• Title/Summary/Keyword: System Production Process

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A Study on the Successful Case of Brand Renewal through American National Brand 'C' Company's Marketing Strategy (미국(美國) 내셔널브랜드 C사(社)의 마케팅전략(戰略)을 통한 브랜드리뉴얼 성공사례(成功事例) 연구(硏究))

  • Koh, Hee-Sook
    • Journal of Fashion Business
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    • v.6 no.1
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    • pp.137-154
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    • 2002
  • It's not easy to renew old brand of over 50 years history to the tastes of new consumer of our time. Most of national brands that has a history of some 20 years in Korea have strove for continuation and growth of brand to no avails, which can be taken as a good example of current situation. For instance, C company, one of the National brand of US which has a history of 51 years, has made its position secure as a fashion group and based itself on a sound foundation by establishing new marketing strategy and completing successful brand renewal in the process of strategic M&A with Italian company. Those successful marketing strategies are as follows. 1) they regarded both market and consumer oriented marketing activity as company's highest priority strategy and put great emphasis upon concentration on target market and reestablishment of brand image of business casual wear. 2) Setting up and operating planning team composed of merchandizer alone in Milano, they set the direction of plan on the basis of concentrated research on potential item in market according to thorough market research done by buying office in Korea, branch office in Hong Kong and buyer in US prior to blueprint planning for season. 3) Great emphasis was placed on business which focused on intensive presentation of basic key item for apparel career women who are main consumer group in the midium-low prices market in US and on supplementation of size and color. they named this line 'collectibles' and helped their customer develop their own clothes plan without worrying about the change of color and fabric by supporting same fabric and color throughout the year and enabled them to add variation easily by supplementing new trend item. 4) Company set black as a main color that lots of apparel career women find easy to care and to express their own image and presented them with pebble which belongs to navy and beige and added fashion color such as wine and brown etc as season goes by. They constructed basic line in order for their customers to coordinate purchased item with new one or to add them to present collection, and to achieve efficient sale by setting up strategy which allows this cross coordination and changing pattern occasionally. 5) Though basic jacket for 99$, short slim skirt for 49$ are products within midium-low prices range, in the material planning stage aiming at production of item that has both resonable function appealing to consumer and is fashionable, synthetic material had to be used as a main source due to price competitiveness. Despite this situation, considering comfortable sense of fit and refined drape of silhouette that has no sign of cheap material, whole collectible line was divided into two items, which contributed to reduction of cost. In case of material that is composed of triacetate and polyester in 70 to 30 ratio, was used up to 4 million yard, which allowed drastic curtailment of cost accompanied by concentration. In case of 'collectibles' line, using Korean material mainly, C company chose to have their product sewed in Southeast Asian countries where transportation is well developed and both productivity and quality verified by operating global production system which aiming at cutdown of cost through outsourcing production from the country where labor cost is low and getting finished product. Polarization between present consumers telling us that consumers with the mind of middle classes in the past no longer exists between consumers who seek after only fine article of highest quality and wise consumers who are sensible enough to judge bubble on correlation between price and quality. To cope with this change in new consumer mind, apparel makes changing their policy so as to produce item that has reasonable quality and falls within affordable price range anywhere in the world. and they're striving to get out of difficult situation by operating global marketing strategy which stresses separation of planning, production and sale and sensibility of fashion shared worldwide. The marketing strategy of C company can be exemplified as a successful one.

Alcoholic Fermentation of Traditional Kanjang by Semi-pilot Scale Bioreactor Systems (Semi-pilot plant 규모 bioreactor를 이용한 재래식 간장의 알코올발효)

  • Kwon, Kwang-Il;Lee, Jong-Gu;Choi, Jong-Dong;Chung, Hyun-Chae;Ryu, Mun-Kyun;Im, Moo-Hyeog;Kim, Ki-Ju;Choi, Yong-Hoon;Kim, Young-Ji;Choi, Cheong;Choi, Kwang-Soo
    • Korean Journal of Food Science and Technology
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    • v.35 no.1
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    • pp.103-110
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    • 2003
  • Stable production of fermented kanjang containing 1.8% (v/v) ethanol was obtained within four days using traditional kanjang containing 4% added glucose in packed-bed bioreactor systems filled with immobilized Zygosaccharomyces rouxii and Candida versatilis on porous alumina ceramic bead carrier at $28{\pm}0.5^{\circ}C$ and aeration rate of 0.05 vvm. Specific rates of alcohol production for Z. rouxii and C. versatilis were 0.0033 and 0.0031/day, respectively, and those of glucose consumption were both -0.0087/day in the batch type of alcoholic fermentation. In semi-continuous alcoholic fermentation at a dilution rate of 0.25/day, specific rates of alcohol production for Z. rouxii and C. versatilis were 0.0045 and 0.0029/day, and those of glucose consumption were -0.01 and -0.008/day, respectively, using identical bioreactor system. Similar specific rates of alcohol production were observed both in the batch or semi-continuous process and in the continuous one at the dilution rate of 0.25/day. Sensory characteristics of all alcoholic-fermented kanjang by Z. rouxii, C. versatilis, and a mixture of both yeasts (2:1, w/w) were shown to be significantly superior to those of home-made kanjang as revealed through organoleptic evaluation tests (p<0.05).

Analysis of Permeation Efficiency in Soil for OPC and Non-Pollution MIS Grouts by Laboratory Model Test (실내모형시험을 통한 OPC와 친환경 MIS 그라우트의 지반 침투성능 분석)

  • Ahn, Jung-Ho;Lim, Heui-Dae;Choi, Dong-Nam;Song, Young-Su
    • Economic and Environmental Geology
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    • v.45 no.3
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    • pp.307-315
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    • 2012
  • In this paper, a laboratory model test was conducted to evaluate grouting efficiency of ordinary portland cement(OPC) and micro cement used in MIS(Micro-Injection Process System). For this research, a injection equipment was developed for pressure permeation which can evenly simulate various grouting tests in a laboratory and suggested a standard for the production of the test specimen. Using the injection device, the laboratory injection tests of grouts were prepared with water/cement ratio of 1:1, 2:1, 3:1, 4:1, and 5:1. The analysis of injection test for pressure permeation showed that the efficiency of injection increases linearly as the water/cement ratio increases. Comparison of efficiency of the injection indicates that MIS with a relatively smaller average diameter shows more efficient injection than the OPC. In the low ratio of water/cement as 2:1~1:1, the injection efficiency of OPC was especially poor. Also, a nonlinear grout volume-injection time is represented by a hyperbolic model and grout volume predicted by hyperbolic model was compared with the value measured. From the comparison, it shows that the hyperbolic model has the potential of evaluating the efficiency of grouting.

Calculation of non-condensable gases released in a seawater evaporating process (해수 증발과정에서의 기체방출량 계산)

  • Jeong, Kwang-Woon;Chung, Hanshik;Jeong, Hyomin;Choi, Soon-Ho
    • Journal of Advanced Marine Engineering and Technology
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    • v.41 no.3
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    • pp.182-190
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    • 2017
  • All liquids contain a small amount of gaseous components and the amount of gases dissolved in a liquid is in accordance with Henry's Law. In a multi-stage thermal-type seawater desalination plant, as the supplied seawater undergoes variations in temperature and pressure in each evaporator, the gases dissolved in the seawater are discharged from the liquid. The discharged gases are carbon dioxide, nitrogen, oxygen, and argon, and these emitted gases are non-condensable. From the viewpoint of convective heat transfer, the evaluation of non-condensable gas released during a vacuum evaporation process is a very important design factor because the non-condensable gases degrade the performance of the cooler. Furthermore, in a thermal-type seawater desalination plant, most evaporators operate under vacuum, which maintained through vacuum system such as a steam ejector or a vacuum pump. Therefore, for the proper design of a vacuum system, estimating the non-condensable gases released from seawater is highly crucial. In the study, non-condensable gases released in a thermal-type seawater desalination plant were calculated quantitatively. The calculation results showed that the NCG releasing rate decreased as the stage comes getting a downstream and it was proportional to the freshwater production rate.

A Study on the Practical Application of Image Control Point Using Stereo Image Chip (입체 영상칩을 이용한 영상기준점 활용방안에 관한 연구)

  • Kim, Hoon-Jung;Kim, Kam-Lae;Cheong, Hae-Jin;Cho, Won-Woo
    • Journal of the Korean Society of Surveying, Geodesy, Photogrammetry and Cartography
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    • v.26 no.4
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    • pp.423-431
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    • 2008
  • The control surveying which aims at identifying the coordinate system of satellite images with that of ground is a repeatedly performed essential process to produce digital ortho - photos and it acts as the main factor to increase the production cost of the photos by duplicated budgets and redundant works when executing the projects for acquiring basic geographical information from high density satellite images. During the experimentation, an application system was established for producing a stereo image chip by the analysis of DPPDB file structure, the stereo image chip was produced with SPOT and IKONOS images, the analysis of 3D modeling accuracy was performed to secure the required accuracy and to present the optimal number and deployment of the control points, and a 3D modeling was performed for new SPOT images and lastly, 3D ground coordinates were extracted by the observation of the same points through the overlapping with the new images. As the results of the research, it is proved that the stereo image chip can be used as the ground controls through the accuracy analysis between the coordinates of the images and the ground, close results were obtained between the coordinates by the ground survey and those by the 3D modeling using new images and the observation of the same points, positional changes were not found during observing the same points, and the research presented the methodology for improving the process of the control survey by showing the availability of the image controls on the stereo image chip instead of the ground controls.

Extraction Equilibria of Succinic Acid by Using Aqueous Two Phases System Containing Imidazolium Ionic Liquids and Salts (이미다졸계 이온성액체와 염을 포함한 수상이성분계를 이용한 숙신산의 추출 평형)

  • Lee, Yong Hwa;Kang, Jeong Won;Hong, Yeon Ki;Kim, Ki-Sub
    • Clean Technology
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    • v.20 no.4
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    • pp.349-353
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    • 2014
  • Succinic acid is an important precursor in industries producing biopolymers, pharmaceutical and food additives and green solvents. However, due to the high price of petroleum and the global $CO_2$ emission, the biological production of succinic acid from renewable biomass is a novel process due to the fixation of $CO_2$ into succinate during fermentation. In this study, aqueous two phase systems based on imidazolium ionic liquids/$K_2HPO_4$ were used as an effective separation and concentration process for succinic acid. Experimental results show that aqueous two phase systems can be formed by adding appropriate amount of imidazolium ionic liquids to aqueous $K_2HPO_4$ solutions in the presence of succinic acid. It can be found that the ability of imidazolium ionic liquids for phase separation followed the order [HMIm][Br]${\fallingdotseq}$[OMIm][Br]>[BMIm][Br]>[EMIm][Br]. The maximum value of extraction efficiency for succinic acid was about 90% and the amount of coextracted water into top phase is proportional to the chain length of cation in imidazolium ionic liquids. It was concluded that the aqueous two phase systems composed of imidazolium ionic liquids/$K_2HPO_4$ was effective for the selective extraction and concentration of succinic acid.

Optimal Release Problems based on a Stochastic Differential Equation Model Under the Distributed Software Development Environments (분산 소프트웨어 개발환경에 대한 확률 미분 방정식 모델을 이용한 최적 배포 문제)

  • Lee Jae-Ki;Nam Sang-Sik
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.31 no.7A
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    • pp.649-658
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    • 2006
  • Recently, Software Development was applied to new-approach methods as a various form : client-server system and web-programing, object-orient concept, distributed development with a network environments. On the other hand, it be concerned about the distributed development technology and increasing of object-oriented methodology. These technology is spread out the software quality and improve of software production, reduction of the software develop working. Futures, we considered about the distributed software development technique with a many workstation. In this paper, we discussed optimal release problem based on a stochastic differential equation model for the distributed Software development environments. In the past, the software reliability applied to quality a rough guess with a software development process and approach by the estimation of reliability for a test progress. But, in this paper, we decided to optimal release times two method: first, SRGM with an error counting model in fault detection phase by NHPP. Second, fault detection is change of continuous random variable by SDE(stochastic differential equation). Here, we decide to optimal release time as a minimum cost form the detected failure data and debugging fault data during the system test phase and operational phase. Especially, we discussed to limitation of reliability considering of total software cost probability distribution.

The Development of XML Message for Status Tracking the Importing Agrifoods During Transport by UBL (UBL 기반 수입농수산물 운송 중 상태 모니터링을 위한 XML 메시지 개발)

  • Ahn, Kyeong Rim;Ryu, Heeyoung;Lee, Hochoon;Park, Chankwon
    • The Journal of Society for e-Business Studies
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    • v.23 no.3
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    • pp.159-171
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    • 2018
  • The imported foods, which are imported and sold domestically, are on the rise every year, and the scale is expected to be larger, including processing the imported raw materials. However, the origin of raw materials is indicated when declaring cargo for finished products of agricultural products, but the standardization of inspection information management system for raw materials is insufficient. In addition, there is a growing concern about the presence of residual pesticides or radioactivity in raw materials or products, and customer want to know production history information when purchasing agrifoods. It manages the hazard analysis of imported agricultural products, but most of them are global issues such as microorganisms, residual pesticides, food additives, and allergy components, etc. Therefore, it is necessary to share among the logistics entities in the entire transportation process the related data. Additionally, to do this, it needs to design an architecture and standardize business model. In this paper, it defines the architecture and the work-flow that occurs between the business process for collecting, processing, and processing information for tracking the status of imported agricultural products by steps, and develops XML message with UBL and the extracted conceptual information model. It will be easy to exchange and share information among the logistics entities through the defined standard model and it will be possible to establish visibility, reliability, safety, and freshness system for transportation of agricultural products requiring real-time management.

A Study on the Practical Methodology of Engineering Education through Multi-account Service Composition with Enhanced User Security (사용자 보안을 강화한 다중 계정 서비스 구성을 통해 이루어진 공학 교육 실천 방법론에 관한 연구)

  • Kang, Kyoung-Bo;Park, Jea-Soon;Chang, Eun-Young
    • Journal of Practical Engineering Education
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    • v.10 no.1
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    • pp.1-7
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    • 2018
  • The dual security system that manages user's account information and uses NFC and OTP has been proposed. It also enhances the security of the user authentication phase by using the features that recognize within the range of less than 1m of NFC and the high security of NFC itself. During the graduation work design process which was carried out for one year and six months in a group of two in the electronics engineering major of the four-year undergraduate system was conducted. In the interim results, we participated in the conferences and thesis contest at the Institute of related to major for three times. Finally passed the examination process for three times judged by 6 professors in the major. The results were published in a graduation thesis together with other people who passed and composed in thesis form. Through the experience gained through these stages of design and production, it has gained the confidence to gain employment opportunities and actively pursue the growth stage, and presented a methodology to practice engineering education through employment.

A Study on Aggregate Waste Separation Efficiency Using Adsorption System with Rotating Separation Net (회전분리망 흡착선별기의 순환 굵은골재 이물질 제거효율에 관한 연구)

  • Cho, Sungkwang;Kim, Gyuyong;Kim, Kyungwuk;Seon, Sangwon;Park, Jinyoung
    • Journal of the Korean Recycled Construction Resources Institute
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    • v.9 no.1
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    • pp.85-91
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    • 2021
  • Aggregate waste separator with rotating separating net was designed for applying classification process of construction waste. In order to evaluate the performance of the aggregate waste separator, according to the type of waste, standardized waste samples are prepared using acrylic. The appropriate operating point was evaluated by the classification efficiency and misclassification rate of recycled aggregate according to the control frequency of the blower operating and inlet position of the separating net. The classification efficiency at the operating point of the aggregate waste separator was evaluated through flow analysis assuming recycled aggregate and waste sample as particles. As a result of the performance test, when the distance. between the conveyor belt and the inlet was 0.2m, the classification efficiency was 95%, but the misclassification rate of recycled aggregate was 2% or more, which satisfies the classification efficiency and the misclassification rate of less than 2%. The operating point was shown at a control frequency of 58Hz at a suction distance of 0.254m. As a resu lt of flow analysis, there was no misclassification of recycled aggregate. In order to redu ce constru ction waste in the existing recycled aggregate production process, adsorption system using a rotating separating net that can be operated as an installation type was built.