• Title/Summary/Keyword: The Big Five Personality Model

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Impact of Big Five Model on Leadership Initiation in Critical Business Environment Among Marketing Executives

  • MIRALAM, Mohammad Saleh;ALI, Nasir;JEET, Vikram
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.11
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    • pp.507-517
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    • 2020
  • The present research intends to examine the relationship between the Big Five personality traits and leadership initiations among the marketing executives in Delhi NCR (INDIA), and seeks to uncover the predictors of leadership initiations within personality traits. The data are collected through online survey method using different social media platforms. A sample of 233 (male =136 and female =97) marketing executive's responses were included. The data collected with the help of self-reported Big Five model inventory and leadership initiation test. The collected data were analyzed statistically by using descriptive statistics, correlation. and stepwise multiple regression analysis. The results revealed that the age of respondents inversely correlated with leadership initiation. Neuroticism revealed significant inverse correlation with leadership initiation, whereas significant positive correlations were found between extraversion, conscientiousness, agreeableness, and leadership initiations, while openness to experience revealed insignificant positive correlation with leadership initiation. Extraversion and conscientiousness appeared as the most dominant personality traits among marketing executives, irrespective of gender, that positively influenced leadership initiation and appeared as the predictor of leadership initiation. In male executives extraversion and age emerged as the predictors of leadership behavior, while in female executives extraversion and openness to experience personality traits appeared as the predictors of leadership initiation.

A Deep Learning Model for Predicting User Personality Using Social Media Profile Images

  • Kanchana, T.S.;Zoraida, B.S.E.
    • International Journal of Computer Science & Network Security
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    • v.22 no.11
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    • pp.265-271
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    • 2022
  • Social media is a form of communication based on the internet to share information through content and images. Their choice of profile images and type of image they post can be closely connected to their personality. The user posted images are designated as personality traits. The objective of this study is to predict five factor model personality dimensions from profile images by using deep learning and neural networks. Developed a deep learning framework-based neural network for personality prediction. The personality types of the Big Five Factor model can be quantified from user profile images. To measure the effectiveness, proposed two models using convolution Neural Networks to classify each personality of the user. Done performance analysis among two different models for efficiently predict personality traits from profile image. It was found that VGG-69 CNN models are best performing models for producing the classification accuracy of 91% to predict user personality traits.

A Study on the Research of Big Five Personality Factors Affecting Creativity - The Case of K Institute -

  • Lee, Kil-Whoan;Song, Ha-Sik;Park, Jin-Hee
    • International Journal of Contents
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    • v.6 no.3
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    • pp.38-46
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    • 2010
  • In this study, five personality types of employees have any impact on their creativity, a systematic and comprehensive study of literary research and demonstration studies were parallel. Results of the research employee of the extroversion, agreeableness of their creativity (+) showed the impact. In addition, sincerity, openness to experience, personality and creativity of employee creativity (+) for influencing said. Neuroticism to creativity, but nature does not affect any found. This study, five personality types that affect employee creativity of individuals by examining the relationship between personality type and creativity by presenting a model for the study, employees' personality types can have on creativity and offers a realistic alternative to the theory presented you can find the meaning in that. These theoretical and empirical validation of the results of employee productivity oriented organizations, including human resource management in a systematic and reasonable for the type of personality tests are being conducted on the administrative feasibility is expected to be able to provide. Finally, based on the results of these studies, management and administrative implications and future research directions presented.

Linking the Big Five Model of Personality to Knowledge Sharing Intention

  • Hau, Yong Sauk
    • Asia pacific journal of information systems
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    • v.24 no.3
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    • pp.281-297
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    • 2014
  • This study aims at empirically analyzing the relation between employees' personality and their knowledge sharing intentions, on which enough light has not yet been shed in spite of its importance. By integrating the big five model of personality with social capital theory and social cognitive theory, this study develops six hypotheses concerning the relation and empirically tests them by using 724 samples collected from employees in practice. The empirical analysis results from this study reveal that employees' extroversion and agreeableness are positively associated with their social relations and that their openness to experience and conscientiousness are positively associated with their knowledge self-efficacy, which are positively related to their knowledge sharing intentions. Based on the new findings, theoretical and practical implications are provided for knowledge management researchers and managers in practice.

Developmental Changes of Adolescent's Big Five Personality Factors (Big 5 성격요인에 따른 청소년 성격특성의 발달적 변화)

  • Jang, Eun-Ji;Choi, Eun-Sil
    • The Journal of the Korea Contents Association
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    • v.17 no.10
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    • pp.307-321
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    • 2017
  • This study examined the developmental changes of adolescent personality regarding personality traits of Big 5 model in 2,260 middle and high school students. We found that there was a difference in the developmental change of personality 5 factor according to sex and grade. In addition, we investigated the timing and characteristics of adolescent problem behavior by analyzing the sub - factors of neurosis. Analysis was used for One-Way ANOVA. if there is significant differences we proceeded post hoc tests. The results of this study are as follows; first, The five personality traits of the adolescents showed differences according to gender. The girls were higher than boys in the Openness, Conscientiousness and Extraversion. In contrast, the boys were higher than girls in the Neuroticism. Second, There was a difference in the characteristics of five personality traits of adolescents according to grade. Third, Gender-specific developmental grade tendency characteristics of adolescent personality trait shows a different pattern in gender. Especially, in the analysis by gender and grade boys showed that personality traits prominent in the middle school Grade 2. likewise, girls showed that personality traits prominent in the high school Grade 3. Then, associated with Neuroticism the Externalizing behavior problems was found to be expressed in the middle school Grade 1 and 2. likewise, the Internalizing behavior problems was found to be expressed in high school Grade 3. Therefore, this study was able to determine the current developmental change in personality traits adolescence of our country. Also it found that mental health problems can be a different expression depending on gender and grade.

Foodservice Employees' Big 5 and Its Impact on Turnover Intention - Focusing on the Mediating Effect of Job Satisfaction - (외식업체 종사원의 성격이 이직의도에 미치는 영향 - 직무만족의 매개효과를 중심으로 -)

  • Yoo, Young-Jin;Ha, Dong-Hyun
    • Journal of the East Asian Society of Dietary Life
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    • v.23 no.4
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    • pp.508-518
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    • 2013
  • In this study, the influence of sub-factors of Big Five personality (extraversion, agreeableness, conscientiousness, neuroticism, openness to experience) to job satisfaction and turnover intention, and mediating effect of job satisfaction between Big Five personality and turnover intention were empirically analysed. Also the relationship between job satisfaction and turnover intention was investigated. The sample of this study were customer-contact employees of restaurant among Youngnam province. 243 questionnaires were used for the empirical analyses. According to the empirical analysis results, openness to experience and conscientiousness respectively had positive influences to job satisfaction and turnover intention. Also neuroticism gave negative influence to turnover intention. Another research finding of this study was that mediating effect of job satisfaction existed in the causal relationship of 'openness to experience' and conscientiousness to turnover intention. Managerial implications of the research findings are that restaurant managers are recommended to select employees of having much of conscientiousness and 'openness to experience', and to employ those of having much of agreeableness. In the field of restaurant industry, training is very important for employees to foster these personalities, because this industry does not have environment of hiring employees of having much of these personalities. Also training can be applied to employees of having high neuroticism for minimizing their turnover intention.

Robot's Emotion Generation Model based on Generalized Context Input Variables with Personality and Familiarity (성격과 친밀도를 지닌 로봇의 일반화된 상황 입력에 기반한 감정 생성)

  • Kwon, Dong-Soo;Park, Jong-Chan;Kim, Young-Min;Kim, Hyoung-Rock;Song, Hyunsoo
    • IEMEK Journal of Embedded Systems and Applications
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    • v.3 no.2
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    • pp.91-101
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    • 2008
  • For a friendly interaction between human and robot, emotional interchange has recently been more important. So many researchers who are investigating the emotion generation model tried to naturalize the robot's emotional state and to improve the usability of the model for the designer of the robot. And also the various emotion generation of the robot is needed to increase the believability of the robot. So in this paper we used the hybrid emotion generation architecture, and defined the generalized context input of emotion generation model for the designer to easily implement it to the robot. And we developed the personality and loyalty model based on the psychology for various emotion generation. Robot's personality is implemented with the emotional stability from Big-Five, and loyalty is made of familiarity generation, expression, and learning procedure which are based on the human-human social relationship such as balance theory and social exchange theory. We verify this emotion generation model by implementing it to the 'user calling and scheduling' scenario.

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Relationship of Information Technology User Personality, Security and Control (보안 및 통제와 정보기술 사용자의 성격의 관계)

  • Lee, Jang-Hyung;Kim, Jong-Won
    • The Journal of Information Systems
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    • v.19 no.3
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    • pp.1-12
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    • 2010
  • Personality is comprehensive nature of the mood and attitude of people, most clearly revealed in the interaction with other people. This study is a analysis on personality type to information system security and control from financial institute employee. Based on 'The Big Five' personality model, this study develops hypothetical causal relationships of potential organization member's personality and their information system security and control. Research hypotheses are empirically tested with data collected from 901 employees. Results show that employees of high level security mind are the owner of conscientious and emotional stable personality and the employees of high level control mind are the owner of agreeable and emotional stable personality. Therefore the owner of agreeable and stable personality is higher security and control than others.

Validation of Korean short version of the Big Five Questionnaire for children (한국어판 아동용 간편 5요인 성격질문지(K-BFQC-SF) 타당화 연구)

  • Kim, Bok-Hwan;Kim, Ji-Hyeon
    • The Korean Journal of Elementary Counseling
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    • v.11 no.3
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    • pp.371-390
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    • 2012
  • This study examined the reliability and validity of the Korean short version of the Big-Five Questionnaire for children, a instrument designed to measure Big-Five personality domains of elementary school students. The short Big-Five Questionnaire for children was composed of 15 items based on exploratory factor analyses on th data from 5th and 6th grade elementary school students(N=278). Confirmatory factor analyses revealed evidence of structural validity of the Korean short version BFQ-C. The correlations of K-BFQC-SF with the criteria of depression, academic achievement, career maturity were assessed to verify criterion-related validity. The correlation coefficients were correspondent to the results of previous studies. This study is meaningful in that it is sufficient to assess five factor personality domains in school settings.

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Effects of SNS user's Personality on Usage patterns and SNS commitment: A case study of Facebook (SNS 이용자의 성격이 SNS 이용유형과 SNS 몰입에 미치는 영향에 관한 연구: 페이스북을 중심으로)

  • Choi, Yena;Hwang, HaSung
    • Journal of Internet Computing and Services
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    • v.17 no.3
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    • pp.95-106
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    • 2016
  • The purpose of this study was to examine how college students use Facebook and the ways in which they feel of commitment while using Facebook. The Big Five Personality Model has been considerably used in the psychology fields, and the researchers have started to explore the role of characteristic factors in influencing an individual's use of social media, such as Facebook which has become one of the most popular social networking site in the world. Therefore, the current study aims to specify the links between The Big Five Personality Model and usage patterns as well as commitment of Facebook. Two hundreds thirty five college students participated in a survey and the results are as follows: First, participants who were high in extraversion and agreeableness were more likely to do information sharing activities such as sharing posts to their friends, writing comments on the other's posts. In addition, participants who were high in openness to experience, conscientiousness, and neuroticism were more likely to do information producing activities including offering events, group, or public pages to meet people both on and offline. Second, in terms of the relationship between personality traits and commitment to the Facebook, the study found that extraversion and neuroticism were related to users' commitment to Facebook. These findings are consistent with the existing literature regarding extraversion and neuroticism were representative personality factors when it comes to commitment of media. Specifically, the study found that those who were high in neuroticism were more likely to produce information such as posting photos repeatedly or tagging their friends on posts, and also more likely to feel commitment on Facebook. These findings confirm that personality is a highly relevant factor in determining individual's behavior and the degree of commitment on Facebook. Based on these findings implications and limitations of the study are discussed.