• Korean journal of communication and information
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• v.69
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• pp.30-70
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• 2015

This paper is to show the relationship between power and communication. For this purpose, speech act theory has been introduced. Power is the capacity of some persons to produce intended effects on others. And the human being tries to get intended effects by perlocutionary acts through performing illocutionary acts, both of which belong to speech acts. Generally speaking, therefore, it can be said power is exercised through speech acts. Of course, in case of exercising physical force or violence, no speech act is needed. However, even violence is not totally unrelated with communication. Moreover, power other than violence is always in need of speech acts for its exercise. Including psychic force, power in general is in a close relationship with communication by mediation of speech acts. This paper, using speech act theory, attempts to examine that what is the relationship power and communication hold, that the exercise of power is the same as performing speech acts called perlocutionary acts, that the form of power is differentiated by kinds of illocutionary acts used for its exercise, and that morality of power is different according to illocutionary acts used for its exercise.

• Proceedings of the Korean Society for Language and Information Conference
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• 1994.02a
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• pp.203-212
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• 1994

• The Journal of Information Systems
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• v.32 no.4
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• pp.29-50
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• 2023

Purpose The impact of online reviews is widely acknowledged, with extensive research focused on text-based reviews. However, there's a lack of research regarding reviews in video format. To address this gap, this study aims to explore the connection between company-sponsored product review videos and the extent of directive speech within them. This article analyzed viewer sentiments expressed in video comments based on the level of directive speech used by the presenter. Design/methodology/approach This study involved analyzing speech acts in review videos based on sponsorship and examining consumer reactions through sentiment analysis of comments. We used Speech Act theory to perform the analysis. Findings YouTubers who receive company sponsorship for review videos tend to employ more directive speech. Furthermore, this increased use of directive speech is associated with a higher occurrence of negative consumer comments. This study's outcomes are valuable for the realm of user-generated content and natural language processing, offering practical insights for YouTube marketing strategies.

• The Journal of the Convergence on Culture Technology
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• v.10 no.1
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• pp.261-270
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• 2024

This study is to analyze the aspects of speech acts of greetings in the workplace by Chinese students studying in South Korea. While existing studies have mainly focused on specific expressions of 'hardship' and 'greetings', or have been tailored to improve textbooks, this study aims to analyze the realization patterns of greeting actions in the workplace by Chinese students studying in Korea, based on speech act theory. It seeks to identify the differences and similarities between Chinese students in Korea and Koreans. The method of the Discourse Completion Test (DCT) in speech act theory is used for investigation, review, and analysis. Through the analysis results, this study hopes to understand the importance of greeting expressions among Chinese students in Korea and to help develop effective greeting strategies.

• KIPS Transactions on Software and Data Engineering
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• v.5 no.1
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• pp.29-34
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• 2016

One of the most important aspects of the research on multi-agent systems is the definition of agent communication languages(ACLs) and the specification of a proper formal semantics of ACLs. In this paper, we propose an illocutionary effect-based FIPA-ACL semantics which overcomes the two traditional semantic approaches. The key idea of this new semantics is based on the semantic concepts of success and satisfaction conditions of illocutionary acts in speech act theory, and the common ground theory-based framework. As case studies using this new semantics, we define the primitive speech acts of FIPA-ACL such as inform and request. For the strengths of the proposed approach we illustrate our new semantics on an e-commerce agent purchase negotiation. Also, we compare this approach with two traditional semantic approaches for ACLs.

• Cross-Cultural Studies
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• v.27
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• pp.435-470
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• 2012

This paper aims to examine directives and its adjacency pair directives-responses in the Chinese textbook Hanyu Kouyu from the speech act theory, and give some suggestions for Chinese speaking instruction. For analysis of directives, it is important to consider context surrounding it at first. Context includes space for speaking, person who speak with, adjacent speech act, etc., so this paper considers context firstly before explaining directives and discusses how each element of context effects interpretation of its meaning. From the politeness perspective, directives and rejection as one of the responses are easy to be FTAs(face-threatening acts) fundamentally, so they are required to have some strategies for minimizing the threat, and it is found that there are strategies for positive face and negative face in the textbook. In the textbook, it is also examined that directives-responses contribute for interlocutor to accomplish social acts, for example, negotiating, insisting, maintaining, making alternative ideas, etc.

• MALSORI
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• no.29_30
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• pp.19-42
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• 1995

This paper deals with the current phonological theory named the elementary theory Before manipulating this theory with highest depth, we need to discuss the distinctive feature theory which can be estimated as playing a central role in the standard generative trends. En the element-based phonological theory, the followings might act as tile main traits in differentiating it from other theories: the notion of phonological opposition is regarded as privative one, treating the univalent element as an analysing unit in a phonological process instead of distinctive features, and the nile convention in standard theory is replaced by the element. In chapter 2, a brief history of generative theory is to be described with respect to the merits and demerits of the distinctive feature theory. In chapter 3, After dealing with the current tendency and some prominent aspects of each element theory, a couple of problems thought to be confronted by the distinctive feature theory And the analysing method taken from the element-based theory which may be regarded currently as the alternative to the problems mentioned above will be discussed mainly, The government-based theory introduced by KLV(1985, 1988) may be the main target in discussing the current topic.

• The KIPS Transactions:PartB
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• v.9B no.6
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• pp.817-826
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• 2002

In Korean dialogue honorification phenomenon may occur, an honorific pronoun may be used, and a subject or an object may be completely omitted when it can be recovered based on context. This paper proposes that in order to process Korean dialogue in which such distinct linguistic phenomena occur and to construct its representation structure we mark and use the following information explicitly, not implicitly : information about dialogue participants, information about the speech act of an utterance, information about the relative order of social status for the people involved in dialogue, and information flow among utterances of dialogue. In addition, this paper presents a method of marking and using such situational information and an appropriate representation structure of Korean dialogue. In this paper we set up Korean dialogue representation structure by modifying and extending DRT (Discourse Representation Theory) and SDRT (Segmented Discourse Representation Theory). Futhermore, this paper shows how to process Korean dialogue computationally and construct its representation structure by using Prolog programming language, and then applies such representation structure to spontaneous Korean dialogue to know its validity.

• Journal of Korean Institute of Industrial Engineers
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• v.25 no.2
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• pp.150-161
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• 1999

This paper deals with the design and development of a real-time integrated communication architecture for heterarchical SFCS(Shop Floor Control System). In autonomous agent-based heterarchical SFCS, each functional unit of parts and resources is equipped with an intelligent controller (agent) that acts as the representative of the entity. The controllers communicate and negotiate with other controllers on a real-time basis through message passing and bidding protocol to achieve mutual agreements for task sharing. ICPL(Integrated Communication Protocol and Language) is proposed for this purpose. ICPL is a language and a protocol for supporting communication among intelligent controllers. Based on the speech act theory, this paper proposes a semantic description for ICPL that associates the description of the cognitive states of controllers with the use of language primitives (message_type). Semantics for the basic set of ICPL messages is described. Eventually, an ICPL-based communication architecture can provide the implementation of the distributed and heterarchical SFCS, and makes the intelligent controller transparent to the negotiation problem.

• 기호학연구
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• no.56
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• pp.137-158
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• 2018

In 1999, the French semiotician Jacques Fontanille published his work on discourse semiotics as an attempt to overcome the limitations of structuralism. Discourse semiotics has expanded the realm of semiotics by taking a phenomenological approach that examines the structure of consciousness. Phenomenology pays special attention to the operation of human consciousness, which, instead of staying put, moves from one place to another-unbeknownst to its agent. This paper examines "Bulls" through a phenomenological approach as the short story depicts the stream of consciousness that unfolds within the inner world of Pau, the young male protagonist. The rhetorical approach to literary analysis works at the level of the speech act and directly relates to speech act theory. In rhetorics, figures and tropes are dominated by speech acts. Whereas conventional rhetorical analysis lacks a kinetic perspective as it revolves around flat semantic inspections, the discourse semiotics approach applied in this paper allows for an indepth multidimensional analysis where the analyses of ${\acute{e}}nonc{\acute{e}}$ and ${\acute{e}}nonciation$ complement each other. Presenting a peasant movement to the reader through the eyes of the young male protagonist Pau, "Bulls" is considered a significant literary feat in the history of Korea's New Literature as the work is highly regarded for its impressive depiction of a communal movement. This paper reinterprets and reevaluates the story under a new light, mainly through a rhetorical approach and a phenomenological approach that hinges on discourse semiotics.