• 한국인터넷방송통신학회논문지
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• 제16권6호
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• pp.203-209
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• 2016

디지털 관광은 여행 전, 동안, 이후에 관광객의 활동을 디지털로 지원한다[1]. GPS를 지원하는 스마트폰은 주요 관광지에서 투어 가이드와 스토리텔링 서비스와 같은 위치 기반 모바일 어플리케이션을 제공한다. 본 논문에서 지리정보시스템을 기반으로 스마트 관광 서비스 플랫폼을 제안하고 제주도의 주요 관광명소에서 스마트 투어 가이드 서비스를 제공하기 위한 모바일 어플리케이션을 개발한다. 제안하는 스마트 관광 서비스 플랫폼은 관광지도와 지리정보시스템, 콘텐츠 관리 시스템, 멀티모달 내비 시스템, 관광지 콘텐츠 제작 및 관리시스템, 여행상품 제작 및 관리시스템, 스마트 검색 시스템과 사용자 단말기로 구성된다. 스마트 투어 모바일 어플리케이션은 제안하는 스마트 관광 플랫폼을 이용하여 제주 유명 관광명소에서 여행 전, 동안, 이후의 디지털 관광을 지원한다.

• 한국식생활문화학회지
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• 제25권6호
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• pp.746-754
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• 2010

Rural tourism is primarily a domestic tourism activity with visitors traveling to non-urban areas. The development of local and regionally denominate food is a way to distinguish agricultural production and to promote rural tourism. Therefore, this study addressed how utilizing regional agricultural products results in increasing the intention of tourists to revisit an area. The purposes of this study were 1) to identify the image and motives for visiting Yesan, 2) to determine the importance of purchasing intention and the regional menu produced from local agricultural/special products, and 3) to identify the impact of purchasing local agricultural/special products and regional menus on the intention to revisit. A total of 202 usable questionnaires were collected at Ducksan Hotsprings and Suduck Temple in Yean area, which are known tourist attractions. The major findings obtained were as follows: First, Yesan was considered a relaxing place ($3.46{\pm}1.09$), which was the highest ranked image score for a tourist attraction. Second, the highest ranked motive for visiting Yesan was to rest ($3.77{\pm}1.18$). According to these findings, Yesan is a relaxing place, as it is a rural area with no known defined attractions. Third, most tourists (78.7%) recognized the apple as a local agricultural/special product. The intentions to purchase local agricultural/special products and the need for regional dishes in the local restaurant was higher than average. Tourists showed interests ($3.88{\pm}1.16$) in eating regional dishes made with local agricultural/special products at the restaurants. Fourth, a significant impact of purchasing local agricultural/special products and the regional menu was observed on the intention to revisit (p<0.000). The results indicate that it is very important to develop proper regional menus that concur with images of the location and the regional farming products.

• 유통과학연구
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• 제16권11호
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• pp.29-36
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• 2018

Purpose - Research on community empowerment based on superior commodities to improve the economic resilience of the tourist village of Lumajang Regency is an investigative descriptive study to obtain an overview of the problems of community economic development, especially regarding economic resilience. The output of this research activity is the formation of integrated and comprehensive strategic programs and activities in order to improve economic empowerment and food security of the community around the tourist village. Research design, data, and methodology - This research method applies several methods of analysis such as the Loqation Quotion (LQ) method, SWOT analysis, Trend analysis, and analysis of Community Economic Empowerment in the agricultural sub-sector. Results - This research has strategic values and objectives in addition to providing important information to improve food security of tourism villages in Lumajang district in particular and disadvantaged communities in Indonesia in general. Through this supportive community economic empowerment programs, Lumajang District has an agricultural area and at the same time as a nature-based tourism area that supports it. Conclusion - Village tourism community empowerment activities are taken based on existing superior commodities. The existing tourism village program in Lumajang district can be used as one of the references for the upcoming tourism village program.

• 한국관광식음료학회지:관광식음료경영연구
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• 제14권2호
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• pp.39-63
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• 2003

Hotel Enterprises are coping with changing circumstances by utilizing ABM and are downsizing for the sake of Innovation Results by setting up ERP(Enterprise Resource Planning) system. This study is intended to explore the correlations between Activity Based Management(ABM) of Strategic Management and ERP System Satisfaction, and the relations between ERP System Satisfaction and Downsizing. And through this, the methods of effective Strategic Management Development and efficient Downsizing will be suggested The objectives of this study are as follows: (1) to research the definition of Tourist Hotels' ABM (2) to examine the correlations between AMB and ERP system Satisfaction (3) to study the relations between ERP System Satisfaction and Downsizing Study Hypotheses, referring to preceeding study of Doo-jin Kong(2002) and DeLone & McLean, were set up to verify the Study Model. Data Analyses include the questionnaire survey of the Hotels using ERP system, reliability analysis, and regression analysis: for these analyses was used SPSS 10.0, the statistics package program. The conclusions show: First, ABM influences ERP System Satisfaction. Second, ERP System Satisfaction influences Downsizing. Therefore, ABM of Tourist Hotels needs to systematically take advantage of the Information Factors from ERP system and to maximize results by executing Downsizing through System development.

• 한국의류산업학회지
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• 제18권4호
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• pp.438-449
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• 2016

Domestic and foreign tourism authorities show that the most favorite tourist activity is shopping. Tourism income in Korea set a record in 2014 due to a large influx of Chinese tourists. Dongdaemun fashion market was selected as the most preferred destination for Chinese tourists shopping in Korea. This study examines the effect of store attributes on customer equity at Dongdaemun shopping malls. This study adopted a survey; subsequently, 637 questionnaires were used in the final analysis. Collected data were analyzed using SPSS 21.0 and AMOS 18.0 statistics program. The main findings of this study are as follows. Among the three store attributes of Dongdaemun shopping malls, service and environment attributes appeared to influence the three drivers of consumer equity. In addition, value equity was identified to provide a positive impact on Customer Lifetime Value (CLV), brand equity, and relationship equity were identified as having a positive impact on revisit intention. Second, the relationships between the variables were significantly different in two types of the Dongdaemun fashion shopping mall (Doota vs Lotte Fitin). In addition, this study offers a valuable implication for brand marketers to maintain and develop customer equity in Dongdaemun fashion markets.

• 환경위생공학
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• 제21권3호
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• pp.61-72
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• 2006

This study was carried out for verification of efficiency of seawater exchange breakwater which was installed in joomoongin harbor for the first time in our country. The joomoongin harbor, where seawater exchange breakwater has been constructed, shows typical for fishery and tourist port city specifics of greatest pollutants discharge volume in spring and summer, when tourist inflow and fishery activity is most vigorous. On the East Sea seawater flux through seawater exchange breakwater for the smallest waves (up to 0.5 m) was found out to be $1,526-3,052m^3/day$. After construction of seawater exchange breakwater, Zone 1 and Zone 2 of stagnant water inside the port were found to be a lot improved. Zone 3, adjacent to outport area, was found to be lower comparing with Zone 1 and Zone 2. The results of statistical analysis show that comparing with water quality improvement effect before and after seawater exchange, water quality after installation of seawater exchange breakwater became much better, primarily because of physical change around the harbour.

• Human Ecology Research
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• 제54권5호
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• pp.529-539
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• 2016

This study confirmed shopping behavior of Korean young overseas tourists and its effect on travel evaluation. I first identified core factors of travel activity preference, travel shopping propensity, and shopping products. The effect of shopping product satisfaction on tour satisfaction and post-tour intention was then investigated. Based on travel activities, tourists were grouped, and their characteristics were compared. An online survey method was performed to obtain data of 20's-30's Korean unmarried people, while factor analysis, regression analysis, chi-square test, analysis of variance (ANOVA), and cluster analysis were applied to analyze data. The results were as follows. First, six travel activities (city life, art/shopping, cultural experience, entertainment, field experience, and friendship), three shopping propensity (novelty/uniqueness, utility, and prestige), and four product groups (fashion goods, household goods, crafts, and foods) were found by factor analyses. Second, travel activity tended to influence shopping propensity, which then influenced shopping products preference. All factors of travel activity seemed to affect the three travel shopping propensities. Third, shopping satisfaction was shown to affect tour satisfaction, and posttour behavior. Finally, four tourist groups (active, social, pleasure, and passive) differed in terms of preferred tour activities, shopping propensity, and tour behavior. Active tourists rated the highest scores and passive ones rated the lowest for most evaluations.

• 대한교통학회지
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• 제24권6호
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• pp.103-117
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• 2006

본 연구에서는 개별 관광객을 Simulation하는 모형을 개발하고. 이를 이용해 첨단 관광정보시스템 하에서의 여행객의 관광지 선택행태 변화와 관광 수요 패턴의 변화를 분석하였다. 관광객의 여행계획 목적함수는 기대효용 최대화로 가정하였고, 교통망에서 순차적 방문 계획 해를 얻기 위해 Traveling Salesman Problem(TSP)을 이용하였다. 단 관광객들의 경우 하루 동안 주어진 여행시간과 여행예산의 제약이 존재하기 때문에, 제약이 존재하는 TSP. 즉 Prize-Collecting TSP를 이용하였으며, 하루 이상 관광지에 체류하는 관광객들의 여행계획 문제를 풀기위해 Prize-Collecting Multiple-Day TTaveling Salesman Problem(PC MD TSP)을 개발하였다 관광 정보의 형태는 사전정보, Oft-line 정보. On-line 정보로 구분하여, 전체 관광객들을 이용 가능한 정보 형태에 따라 3가지 계층으로 구분하였으며. Simulation을 통해 각 관광지의 관광객을 계산하였다. 개발된 모형을 통해 Ubiquitous 환경에서의 On-line 정보가 관광객들뿐만 아니라 관광지에도 수요증가에 따른 운영 이익 증대를 가져다 줄 수 있음을 확인하였다.

• 대한토목학회논문집
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• 제30권4D호
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• pp.339-349
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• 2010

본 논문은 관광객의 정보이용을 고려한 관광주유행동 분석 목적으로 구조방정식 시스템을 적용한 모형을 구축하였다. 관광주유행동은 관광지 도착이후부터 귀가까지를 다루는 것으로 관광지내 활동과 시간, 관광지점수 등의 지표로 설명하고 있다. 이러한 관광주유행동지표들은 상호 상관관계가 있다는 가정에 구조방정식의 내생변수로 취급하였다. 또한 내생변수들은 지역인지도, 정보이용행동, 개인속성 등에 영향을 받는 것으로 가정하고 있다. 본 모형의 사례분석은 일본 후지 5호 관광지의 관광실태자료를 이용해 수행하였다. 본 연구에서 제안한 관광주유행동 모형은 내생변수간의 공분산관계를 통계적 분석으로 다루는 것이 가능해 기존 이산선택 방법론보다 간단하게 관광지의 정보이용 효과를 분석할 수 있는 장점이 있다.

• 한국의류산업학회지
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• 제8권4호
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• pp.427-432
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• 2006

The purpose of this study was 1) to segment the market of inbound Japanese tourists based on the importance of tour activity that tourists perceived and 2) to examine the behavior of each segmentation purchasing cultural fashion items in Korea. Data were collected using a self-administered questionnaire survey in Seoul. Clustering analysis, Chisquare, and ANOVA test were used to conduct the data analysis on 288 out of 400 questionnaires. The inbound Japanese tourists market was segmented into 3 groups; culture oriented group, shopping oriented group, and multi-activity group. Three groups were significantly different in terms of age, income, purchase amount, purchase criteria, and degree of shopping satisfaction. Marketing strategies for segmented markets were discussed.