• Title/Summary/Keyword: Sports and Recreation

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The Effect of Sports Shoes Benefit Pursuit on Purchase Reason, Purchase Evaluative Criteria, and Purchase Information Resource of High School Girls (여고생의 운동화 추구혜택이 구매동기와 구매평가기준 및 구매정보원에 미치는 영향)

  • Choi, Soo-Kyoung
    • Journal of the Korea Fashion and Costume Design Association
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    • v.19 no.1
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    • pp.15-25
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    • 2017
  • The purpose of this study was to investigate the effect of sports shoes benefit pursuit on purchase reason, purchase evaluative criteria, and purchase information resource of high school girls. The data were collected between June 2016 from 287 high school girls in their's, living in Seoul, Daejeon, Gwangju, Daegu, Busan, and Changwon. The data have been analyzed by using SPSS program. The methods of factor analysis, reliability, and regression have been adopted for the data analysis. The results of this study were as followings: The factors of sports shoes benefit pursuits consisted of four dimensions of fashion-pursuit, brand-pursuit, convenience-pursuit, and economy-pursuit. The factors of purchase reasons consisted of three dimensions of syntony, recreation, and economic utility. The factors of purchase evaluative criteria consisted of three dimensions of management, aesthetic appreciation, and symbolism. The factors of purchase information resource consisted of two dimensions of media and human. Sports shoes benefit pursuits had an influence on purchase reasons, purchase evaluative criteria, and purchase information resources. In particular, the fashion-pursuit of Sports shoes benefit pursuits had a great influence on purchase reasons. The brand-pursuit of Sports shoes benefit pursuits had a great influence on purchase evaluative criteria and purchase information resources. It is highly expected that this study is used as the useful sources of sports Shoes industry.

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Motivation for following College Sports Teams' Social Media Accounts (대학스포츠팀 소셜미디어의 이용동기)

  • Park, Jae-Ahm;Dittmore, Stephen W.
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.15 no.11
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    • pp.6547-6555
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    • 2014
  • This study attempted to verify what motivates fans to follow college sports teams' social media and identify the motivational factors that can best predict fans' social media consumption. Confirmatory Factor Analysis (CFA) indicated that previously identified seven motives for online consumption, i.e., information, diversion, socialization, pass-time, fanship, team support, and technical knowledge, are compatible with the use of college sports teams' social media. In addition, a results of multiple regression found diversion, socialization, fanship, team support, and technical knowledge to significantly predict the level of social media consumption while information and pass-time did not significantly affect social media consumption. In particular, socialization had the greatest influence on social media consumption.

A Study on the Recreation Carrycity of Lawn Areas in Parks(II) -Estimation of Ecological Carrying Capacity based on User Behavior- (공원잔디공간의 『레크레이션』수용능력에 관한 연구(II) -잔디공간 의 이용행태 분석 및 생태적 수용능력의 확정-)

  • 엄붕훈
    • Journal of the Korean Institute of Landscape Architecture
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    • v.20 no.2
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    • pp.1-17
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    • 1992
  • This study was carried out to estimate the recreation carrying capacity of lawn areas in parks. Recreation carrying capacity in this study is composed of two parts, ecological carrying capacity and psychological carrying capacity. As the second part, this apper deals with the estimation of ecological carrying capacity based on user behavior. The study sites were located at Bomun Resort Complex in Kyungju, Korea. And the major species of the lawn areas was Zoysia japonica. The major results ar summarized as follows: 1. The mean numbers of user for the investigation days of peak season, were estimated as 792 people for the lawn area of Doturag World, and 588 people for Seorabul Plaza. The mean use time by user were 163 minutes and 197 minutes for each site. The weighted mean use time by each activity type(passive, active, and strolling) were estimated as 85 minutes, 45 minutes, and 50 minutes, respectively. 2. Forty kinds of diverse active recreation activities were classified into six types of activity categories. Male adults preferred "sports type" activities, whereas female adults and juveniles preferred "play type" activities. 3. Ecological carrying capacity for each level was estimated as 40.7㎡/man for optimum carrying capacity. And these values were calculated on the basis of total treading areas and treading time criteria for each carrying capacity level.

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Exploratory Study of International Sports Event Life Cycle (복합종목 국제스포츠이벤트 생애주기에 대한 탐색적 연구)

  • Kwon, Kisung;Oh, Taeyeon
    • Journal of Sport and Applied Science
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    • v.3 no.1
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    • pp.1-14
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    • 2019
  • Numerous types of sporting events have been hosted in Korea during the last decades. Sport events produce various types of data, and there is a clear necessity of storing and utilizing this information. From this background, the purpose of this study is to draw complex sports categories from international sport events life cycles in order to categorize standards of knowledges management system. This study utilized qualitative methods: expert groups discussion for overall life cycle steps and in-depth interviews for detail life cycle steps. The results show that there are several life cycle steps: bidding, preparation, operation, evaluation, post management steps. To be more specific, for the bidding step, there are check, plan, implementing detail phase; and the preparation step is based on event preparation Basis Build, event preparation implementation, test and supplementation phases. For the operation step, event operation system switch, event operation during the period, finish operation phases are deducted. Evaluation and post management step do not have detail phases. Efforts to store and utilize knowledge can be one of the starting points to make the operation of sport events efficiently.

The Relationship between scuba diving participant's selective attribute, emotional response, and empirical value

  • Lee, Yoo-Chan;Jung, Sang-Ok
    • International Journal of Internet, Broadcasting and Communication
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    • v.13 no.3
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    • pp.84-91
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    • 2021
  • The purpose of this study is to investigate the structural relationship between resort selection attributes, emotional responses, and empirical values of scuba diving participants. The general population who enjoys scuba diving in Korea was selected as the population. Using the convenience sampling method, 553 of the 600 questionnaire samples were extracted as the final valid sample. For data processing, frequency analysis, exploratory factor analysis, and Cronbach's α test were performed using SPSS 23, and confirmatory factor analysis and structural equation model analysis were performed with AMOS 18. The results are as follows: First, among the sub-factors of selection attributes, equipment, facility environment, and diving point showed a positive effect on emotional response, but staff service did not have any significant effect. Second, the emotional response positively affected by the selection attribute showed a positive effect on all factors of service excellence, consumer utility, fun value, and aesthetic value of empirical value. Therefore, scuba diving resort managers must recognize the importance of equipment, facility environment, and diving point among these selection attributes of customers. And to satisfy the customer needs the resort must accurately identify the needs for diving equipment, facility environment and diving point. Various methods for this should be explored through the needs of the identified customers, and efforts should be made to provide safe equipment, comfortable facilities, and various diving points.

Assessing Students' Satisfaction in Public Universities in Bangladesh: An Empirical Study

  • RAHMAN, S.M. Mahbubur;MIA, Md. Shahin;AHMED, Ferdoushi;THONGRAK, Sutonya;KIATPATHOMCHAI, Sirirat
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.8
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    • pp.323-332
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    • 2020
  • This study aims to examine the level of students' satisfaction toward the services (i.e. accommodation facilities, transportation facilities, and recreation and sports facilities) provided by the public universities in Bangladesh. The study also aims to identify the major service factors that influence students' satisfaction in public universities in the country. A cross-sectional survey was conducted at six public universities to obtain primary data. A standardized questionnaire was distributed to a total of 500 randomly selected students to collect the data. Several statistical tools, namely, reliability analysis, descriptive statistics, correlation analysis and multiple regression analysis were employed to analyze the data. The findings revealed that recreation and sports facilities have the strongest impact on students' satisfaction in the public universities in Bangladesh. Transportation facilities also have positive and significant impact on student's satisfaction. However, the study found a negative correlation between accommodation facilities and students' satisfaction indicating that students are not satisfied with the accommodation facilities provided by the public universities. The findings of this study provide an insight about students' satisfaction that might be useful to authorities of the public universities and other higher educational institutions in designing policies for various services and facilities to be provided to their students.

The Effects of Aqua-Exercise on Body compositions and Blood components in the Elderly Women (수중운동이 노인여성의 신체성분과 혈액성분에 미치는 영향)

  • Jun, Jong-Kui;Cho, Byung-Jun;Choi, Jae-Cheong;Kim, Dong-Dae;Han, Dong-Wook
    • Journal of Korean Physical Therapy Science
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    • v.9 no.1
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    • pp.37-43
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    • 2002
  • The purpose of this study was to investigate the effects of aqua-exercise program on fitness and blood factors in the elderly women. Subjects were fifteen members living in Daejon(15 females), between 65 and 77 years of age. The subjects was put in the aqua-exercise program for 8 weeks, between July and september, 2001. The results of this study were as follows : 1. After the exercise program, there are significant differences of Fat Mass(p<0.05), Fat Distribution(p<0.01), Obesity(p<0.01), Soft Lean Mass(p<0.05). 2. After the exercise program, subjects showed Meaningful increase of SGOT(p<0.01), SGPT(p<0.001).

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The Exploratory Study for the Application of the Sports Field in the Fourth Industrial Revolution: Focus on the Social Big Data (4차 산업혁명의 스포츠 현장 적용을 위한 탐색적 연구: 소셜 빅데이터 활용 방안을 중심으로)

  • Park, SungGeon;Hwang, YoungChan
    • 한국체육학회지인문사회과학편
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    • v.56 no.4
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    • pp.397-413
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    • 2017
  • The purpose of this study is to introduce the case and to provide related information for the physical education major to handle and utilize the social big data through the exploratory study for the application of sports industry in the fourth industrial revolution. For this study, data was collected from the article database, which covers the keyword such as 'Social Big Data', 'Sports' and so on. The analyzed articles were 86 articles. As a results, The research on social big data applied to sports industry are as follows: 1) Analysis of major issues related to sports fans' interests and sports events, 2) A study on media sports engagement, 3) The prediction analysis of sports game based on the sentiment analysis, 4) Development of salary estimation model for professional player in sports, 5) Research trend analysis and so on. In conclusion, the social big data analysis technology in the sports industry and management can be utilized variously. Therefore, the specialists of the sports industry and management field need to learn the techniques, to acquire the know-how for the research project, to convert the convergence thinking.

What Motivates Chinese Sports Fans to Subscribe to Athletes' Social Networking Service Accounts? (중국 스포츠팬들의 운동선수 SNS이용 동기)

  • Park, Jae-Ahm;Li, Bo;Dittmore, Stephen W.
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.16 no.2
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    • pp.1064-1072
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    • 2015
  • This study attempted to identify the motivational factors for using athletes' SNS among Chinese sports fans. The researchers posted a hyperlink of an online survey on a total of 8 Chinese Olympians' SNS(Weibo) accounts after obtaining the athlete's approval. A total of 274 surveys were gathered from the visitors of SNS. Of the 274 surveys, 33 were discarded because of missing values. Confirmatory factor analysis and structural equation modeling revealed the following. Diversion, pass-time, athlete support, and technical knowledge were significantly and positively related to social media consumption while information, socialization, and fanship had no significant predictive effect on social media consumption.

Analysis of the Academic Research Trend of e-sports (e스포츠에 관한 연구동향 분석)

  • Oh, Sae-Sook;Kim, Dae-Hoon
    • Journal of Wellness
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    • v.7 no.2
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    • pp.113-121
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    • 2012
  • This study chose the academic journals related with e-sports for analysis among the top tier journals of National Research Foundation of Korea from 2006 to 2011 to check the academic trend Beginning in 2006, the first study of e-sports was published in the journal related with e-sports. So, the studies from 2006 to 2011 were chosen for analysis. Using Research Information Sharing Service(RISS), the keyword 'e-sports' was searched. By virtue of this process, total 27 studies were selected as final analysis. So, the academic trends are as follows. In Korea, the studies related with e-sports have started from the beginning of 2000s with internet and then it spread out via cable TV. And then from the middle of 2000s, e-sports was discussed seriously. The early subject of the studies usually focused on the measurement of e-sports based on the strategic elements as a product. After that, game addiction and violent tendency which were one of the biggest issues were raised as a constant problem and it became the academic studies of user behavior. E-sports became a recreation culture of teenagers so it has been in charge of the role of exit and the problems related with it have continuously appeared. So, the academic studies tend to have departmentalization like immersion, addiction, sociality, self-regulation and etc. But, there was a tendency that the similar contents were repeated in the view point of subject and method while the subjects were departmentalized. So, for the systematic study of e-sports, development of the unique subject, study method and verification process should be conducted continuously.