the probability of less expenditure. The longer the distance to the destination, the solo traveler higher the probability of expenditure in rural tourism.

A Study on Travel Activity and Shopping Behavior of 20's-30's Korean Overseas Travelers (20-30대 해외여행자의 여행활동과 쇼핑행동에 관한 연구)

  • Jeon, Yangjin
    • Human Ecology Research
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    • v.54 no.5
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    • pp.529-539
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    • 2016
  • This study confirmed shopping behavior of Korean young overseas tourists and its effect on travel evaluation. I first identified core factors of travel activity preference, travel shopping propensity, and shopping products. The effect of shopping product satisfaction on tour satisfaction and post-tour intention was then investigated. Based on travel activities, tourists were grouped, and their characteristics were compared. An online survey method was performed to obtain data of 20's-30's Korean unmarried people, while factor analysis, regression analysis, chi-square test, analysis of variance (ANOVA), and cluster analysis were applied to analyze data. The results were as follows. First, six travel activities (city life, art/shopping, cultural experience, entertainment, field experience, and friendship), three shopping propensity (novelty/uniqueness, utility, and prestige), and four product groups (fashion goods, household goods, crafts, and foods) were found by factor analyses. Second, travel activity tended to influence shopping propensity, which then influenced shopping products preference. All factors of travel activity seemed to affect the three travel shopping propensities. Third, shopping satisfaction was shown to affect tour satisfaction, and posttour behavior. Finally, four tourist groups (active, social, pleasure, and passive) differed in terms of preferred tour activities, shopping propensity, and tour behavior. Active tourists rated the highest scores and passive ones rated the lowest for most evaluations.

Analyses of Users Behavior to Construct and Manage Auto Campsites - A Case of the Auto Campsite in Jangsu Nuri Park -

  • Ahn, Deugsoo;Jeong, Nara
    • Journal of recreation and landscape
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    • v.12 no.4
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    • pp.11-16
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    • 2018
  • The aim of this study is to obtain basic data to set the direction for construct and managing auto campsites. A survey was conducted with users of an auto campsite located in Jangsu Nuri Park in October 2018, and 32 copies of the questionnaire were used in the analysis. Auto camping is typically undertaken for a night or two with family or friends/colleagues. The adequacy of fees and location are important factors in choosing the campsite, so it is desirable to build one in the suburbs of the city and offer it at a reasonable price. Proximity to tourist spots and convenience in using facilities are also factors that must be considered. People are generally engaged in activities such as taking walks, relaxing, and looking around campsites, and they want to enjoy various other amenities like attractions, experiences, entertainment, and active leisure options, which is why there must be facilities to support these behaviors. The first-time visitors of the campsite showed high satisfaction with its individual facilities, while repeat visitors showed high overall satisfaction, which indicates that satisfaction with individual elements did not lead to overall satisfaction.