• 복식문화연구
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• 제23권1호
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• pp.74-84
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• 2015

The purpose of this study is to examine symbolic meanings of costumes shown by portraits of King Henry VIII and use them as basic data for research on costume design of historical dramas in the Renaissance or on King Henry VIII's costume. This study attempted analysis of symbolic meanings from the paintings-related various domestic and overseas literatures, preliminary study paper, and web sites etc. The symbolic meanings expressed by the portraits of King Henry VIII are characterized by authority, innovation performance, authority, masculinity, innovation performance, artistic taste, intellectual charm, intrepidity and benevolence. Especially, the portraits of King Henry VIII symbolized his masculine beauty by emphasizing sexual attractiveness that cannot be seen in portraits of other kings through broad shoulders and exaggerated codpiece which are the zenith of masculine beauty during the Renaissance age. Through the image of King Henry VIII which was painted with jester or barber surgeons, his characteristic and open mind thinking highly of the technique and human life was also expressed. In the portrait of King Henry VIII, various images set in knights' tournament, playing a musical instrument and reading a book as well as the image of wearing a parliament costume were shown, highlighting King Henry VIII as a person good at both literary and martial arts with open and innovative personality than any other kings in history.

• 한국의류학회지
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• 제23권5호
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• pp.703-714
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• 1999

The purpose of the present study was to identify the effect of ritual dress on korean catholic priest's impression. The subject consisted of 415 undergraduated students. The experimental materials developed for this study were 3 type color photographs stimuli of catholic priest model and 7-point sementic differential scale composed of 49 bipolar adjectives representing personal traits. The data were analyzed by factor analysis. the major findings drawn from this study were as follows : Four factors emerged to account for the dimentional structure of the impression of each dress style. Four factors were titled as open-hearted mind symbolic meaning nature of priest potency. The open-hearted mind factor was the largest throughout the 3types ritual dress. Casula had a positive effect on open-hearted mind nature of prist and negative on symbolic meaning potency. Sutan had a positive effect on open-hearted mind potency nature of priest and negative on symbolic meaning. Black suit with roman collar had a positive effect on open-hearted mind symbolic meaning nature of prist and negative on potency, Therefore the ritual dress had significant effect on korean catholic priest' impressin of open-hearted mind symbolic meaning nature of prist activity and potency

• 한국산업정보학회논문지
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• 제17권3호
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• pp.83-94
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• 2012

본 연구에서는 취업 선호도 상위 기업의 상징적 이미지(개성) 측정을 위하여 브랜드 개성 측정 방식을 활용, 그 타당성을 입증하고, 한국기업의 특유한 상징적 이미지 요인을 규명하는 것이다. 먼저, 기업의 상징적 이미지 측정 도구 개발을 위하여 브랜드 개성에 관한 기존 연구를 바탕으로 이미지 측정 항목을 구성하고, 558명 조사를 바탕으로 구성된 항목들이 어떠한 요인으로 분류되는지 알아보기 위하여 탐색적 요인분석을 실시하였다. 그 결과, 기업의 상징적 이미지 항목은 성실함(Sincerity), 유능함(Competence), 정감(Affection), 활달함(Excitement), 세련됨(Sophistication)으로 명명된 요인으로 분류되었다. 확인적 요인분석 결과, 모든 요인에 대하여 신뢰성과 수렴타당성은 확보되었다. 본 결과를 통하여 기업의 상징적 이미지 측정 도구를 개발하는데 기업의 상징적 이미지는 브랜드 개성과 같은 맥락에서 접근되고 측정될 수 있다는 가정을 확인하였다. 또한, 브랜드 개성의 체계가 표준화의 패러다임보다는 사회 문화적 특성을 토대로 한 개성을 고려하여 현재의 패러다임 속에서 지속적으로 재해석되듯이 기업이미지 체계도 지속적으로 재해석되어야 함을 발견하였다. 본 연구를 통하여 발견된 "정감'의 항목이 재해석된 한국 기업의 상징적 이미지 요인의 하나라고 할 수 있다.

• 대한가정학회지
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• 제42권8호
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• pp.123-132
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• 2004

The purpose of this research was to determine the relation between clothing evaluative criteria and personality types. Primary factor analysis was used to classify the clothing evaluative criteria and the continual scores of Myers Briggs Type Indicator (MBTI) were used for classifying the personality types. Correlation analysis and multiple regression analysis were used to determine the relation between the clothing evaluative criteria and the personality types. The data for this research were collected from questionnaires of 309 female university students in Seoul. In the results, the clothing evaluative criteria were grouped into 4 underlying dimensions： practical, situational, appearance producible and symbolic. Partially significant relations between the 4 clothing evaluative criteria and the 4 indicators of MBTI personality types were found through correlation analysis. Multiple regression analysis revealed that the variables explaining the dimension of Sensing and Intuition (SN) were appearance producible and symbolic clothing evaluative criteria; the appearance producible criterion had an inclination toward Intuition while the symbolic criterion had an inclination toward Sensing. The variable explaining the dimension of Judging and Perceiving (JP) was situational clothing evaluative criterion, which had an inclination toward Judging.

• 제어로봇시스템학회논문지
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• 제20권7호
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• pp.730-735
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• 2014

This paper introduces a GP (Genetic Programming) based robust technique for the prediction of a heavy rain newsflash. The nature of prediction for precipitation is very complex, irregular and highly fluctuating. Especially, the prediction of heavy precipitation is very difficult. Because not only it depends on various elements, such as location, season, time and geographical features, but also the case data is rare. In order to provide a robust model for precipitation prediction, a nonlinear and symbolic regression method using GP is suggested. The remaining part of the study is to evaluate the performance of prediction for a heavy rain newsflash using a GP based nonlinear regression technique in Korean regions. Analysis of the feature selection is executed and various fitness functions are proposed to improve performances. The KLAPS data of 2006-2010 is used for training and the data of 2011 is adopted for verification.

• International Journal of Costume and Fashion
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• 제14권2호
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• pp.33-50
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• 2014

Investigations on the symbolic role, spiritual health benefits and efficacy of the clothing items of the Ga wolomo (chief priest) have received little attention. Highlighting the relevance of these clothes, this paper focuses on the chief priest's dress code for his appointment, confinement, ordination, ceremonial and daily life activities. Data were collected through content analysis, participant observation and interviews with people from selected Ga communities, such as La, Teshie and Ga Mashie. The findings revealed that the selection of the chief priest is confirmed with a special clothing item. His traditional clothes and adornment also have meanings, importance and symbolic interpretations; explained in their uses, colour and style. As the spiritual head, the role of the chief priest's costume is very distinguished and symbolic in executing his duties; protecting, strengthening faith, confidence and assurance during spiritual healing, and when solving pertinent problems in the community. The paper concludes by recommending further research and documentation on other aspects of the Ga clothing culture, such as hand items and hair styles from the pre-colonial period to the present.

• 아태비즈니스연구
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• 제12권4호
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• pp.1-12
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• 2021

Purpose - This study is an empirical study on the relationship of Thai consumers' attitude toward Korean Wave with the visit intention of Korean restaurants and a mediation effect of consumption value of Korean restaurants. Design/Methodology/Approach - Data were collected using a structured questionnaire of 245 Thai consumers and the hypotheses presented were verified by regression analysis and structural equation models. Findings - As a result of the empirical analysis, it was found that the higher the attractiveness and favorableness of Thai consumers for K-Wave, the higher the intention to visit Korean restaurants, and the Korean Wave attitude have a positive effect on the functional and symbolic values of Korean restaurants. In particular, the important result that can be presented in this study is that the better the attitude toward K-Wave, the higher the consumption value (functional/symbolic value) of Korean restaurants and the symbolic value plays a significant mediating effect on the relationship of the attitude of K-Wave and visiting intention, while the effect of functional value is not verified. Research Implication or Originality - These results means that in order to lead Thai consumers to a Korean restaurant using K-Wave, a strategy to make Thai ones perceive symbolic value of a Korean restaurant higher would be more effective. The main strategic implication of this study is that a high-end positioning strategy with a high symbolism, which make Korean restaurant as a suitable place as a means to show off one's value (or self) or as a means to show off one's social status (or role) to Thai consumers, will be relatively effective.

• 대한가정학회지
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• 제26권1호
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• pp.97-108
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• 1988

The purpose of this study is to classify the type of the Korean document chest, mungab through the literature and market survey and to investigate the preference on characteristics of the mungab. It also attempts to find out the aesthetic perception of the type of mungab by using semantic differential scales. A pilot study was conducted to select the types and pictures of the mungab. Three types and six pictures of mungab were selected. Six hundred homemakers of middle and upper class residing in seoul area were selected for the survey and 449 among them were used for data analysis. Data were analyzed using the SPSS program. The major findings are as follows: 1) The esult of pilot test, the presentative characteristics of mungab were classified into naive type, unique type, and elaborate type. 2) it was found that the modernized style of traditional mungab was wood grain and the next one was Najonchiligi. In the characteristics of decoration which was symbolic pattern, Shi-Jang-Saeng was predominant. In wanting style when they buy, the modernized style of traditional Korean chest was predominant, too. 3) Young and low income group preferred modern style using transparent paint and Sa-Goon-Ja, letters in the symbolic patterns of decoration. Old and high income group preferred traditional style using splendid and expensive materials and Ship Jang Saeng in the symbolic decoration. 4) compared with types of mungab in aesthetic perception, modern style of the traditional mungab was evaluated more positively than traditional style. The young and low income group perceived the naive type and unique type positively, but the old and high income group perceived the elaborate type the most positively.

• 대한한방피부미용학회지
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• 제1권1호
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• pp.98-113
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• 2005

This paper provides comparison and analysis between brand images of Korean herbal cosmetics and general, imported cosmetic brands, focusing on product's symbolic and functional images. The objective is to evaluate brand images of Korean herbal cosmetics to suggest a powerful brand image strategy that will be different and competitive. Data collection was performed on 300 adult women who were over 20 years of age and lived in Seoul or KyongKi area. Analysis was carried out using SPSS version 11.5 and frequency analysis, T-Test and $X^2$ verification was also performed. Analysis results for brand images of Korean herbal cosmetics are as follows. First, satisfaction scale as a purchase feature for users of Korean herbal cosmetics were 'Normal' 51.5%, 'Satisfactory' 35.1%, 'Very Satisfactory' 8.2% and 'Unsatisfactory' 5.2%. Regarding improvements, 'Efficacy, Effect' was the highest with 46%. Second, 'SEOLHWASOO' and 'BAEKOKSENG' among Korean herbal cosmetic brands, 'IOPE' and 'ISA KNOX' among general cosmetic brands and 'LANCOME' and 'CHANEL' among imported cosmetic brands displayed high recognition. Third, the symbolic and functional images of Korean herbal cosmetic brands were seen to be better compared to their general and imported counterparts. Especially, product related features of Korean herbal cosmetic brands received a more positive response compared to imported brands, which suggests that with research and improvement regarding non-product related features, functional images of herbal brands may be appraised ahead of imported brands. Fourth, there is a significant difference in brand preference according to the satisfaction of groups who actually use herbal cosmetics and the purchasing attitudes of groups who do not. Therefore, an active relationship marketing strategy is required to maximize satisfaction and to elicit favorable attitudes. By developing functional native ingredients, constructing data that can prove its efficacy and effects, and appealing its unique, differentiated symbolic value together with Orientalism, herbal medicines will be able to take off to be acknowledged worldwide.

• 복식문화연구
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• 제9권2호
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• pp.277-294
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• 2001

The purpose of this study is to examine characteristics of symbolism as an important trend of the end of centuries, by comparing the symbolic characteristics from two periods, modern(1880∼1910s) and comtemporary(1990s), based on the typical characteristics of symbolic art by Robert R. Delevoy. Af for the study method, the contents analysis is adopted to present an objective data analysis and interpretation accompanied by theoretical approach through literature survey. Delevoy classifies symbolism into three categories such as mysticism, eroticism, and decorativeness. This study is developed based on the Delevoy's three categories. symbolistic costume reflecting systems of the society and the phases of the times, became to contain all aspects of functional, symbolic, and practical. Especially, the costume I contemporary era adopted a new approach, philosophical factors controling human's sensibility, and a sincere and analytical attitude on progress of technology. This study provide the fact that costume is a part to create aesthetic of self-expression as a field of formative art. Contemporary costume allows vital power for daily life of human by pursuing new aesthetic value, and it expresses inner world of human and moves on future-oriented to regain humanity. The symbolistic characteristics will continue to influence varous aspects of our society and play a main role in shaping the purpose of fashion design in the 21st century.