• 디지털융복합연구
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• 제19권3호
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• pp.167-176
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• 2021

최근 빅데이터 분석 기술이 발전하면서 사회 이슈를 분석하기 위해 그 동안 많은 텍스트 마이닝 기법을 활용한 연구들이 진행되어왔다. 사회이슈를 도출하기 위한 기존의 연구들을 살펴보면 다량의 텍스트 데이터를 뉴스, SNS 등으로부터 수집하여 토픽 모델링, 네트워크 분석 등의 기법을 이용하여 데이터로부터 이슈를 추출하고 분석하는 방식으로 연구들이 이루어져왔다. 사회 이슈는 다양한 사회현상들이 누적되어 나타나는 결과물이다. 하지만 기존 연구들이 가지는 한계점은 사회적으로 나타나는 이슈, 즉 결과에 대한 분석에 초점이 맞춰져 있어 해당 이슈의 발생 원인을 밝히는 것에는 한계를 가진다는 것이다. 사회이슈에 적절하게 대응하기 위해서는 어떠한 사회이슈가 존재하는지를 확인하는 것뿐만 아니라 사회이슈의 발생 원인을 파악하는 것이 필요하다. 이러한 한계점을 극복하기 위해서 본 연구에서는 사회 이슈와 관련한 텍스트로부터 사회이슈의 원인이 되는 요인을 도출하는 방법을 국어학의 품사이론을 기반으로 제안하였다. 이를 위해서 2017년 1월부터 2019년 12월까지의 3년 동안의 사회이슈와 관련한 뉴스데이터를 수집하여 수집된 텍스트 내 단어들의 인과관계를 인과문형을 찾아 분석한 후 기존 텍스트마이닝 기법 접목하여 사회이슈의 원인 단어들을 찾는 방법론을 제안하였다.

• 한국콘텐츠학회논문지
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• 제21권7호
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• pp.271-280
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• 2021

본 연구의 주 목적은 빈곤원인 인식이 복지의식에 미치는 영향력을 살펴보고, 빈곤원인 인식과 복지의식간의 관계에서 정부신뢰의 조절효과를 검증하는 것이다. 이를 위해 2019 한국복지패널 14차년도 자료를 활용하여 부가조사를 최종 완료한 만 20세 이상 가구원 2,027명을 대상으로 분석하였다. 분석은 위계적 회귀분석을 활용하여 설명력(R²)의 변화량을 확인하였고, 결과는 다음과 같다. 첫째, 빈곤원인 인식의 하위요인 중 개인책임론은 복지의식에 부적인 영향력을 보인 반면, 사회구조책임론과 운명론은 정적인 영향력을 보였다. 둘째, 정부신뢰는 복지의식에 정적인 영향력을 나타내었다. 셋째, 정부신뢰의 조절효과는 일부 검증되었다. 즉, 빈곤원인 인식의 하위 요인 중 개인책임론과 복지의식 간, 그리고 사회구조책임론과 복지인식 간의 영향 관계에서 정부신뢰의 조절효과가 확인되었다. 본 결과를 통해 사회구성원들의 복지의식 향상을 위해 빈곤원인에 대한 인식뿐 아니라 정부신뢰 등 사회적 자본의 강화가 매우 중요함을 확인하였다. 이를 바탕으로 본 연구의 논의점 및 의의, 제한점 등을 제시하였다.

• 한국의류산업학회지
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• 제16권5호
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• pp.756-765
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• 2014

Customer-company (C-C) identification is the perceived fit between the identities of a consumer and an organization. If a consumer identifies with a company that places a high priority on being socially responsible, a consumer who also values social responsibility may support and patronize that business because of the link between something that is important to both them and the company. Because C-C identification may explain the success of cause-related marketing (CRM) in the fashion industry, we investigated the effect of an image resulting from CRM on ratings of brand attributes (e.g., distinctiveness, credibility, attractiveness), identification with the brand, attitude toward the brand, and customer loyalty. Participants also responded to open-ended questions reflecting their rationale for their ratings of brand attributes. Data were collected from a convenience sample of undergraduates (n = 228) enrolled at Midwestern University in the U.S. Structural equation modeling revealed that as ratings of the social responsibility of the cause-related marketing effort increased so did perceptions of the brand's distinctiveness, credibility, and attractiveness. Participants identified with a brand when they rated the brand as attractive. Participants' identification with a brand had a significant impact on attitudes toward the brand and customer loyalty (e.g., purchase intention, willingness to spread positive word-of-mouth). Content analyses of open-ended responses supported the idea that brand images stemming from CRM exert an important influence on consumer's ratings of brand attributes. Fashion marketers interested in cause-related marketing will find success with efforts that increase customer identification.

• 복식
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• 제51권3호
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• pp.141-153
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• 2001

The Purpose of this research is to compare the feminine modesties expressed in the clothes of women's college students in 1980s and 1990s, and to find out the social cause of the change of modesty by reference data. Korean women's college students in 1980s considered feminine modesty very important in the selection of clothes but students in 1990's had quite different attitudes. The major cause of this change may be due to the fact that the traditional conservative values in clothes were diminished in 1990's. The main cause of different values in 1980s and 1990s is the rapid social change of korean society in this Period. The concrete factors of changes were the change of authoritarian aesthetic values and the Positive orientation to diversity individuality sensibility and sexuality.

• 아동학회지
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• 제33권3호
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• pp.23-43
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• 2012

The purposes of this study were to verify the frequency of and causes and expression types of anger in children, which had been identified by means of a Q-tool and to investigate the relationship among the types of causes and expressions of anger, emotional intelligence, and social competence. The subjects of this study were 1,018 children aged between 8 to 10 years of age. MANCOVA and Logistic regression analysis were utilized. The major findings of this study were as follows : (1) a Q-Tool was developed through the selection of statements representing the feature of each type of anger, in terms of both-cause and expression. (2) Social competence revealed significant differences according to children's gender and emotional intelligence revealed significant differences according to children's gender and the types of anger causes, and (3) Emotional regulation out of subordinate variables of emotional intelligence, and interpersonal adjustment out of subordinate variables of social competence affected the types of expressions of anger in children.

• Asia Marketing Journal
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• 제11권3호
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• pp.205-224
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• 2009

기업이 사회에서 차지하는 역할이 갈수록 증가하면서 기업이 수행해야 할 사회적 책임역시 증가하고 있다. 과거 일부 대기업을 중심으로 수행되어왔던 기업의 사회적 책임 활동(CSR)은 이제 소비자를 접하는 모든 기업에서 중요한 기업 활동의 일환으로 평가되고 있다. 이러한 기업의 사회적 책임 활동 중 소비자의 구매활동에 직접적이며 긍정적인 영향을 미치는 대의명분 마케팅(cause-related marketing)은 특히 많은 관심을 받고 있다. 국내에서 이러한 대의명분 마케팅의 모범적인 사례가 바로 한국 암웨이의 대의명분 마케팅 사례이다. 한국 암웨이는 2000년대 중반 일부 다단계업체들의 탈법적 활동으로 인해 악화되어진 소비자들의 인식을 '뉴트리라이트 어린이 건강 지킴이' 캠페인과 같은 대의명분 마케팅 활동을 통하여 극복할 수 있었다. 본 사례에서는 한국 암웨이가 10여년에 걸쳐 수행해 오고 있는 대의명분 마케팅 활동에 대하여 살펴본다. 특히 한국 암웨이의 대의명분 활동이 타 기업들의 사회공헌활동과 차별화 될 수 있었던 구체적인 요인을 살펴본다. 마지막으로 한국 암웨이의 대의명분 마케팅 활동에 대한 향후 방향과 시사점 등을 논의하였다.

• 한국사회복지학
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• 제42권
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• pp.199-224
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• 2000

Homelessness became a major social problem in Korea. And the homeless presents many kinds of problems in social functioning. In studies on the homeless, Physical and mental health, alcohol and subtance abuse, the vulnerability of the social support have been frequently described as major characteristics of the homeless. Of the homeless' psychosocial characteristics, this article focused on the lack of the social support, which plays a important role on the exit from homelessness. The lack of social support has been mentioned as cause for homelessness. But a few researchers stressed the perspective that the homelessness causes the lack of social support. This article analyzed empirically the lack of social support among the homeless in terms of "social disaffiliation". This article hypothesized: (a) as longer homeless duration, the extent of the perceived social support would be decreased, (b) as longer homeless duration, the magnitude of the social network would be decreased, (c) as longer homeless duration, the ratio of the homeless in social network would be increased. Survey data collected from 355 homeless persons (sheltered homeless) at 82 shelters in Seoul. The result of analysis supports 'social disaffiliation hypotheses'. The result of this study suggests that the social work intervention to strengthen social support and social network be critically important in homeless shelter.

• Asian Journal for Public Opinion Research
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• 제3권2호
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• pp.84-105
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• 2016

The instability of social norms on the Internet causes the diversity of social identification. Meanwhile, the anonymity of online social identity and the chaos of the role-playing among the interacting participants cause an ambiguity of identity recognition, which intensifies anxiety about interpersonal interaction. Methods that promote face-to-face interpersonal interaction through the reconstruction of the identification to the social system and intergroup trust is worth further research. Based on a telephone survey of urban residents in thirty-six cities in China (N=1080), the study focuses on the influence of Internet use on interpersonal interaction of urban residents and the mediation effect of social identification. The results show that Internet use has a negative effect on the interpersonal interactions of urban residents, and social identification plays a mediating effect between Internet use and interpersonal interaction. Implications of the results are discussed.

• Environmental Analysis Health and Toxicology
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• 제26권
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• pp.9.1-9.9
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• 2011

Objectives: In order to evaluate which temperature index is the best predictor for the health impact assessment of heat stress in Korea, several indexes were compared. Methods: We adopted temperature, perceived temperature (PT), and apparent temperature (AT), as a heat stress index, and changes in the risk of death for Seoul and Daegu were estimated with $^1{\circ}C$ increases in those temperature indexes using generalized additive model (GAM) adjusted for the non-temperature related factors: time trends, seasonality, and air pollution. The estimated excess mortality and Akaike's Information Criterion (AIC) due to the increased temperature indexes for the $75^{th}$ percentile in the summers from 2001 to 2008 were compared and analyzed to define the best predictor. Results: For Seoul, all-cause mortality presented the highest percent increase (2.99% [95% CI, 2.43 to 3.54%]) in maximum temperature while AIC showed the lowest value when the all-cause daily death counts were fitted with the maximum PT for the $75^{th}$ percentile of summer. For Daegu, all-cause mortality presented the greatest percent increase (3.52% [95% CI, 2.23 to 4.80%]) in minimum temperature and AIC showed the lowest value in maximum temperature. No lag effect was found in the association between temperature and mortality for Seoul, whereas for Daegu one-day lag effect was noted. Conclusions: There was no one temperature measure that was superior to the others in summer. To adopt an appropriate temperature index, regional meteorological characteristics and the disease status of population should be considered.

• 한국복식학회:학술대회논문집
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• 한국복식학회 2003년도 International Costume Conference
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• pp.52-52
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• 2003

As clothing, fashion is changed by life circumstance, reform of social custom, condition of economy, inner or outside every accident and complicately psychologic a main cause work. But definite and great accident like revolution or War is originated. The War effect in clothing, eating, housing life, specially social culture affect social culture have an affect.