• 제목/요약/키워드: Swot Analysis

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A Strategic Development of Incheon Port Authority Using SWOT/AHP Method (SWOT/AHP 방법을 이용한 인천항만공사의 발전 방안에 관한 연구)

  • Kim, Seong-Cheol;Ryoo, Dong-Keun;Lee, Dong-Hee
    • Journal of Navigation and Port Research
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    • v.32 no.3
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    • pp.193-198
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    • 2008
  • To increase port productivity and efficiency and also to avoid disadvantages of public port management, a port authority system h1s been introduced worldwide. The Korea Port Authority Act was enacted in 2003 and Incheon Port Authority was established in July 2005. The objective of this paper is to develop a strategy of Incheon Port Authority using SWOT/AHP method Research findings show that possibilities of business expansion and growth as well as geographical advantages of Incheon Port are identified as its strength The opportunities of Incheon Port Authority are continuous increase of cargo handling volumes in the Yellow sea rim and expansion of Free Trade Zone. A government two-port policy and growing its dependence on China and rapid growth of more competitors in domestic and overseas are considered to be threat. Its weaknesses include superannuated Incheon port facilities and port hinterland shortages. Based on SWOT analysis combined with AHP method this paper suggests S/O strategy, W/O strategy, S/T strategy, and W/T strategy as a strategic development plan of Incheon Port Authority.

A Study on Establishment of National Science and Technology Strategy Applying PEST-SWOT-AHP : A Case Study of Fusion R&D (PEST-SWOT-AHP 방법론을 적용한 국가 과학기술 전략 수립에 관한 연구: 핵융합 연구개발 사례를 중심으로)

  • Chang, Hansoo;Choi, Wonjae;Tho, Hyunsoo
    • Journal of Korea Technology Innovation Society
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    • v.15 no.4
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    • pp.766-782
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    • 2012
  • Science and technology(S&T) are not only advancing, but also the number of stakeholders in those fields are increasing, and so the demands of S&T strategy for a particular field are increasing. In Korea, especially, this tendency is remarkable, and is evidenced by the fact that more than one hundred of S&T strategies have been established and implemented. However, academic attempts to clarify scientific methodologies for establishing S&T strategy have so far been rare. In this paper, a methodology to establish S&T strategies in a particular field is proposed and examined through a case study to determine its usefulness. First, through an analysis of the literature, previous studies on the establishment of a national S&T strategy and its related concepts are reviewed. Also, a representative framework plans, in accordance with relevant legislation and regulations, are reviewed. Meanwhile, the methodology, PEST-SWOT-AHP, is proposed and the features and applications are identified. For the case study, the strategy establishment of a fusion research and development program is performed. In order to apply the PEST-SWOT-AHP tool, an environmental analysis based on the fusion R&D roadmap is conducted. To examine the usefulness of the proposed framework, a national fusion R&D strategy applying PEST-SWOT-AHP is derived. As a result of the case study, four strategies were derived. Those are be the first mover, promotion of basic research and cultivation of manpower, boost commercialization and public acceptance and reinforcing international cooperation.

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A Study on the Libraries' Competitiveness Reinforcement Measures through SWOT Analysis : Based on the Case Study of University A's Library (SWOT 분석을 통한 도서관의 경쟁력 제고 방안에 관한 연구 - A대학교 도서관의 사례를 중심으로 -)

  • Noh, Dong-Jo
    • Journal of the Korean Society for Library and Information Science
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    • v.40 no.1
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    • pp.335-351
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    • 2006
  • For a library to be run more efficiently, its internal strengths and weaknesses, external opportunities and threats must be determined for forecasting on the basis of the diagnosis of the internal and external environment and situations, and optimum strategies and measures responsively deducted and utilized. Therefore, I had analyzed the strategic competition of university A's library using SWOT analysis, which has recently been spotlighted as an effective strategic competition analysis method. The conclusions thus obtained are as explained below. Firstly. the strengths of university A's library are the professional qualifications of the employees. work efficiency based on systematic operative plans and division of work load, and provision of high quality service following the establishment of the digital library. Secondly, its weaknesses are the insufficiency and limits of the usable resources, the lack of progressive future operation plans and systems, and the deficiency of a positive service mind. Thirdly, the opportunities are the possibility for new developments in accordance with the digital information environment. reinforcement of the operative efficiency throughout expanding its cooperation with external organizations and other libraries, and its transformation as the local library hub by opening up to the public. Fourthly, the threats are the lack of the school authorities' acknowledgement. and the degradation of the library's status in accordance, the users' various requests for information and advanced professional service according to the rapidly changing information environment. and the restriction of the library service based on the copyright law. Fifthly, as a result of analyzing the strategic competition of university A's library, measures such as the reinforcement of digital service by acquiring digital specialists. provision of extended service through active cooperation with external institutes and libraries. development and provision of differentiated service in accordance with the reinforced copyright law were proposed to improve the library's future competitiveness.

Proposal of Promotion Strategy of Mobile Easy Payment Service Using Topic Modeling and PEST-SWOT Analysis (모바일 간편 결제 서비스 활성화 전략 : 토픽 모델링과 PEST - SWOT 분석 방법론을 기반으로)

  • Park, Seongwoo;Kim, Sehyoung;Kang, Juyoung
    • Journal of Intelligence and Information Systems
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    • v.28 no.4
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    • pp.365-385
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    • 2022
  • The easy payment service is a payment and remittance service that uses a simple authentication method. As online transactions have increased due to COVID-19, the use of an easy payment service is increasing. At the same time, electronic financial industries such as Naver Pay, Kakao Pay, and Toss are diversifying the competition structure of the easy payment market; meanwhile overseas fintech companies PayPal and Alibaba have a unique market share in their own countries, while competition is intensifying in the domestic easy payment market, as there is no unique market share. In this study, the participants in the easy payment market were classified as electronic financial companies, mobile phone manufacturers, and financial companies, and a SWOT analysis was conducted on the representative services in each industry. The analysis examined the user reviews of Google Play Store via a topic modeling analysis, and it employed positive topics as strengths and negative topics as weaknesses. In addition, topic modeling was conducted by dividing news articles into political, economic, social, and technology (PEST) articles to derive the opportunities and threats to easy payment services. Through this research, we intend to confirm the service capabilities of easy payment companies and propose a service activation strategy that allows gaining the upper hand in the market.

Development Strategy for Aviation Industry through Introduction of Domestic Avionics Qualification System (국내 항공전자 자격제도 도입을 통한 항공산업의 발전 전략)

  • Kim, Young-In
    • Journal of the Korean Society for Aviation and Aeronautics
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    • v.28 no.3
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    • pp.12-17
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    • 2020
  • Avionics is a compound word of aviation and electronics that began to be used in the late 1930s. In the components or sub-systems installed to the aircraft, avionics is something that works by electronic technology. In the past, the aircraft mate, the flight engineer, and the radar operators performed the work on board the aircraft but the modern aircraft have replaced these tasks with avionics. the aircraft mechanics who maintain and manage such complex aircraft must have expertise and technics with the development of avionics to maintain aircraft airworthiness. This paper is about the introduction of domestic avionics qualification system and the development of avionics maintenance technology. For this, the SWOT analysis is performed by identifying the internal and external environment. And recommend the strategy and direction of domestic avionics qualification and education system.

SWOT Analysis for Iran's National Innovation System based on Norwegian and Korean Experiences

  • Haghi, Seyedreza
    • The Journal of Industrial Distribution & Business
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    • v.4 no.2
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    • pp.21-30
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    • 2013
  • Purpose - The objectives of this study are to find the strengths, weaknesses, opportunities, and threats related to the national innovation system of Iran (using a SWOT analysis) and to extract some strategic recommendations to modify the innovation policies of Iran. Research design, data, and methodology - This study used a literature review and field study. In the first phase, the author studied library resources and articles, and browsed through Internet information about the subject. The second phase was a field research investigation through designed questionnaires and interviews with more than 100 policymakers, officials, executives, and others related to the national innovation system in 2011. Results - In this research study, strategic recommendations were extracted through a SWOT model for improvements to the innovation policies of Iran. Conclusions - The findings of this study show the role of strengths, weaknesses, opportunities, and threats in the national innovation system of Iran and suggest strategic recommendations for its modification.

Developing Strategies to Improve Operational Test and Evaluation of Weapon System in the Age of the Fourth Industrial Revolution (4차 산업혁명 시대에 적합한 무기체계 운용시험평가 개선전략 도출)

  • Lee, Kangkyong;Seol, Hyeonju
    • Journal of the Korea Institute of Military Science and Technology
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    • v.23 no.6
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    • pp.591-601
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    • 2020
  • After North Korea's sixth nuclear test, the operational environment on the Korean Peninsula has fundamentally changed, and the South Korean military faces various security challenges, including a reduction in military service resources and shorter military service periods. In particular, the South Korean military is seeking a new paradigm in military construction amid changes in the defense acquisition environment linked to the push for defense reform 2.0 and the utilization of the fourth industrial revolution. Therefore, this study considered strategies for improving the operational test and evaluation of weapons systems suitable for changes in the defense acquisition environment to effectively prepare for existing military threats and future warfare patterns. For this purpose, external environment analysis and internal capabilities were diagnosed using PEST Analysis and SPRO Analysis, and improvement strategies were derived through SWOT analysis.

Strategy of Vitalization for Female Maritime Officers

  • Jeong, Woolee
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2013.06a
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    • pp.233-235
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    • 2013
  • Women represent only 1 and 2 percent of the 1.25million maritime officers in the world. Despite the slight increase of female maritime officers, there are few studies concerning them indicating that there has been insufficient progress especially on merchant ships. This study refers to the data from carried out 173 female students in Korea Maritime University and suggests the strategy of vitalization for female maritime officers using AHP and SWOT analysis.

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A Study on Conversion of Seongnam Dandae Traditional Market into Wedding Market

  • Choi, Young-Gyu;Baek, Oun-Bae;Youn, Myoung-Kil
    • The Journal of Economics, Marketing and Management
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    • v.2 no.3
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    • pp.6-17
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    • 2014
  • In 2014, Seongnam municipal government announced Sanseongro Commercial Area Revitalization including Dandae traditional market with active support of Seongnam municipal government. This study investigated conversion of Dandae market into specialized market to overcome economic stagnation and to make success case of wedding market. The study suggested supplementation of current problems as well as incidental businesses. The study gave SWOT analysis and management reformation to make success case of specialized market and to suggest win-win strategies and development plans to produce wedding market.