• Title/Summary/Keyword: Strategic Alliances

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The Effect Strategic Alliances on the Performance in Container Liner Shipping Companies (컨테이너 정기선사의 전략적 제휴 특성이 재무적 성과와 비재무적 성과에 미치는 영향)

  • Lim, Jong-Sub
    • Journal of Distribution Science
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    • v.14 no.6
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    • pp.99-106
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    • 2016
  • Purpose - The antecedent to the relationship between the effect of the characteristics of strategic alliances and the performance of container liner shipping companies has been investigated in this study as container liner shipping companies' strategic alliances. It affects positively and negatively home, partner, and the third parties' performance in container liner shipping companies. Extensive literature reviews on shipper's strategic alliances reveal that strategic alliances in financial and non-financial performance of container liner shipping companies show the performance such as economic effects, business performance, global supply chain management performance, customer satisfaction, and forward integration and backward integration performance. The purpose of this study is to test empirically that the relationship between the characteristics of strategic alliances and financial and non-financial performance in container liner shipping companies. Structured equation modeling and confirmatory factor analysis were used to test the hypothesis using AMOS statistics program. Most previous researches focused on the relationship between the characteristics of strategic alliances and alliance types. There are few empirical studies that focus on business performance data because it is difficult to collect data in container liner shipping companies. However, this research measures financial and non-financial performance differently compared with the previous researches focusing on the characteristics of strategic alliances and alliance types measurements. Research design, data, and methodology - The conceptual model for the study is based on the studies of Lim (2010), Chen & Zhen (2009), and Wang & Meng (2014). The model is built around the factors of characteristics of strategic alliances and business performance. Cost, marketing, and service factors are regarded as proxy for the characteristics of strategic alliances. The financial and non-financial performance are regarded as proxy for the performance of strategic alliances. Based on the analysis of one hundred cases such as forwarder, shipper, and liner shipping companies, this study uses structural equation modeling to verify the effects of the characteristics of strategic alliances on business performance. Conclusions - This study provides container liner shipping companies to get some policy and practical implications in terms of the characteristics of strategic alliances and business performance. First, the cost factor for alliances characteristics has a positively significant influence on the financial and non-financial performance of strategic alliances. The cost factor relationship between high and low performance group does not have a significant difference on the performance of strategic alliances. Second, the marketing factor of alliances characteristics has a positively significant influence on the financial and non-financial performance of strategic alliances. The high performance group's marketing factor has a great non-financial performance than low performance group, but the low performance group's marketing factor has a grater financial performance than high performance group factor does. Third, the service factor of alliances characteristics has a negative influence on the non-financial performance of strategic alliances. The high performance group's service factor has a great non-financial performance than low performance group. Based on the findings from this study, related implications and future avenues deserve to be discussed.

A Study on Strategic Alliances of the Korean Fashion Industries (한국 패션유통기업의 전략적 제휴 활용에 관한 연구)

  • Moon Sook Kim;Yu-Jin Jeon
    • The Research Journal of the Costume Culture
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    • v.8 no.1
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    • pp.15-29
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    • 2000
  • Nowadays every part no company continues to gain the upper hand of a competitive superiority. Strategic Alliances between companies have been rapidly increased to preoccupy a market. The purpose of this study is to find devices of strategic alliances for the competitive distribution environment of Korean fashion industries. This reseach has been done by the literature review of the related articles, books, and the case studies in domestic markets as well as foreign ones. Strategic alliances are business relationships established by tow or more companies which cooperate out of mutual need and share risk in achieving a common objective. Today the purpose of international strategic alliances is to be competitive in global markets by meeting of exceeding new standards for products and technology use. Various types of alliances are occurred and this situation will be more common and generalized since one parter's weakness is offset by the other's strength. Strategic alliances are characterized by being horizontal, collaborative, and mutually beneficial to all parties. When used in good faith, the strengths gained in a strategic alliance are great. Therefore retailer should find that to gain faithful partners is important and should effort positively to enrich alliances based on a mutual belief. Finally, to become a company for leading the global market, it is necessary that we operate strategic alliances mixed foreign investments and domestic technology with local distributions.

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Strategic Alliances Influence on Innovation Performance: The Moderating Role of Human Capital (전략적 제휴가 혁신 성과에 미치는 영향: 인적자본(Human Capital)의 조절역할)

  • Lim, Euncheon
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.14 no.3
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    • pp.39-46
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    • 2019
  • Research has shown that alliances with external partners are valuable to foster internal R & D efforts. However, it is not well known how to take advantage of the potential benefits of strategic alliances to create innovative outcomes. This study examines the value of strategic alliances and analyzes the role of human capital in the impact of strategic alliances on innovation performance. This study focuses on whether the absorptive capacity of human capital affects firm innovation through interaction with strategic alliances. In the analysis using 2,205 Korean venture firm data, strategic alliances have a positive effect on innovation performance. However, the moderating role of human capital in the relationship between strategic alliances and innovation performance shows a significant negative impact. This implies that the ability to internalize knowledge and information acquired from external partners into the firm is important. This study provides valuable insights for managers who want to enhance the effectiveness of strategic alliances by considering the interaction of strategic alliances and human capital.

The Public-Oriented e-Hub Construction for Strategic Alliances by Using Network Analysis (${\cdot}$소 인터넷기업의 전략적 제휴를 위한 공적 e-Hub 구축과 사회 관계망의 활용에 관한 연구)

  • Park Ki-Nam;Kim Jong-Weon
    • Proceedings of the Korea Association of Information Systems Conference
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    • 2003.05a
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    • pp.183-197
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    • 2003
  • This paper introduces the public-oriented e-Hub construction for strategic alliances in the community. The public-oriented e-Hub can link with all Participating internet firms on the ba business models, and consequently help them share their core competence, management resource Based upon this perspective, this paper presents the procedures corresponding with social network strategic alliances of small and medium internet firms. In addition, this paper tries to analyze th among degree of competition, potential of strategic alliance, and financial performance. The resu the firms with more easily accepting various strategic alliances make higher financial performance competitive environment. This suggests that strategic alliances through the public-oriented e-Hub virtual community provide the internet firms with various opportunities

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The Public-Oriented e-Hub Construction for Strategic Alliances by Using Social Network Analysis (전략적 제휴를 위한 공적 e-Hub 구축과 사회 관계망의 활용에 관한 연구)

  • 박기남;김종원
    • Korean Management Science Review
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    • v.20 no.1
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    • pp.165-178
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    • 2003
  • This paper introduces the public-oriented e-Hub construction for strategic alliances in the B2B virtual community. The public-oriented e-Hub can link with all participating Internet firms on the basis of their business models, and consequently help them share their core competence, management resources, and so on. Based upon this perspective, this paper presents the procedures corresponding with social network analysis for strategic alliances of small and medium internet firms. In addition, this paper tries to analyze the relationships among degree of competition, potential of strategic alliance, and financial performance. The results show that the firms with more easily accepting various strategic alliances make higher financial performance under more competitive environment. This suggests that strategic alliances through the public-oriented e-Hub in the B2B virtual community provide the internet firms with various opportunities.

Strategic Alliances in Fashion Business: Across Textile Manufacturers, Fashion Product Manufacturers, Retailers, and Service businesses (패션산업의 전략적 제휴 현황)

  • 박경애;박광희
    • Journal of the Korean Society of Clothing and Textiles
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    • v.28 no.5
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    • pp.678-689
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    • 2004
  • The purpose of this study was to analyze strategic alliances in fashion business in Korea and to describe the trends of alliances. Fashion business was divided into textile manufacturers, apparel manufacturers, retailers, and service businesses. Alliance cases were collected from articles in various sources of periodicals searched from data bases. A total of 247 alliance cases in fashion business from January 2000 to August 2003 were analyzed. Cases were categorized into horizontal alliances among competitors in the same distribution channel and vertical alliances with partners in a different channel within the fashion business and into alliances with partners outside the fashion business. The study described the patterns of each of the vertical and horizontal alliances within and between textile manufacturers, apparel manufacturers. and retailers as well as the alliances with service businesses outside the fashion business.

An Exploratory Study of Longewity of Strategic Alliances : Effects of Partner Firm's Nationality and Environmental Volatility (기업의 국가문화와 산업 환경 변수가 전략적 제휴의 존속에 미치는 엉망에 관한 실증연구)

  • Kim, Joong-Wha
    • Korean Business Review
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    • v.14
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    • pp.45-62
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    • 2001
  • This study examines the factors that affect longevity of strategic alliances, highlighting environmental volatility, nationality, and previous experience with strategic alliances. In general, successful strategic alliances are more likely to continue to exist than unsuccessful ones. Therefore, it is argued that studying on factors affecting the continuance of strategic alliances indirectly confirms the factors of success and failure in strategic alliances. In order to conduct this study, the needed data were collected from CATI(Cooperative Agreements and Technology Indicators) Data Base, which was gathered by a group of researchers in the University of Limburg in the Netherlands. Cox's Regression was used to analyze the data. Implications for research and practice are discussed.

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A Study on the Strategic Alliance of Domestic Internet Businesses (국내 인터넷 비즈니스의 전략적 제휴의 특성)

  • Choi, Moo-Jin;Ha, Il-Hak
    • Asia pacific journal of information systems
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    • v.13 no.3
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    • pp.41-62
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    • 2003
  • This study investigated the current status and characteristics of strategic alliances attempted by domestic internet businesses. Specifically, this study surveyed competitive environmental characteristics of partner companies involved, alliance period, types of partner companies, motives of alliances, types of alliances, success and failure factors and satisfaction toward the alliances. Major findings were: first, alliances between portal companies and content producers; portal companies and internet services; e-commercial sites and internet services were the most frequent partnerships engaged. Second, the most important motive for and type of the strategic alliance were: 'the commercialization and marketing of new product' and 'joint distribution and marketing agreement' respectively. Third, the most important factor for the successful alliance was 'a close examination of partners' core business value and competence'; and the factor most hindering the successful alliance was 'a discrepancy on capabilities of partners' core personnel. Finally types of internet business were significantly related to perceived satisfaction toward strategic alliance.

A Research Framework of Studying Longevity of Strategic Alliances (전략적 제휴의 수명에 관한 이론적 연구)

  • Kim, Joong-Wha
    • Korean Business Review
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    • v.13
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    • pp.247-262
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    • 2000
  • This study proposes a conceptual framework that can help to investigate strategic alliances. Based on the framework, this study identifies the factors that affect longevity of strategic alliances, highlighting the network structure in which a firm is embedded as an important variable, along with other environmental-level and firm-level variables such as environmental volatility, nationality, and previous experience with strategic alliances. In this study, the network structure of existing alliances in which a firm is embedded constitutes a form of social capital and is hypothesized to partially explain the longevity of a strategic alliance. In addition, the significance of other factors is appreciated.

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The Impact of Strategic Alliance Announcements of On-line Venture Firms on their Market Value (온라인 벤처기업의 전략적 제휴에 대한 공시가 기업가치에 미치는 영향)

  • Lee, Sun-Ro;Kim, Moon-Joo
    • Asia pacific journal of information systems
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    • v.14 no.1
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    • pp.1-21
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    • 2004
  • Recently, many internet firms have opted the strategic alliances with other on/off-line firms in order to gain and sustain their competitive advantages. Previous research on market reaction to such alliances, however, shows mixed results. Therefore, the purpose of this thesis is to analyze the announcement effects of the alliances among internet firms in the stock market. Focusing on on-line firms that have been outside the scope of previous research, this study applied the event study methodology and examined the cumulative abnormal returns(CAR) for 245 alliance announcements between October 1998 and May 2002. Further, this study conducted a survey to categorize various types of announcements and 40 usable returns has been analyzed. The notable results from this study include: 1) The strategic alliances announcements do not have statistically positive effects on stock prices of the announcing firms. 2) Contrary to the results of the previous research, the CARs associated with marketing alliances are higher than those with technology alliances. 3) The degree of fitness among firms' disposition, their alliance purpose, and alliance type chosen influences the performance of their alliances.