• Title/Summary/Keyword: Sportswear

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An Analysis of the Changes in the Commercial Sphere of Lhasa Fashion Derived from the Globalization in Tibet (티벳(西藏)의 세계화에 따른 拉薩(라사)의 패션상권분석)

  • Kim, Young-Ran;You, Tai-Soon
    • Journal of the Korean Society of Costume
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    • v.59 no.7
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    • pp.127-139
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    • 2009
  • The purpose of this study is to research the change of Tibet's commercial district following Tibet's globalization(traditional clothing to modern clothing). Tibet's traditional culture is fastly changing for two major reasons: Chinese government's persistent assimilation policy on minority ethnic groups and globalization, a powerful trend worldwide. Therefore this investigation was conducted on the most preeminent feature of life, clothing culture, at capital city Lhasa where modernization is most prominent and fast in Tibet. For this, the first field investigation was conducted between February 5th and 15th, 2007. and the second investgation was between January 16th and 25th, 2008. As a result, the study on clothing globalization in Lhasa, Tibet, reaches the conclusion as follows: Based on such developments, commerce of Lhasa has been modernized, bringing about great change in composition and formation of its commercial district. Stores have been modernized and their service quality has improved. While the number of traditional clothes shops has decreased, various types of modern clothes shops have emerged. Modern clothes stores mostly consist of quality men's wear shops, casual clothing shops targeting those in their 20s, and sportswear shops reflecting global trend. This composition indicates that it is men and younger generation who first adopt new culture emerged through globalization. Tibet's modernization and social development have become an integral part of globalization and public sentiment. Therefore, its modernization will be driven by power and capability of the public, rather than by policy control of the central government.

A Study on the Lifestyle and Fashion Style of City Nomads (시티 노마드의 라이프스타일과 패션스타일에 관한 연구)

  • Kim, Hyejeong
    • Journal of Fashion Business
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    • v.21 no.5
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    • pp.15-29
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    • 2017
  • The purpose of this study is to examine modern people's lifestyle and identify their needs by analyzing clothing behavior through city nomads' attitudes in dairy life, tastes, and methods to pursue in their life. This study tries to understand substitute values as ethical life emerging recently, free life style of mental emotion, clothing behaviors, and fashion style represented by the results. Upon observing city nomads' fashion trend, tunics symbolizing flexibility and comfort and simultaneously reflect colors in a monk style or from basic items that have been used. City nomads' fashion trend also reveals androgynous freeness-and-easiness. City nomads reflect a folksy inspiration, and different cultural perspectives appear in a mixed fashion. Multi-purpose gypsy/boho style is ideal for traveling and occupying smaller spaces in line with the nomadic lifestyle reflectings an American casual image partially by way of gypsy or bohemian nuances. Motorcycle jeans symbolizing functionality for traveling are becoming a part of everyday life. The fashions discussed are categorized as urban, tourer, sports and road. Everyday sportswear - athleisure - is attracting attention enabling a healthy and sound lifestyle. Athleisure is fashion wear harmonizing workplace with leisure, and everyday life and social gatherings. Athleisure represents a significant collapse of the boundary of high fashion and street fashion. Urban- tech wear is light and enables modern people to perform garment and gear functions simultaneously, making storage useful using various technical devices by elevating activity and functionality. Urban outdoor fashion holding functionality and adding modern fashion in appearance has appeared.

Present and Prospect of Clothing Construction Research - Focus on academic associations' publication - (의복구성학 분야의 연구 현황과 전망 - 학회지를 중심으로 -)

  • Kim, Seonyoung
    • Journal of Fashion Business
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    • v.20 no.5
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    • pp.102-114
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    • 2016
  • The purpose of this study is to enable a scientific and rational approach for future research agenda setting in the clothing construction field. Through analysis of research papers on clothing construction published in domestic academic journals during the recent decade, the research trend of clothing construction in respective academic journals, research subjects, and research contents were grasped thoroughly. From all domestic academic associations' publication on garment/clothing and textiles/fashion, 7 academic journals were selected as subjects of research, in order to compare and analyze the research trend in the last ten years. The ten-year period ranged from April 2006 to March 2016, and a total of 735 papers published on clothing construction were used for analysis. The number of publications in the clothing construction area during the last decade has decreased, which is due to the increase in the number of clothing and textiles fashion-related academic journals, other than the 7 journals analyzed, and since the number of papers published in international academic journals has also increased. Body type, patterns, fitting test, and functional clothing accounted for the highest proportion of research themes in clothing construction. In terms of body type, there was an increasing tendency towards usage of 3D body measurement. In the patterns area, the 3D virtual dressing system was actively used. For functional clothing, sportswear, protective clothes, and innerwear were most widely researched, and ergonomic design together with smartwear was actively studied.

A Study on Clothing Purchasing Behavior and Preference Images of the Fashion Items according to the Age Groups of the Elderly Woman (노인 여성의 패션아이템별 구매실태 및 선호이미지에 관한 연구)

  • Kim, Jeam-Hae;Lee, Young-Ju
    • Fashion & Textile Research Journal
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    • v.12 no.3
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    • pp.279-290
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    • 2010
  • The purpose of this study was to investigate the clothing purchasing behavior, clothing preference images of the elderly woman according the fashion Items by 3 age groups(65-69 yr, 70-74 yr, over 75 yr). The subjects in this study were 372 elderly women over sixty-five years old in Kimhae and Busan. The major objectives of this study were as follow; 1. Compare the differences in the fashion interest according to the age groups. 2. Compare the differences in the clothing behaviors according to the age groups. 3. Compare the differences in the preference styles of the clothing items according to the age groups. 4. Relationship between age and clothing preference images according the fashion items. The results were as follows: 1. In the fashion interests, 3 age groups of the elderly woman showed significant difference in following fashion interest. 2. In the clothing behaviors according the fashion items, 3 age groups of the elderly woman showed significant difference in the outer, the upper, the underwear, the sportswear and the accessories. 3. In the clothing preference styles according the fashion items, 3 age groups of the elderly woman showed significant difference in the length of jacket, the pants, the skirt. 4. In the clothing preference images according the fashion items, 3 age groups of the elderly woman showed significant difference in all images of the jacket, the pants, the skirt and the one-piece dress.

A Study for the Improvement of the Nursery Active-wear Uniform -By Characters based on Children's Folklore Plays- (어린이집 활동복 개발 연구 -아동 민속놀이 캐릭터를 활용하여-)

  • Moon, Myeng Ok;Lee, Jin Suk;Um, Jung Ok
    • Fashion & Textile Research Journal
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    • v.15 no.3
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    • pp.347-357
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    • 2013
  • The nursery active-wear uniform designs of Internet shopping malls are simple and similar; however, the latest children's wear trends (mostly composed of training jumpers and pants) do not reflect these qualities. Children's folklore plays (widely used in child education) have an instructive value for the emotional and intellectual development of a child. Nursery active-wear uniform designs applied to children's folklore's plays could be positive for the emotional development and specialized cultural education of children. We designed three nursery active-wear uniforms with three different design concepts (casual, semi-formal and sporty) regardless of sex. The main color of the three nursery active-wear uniforms was yellow. We used three different chroma and values of yellow through three design concepts: Design I of a nursery active-wear uniform (a training suit style with a good activity), Design II of a nursery active-wear uniform (a semi suit style), and Design III of a nursery active-wear uniform (a sportswear style that reflected a sport wear trend). We expressed children's folklore plays in the pattern of a nursery active-wear uniform. The pattern was characterized as a pair of bears flying kites. This pattern was utilized in three nursery active-wear uniforms with the logo and name of the nursery. We modified the designs of active-wear nursery uniforms based on an evaluation of 33 special panels. We made three nursery active-wear uniforms for five-year olds.

Effect of inferomedial gliding of patella using non-eleastic taping on muscle activity of vastus medialis and vastus lateralis during sit to stand (앉은 자세에서 일어날 때 비탄력 테이핑을 이용한 무릎뼈의 아래 안쪽 활주가 안쪽넓은근과 가쪽넓은근의 근활성도에 미치는 영향)

  • Yun, Sang-Hyuk;Kang, Jong-Ho
    • Journal of Convergence for Information Technology
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    • v.7 no.4
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    • pp.39-43
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    • 2017
  • The purpose of this study was to investigate of effect of medial & inferior gliding of patella using non-elastic taping on muscle activation of vastus medialis & vastus lateralis during sit to st&ing. As a result of measure, it was confirmed that the muscle activity of vastus medialis is higher than total muscle activity when the inferomedial gilding compared to the medial gliding. The medial & downward gliding of patella more stable than medial direction. especially it will be effective on prevent or control of Patellofemoral pain syndrome. In this regard, the development of orthosis & sportswear for inferomedial gliding to patella will be efficiency to maintain healthy the knee joint.

A Development Study for Fashion Market Forecasting Models - Focusing on Univariate Time Series Models -

  • Lee, Yu-Soon;Lee, Yong-Joo;Kang, Hyun-Cheol
    • Journal of Fashion Business
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    • v.15 no.6
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    • pp.176-203
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    • 2011
  • In today's intensifying global competition, Korean fashion industry is relying on only qualitative data for feasibility study of future projects and developmental plan. This study was conducted in order to support establishment of a scientific and rational management system that reflects market demand. First, fashion market size was limited to the total amount of expenditure for fashion clothing products directly purchased by Koreans for wear during 6 months in spring and summer and 6 months in autumn and winter. Fashion market forecasting model was developed using statistical forecasting method proposed by previous research. Specifically, time series model was selected, which is a verified statistical forecasting method that can predict future demand when data from the past is available. The time series for empirical analysis was fashion market sizes for 8 segmented markets at 22 time points, obtained twice each year by the author from 1998 to 2008. Targets of the demand forecasting model were 21 research models: total of 7 markets (excluding outerwear market which is sensitive to seasonal index), including 6 segmented markets (men's formal wear, women's formal wear, casual wear, sportswear, underwear, and children's wear) and the total market, and these markets were divided in time into the first half, the second half, and the whole year. To develop demand forecasting model, time series of the 21 research targets were used to develop univariate time series models using 9 types of exponential smoothing methods. The forecasting models predicted the demands in most fashion markets to grow, but demand for women's formal wear market was forecasted to decrease. Decrease in demand for women's formal wear market has been pronounced since 2002 when casualization of fashion market intensified, and this trend was analyzed to continue affecting the demand in the future.

Sportswear Physiological Optimization: Effects of Clothing ease, local heating and materiales (운동복의 기능성과 쾌적성에 관한 연구)

  • Lee Young Suk;An Tae Whan
    • Journal of the Korean Society of Clothing and Textiles
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    • v.15 no.2 s.38
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    • pp.127-138
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    • 1991
  • The aim of the present stud)r has been to obtain new and additional data allolwing a better design of sports garments as well as a better choice among some materiales, through measure-ment of body surface changes in the upper trunk in movement, measurement on the effects of local heating on other parts of the body and measurement of the thermal resistance of 6 types of materials applied on a manikin. In the first experiment, the upper trunk was divided in 32 Parts, the surface of which was measured by the tape method for two upper limb positions: extension at $90^{\circ}$ and $180^{\circ}$. In the second experiment, skin temperature, local thermal sensations and whole body thermal sensation were measured every 5 minutes during 40 minutes. The four areas of the shoulder, abdomen, hande and feet were heated with the hot pack at $50^{\circ}C$. In the third experiment, the regional thermal resistance of the various materials selected, in two different cases of clothing ease, have been measured by using a thermal manikin. Resultes of experiments were: 1. Extensions cause the upper front part of the trunk surface to lengthen vertically while the back tends to stretch in width. 2. Skin temperatures of the upper limbs are influenced by the abdomen and shoulder boatings. The correlation between the whole body thermal sensation and the upper trunk thermal sensation is significantly asserted. 3. Ceramic and aluminium coated materiales offer the most effective thermal resistance; ease in clothing increases the thermal resistance at the breast and the abdomen as well as the clo value of the materials.

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A Study of Purchase, Actual Wearing Conditions and Design Preferences of Sports Casual Wear -Examination of 19~39 year-olds throughout Korea- (국내 스포츠 캐주얼웨어의 구매 및 착용현황과 디자인 선호도에 관한 연구 -전국의 만 19~39세 성인남녀를 대상으로-)

  • 김선희;도월희
    • Journal of the Korean Society of Clothing and Textiles
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    • v.26 no.8
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    • pp.1286-1297
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    • 2002
  • This study was aimed at conducting a survey and analyzing its results on the purchase and wearing conditions and design preference of sports casual wear among women and men in their twenties and thirties according to region, gender, age and income. The survey was administered using a website and was conducted among the persons who purchased sports casual wear more than once a year. The statistical results were analyzed from 497 questionnaires of respondents residing in Seoul, Gyeonggi Province, six metropolitan cities and other cities and provinces. The results of this study were summarized as follows. 1) Results of wearing conditions and preference of sports casual wear : The respondents of the survey answered that they had purchased 1 or 2 clothing items for a year and the order of buying the popular wear ranked sport shirt, jacket, trousers respectively. They chose mostly shades of gray, and the most favored design type were a chin collar, a set-in sleeves, a mixed type of band cuffs and elastic band, side zip-pockets, a full-zip front fastener, alight warm-up hood, and a small front upper chest type logo; 2)Analysis of the differences in purchase and wearing conditions in accordance with region, gender, age and income : The largest proportion of respondents who answered thar had purchased 4 or more clothing items for a year were Seoul residents and in particular the residents south of the Han river. The customers under thirty usually obtained their information about sports casual wear by visiting stores in person. The men obtain a variety of information through printed materials and related Internet sites; 3) Analysis of preferential differences of the detailed partial design : The purchasers in their 20's preferred black white, and gray patterns, however that preference shifted for those in their late 20's and the preference for pastel colors increased. The purchasers in their 20's and mid 30's had a preference for a chin collar and an eight-shaped zip type pockets. The men preferred a band cuff and a detachable hood type but women favored an elastic band and a light warm-up hood type.

Meta-analysis on the Effects of Fashion Product Evaluation Attributes in Korea (국내 연구의 패션상품 평가속성 효과에 대한 메타분석연구)

  • Lee, Jung-Woo;Kim, Mi Young
    • Journal of the Korean Society of Clothing and Textiles
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    • v.40 no.6
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    • pp.1150-1163
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    • 2016
  • This study makes use of meta-analysis to statistically integrate the quantitative results of individual research on the influence of fashion product attributes on purchase; in addition, this study utilizes the effect sizes of correlation coefficients. This study was based on 24 individual studies from January 2000 to March 2015. The meta-analysis analyzed 91 effect sizes and 24 studies and calculated the correlation coefficient effect sizes. A random effect model was employed for meta-analysis because the results for the homogeneity test indicated that the effect sizes of each research were heterogeneous. The analysis results are as follows. First, when the total effect sizes of the fashion product attributes that influence clothing purchase decisions were calculated as .256; this indicated that the effect size is slightly below the mid-sized level. Second, upon examining the effect sizes of the categorized fashion product attributes, the intrinsic attributes yielded .222, extrinsic factors yielded .235, and the compiled attributes yielded .420; this demonstrated that the compiled attributes have a larger effect size than individual attributes. Third, when they were measured by the characteristics of study targets, they were larger for a mixed-gender group than women as well as for ordinary citizens than university students. When the effect sizes were measured based on the characteristics of fashion products as suggested in the study, there were significant differences with respect to sportswear, followed by SPA brand clothing, general clothing, fashion accessories, and designer clothing. The cases where the clothing were purchased in non-retail stores were found to have a slightly larger effect size than those of offline retail stores when the effect sizes were measured based on purchase routes; however, the difference was not statistically significant. Next, an investigation of the trend of effect sizes based on published year via the meta regression analysis indicated slightly larger effect sizes as shown in more recent publications, but this was not statistically significant.