• 제목/요약/키워드: Subjectivity study

검색결과 530건 처리시간 0.026초

대형항공사와 저비용항공사의 브랜드 자산 평가와 유형화 (Evaluating and Categorizing Brand Assets of Full-Service Carriers and Low-Cost Carriers)

  • 정승화
    • 한국콘텐츠학회논문지
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    • 제21권8호
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    • pp.442-454
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    • 2021
  • COVID-19 대유행으로 급속히 침체하였던 국내외 항공업계는 바이러스 백신 접종을 시작으로 조심스럽게 경영 정상화를 준비하고 있으며, 국내 및 근거리 해외 시장을 공유하고 있는 대형항공사와 저비용항공사 간의 경쟁 역시 다시 치열해질 것으로 예상한다. 이러한 상황에서 지금까지 국가, 도시, 일부 기업을 대상으로 이루어지던 브랜드 자산에 관한 연구를 국내 항공사 대상으로 진행하였다. 본 연구는 대상의 인식, 가치, 태도, 신념과 같은 개념을 연구하기 위해 양적·질적 연구 방법의 한계를 보완하고자 제안된 Q 방법론을 적용하였다. 연구 결과, 항공사 브랜드 이용자들은 실속 추구형, 가치 지향형, 업무 관련형의 총 3가지 유형이 도출되었고, Q 표본으로부터 25개 진술문을 확보하고 20명으로 구성된 P 표본의 주관성을 관찰하여 유형별 특징을 구체적으로 살펴보았다. 대형항공사와 저비용항공사의 브랜드 자산 유형을 탐색하고, 소비자의 인식을 비교함으로써 항공사 브랜드 자산의 효율적 관리에 전략적 방향을 제시하고, 후속 연구를 위한 가설을 제공한다는 측면에서 의의가 있다.

A Study on the Type of Audience Preference for the Image of Beggar Chivalrous Man: Focused on Chinese Martial Arts MMORPG Online Games

  • XiaoZhu Yang;JongYoon Lee;ShanShan LIU;Jang Sun Hong
    • International Journal of Advanced Culture Technology
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    • 제11권3호
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    • pp.65-77
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    • 2023
  • Chinese martial arts culture is a kind of Chinese kung fu culture, a cultural category that uses martial arts kung fu for chivalry and justice. Chinese martial arts MMORPG online game is the embodiment of Chinese martial arts culture in online games, which is a unique Chinese online game. The image of beggar chivalry is a special chivalrous image in Chinese martial arts culture, and in the top 3 martial arts MMORPG online games, all of them have the image of beggar chivalry, which shows that this image has a wide player base. The Q methodology is an approach that endeavors to discover complex issues in human subjectivity, unlike existing empirical studies. In order to determine the type of beggar chivalry image preference of the game players, 32 beggar chivalry images were selected in the study and three types of beggar chivalry images were found through the Q method: Type 1 is the type of gorgeous and noble beggar chivalry; Type 2 is a competent type and is good at fighting the beggar's chivalry; and Type 3 is comparable relatively refined type. The result of this study is that the image of beggar chivalry preferred by game players is the opposite of the traditional Chinese image of beggar chivalry. The traditional image of beggar is the image of wearing plain and begging in the street, but the image of beggar chivalry that is liked in online games is luxurious, noble, exquisite and about the image of good at fighting. This research result has some value and significance in the development and design of beggar chivalrous image in future martial arts MMORPG online games.

Groundwater vulnerability assessment in the southern coastal sedimentary basin of Benin using DRASTIC, modified DRASTIC, Entropy Weight DRASTIC and AVI

  • Agossou, Amos;Yang, Jeong-Seok
    • 한국수자원학회:학술대회논문집
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    • 한국수자원학회 2021년도 학술발표회
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    • pp.152-152
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    • 2021
  • The importance of groundwater has long been recognized, but the ground water potential to become contaminated as a result of human activities has only been recognized in recently. Before 1980 it was thought that soils served as filters, preventing harmful substances deposited at the surface from migrating into groundwater. Today it is known that soils have a finite capacity to protect groundwater. It can be contaminated from divers sources. Therefore, Assessment of aquifer vulnerability to pollution is essential for the protection and management of groundwater and land use planning. In this study, we used DRASTIC and AVI for groundwater vulnerability to contamination assessment. the different methods were applied to the southern coastal sedimentary basin of Benin and DRASTIC method was modified in two different steps. First, we modified DRASTIC by adding land use parameter to include the actual pollution sources (DRASTICLcLu) and second, classic DRASTIC weights was modified using Shannon's entropy (Entropy weight DRASTIC). The reliability of the applied approaches was verified using nitrate (NO3-) concentration and by comparing the overall vulnerability maps to the previous researches in the study area and in the world. The results from validation showed that the addition of landcover/land use parameter to the classic DRASTIC helps to improve the method for better definition of the vulnerable areas in the basin and also, the weight modification using entropy improved better the method because Entropy weight DRASTICLcLu showed the highest correlation with nitrate concentration in the study basin. In summary the weight modification using entropy approach reduced the uncertainty of the human subjectivity in assigning weights and ratings in the standard DRASTIC.

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머신러닝 기법을 활용한 교량데이터 설계 시 슬래브두께 예측에 관한 연구 (A Study on the Use of Machine Learning Models in Bridge on Slab Thickness Prediction)

  • 홍철승;김효관;이세희
    • 한국정보전자통신기술학회논문지
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    • 제16권5호
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    • pp.325-330
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    • 2023
  • 본 논문은 머신러닝을 활용하여 교량 데이터 설계 시 기존 엔지니어의 구조해석결과 또는 경험 및 주관에 따라 슬래브 두께를 예측하여 왔던 프로세스를 머신러닝 기법을 적용하여 디지털 기반 의사결정이 가능하도록 제시한다. 본 연구에서는 슬래브 두께 선정을 구조해석 외에 머신러닝 기법을 활용하여 엔지니어에게 가이드 값을 제공하게 함으로써 신뢰성 있는 설계 환경을 구축하고자 한다. 교량 데이터 중 가장 많은 비중을 차지하고 있는 거더교를 기준으로 상부구조물 중 슬래브 두께를 예측하기 위한 예측모델 프로세스를 정의 하였다. 각 프로세스 별 예측 값을 산출하기 위하여 다양한 머신러닝 모델 (Linear Regress, Decision Tree, Random Forest, Muliti-layer Perceptron)을 프로세스별 경합하여 최적의 모델을 도출하였다. 본 연구를 통해 기존 구조해석을 통해서만 슬래브 두께 예측을 하였던 영역에 머신러닝 기법의 적용 가능성을 확인하였으며 정확도 또한 95.4%를 도출하였다, 향후 프로세스 확장 및 데이터를 지속 확보하여 예측모델 정확도를 향상시킨다면 공사 환경에 머신러닝 모델이 지속 활용될 수 있을 것으로 기대된다.

인터넷전문은행의 소비자 만족에 관한 오피니언 마이닝 분석: 앱 사용 후기 중심으로 (Analysis of OpinionMining on Consumer Satisfaction of InternetBanks: Focusing on the app review)

  • 이종화;이현규
    • 한국정보시스템학회지:정보시스템연구
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    • 제32권3호
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    • pp.151-164
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    • 2023
  • Purpose This study aims to analyze the current status of consumer awareness on Internet banks by conducting a full investigation and collecting user opinions presented on Google Play. After cateogorizing the current dissatisfaction, we would like to present not only the direction of the Internet bank service of but also the improvements of the platform. Design/methodology/approach Using opinion mining, subjectivity analysis, polarity analysis, and polarity information analysis of comments were conducted step by step to extract negative and positive keywords. The extracted keywords analyzed the weights of the frequently appearing positive and negative keywords using the TF-IDF model. Based on previous studies that negative information is more sensitive to positive information, we tried to confirm the connection, proximity, and mediation of negative keywords. Semantic Network Analysis (SNA) was used to visualize the connection relationship between the negative comment keywords of the three Internet banks. Findings Domestic Internet banks such as Kakao Bank, K-Bank, and Toss Bank have attracted a lot of attention even before they were established, and after establishment, they have secured a wide range of users through platforms that are completely different from existing banks. This study found out that the convenience of the app affects the opening and transaction of non-face-to-face accounts, which are characteristics of domestic Internet banks, which also affects the bank's business strategy. In addition, this study shows that the business characteristics of the company can be identified.

Q 방법론을 이용한 일본식 건물군의 근대문화유산 가치에 관한 인식 연구 - 서울시 후암동을 중심으로 - (A Study on the Recognition of Modern Cultural Heritage Value of Japanese-style Building Groups Using Q Methodology - Focusing on Huam-dong, Seoul -)

  • 박한솔;성종상
    • 한국조경학회지
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    • 제47권6호
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    • pp.115-128
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    • 2019
  • 후암동은 일제강점기의 대표적인 일본인 거주지로 서울 내에 가장 많은 일본식 건물이 남아있는 공간이다. 2001년 등록문화재, 2015년 건축자산, 2018년 문화재청의 선·면 단위 문화재 등록제도가 지정되는 등 근대문화유산에 관한 관심은 높아지고 있다. 또한, 일제강점기 수탈의 기억을 떠올리게 하는 근대문화유산 보존의 필요성에 대한 논쟁이 심화되면서, 가치평가와 함께 이해관계자의 인식을 파악하는 연구가 요구되고 있다. 본 연구는 후암동 일본식 건물군에 관한 이해관계자(소유자, 임대자, 방문자)의 주관적 인식유형을 확인하고, 유형별 특징을 분석, 논점을 도출하였다. 연구방법으로는 인간의 주관적 인식을 조사하여 유형화할 수 있는 통계적 기법인 Q 방법론을 활용하였다. 후암동과 근대문화유산 가치에 관한 문헌연구를 진행, 5가지 측면의 근대문화유산 가치(역사적, 건축적, 사회문화적, 경관적, 경제적 가치)를 바탕으로 Q 설문을 진행하였다. 연구결과, 일본식 건물군에 대한 3가지의 인식유형(유형1:사회문화·역사적 가치 결합형, 유형2:경제적 가치 중시형, 유형3:사회문화·경제적 가치 결합형)이 도출되었다. 이후 본 연구는 유형 간 인식 차이를 비교하여 가치충돌 지점을 발견하였다. 본 연구는 서울 중심부에 밀집된 일본식 건물군에 대하여 이해관계자들이 가지고 있는 관점에 대해 심층적으로 접근하였다는 점에서 의미가 있다. 또한, 향후 일본식 건물 밀집 지역에 대한 보존 및 활용의 기초자료 구축과 갈등 해결을 통한 지속 가능한 면적 문화유산 활용에 적용할 수 있는 이론적 틀을 제시하였다는 의의가 있다.

성전환증 환자에 대한 간호사의 인식 유형: Q-방법론적 접근 (The Attitudes of Nurses Toward Transsexuals)

  • 이은남;서지민;주현옥;송영선;이동매;이복남;신선미;주연희;최옥희;허영희
    • 대한간호학회지
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    • 제36권7호
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    • pp.1242-1252
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    • 2006
  • Purpose: The purpose of this study was to identify the attitude of nurses toward transsexuals. Method: The Q-methodology which provides a method of analyzing the subjectivity of each item was used. Twenty-nine nurses classified the 50 selected Q-statements into a normal distribution using a 9 point scale. The collected data was analyzed using the Quanl PC program. Result: Four types of attitudes toward transsexuals were identified. The first type (humanitarian acceptance) showed an attitude of respecting transsexuals as human beings and understanding and accepting their desires and difficulties. The second type (superficial understanding) understood the psychological conflicts and suffering of transsexuals but could not accept them as members of families or society, The third type (insufficient understanding) did not feel a sense of rejection toward transsexuals but showed a lack of understanding of their desires and difficulties. The fourth type (rejection) failed to understand the desires and difficulties of transsexuals and showed a sense of rejection toward them, in addition to regarding them as sexually immoral people. Conclusion: The results of the study indicate that different. approaches of educational programs based on the four types of attitudes toward transsexuals are recommended.

Subjectivity study on the type of wearing brassiere in female college students -focused Q methods-

  • Cha, Su-Joung
    • 한국컴퓨터정보학회논문지
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    • 제22권9호
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    • pp.115-123
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    • 2017
  • The purpose of this study was to investigate the attitude and wearing effect of brassiere wearing in 20's female college students. Particularly, by exploring the necessity of wearing a brassiere, the research was carried out to make it possible to use it effectively in the development of brassiere for women in their early 20s. In early 20s, the type of wearing brassiere in female college students was analyzed as three types: function-importance type, inconvenience-accept type, and wearing inconvenient type. Function-importance type, the brassiere corrects the silhouette of the upper body, has a push-up effect that collects the breast, and it was thought that it would not allow the nipple point to fall. By wearing a brassiere, there is a lift-up effect that reduces the vibration of the breast due to movement and raises the bust. Inconvenience-accept type wears a brassiere so that the breast volume can be improved and the nipple point is not visible. And they strongly agreed that the brassiere would wrap my breasts well and calibrate the upper body silhouette to make my body look pretty. However, they felt that their bust was troubled when they wore it, and they thought that their brassiere would be out of order due to their movements, so they had to wear brassiere for beauty, but they were uncomfortable. The wearing inconvenient type was analyzed as a type that the cup part was lifted, the sweat was not absorbed, and the heat was uncomfortable. It is thought that it is necessary to develop an effective brassiere for the function of raising and collecting breasts based on the body shape of women in their early 20s.

베이비붐세대 남성들의 전인건강에 대한 태도 유형: Q-방법론적 접근 (Attitude Styles toward Holistic Health in Male Baby Boomers using Q-methodology)

  • 정현옥;신은정;박경란;유광자;김희숙
    • 성인간호학회지
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    • 제28권5호
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    • pp.501-513
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    • 2016
  • Purpose: The purpose of this study was to identify attitudes of male baby boomer toward holistic health using Q-methodology. Methods: Q-methodology is analysed through the subjectivity of each type of attitudes. Thirty-five q-statements were selected from a total of 145 statements. These statements were categorized into six areas (Physical, psychological, spiritual, work and leisure, love and friendship, culture). The recruited P-sample consisted of thirty-four male baby boomers from one town and two cities. The 35 selected Q-statements from each of 35 participants were classified into the shape of a normal distribution using a 9-point scale. The collected data were analysed using the PQMethod Program 2.11. Results: Four types of male baby boomer attitudes towards holistic health were identified. The first is a relationship oriented-marital relationship oriented type, the second type is an economic oriented- job seeking type, the third type is a nature friendly oriented-independent living type, and the fourth type is health oriented-physical health seeking type. Conclusion: The results of this study indicated that different approaches to holistic health promotion program could be developed based on the four types of holistic health attitudes among baby boom generation males in Korea.

교양명저 선정제도

  • 변우열
    • 한국도서관정보학회지
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    • 제13권
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    • pp.59-84
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    • 1986
  • This paper is a study of the system of liberal great books selection in universities of Korea. A questionnaire consisted of 14 questions was sent to 46 universities of which 42 universities responded. Results of the study can be summarized as follows: 1) Liberal great books selection system was operated 40% of universities, but 60% was not operated because of not preparation and without perception of necessity. 2) The name of liberal great books was varied in 11 kinds of 16 universities. It is desirable that the name is unified. 3) The founded year of liberal great books selection system was new comparatively with enhanced liberal education. 4) The greater part of liberal great books format were a leaf of catalog, but it is desirable that book form catalog with review for induction of reading interests. 5) It is desirable that renewal of liberal great books are irregularly in answer to a need. 6) It is a n.0, ppeared that selection of liberal great books were by professor, but it is desirable that selection is by many people of all parts without prejudices and subjectivity. 7) The title of liberal great books were 121 titles in average. It is desirable that the titles are about 100 titles for expected results. 8) In a duplicates of liberal great books, 5 copy is much more than other cases. It is desirable that the duplicates depend on students, use rates, budget etc. of universities. 9) Use rates of liberal great books are much more than other books, but it is necessary that public relations and stimulation of reading for most use. 10) In subject analysis, liberal great books consisted of humanities, social sciences and novel mainly. Specially, literature is 33% of the total. 11) Liberal great books consisted of occidental works and literature mainly. 12) It is a n.0, ppeared that analysis of a n.0, ppointment frequency was scattered exceedingly.

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