• 제목/요약/키워드: Social Communication

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Adolescent Perceptions of Social Media in a Pacific Rim Community

  • Holmes, Robyn M.;Liden, Sharon;Shin, Lisa
    • Child Studies in Asia-Pacific Contexts
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    • 제3권2호
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    • pp.81-103
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    • 2013
  • This study explored social media use among 50 adolescents attending a public high school in a non-Western community. Adolescents participated in focus group interviews and completed a written self-report survey. Findings revealed that these teenagers use electronic communication forms such as phone texting and social networking sites to connect with friends and family. They show a preference for Facebook, YouTube, and Instagram, do not engage in risky Internet behavior, and acknowledge both positive and negative aspects of electronic communication forms. In addition, their selection of electronic communication forms is dependent upon several factors that include the strength of the relationship and type of discourse exchange. For example, they reserve phone texting and cell use, which are more private communication mediums for family and friends. Electronic communication did not replace face-to-face interactions; rather it complemented and extended those interactions. Findings support existing literature on adolescent social media use and those shared with other collectivist cultural groups.

Mobile Communication Group Polarization: Effects of Communication Cues and Anonymity

  • Suh, Eung-Kyo
    • 유통과학연구
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    • 제14권8호
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    • pp.101-112
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    • 2016
  • Purpose - The objective of this study is to identify the effects of the communication cues and anonymity on group polarization in mobile communication settings, both in terms of route and extent. Research design, data and methodology - Laboratory experiments were conducted to achieve the above research objective; the effect of communication cues on group polarization with social presence as mediation and the direct effect of anonymity, social presence, and perceived cohesion were analyzed. The experiments were conducted by the participation of 240 people, who were divided into 48 groups of 5 people. Results - According to the results, the difference in intergroup polarization due to communication cues and anonymity was insignificant. From this analysis, the structural equation model, communication cues and anonymity did not affect group polarization through social presence. Moreover, anonymity did not affect group polarization through perceived cohesion; however, anonymity directly affected group polarization. Conclusions - This research can help to explain the discussions and the related decision-making actions on internet forums, which have recently come to the rise as well as provide foundational basis in newly establishing policies for the forums.

부모-자녀간 의사소통과 청소년의 자아존중감 및 사회성 발달과의 관계 (The Relationship among the Parent-Adolescent Communication, Adolescents Self-Esteem, and Social Development)

  • 이희자;김경원
    • 한국생활과학회지
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    • 제9권3호
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    • pp.283-295
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    • 2000
  • The purpose of this study was to examine the relationships among parent-adolescent communication, adolescents self-esteem, social development, and home environment. Home environment includes sex, father's vocations, mother's employments, parents educational level, and religions. 275 adolescents (186 males and 89 females students) were selected from middle schools in Seoul. The results indicated that there was no significant difference in parent-adolescent communication, adolescents self-esteem and social development according to environmental factors, such as parents' age, educational level, and religions. Also adolescents self-esteem was highly correlated with parent-adolescent communication, especially with mother-adolescent open communication. Finally, adolescent development of sociality was highly correlated with parent-adolescent communication, but not significant relationship with mother-adolescent reverse-functional communication.

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동영상의 사회적 시청 동기와 만족도 및 지속의도에서 커뮤니케이션 행위의 조절효과 분석 (Social Viewing Motivations, Satisfaction, and Continuous Use Intention: Moderating Effects of Communication Behavior)

  • 조은영;임소혜
    • 한국멀티미디어학회논문지
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    • 제23권10호
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    • pp.1331-1338
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    • 2020
  • Social viewing has become an increasingly common viewing pattern by combining SNS use with video-watching. Accordingly, social viewing has attracted much scholarly attention, but a more comprehensive understanding of the process and effects of social viewing is warranted. For this, this study incorporated social viewing motivations, viewer satisfaction, and the continuous use intention, taking the viewer's communicative behavior into account as a possible moderator. This study conducted an online survey (N=334). Among four motivations, enjoyment, sharing and expression were significant predictors of program and communication satisfaction. Information, however, was only associated with program satisfaction but not with communication satisfaction. The moderating effects of three communication behaviors, production, sharing, and reception, were discussed in the relationship between user motivations and viewing satisfaction and continuous use intention. Production behaviors played a significant moderating role in between enjoyment, information, sharing, and communication satisfaction. Sharing moderatied information, sharing, and program satisfaction, whereas reception was not a significant moderator.

'사회적 소통'을 위한 아파트단지 공용공간의 계획목표 및 전략 도출 (Deduction of the Design Objectives and Strategies of Communal Spaces in Apartment Complexes for 'Social Interaction and Communication')

  • 임연수;최재필
    • 한국주거학회논문집
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    • 제22권3호
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    • pp.1-14
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    • 2011
  • 'Sustainable Development' has become one of the most important concepts of the 21st century, and efforts are being made to actively apply this conception in various fields of social studies. Sustainability can be discussed in terms of economy, environment and society. In the case of social sustainability, a key motivation is the weakened bond within communities that is an unfortunate characteristic of modern society. The core of social sustainability is therefore in promoting 'social interaction and communication' through constructing communities and physical environments that support them. This study is based on the understanding that areal enlargement of physical environment doesn't guarantee the vitality of created community spaces. The purpose of this study is to deduce the design objectives and strategies of communal spaces in apartment complexes for social interaction and communication. Social interaction and communication can be divided into two aspects: between a complex and the local society, and within the complex itself. Nine design objectives are deduced from sixteen research reports published by public research institutions after 2000 and several design strategies are found through architectural analyses of influential examples based on 5 fundamental values of communal space planning.

간호대학생의 대인불안과 의사소통능력의 관계에서 자기효능감의 매개효과 (The mediating effect of self-efficacy on the relationship between social anxiety and communication ability in nursing students)

  • 유미진;한혜숙
    • 한국간호교육학회지
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    • 제27권3호
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    • pp.298-305
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    • 2021
  • Purpose: This study aims to identify the relationship between nursing students' social anxiety and communication ability, and in particular, to determine the mediating effect of self-efficacy. Methods: A total of 187 nursing students enrolled at four universities in Korea completed surveys between August and September 2020. The measurements included the Global Interpersonal Communication Competence Scale, self-efficacy scales, and interaction anxiousness scales. Data were analyzed using descriptive statistics, an independent t-test, one-way ANOVA, Pearson's correlation, multiple regression following the Baron and Kenny method, and bootstrapping for mediation. Results: Communication ability was significantly negatively correlated with social anxiety (r=-.61, p<.001) and significantly positively correlated with self-efficacy (r=.77, p<.001). Furthermore, self-efficacy had a partial mediating effect on the relationship between social anxiety and communication ability. Conclusion: The findings of this study suggest that communication ability can be improved if individual characteristics such as social anxiety and self-efficacy are considered. Therefore, when developing communication ability improvement programs for nursing students in the future, it is considered important to actively consider these personal characteristics.

아버지의 부부간 의사소통, 자아존중감 및 사회적 지지와 청소년이 지각한 아버지 양육참여 간의 관계 (Father's Child-rearing Involvement with Adolescent Children : Relationships with Marital Communication, Self-Esteem and Social Support)

  • 김희화
    • 아동학회지
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    • 제29권5호
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    • pp.181-195
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    • 2008
  • This study examined the effect of father's marital communication, self-esteem, and social support on 7 paternal involvement factors : leisure-life, proffering information, discipline, academic support, tradition-inheritance, material support, and everyday life. Instruments were the Korean Scale of Paternal Involvement (Kim, 2005), Marital Communication Scale (Olson, et al, 1987), Self-Esteem Scale (Rosenberg, 1965), and the Social-Support Scale constructed by the researcher. Subjects were 248 8th grade students and their fathers in Busan. Results showed that marital communication positively influenced degree of father's discipline and tradition-inheritance; father's self-esteem positively influenced degree of father's material support; father's social support positively influenced degree of father' leisure-life, proffering information, academic support, and everyday life of their adolescent children.

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Social Media Marketing Strategy

  • Nam, Jeongjung;Kang, Min Jung
    • International Journal of Internet, Broadcasting and Communication
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    • 제14권1호
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    • pp.219-223
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    • 2022
  • The Internet can deliver various information and services at the lowest cost without time and space constraints while targeting the world among all existing means of communication. Unlike traditional media such as TV, newspapers, and radio in the past, promotions through mobile environments allow target customers to use two-way low-cost, high-efficiency promotional strategies regardless of time and place. With the development of the Internet, social media has developed into a place to acquire information about favorite companies and their products. Social media greatly contributes to the production of text, photos, videos, and various networks, and has expanded global communication and communication media through the interaction and sharing of various information. In addition, through social media, users can communicate in various ways, reveal themselves, and share and exchange information such as knowledge and personal thoughts. In line with these changes, corporate marketers and sellers are striving to provide consumers with appropriate information more quickly. We aims to find out about social media marketing strategies useful for companies.

Exploiting Group Social Capital in Systems Development Projects

  • Park, Jun-Gi;Lee, Seyoon;Lim, Gyoo Gun;Lee, Jungwoo
    • 한국IT서비스학회지
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    • 제15권1호
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    • pp.131-152
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    • 2016
  • Group social capital can be defined as an intangible asset that promotes knowledge sharing and social interaction. It is posited here that the group social capital raised and nurtured among group members positively influences on team performance in IS (Information Systems) development projects. And communication effectiveness is selected as a critical antecedent and its detailed relationships with the dimensions of group social capital are analyzed. Effective communication plays important role in ISD project teams by integrating knowledge from different areas. Moderating effects of project phase between the sub-dimensions of social capital and project performance are investigated. Hypotheses are tested using data from 131 project teams of 85 manufacturing firms. The results indicated that Communication effectiveness positively impacted sub-dimensions of social capital (social ties, trust, and shared vision). Moreover, the team performance is influenced by shared vision and trust, leaving social ties as a leading subcontract, as theoretically proposed in prior research. The project phase moderates the impact of shared vision on team performance.

사회적 의사소통장애의 임상적 이해 (Clinical Implications of Social Communication Disorder)

  • 신석호
    • Journal of the Korean Academy of Child and Adolescent Psychiatry
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    • 제28권4호
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    • pp.192-196
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    • 2017
  • Social (pragmatic) communication disorder (SCD) is a new diagnosis included under communication disorders in the neurodevelopmental disorders section of Diagnostic and Statistical Manual of Mental Disorders-5. SCD is defined as a primary deficit in the social use of nonverbal and verbal communication. SCD has very much in common with pragmatic language impairment, which is characterized by difficulties in understanding and using language in context and following the social rules of language, despite relative strengths in word knowledge and grammar. SCD and Autism Spectrum Disorder (ASD) are similar in that they both involve deficits in social communication skills, however individuals with SCD do not demonstrate restricted interests, repetitive behaviors, insistence on sameness, or sensory abnormalities. It is essential to rule out a diagnosis of ASD by verifying the lack of these additional symptoms, current or past. The criteria for SCD are qualitatively different from those of ASD and are not equivalent to those of mild ASD. It is clinically important that SCD should be differentiated from high-functioning ASD (such as Asperger syndrome) and nonverbal learning disabilities. The ultimate goals are the refinement of the conceptualization, development and validation of assessment tools and interventions, and obtaining a comprehensive understanding of the shared and unique etiologic factors for SCD in relation to those of other neurodevelopmental disorders.