• Korea journal of population studies
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• v.34 no.2
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• pp.91-111
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• 2011

Based on social capital theory, this study intends to understand accessed and mobilized social capital of married women with young children and the difference between two types of social capital in terms of their employment status. Factors related to accessed and mobilized social capital are also investigated. The subjects are 571 married women (284 employed and 287 unemployed) who have children younger than 5 years old. Their networks are revealed to show different composition and resource distribution according to the respective employment status. No significant difference is found in accessing social capital depending on the employment status. However, working women are capable of mobilizing more social capital for economic resources and child-care assistance than non-working women. The employment status is significant only in mobilizing social capital related to child-caring assistance. The effects of variables related to social networks of married women differ according to the types of resources sought for. The choices of married women on the employment status and child-rearing are observed in the findings of the ability to mobilize social capital for child-care assistance. The importance of kin ties and various social services for building social capital are discussed.

• The Journal of the Korea Contents Association
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• v.15 no.8
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• pp.24-36
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• 2015

Recently, interests in detecting hot topics have been significantly growing as it becomes important to find out and analyze meaningful information from the large amount of data which flows in from social network services. Since it deals with a number of random writings that are not confirmed in advance due to the characteristics of SNS, there is a problem that the reliability of the results declines when hot topics are predicted from the writings. To solve such a problem, this paper proposes a high reliable hot topic prediction scheme considering user influences in social networks. The proposed scheme extracts a set of keywords with hot issues instantly through the modified TF-IDF algorithm based on Twitter. It improves the reliability of the results of hot topic prediction by giving weights of user influences to the tweets. To show the superiority of the proposed scheme, we compare it with the existing scheme through performance evaluation. Our experimental results show that our proposed method has improved precision and recall compared to the existing method.

• The Journal of the Convergence on Culture Technology
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• v.2 no.1
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• pp.93-98
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• 2016

As information technologies are rapidly developed recently, social networking services through a variety of mobile devices and smart screen is becoming popular. SNS is a social networking based services which is online forms from existed offline. SNS can also be used differently which is confused with the online community. A modelling algorithm is a variety of techniques, which are assocoation, clustering, neural networks, and decision trees, etc. By utilizing this technique, it is necessary to study to effectively using the large number of materials. In this paper, we evaluate in particular the performance of the algorithm based on the results of the clustering using Facebook Insights data for the EM algorithm to be evaluated as a good performance in clustering. Through this analysis it was based on the results of the application of the experimental data of the change and the South Australian state library according to the performance of the EM algorithm.

• Journal of Korea Port Economic Association
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• v.30 no.1
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• pp.73-96
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• 2014

Competitiveness of container ports has been traditionally evaluated by capability of individual ports to provide services to customers or their service quality. However, since container ports are connected by container shipping networks to varying degrees, the status of the ports in liner shipping service networks also determines competitiveness of the ports. Sometimes same ports may play different roles in different forms of shipping networks. Shipping network connections that formulate in container ports therefore have more significant impact on their performance than service capabilities they have. This study aims to explore how the shipping and port network has been structured and changed in the past and to examine the network characteristics of ports using Social Network Analysis(SNA). In this SNA study, nodes in the network are the ports-of-call of the liner shipping services and links in the network are connections realized by vessel movements, such that the liner shipping networks determine the port networks. This study, therefore, investigates the liner shipping networks and through its results demonstrates the network characteristics of the ports that are represented by the four centrality indices. This provides port authorities and terminal operating companies with managerial implications to enhance competitiveness from customers' perspectives.

• Informatization Policy
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• v.18 no.3
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• pp.25-49
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• 2011

As a way to gather diverse information required for everyday living, the importance of social networks has been growing. Social network services have been spreading rapidly because of diffusion of the Internet, evolution of social network sites, and recognition of the importance of social networks. Recently, the social network service has been evolved based on a new paradigm, Web 2.0, pursuing participation and openness. Following the adoption of Web 2.0 technologies, the social network service allows users to make and maintain new relationships in a more convenient way. Users of the social network service tend to reveal their personal information, and share their ideas and content with other people; in the process they become aware of their existence, feel satisfaction with life and exert influence to others as a member of the society. This study uses higher order factor analysis to analyze factors that affect the intention of using the social network service. A research model was developed with second-order factors including perceived social presence, perceived gratification and perceived social influence. First-order factors are grouped by technical, individual and social factors. Smart PLS 2.0 was used to conduct empirical analysis. The analysis results supported the validity of the research model.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2013.05a
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• pp.568-570
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• 2013

NFC represents the 2nd generation of the proximity contact-less technology, which beyond the RFID, supports peer-to-peer communication, and enables consumer access to aggregated services, anytime, anywhere, with any type of consumer stationary and mobile devices. NFC is a short range device wireless technology designed to exchange data, initiate connections with other wireless networks and act as a secured smart key for access to services such as cashless payment, ticketing, on-line entertainment and access control. In this paper, the NFC services for social networking applications are studied, and the signal flow of SNS application based on NFC P2P for smart devices and server model is proposed.

• International Journal of Internet, Broadcasting and Communication
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• v.14 no.1
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• pp.219-223
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• 2022

The Internet can deliver various information and services at the lowest cost without time and space constraints while targeting the world among all existing means of communication. Unlike traditional media such as TV, newspapers, and radio in the past, promotions through mobile environments allow target customers to use two-way low-cost, high-efficiency promotional strategies regardless of time and place. With the development of the Internet, social media has developed into a place to acquire information about favorite companies and their products. Social media greatly contributes to the production of text, photos, videos, and various networks, and has expanded global communication and communication media through the interaction and sharing of various information. In addition, through social media, users can communicate in various ways, reveal themselves, and share and exchange information such as knowledge and personal thoughts. In line with these changes, corporate marketers and sellers are striving to provide consumers with appropriate information more quickly. We aims to find out about social media marketing strategies useful for companies.

• Journal of the Korean Society of Clothing and Textiles
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• v.44 no.4
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• pp.639-656
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• 2020

Consumers' shopping experience has recently expanded to mobile and social networks; in addition, online fashion retailers started to focus on real-time interaction services as an emerging marketing tool. This study explores the consumer' shopping experience based on social live streaming services (SLSS) to investigate consumer's response behavior and effects through perceived service quality. An online survey method was conducted and a total of 186 female consumer panels were collected. The results indicate that cognitive communion of co-experience had a significant effect on perceived SLSS service quality (responsiveness, contents informativeness, playfulness, system availability). Service quality of SLSS (responsiveness, contents informativeness, and playfulness) had significant effect on trust in SLSS seller while system availability had no significant effect. Also, trust in seller showed significant effect on purchase intention. Last, it was confirmed that the moderating effect of purchasing experience of SLSS was significant in the relationship between cognitive communion and responsiveness/playfulness. There was also an additional significant moderating effect of purchasing experience between system availability and trust in seller.

• Journal of Information Technology Services
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• v.14 no.3
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• pp.49-65
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• 2015

As South Korean large business groups, also known as Chaebol, have broadened their influence in the domestic economy, it is important to analyze the influence of internal transactions among Chaebol affiliates on their performance. In this paper, relationship between internal transactions and efficiency of Chaebol affiliates has been analyzed. Top five Chaebol groups in South Korea are selected; they include Samsung, Hyundai Motors, LG, SK, and Lotte group. Based on internal transactions among affiliates, social networks are constructed for each Chaebol group to analyze centrality, network structures and cliques. Data Envelopment Analysis (DEA) was conducted to examine the efficiency of the Chaebol affiliates. Then, correlations between the degree centrality and the efficiency of Chaebol affiliates were analyzed, and the network structures of Chaebol groups are presented. The result shows that positive correlations between degree centrality and efficiency are observed among four Chaebol Groups. This paper shows that the Social Network Analysis (SNA) techniques can be used in the empirical research for the analysis of internal transactions of Chaebol groups.

• Journal of Communications and Networks
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• v.17 no.2
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• pp.126-132
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• 2015

In mobile computing research area, it is highly desirable to understand the characteristics of user movement so that the user friendly location aware services could be rendered effectively. Location based social networks (LBSNs) have flourished recently and are of great potential for movement behavior exploration and datadriven application design. While there have been some efforts on user check-in movement behavior in LBSNs, they lack comprehensive analysis of social influence on them. To this end, the social-spatial influence and social-temporal influence are analyzed synthetically in this paper based on the related information exposed in LBSNs. The check-in movement behaviors of users are found to be affected by their social friendships both from spatial and temporal dimensions. Furthermore, a probabilistic model of user mobile behavior is proposed, incorporating the comprehensive social influence model with extent personal preference model. The experimental results validate that our proposed model can improve prediction accuracy compared to the state-of-the-art social historical model considering temporal information (SHM+T), which mainly studies the temporal cyclic patterns and uses them to model user mobility, while being with affordable complexity.