• Title/Summary/Keyword: Sponsor

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Design analysis and improvement of Korean women's basketball and volleyball uniforms (국내 프로 여자 농구와 배구 유니폼의 디자인 분석과 개선방안)

  • Kim, Sun Young
    • The Research Journal of the Costume Culture
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    • v.23 no.3
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    • pp.425-438
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    • 2015
  • This study aims to integrate sports uniform design into fashion as an effective communication means by analyzing the uniforms of women's pro basketball and volleyball teams in the country. As part of the research method, a literature review was conducted on the domestic pro sports background and women's basketball and volleyball uniforms. For empirical research, an analysis was performed of the uniforms of 12 teams in total: six women's pro basketball teams and six women's pro volleyball teams in the 2013~2014 league. The following results were obtained. First, in terms of formativeness, sleeveless shirts and shorts are basic in both basketball and volleyball. However, there are remarkable differences between the two. Shirts in volleyball are tighter, with the body figure visible, and shorts are shorter in length than those in basketball. Most basketball uniforms have a V-neckline and are collarless, while volleyball uniforms have a standup collar in all teams. Second, both basketball and volleyball apply the representative color of the sponsoring company and the team's typical color, but common colors, such as blue, navy, and white, are used in many teams, which fails to represent a uniquely differentiated image. Third, the logo or symbol of a sponsor is excessively applied to both basketball and volleyball uniforms. This downgrades the uniform's own esthetic features. Fourth, a fashionable uniform design, that reflects the bodily characteristics of women and the characteristics of the sports game would be a beneficial communication tool for all the tiers to become involved in participation and entertainment.

The Current Status and Tasks of Technology Assessment in Korea (한국의 기술영향평가, 현황과 과제)

  • Ryu, Ji-Yeon;Han, Min-Kyu;Yim, Hyun;Ahn, Byoung-Min;Hwang, Ki-Ha
    • Journal of Korea Technology Innovation Society
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    • v.13 no.4
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    • pp.617-637
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    • 2010
  • As the impact of S&T on daily life increases, efforts to predict and anticipate the adverse effects of S&T development on human society and the natural environments are reinforced. In addition, public character of S&T demands wider participation of various stakeholders in R&D process. In response to these demands, Technology Assessment (TA) was introduced in the process of S&T policy formation. The Korean TA exercises were carried out 5 times since 2003 through 2008 by Korea Institute of S&T Evaluation and Planning (KISTEP), the necessity of which was incorporated in the S&T basic law. TA in Korea has been continuously upgraded in terms of organizational structure and procedure, but still in progress to take into account of problems exposed so far. In this paper, problems of TA in Korea are examined in terms of law, sponsor, management, and utilization. Suggestions for its improvement such as sophistication of methods and linking to national S&T planning are proposed.

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A Survey on Motivation and Satisfaction of Subjects in Acupuncture & Moxibustion Clinical Trial (침구임상시험 피험자의 참여 동기 및 만족도 조사)

  • Jung, Hee Jung;Park, Ji Eun;Kim, Ae Ran;Liu, Yan;Lee, Min Hee;Kim, Jung Eun;Shin, Kyung Min;Choi, Sun Mi
    • Journal of Acupuncture Research
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    • v.30 no.3
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    • pp.109-115
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    • 2013
  • Objectives : This study was aimed to find the motivation and satisfaction of subjects who participated in acupuncture and moxibustion clinical trials and to suggest ways to improve clinical trial management. Methods : We conducted a survey and collected the data of 233 subjects of acupuncture and moxibustion clinical trials from 6 university hospitals. Results : For all 233 subjects, the mean of the total satisfaction score was 4.07 (perfect score 5.0), and the score was particularly high in aspects of the investigator and clinical research coordinator, but low in the site and sponsor aspects. There were no differences in the satisfaction degree with general characteristics. The satisfaction degree of the acupuncture and moxibustion clinical trials was strong positive correlated with participation benefits(r=0.595) and easy contact with the research team (r=0.500). Conclusions : Most subjects showed positive perception and interest in the clinical trials. Future studies should investigate how personal factors influence the satisfaction of subjects, should identify a specific classification criterion, and create a standardized protocol for the clinical trials.

Research on the CBI, senior technology entrepreneurship promotion - Based on Finland Bridge Program- (시니어 기술창업을 위한 CBI 추진방안 연구 - 핀란드 브릿지 프로그램 기반을 중심으로 -)

  • Yoo, Soonduck;Choi, Kwangdon
    • Journal of Digital Convergence
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    • v.13 no.1
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    • pp.1-10
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    • 2015
  • This paper discusses entrepreneurship as a mean to overcome problems that arise from economic growth with no job growth and with aging population. In particular, this paper focuses on senior (elderly) entrepreneurship based on technology. It examines and defines restraints of various public and private sponsor programs for senior entrepreneurship. In comparison, Bridge Program of Finland was studied and its success factors are presented. Some of these success factors are enterprise-driven program operation, diverse education program focused on successful senior entrepreneurship, providing networking opportunities among entrepreneurs, and increased awareness in social responsibility of private enterprises. This paper suggests CBI (Corporate Business Incubator) in order to promote senior entrepreneurship. This study is expected to foster economic growth and job creation through utilizing increased elderly population in today's aging demographics. In addition, this study will be able to identify direction for government's role in boosting senior entrepreneurship.

A Study of Relation between Consumers' Product Placement Effect Factors and Attitude of Advertisement (PPL 광고효과요인이 광고태도에 미치는 영향)

  • Yu, Seung-Yeob
    • Journal of Digital Convergence
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    • v.9 no.4
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    • pp.181-190
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    • 2011
  • This study aims at finding out if there are consumers' belief perception of influential factors on product placement. In addition to the difference between the perception of product placement effect factors and that of relevance on attitude of ad. For this work, this study surveyed male and female consumers. As the result, firstly we could find out the consumers perception in factors such as participation of public entertainer, undisguised description, confidence on sponsor, distinction among brands, and offer of information. Secondly, it showed that there were differences between mail and femail consumers' recognition on PPL advertisement attitude. Thirdly, there were perception on product placement effect factors and relevance on attitude of advertisement. These results will not only offer product placement making working group data describing what important belief factors are but also provide basic data for strategy of product placement maker to advertising agency, who has interestin planning to extend its business to PPL field.

An Analysis on Current Research Funding and Open Access Status for Science and Technology Articles Published by S University Faculties (이공계 학술논문의 연구비 지원 및 오픈액세스 현황 분석:S대를 중심으로)

  • Shin, Eun-Ja
    • Journal of Information Management
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    • v.41 no.4
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    • pp.1-21
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    • 2010
  • To identify current status of research funding and open access, this study analyzed the data available in science and technology articles had been published by S university's faculty members. The study showed that 71% of the articles funded by their universities or other research sponsors, whereas very few of articles have been self-archived for open access. So, government-sponsored research outputs could not be found in search engine Google Scholar. In developed countries, researchers who have received grants by the public or private sponsors should not only publish articles on scholarly journals but also deposit their digital research outputs in the repositories. Therefore, it is advisable for Korea research sponsors to strengthen and carry out open access mandate related laws. It is very important for universities as well as for their faculties that published articles' impact can be maximized by enabling open access. So, universities may as well construct their repositories and collect the contents with enthusiasm.

Quality Indicator Based Recommendation System of the National Assembly Members for Political Sponsors (품질지표기반 정치 후원금 지원을 위한 국회의원 추천시스템 연구)

  • Jung, Hyun Woo;Yoon, Hyung Jun;Lee, See Eun;Park, Sol Hee;Sohn, So Young
    • Journal of Korean Society for Quality Management
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    • v.49 no.1
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    • pp.17-29
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    • 2021
  • Purpose: During 2015-2019, the average amount of political donation to the national assembly members in Korea was 1,000 won per person. Despite its benefits such as receiving tax credits, the donation system has not been actively practiced. This paper aims to promote political donations by suggesting a recommendation system of national assembly members by analysing the bills they proposed. Methods: In this paper, we propose a recommendation system based on two aspects: how similar the newly proposed or ammended bills are to the sponsors' interest (similarity index) and how much effort national assembly members put into those bills (intensity index). More than 25,000 bills were used to measure the recommendation quality index consisted with both the similarity and the intensity indices. Word2vec was used to calculate the similarity index of the bills proposed by the national assembly member to the sponsor's interest. The intensity index is calculated by diving the number of newly proposed or entirely revised bills with the number of senators who took part in those bills. Subsequently, we multiply the similarity index by the intensity index to obtain the recommendation quality index that can assist sponsors to identify potential assembly members for their donation. Results: We apply the proposed recommendation system to personas for illustration. The recommendation system showed an average f1 score about 0.69. The analysis results provide insights in recommendation for donation. Conclusion: n this study, the recommendation system was proposed to promote a political donation for national assembly members by creating the recommendation quality index based on the similarity and the intensity indices. We expect that the system presented in this paper will lower user barriers to political information, thereby boosting political sponsorship and increasing political participation.

Components of Traditional Art Competitions During the Japanese Colonial Era - Limited to the Period from 1930 to 1941 - (일제강점기 전통예술경연대회의 구성요소 - 1930년부터 1941년까지에 한하여 -)

  • Keum, Yong-Woong
    • (The) Research of the performance art and culture
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    • no.41
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    • pp.93-131
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    • 2020
  • This article discussed the components of traditional art competitions held from 1930 to 1941. Of their various components, observations were made of hosts and sponsors, participants, and evaluations with a focus on the backgrounds and objectives of hosts and sponsors, participant aspects, and evaluation forms. Hosts and sponsors included newspaper companies, social organizations, music companies, stores, individuals, and eups. They hosted and sponsored traditional art competitions with their own respective reasons and justifications and there were multiple commercial and promotional objectives at the base. Participant aspects can be divided into gisaengs and male artists. While the participation of gisaengs was a natural phenomenon, aspects of the traditional art performance world of the 1930s and the quantitative increase of gisaengs had great effects and male artists participated because of the hidden purpose of the competitions, which was the discovery of traditional artists. Evaluation forms were divided into audience evaluations and expert evaluations. Audience evaluations began from 'pan' culture of the past and audience members involved themselves by casting votes and expert evaluations, in which master singers, master dancers, instrumentalists, and lyricists participated, came to the fore through expert courses of traditional art competitions.

Legal Aspects of Insurance Regarding Space Activities and the Situation in China: an Analysis Based on the New Development of Space Commercialization (空間活動保險法律問題及中國狀況:基於空間商業化最新發展的分析)

  • Nie, Mingyan
    • The Korean Journal of Air & Space Law and Policy
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    • v.32 no.1
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    • pp.385-417
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    • 2017
  • Insurances of space activities are divided into satellite insurance, astronaut insurance and third party liability insurance. Against the background of the rapid development of space commercialization, especially the increasing participation of private entities in space affairs, the present international and domestic mechanisms of space insurance are challenged. As a space-faring state which is in the process of developing space businesses, the regulations of space insurance in China are deserved to be discussed. Satellites insurance is at present well-developed, the "pre-launch", "launch" and "in-orbit" phases of satellites are all possible to be insured by related companies. China created the CAIA in 1997 to provide insurance for Chinese satellites. However, with more private entities start to involve in space as well as satellite industry, the regime established under the framework of CAIA is necessary to be modified, and the mechanism relating to space insurance brokers should be promoted. The astronauts are recognized as the envoy of humankind, and relevant international regulations are made to provide assistance to them in emergency circumstances. From the domestic perspective, astronauts will be fully insured. China creates a particular type of insurance for astronauts. However, once space tourism becomes a business, the insurance of the tourist will be demanded to be created. In order to promote China's space tourism, it is recommended to take the "Astronaut Group Insurance" as an optional model to space tourists, if the tourists are customers of a governmental-owned space company. Once private involvement of providing orbital/suborbital tourism service becomes a reality, new rules are required. Getting a third party liability insurance is deemed as an indispensable precondition for an applicant to get a launch permission. Domestic space laws will include provisions for the third party liability insurance. China's "Interim Measures" of 2002 realizes the importance of third party liability insurance and requires the permit holder to get it before entering the launching site. This regulation is different from the practices of other states. Concerning that China is the sponsor of APSCO, for the purpose of promoting commercial space cooperation, a harmonized approach to domestic law is recommended to be found.

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Free congregate site meal service systems for elderly at urban area (도시지역 노인을 위한 무료 급식시설의 급식 서어비스 현황조사)

  • Lee, Young-Mee;Lee, Ki-Wan;Myung, Choon-Ok;Park, Young-Sim;Nam, Hae-Won
    • Journal of the Korean Society of Food Culture
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    • v.14 no.4
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    • pp.431-446
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    • 1999
  • The purpose of this study is to examine current foodservice management practices at free congregate meal service for elderly people. Forty seven meal service centers as well as randomly selected Seoul and Kyunggido area were surveyed and interviewed and results were summarized as follows: The cost of each meal(lunch) was ranged from 1,300 won to 1,500 won and 68% of target centers were severed over 100 meals per day. Meal time for lunch begins from 10:30 am to 12:00 because great portion of elderly didn't take breakfast frequently. 52.3% of centers severed meal 5 times per week, just weekdays. 21.3% of centers employeed dietitian, 63.8% of center employeed cook. 95.7% of center were supported labor force by volunteers. Volunteer was important contribution to free meal service. Utilizing the labor force more effectively is thus a major challenge facing manager in each center. Ideal supporting system of free foodstuff, foodbank was still minor source of securing foodstuff. Most of centers(46 centers)served lunch, only one of them served breakfast and lunch. Government was the major financial sponsor, the second of them was religious organization. The large portions of financial support provided only food cost of total meal service budget. Most of center adapted self-service system. Standardized recipes were not developed and meal preparation was controlled under the experience of volunteers. Recording system of nutrition management, production control, storage and inventory control was not adapted by most of sites. It is suggested that in order to meet the change of the patterns of social and family structure, the service of the center should be offended in urban area and it is necessary to develop systematic management models for the center. It was suggested that not only financial support but also systematical support on management by the local government may be necessary to meet the goal of supply nutritionally balanced food at center.

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