• 제목/요약/키워드: Successful Business Model

검색결과 465건 처리시간 0.025초

한국형 동반성장 모델구축에 관한 실증 연구: 포스코와 투자관련 중소기업과의 구축 사례를 중심으로 (An Empirical Study on the Establishment of a Korean Co-Prosperity Model)

  • 윤정근;이희제;류미진;임정민;서원영
    • 유통과학연구
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    • 제11권12호
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    • pp.13-23
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    • 2013
  • Purpose - There is a dominant opinion that medium and small enterprises in the Korean economy have not developed qualitatively but only towards quantitative growth and, therefore, the unbalanced structure between large enterprises and those that are medium and small has worsened. In particular, this rapid industrialization causes after-effects such as polarization as well as anti-business sentiment, the collapse of the middle class, and hostility against the establishment. The consensus contends that it is difficult for Korea to be an advanced nation without resolving these problems. This paper attempts to suggest a co-prosperity model by limiting the focus to business relations with medium and small manufacturers (with regard to investment among the various co-prosperity institutions of POSCO). These co-prosperity institutions have been established in POSCO; however, it is thought that the development of a co-prosperity model regarding investment in medium and small manufacturers will help many needy investment manufacturers. Research design, data, and methodology - This study analyzes research on the co-prosperity model, using it to examine Korean cases and foreign cases. The co-prosperity model has been continuously extended but is determined to be seriously insufficient. The purpose of this study is to develop the Korean co-prosperity model by reinterpreting it in various aspects. In order to develop the Korean co-prosperity model, this study suggests the case of the establishment of the co-prosperity model by POSCO with medium and small manufacturers with regard to investment. This model is expected to be presented to many enterprises as the future co-prosperity model. Results - To date, analysis of the co-prosperity model itself and the co-prosperity model through the case of POSCO have been suggested. As empirical studies on co-prosperity in Korea are not sufficient, successful models of co-prosperity should be developed in various aspects in future. It is expected that through this study, medium and small manufacturers would have an opportunity to find various growth engines by actively using the cooperation platform and establishing optimized competitiveness of steel material through a steel business model. The ecosystem of enterprises may evolve and be healthier by making more joint products through productive business relationships between large enterprises and those that are medium and small. From the enterprises' ecosystem viewpoint, cooperation between such businesses rather than one-way support is identified as an essential element for the security of inter-competitiveness. Conclusions - Infrastructure should be established to form a dynamic industry ecosystem not by transient efforts in co-prosperity, but by an entire culture of co-prosperity across industries. In this respect, the leading role of public institutions needs to be intensified initially. In addition, the effects of co-prosperity should be extended to blind spots of policies such as third party companies and regions. A precise co-prosperity monitoring system should be established to continuously conduct and extend these efforts.

AHP를 이용한 CMS 평가방법에 관한 연구 (A Study on the Evaluation Model for CMS using the AHP)

  • 고일상;이철승
    • 한국전자거래학회지
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    • 제9권1호
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    • pp.123-137
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    • 2004
  • Despite the increasing interest in web contents and the rapid growth of CMS(Content Management System) market, the studies on the evaluation criteria for determining the purchase of the CMS solution are very rare. We introduce previous researches on the evaluation models of IT solution, and develop new criteria for evaluating CMS solutions. We calculate the relative importance of the evaluation criteria using scores from the IT experts based on the "Pair-wise Comparison" using the AHP. Based on the analyses of IT specialists′ responses, the results of the study show that, among the ten criteria, "the function of content management", "the contribution to the company′s business process" and "the fit with Information Strategic Plan" are the three most important ones over the remaining others. The developed model and criteria for the evaluation of the CMS solutions are expected to contribute on effective purchasing decision of the solutions and their successful implementation.

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온라인 비즈니스의 고객가치와 재구매 의도의 관계에 관한 실증연구 (An Empirical Study on the Relationship between Customer Value and Repurchase Intentions of Online Business)

  • 주재훈
    • Asia pacific journal of information systems
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    • 제14권4호
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    • pp.1-22
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    • 2004
  • Customer value is the source for competitive advantage of online businesses such as Internet shopping malls and portal service. It is important to analyze the relationship between customer value and repurchase in order to provide a guideline of successful online business. The purpose of this paper is to get answers for the following questions. First, what are key components of customer value in online business? Second, What difference exists in the importance or expectance of customer value and its current service level of online business? Finally, what influence relationships exist in customer value and repurchase intentions? Data were collected from 615 respondents who experienced purchase on the Internet shopping malls. This paper developed and empirically tested a model representing the relationships between customer value factors and repurchase intentions as well as difference between the importance of customer value and its service level. The findings here suggested that the service level of customer value was significantly lower than its importance, and customer value factors positively affected the repurchase intentions. Specifically, economy and trust/responsiveness value factors directly affected the repurchase intentions while other factors such as convenience, speed, personalization, community, and emotion value indirectly affected it through trust/responsiveness.

An Empirical Study on the Relationship between Customer Value and Business Value of Online Firms

  • Joo, Jae-Hun
    • 한국전자거래학회:학술대회논문집
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    • 한국전자거래학회 2004년도 e-Biz World Conference
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    • pp.229-238
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    • 2004
  • Customer value is the source for competitive advantage of online businesses such as Internet shopping malls and portal service. It is important to analyze the relationship between customer value and repurchase in order to provide a guideline of successful online business. The purpose of this paper is to get answers for the following questions. First, what are key components of customer value in online business? Second, What difference exists in the importance or expectance of customer value and its current service level of online business? Finally, what influence relationships exist in customer value and repurchase intentions? Data collected from 615 respondents who experienced purchase on the Internet shopping malls were used to test a research model.

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성공적인 TPM시스템 구축을 위한 경영의 조건 (Requirements for the Successful Implementation of Total Productive Maintenance System)

  • 함효준
    • 산업경영시스템학회지
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    • 제18권36호
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    • pp.265-273
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    • 1995
  • This paper is to analyze and provide some managerial requirements for the successful implementation of total productive maintenance system. It tries to identify determining factors for success and reasons for the failures of TPM, based on the research of a survey and an empirical study through the years in Korea. The findings are such that many companies have not been engaged in planning and control the maintenance cost and their maintenance activities are not organized systematically. However, many indicators show that the number of finns which try to introduce and implement TPM is getting increased. The successful implementation of TPM depends largely on how top management perceives TPM and how the firm responds In the changes of organization and of the role of workers to adapt this new concept of work. It is required that TPM is perceived as a means to achieve the firm's business objectives. It is recommended that each company constructs and develops its own model and procedures to drive the effort for TPM implementation.

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정보기술 기반 비즈니스 프로세스 아웃소싱 파트너십과 성과에 관한 탐색 : CTI(Computer Telephony Integration) 기반 고객서비스센터 아웃소싱 사례를 중심으로 (An Exploratory Empirical Study on the Partnership and Performance of IT-enabled Business Process Outsourcing : A Case of CTI(Computer Telephony Integration) based Customer Service Center Outsourcing)

  • 안준모;오민석
    • Journal of Information Technology Applications and Management
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    • 제12권1호
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    • pp.241-259
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    • 2005
  • This study explores a model of partnership to the success of outsourcing CTI(computer telephony integration) based customer service centers of a telecommunication service company. The motivation of the study is to extend the research on IT outsourcing to IT-enabled BPO of customer service centers as a specific IT outsourcing practice. Previous research on IT outsourcing partnership and success is reviewed for developing an a research model of IT-enabled BPO. This model is proposed based on the previous partnership success models in information systems research. The results of the study confirm major factors related to successful IT-enabled BPO in previous research. Especially, the specificity of a contract and strategic collaboration in partnership are found to be influential on the success of IT-enabled BPO.

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A Study of Building B2B EC Business Model for Shipping Industry Using Expert System

  • Yu, Song-Jin
    • 한국항해항만학회:학술대회논문집
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    • 한국항해항만학회 2005년도 춘계학술대회 논문집
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    • pp.457-463
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    • 2005
  • The use of the internet to facilitate commerce among companies promises vast benefits. Lots of e-marketplaces are building for several industries such as chemistry, airplane, and automobile industries. This study proposed new B2B EC business model for the shipping industry which concerns relatively massive fixed assets to be fully utilized. To be successful the proposed model gives participants to support useful information. To do this the expert system is constructed as the hybrid prediction system of neural network (NN) and memory based reasoning (MBR) with self-organizing map (SOM) and knowledge augmentaton technique using qualitative reasoning (QR). The expert system supports participants useful information coping with dynamic market environment. with this transportation companies are induced to participate in the proposed e-marketplace and helped for exchanges easily. Also participants would utilize their assets fully through B2B exchanges.

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A Study on Building B2B EC Business Model for The Shipping Industry Using Expert System

  • Yu Song-Jin
    • 한국항해항만학회지
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    • 제29권4호
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    • pp.349-355
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    • 2005
  • The use of the internet to facilitate commerce among companies promises vast benefits. Lots of e-marketplaces are building for several industries such as chemistry, airplane, and automobile industries. This study provides the new B2B EC business model for the shipping industry which concerns relatively massive fixed assets to be fully utilized. To be successful the proposed model gives participants useful information. To do this the expert system is constructed with the hybrid prediction system of neural network (NN) and memory based reasoning (MBR) with self-organizing map (SOM) and knowledge augmentation technique using qualitative reasoning (QR). The expert system supports participants useful information coping with dynamic market environment. with this shipping companies are induced to participate in the proposed e-marketplace and helped for exchanges easily. Also participants would utilize their assets fully through B2B exchanges.

비즈니스 모델 캠버스(BMC)를 이용한 시공책임형 CM 비즈니스 모델에 관한 연구 (A Study on the CM at Risk Business Model using Business Model Canvas)

  • 박경모
    • 한국건설관리학회논문집
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    • 제17권3호
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    • pp.23-31
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    • 2016
  • 국내 시공책임형 CM 시장은 용역형 CM 시장보다 활성화 되지 못하고 있다. 그 이유는 발주자의 시공책임형 CM 서비스에 대한 신뢰성 부족과 CM기업의 전문성 시스템 사업성 부족에 기인한 것으로 분석된다. 따라서 본 연구에서는 시공책임형 CM 사업의 수주저하 원인에 대한 규명을 비즈니스 모델 캠버스에 기반한 사업진단을 통해 문제점을 분석하고, 전문가와의 1:1 면담을 통해 비즈니스 모델 개선 방향을 설정하였다. 이를 기반으로 기존 시공책임형 CM 서비스의 개선방안을 9개의 빌딩 블록(고객세분화, 고객관계, 채널, 가치제안, 핵심자원, 핵심활동, 핵심파트너십, 수익창출, 수익구조)으로 나누어 세부 활동에 대해 제시하였다. 이처럼 비즈니스 모델 캠버스 기반의 시공책임형 CM 비즈니스 모델의 정착과 성공적 실행을 통한 선순환 비즈니스로의 전환을 위해서는 고객과의 원활한 커뮤니케이션, 협력업체 강화, 프로젝트 운영의 탁월성 제고를 위한 혁신활동이 선행되어야 할 것으로 분석되었다. 본 연구에서 제시한 비즈니스 모델은 시공책임형 CM에 대한 경쟁력 향상과 타사와의 차별화 전략에 기여할 수 있을 것으로 기대한다. 또한 향후 시공책임형 CM 비즈니스 모델 개발에 기초 자료로 활용될 수 있을 것으로 판단된다.

연구개발된 정보통신기술의 효율적인 상용화 지원방안 연구 (Effective Commercialization Strategies for the R&D in the Area of Information & Communication Technology)

  • 손소영;소형기
    • 대한산업공학회지
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    • 제28권2호
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    • pp.201-215
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    • 2002
  • In this paper, we use a structural equation model to diagnose success factors on commercialization of information and communication technology considering the characteristics of commercialization process in terms of the type of technology, technology provider and technology receiver. The results of our study indicated the following. The transferor's research ability has significant effects on the commercialization by small businesses with low R&D expenditure to sales ratio, and the business management ability plays an important role in the commercialization by the relatively large (over 100 employees) companies with low R&D expenditure ratio. During the commercialization of the technology independently researched by government run institute or university, the transferee's business management ability is crucial to success. To those companies which run the existing business with high R&D expenditure ratio, their ability to utilize technology is essential. When the independently researched technology is used in the new business, the companies' business management ability and the role of technology transfer center are the important factors on the commercialization. Based on these findings, we suggest some strategies to effectively promote R&D efforts for successful commercialization.