• 제목/요약/키워드: Sneakers

검색결과 43건 처리시간 0.016초

온라인 환경 하에서 제품가격의 동적인 변화에 대한 탐색적 연구 (The Exploratory Study of the Dynamic Price Changing under the On-line Context)

  • 나경수;손영석
    • 한국콘텐츠학회논문지
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    • 제20권2호
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    • pp.511-521
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    • 2020
  • 본 연구는 온라인상에서 판매되는 동일한 제품들이 각각 다른 가격으로 판매되는 현상에 영향을 조망하는데 연구의 목적이 있다. 이를 위해서 온라인상에서 가격 분산에 대한 영향을 미치는 4가지의 요인을 중심으로 탐색적인 연구를 진행하였다. 첫째로 제품의 고유 속성인 제품의 평균가격, 최고가격, 최저가격, 둘째로 시장요인인 출시연도, 출시개월 수, 공급업체 수 셋째로는 소비자요인인 해당 제품에 대한 리뷰수와 평가태도 등의 요인들이 가격분산에 어떤 영향을 미치는지 파악하는 것을 본 연구의 초점으로 설정하였다. 연구의 분석을 위해 온라인의 가격비교 사이트 중에서 대표적인 서비스인 다나와를 통해서 대상제품군을 선정하였다. 먼저 제품군을 제품 컨셉에 따라서 효용적 개념의 제품과 쾌락적 개념의 제품군으로 구분하여 효용적 개념의 제품군으로 노트북, 세탁기 그리고 쾌락적 컨셉의 제품군으로 백팩과 운동화를 각각 200개씩 전체적으로 유효 표본을 400개를 선정하여 분석하였다. 분석 결과 효용적 컨셉의 제품은 평균가격, 최고가격, 최저가격, 출시연도, 유통점 수, 리뷰의 수가 가격분산에 유의한 영향을 미치는 것으로 나타났으며, 쾌락적 컨셉의 제품군은 평균가격, 최고가격, 최저가격, 출시연도, 유통점 수, 리뷰 및 평가가 가격 분산과 긍정적인 관계가 있는 것으로 나타났다. 본 연구를 통해서 온라인 가격분산 현상을 확인할 수 있었으며 이와 관련된 변수들도 검증할 수 있었다. 유통점 마케팅 담당자들 관점에서는 가격분산을 유지하기 위해서 역시 이러한 변수들을 고려해서 전략을 수립할 필요가 있을 것으로 보인다.

Hip-hop Fashion에 나타난 스타일 연구(硏究) - 국내외(國內外) Hip-hop 뮤지션을 중심(中心)으로 - (A Study on Style of the Hip-hop Fashion)

  • 이지현;정은숙
    • 패션비즈니스
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    • 제6권1호
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    • pp.116-127
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    • 2002
  • The hip-hop fashion of the nineteens is just as important in hip-hop as in rapping, breaking, or graffitiwriting to young people. Hip-hop fashions major influences range from martial-arts moves, to street-gang uniforms and paraphernalia. Hip-hop fashion grew and evolved with the subculture. The identification with street-gang culture is important to hip-hop in general and still set the pace for hip-hop fashion. There are things that are necessary fashion components for each segment of hip-hop life. So even prisons are now selling prison clothes. Explaining the look, The rawest street element is a jail element, so the strongest statement is a uniform with shirts and trousers that match perfectly, like a jail piece. Insiders can detect the away of gang and prison culture on the iconography of seemingly innocuous brands. Hip-hop glam is part of an evolution of hip-hop style. Rap's gone luxe, and it is women who are leading the high-fashion charge. They wear in diamonds and fur. Now it is a very glam. Now, many brands are upping their marketing activities through a focus on their women's lines in advertising, and featuring hot celebrities. There is also a lot of rethinking of looks going on. Sexy and tight is emerging as the style of choice in this market and fabrications are becoming more important, as designers refine and upgrade their women's line. The clothes of hip-hop glam were the ordinary with the extraordinary: Designer fur and leather with athletic team jerseys, Nike sneakers, diamond bracelets and mall brands like Guess and Fubu. The hip-hop musician's sporty hip-hop looks has amply young people. The hip-hop looks of baggy jeans, oversized shirts and rugged outerwear have become a part of mainstream fashion. Hip-hop fashion has the characteristics of being sporty. In the 90s, Military look has got one of the fashionable hip-hop fashion style. It does not have inner symbolic meaning or ideology but it only represents a fashion trend and revival fashion. Not only fashion designer but also hip-hop musician selected the trend for hip-hop fashion style.

The Effect of Shoe Heel Types and Gait Speeds on Knee Joint Angle in Healthy Young Women - A Preliminary Study

  • Chhoeum, Vantha;Wang, Changwon;Jang, Seungwan;Min, Se Dong;Kim, Young;Choi, Min-Hyung
    • 인터넷정보학회논문지
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    • 제21권6호
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    • pp.41-50
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    • 2020
  • The consequences of wearing high heels can be different according to the heel height, gait speed, shoe design, heel base area, and shoe size. This study aimed to focus on the knee extension and flexion range of motion (ROM) during gait, which were challenged by wearing five different shoe heel types and two different self-selected gait speeds (comfortable and fast) as experimental conditions. Measurement standards of knee extension and flexion ROM were individually calibrated at the time of heel strike, mid-stance, toe-off, and stance phase based on the 2-minute video recordings of each gait condition. Seven healthy young women (20.7 ± 0.8 years) participated and they were asked to walk on a treadmill wearing the five given shoes at a self-selected comfortable speed (average of 2.4 ± 0.3 km/h) and a fast speed (average of 5.1 ± 0.2 km/h) in a random order. All of the shoes were in size 23.5 cm. Three of the given shoes were 9.0 cm in height, the other two were flat shoes and sneakers. A motion capture software (Kinovea 0.8.27) was used to measure the kinematic data; changes in the knee angles during each gait. During fast speed gait, the knee extension angles at heel strike and mid-stance were significantly decreased in all of the 3 high heels (p<0.05). The results revealed that fast gait speed causes knee flexion angle to significantly increase at toe-off in all five types of shoes. However, there was a significant difference in both the knee flexion and extension angles when the gait in stiletto heels and flat shoes were compared in fast gait condition (p<0.05). This showed that walking fast in high heels leads to abnormal knee ROM and thus can cause damages to the knee joints. The findings in this preliminary study can be a basis for future studies on the kinematic changes in the lower extremity during gait and for the analysis of causes and preventive methods for musculoskeletal injuries related to wearing high heels.