• 한국의류산업학회지
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• 제21권2호
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• pp.141-150
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• 2019

Online recommendation services help people search for an appropriate product among a huge assortment in stores that also minimize consumers' choice overload. People with a need for uniqueness are likely to prefer this online recommendation service based on individual needs and tastes. This study verifies the effect of consumers' choice overload and similarity avoidance in consumers' evaluation towards an online recommendation service with a focus on innovativeness and use comparability. Two-hundred consumers participated in this study and data were collected through an online survey firm. A mock retailer's webpage was created and showed six types of sneakers, which was presented as a result of product recommendation based on consumers' personal information. Data was analyzed using confirmatory factor analysis (CFA), analysis of variance (ANOVA), and regression analysis. The results show that people with a high similarity avoidance perceive an online recommendation service as an innovative and compatible service. They also perceive a high level of use compatibility for an online recommendation service, especially when it is difficult to choose a product under choice overload. Innovativeness and use compatibility of an online recommendation service increase behavioral intention. The results of this study can contribute to strategies to start online recommendation services from online retailers' websites that identify circumstances in which consumers can adopt innovative services in a positive manner.

• 복식문화연구
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• 제29권2호
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• pp.185-203
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• 2021

The aim of this study was to reveal the modern succession and reinterpretation of brand identity through the case of Balenciaga design presented by Demna Gvasalia through a review of the literature, design collection, and design review analysis. The design collection analysis was conducted from 2016 F/W to 2020 F/W, when Demna Gvasalia commenced responsibility for the Balenciaga collection. A total of 12 articles from overseas fashion magazines and newspapers were analyzed. A modern reinterpretation of Demna Gvasalia's Balenciaga design is as follows. First, he introduced luxury mode to reflect a sense of the times and introduced luxury street looks based on street and sports sensibilities, showing various styles without specific concepts. Second, by sharing universal sensibilities based on pragmatism, he proposed an easy-to-wear outfit for daily life to demonstrate the everydayness of fashion. Third, as a new exploration of traditional structural beauty, the design of Cristobal Balenciaga was reinterpreted through the conversion of items, overlapping outfits, and the introduction of high-tech technologies. Fourth, by taking a conceptual approach to fashion, he has renewed the spirit of experimentation and modernity shown by Cristobal Balenciaga. Fifth, with the presentation of a new icon, new styles of sneakers such as Triple S and Speed Runner are presented as new icons. He inherited the original mindset and creative approach of the house's founder, Cristobal Balenciaga, and reinterpreted it from a contemporary street sensibility and pragmatic perspective.

• 한국의상디자인학회지
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• 제24권3호
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• pp.1-15
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• 2022

The purpose of this study is to compare and analyze the perception of men's fashion before and after the COVID-19 pandemic. TEXTOM allowed the collection of Big Data based on the term 'men's fashion'. As for the data collection periods, Jan. 1, 2018 to Dec. 31, 2019 was set as the pre-COVID-19 era, while Jan. 1, 2020 to Dec. 31, 2021 was set as the post-COVID-19 era. The top 50 words in terms of appearance frequency were extracted from the data. The extracted words were processed using network centrality analysis and CONCOR analysis using Ucinet 6. Research findings were as follows. 1) In the pre-COVID-19 era, the appearance frequency of 'men' was the highest, followed by 'fashion', 'men's fashion', 'brand', 'daily look', 'suit', and 'department store'. These words came up with a high TF-IDF values. Network centrality analysis discovered that 'men', 'fashion', 'men's fashion', 'brand', and 'suit' had a high level of connectivity with other words. CONCOR analysis showed four significant groups: 'fashion item and styles', 'fashion show', 'purchase', and 'collection'. 2) In the post-COVID-19 era, the appearance frequency of 'men' was the highest, followed by 'fashion', 'brand', 'men's fashion', 'discount', 'women', and 'luxury'. These words also displayed high TF-IDF values. Network centrality analysis found that 'fashion', 'men', 'brand', 'men's fashion', and 'discount' had a high level of connectivity with other words. CONCOR analysis showed four significant groups: 'fashion item and style', 'fashion show', 'purchase', and 'situation'. 3) Before the outbreak of the pandemic, men were interested in suits to wear to the office, daily look, and fashion shows in Milan and Paris. They often purchased menswear in multi-brand and open stores. However, they were more interested in sneakers, casual styles, and online fashion shows as social distancing and working from home became common. Most purchased menswear through online platforms.

• 한국의류학회지
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• 제48권1호
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• pp.50-65
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• 2024

By analyzing the style of creator avatars in the world of Metaverse, which is emerging as a fourth-generation social media platform, this study aims to identify the meta-fashion tastes of Generation Z (Gen Z) creators (born in the late 2010s and early 2020s) and to analyze the extent to which current trends in the fashion market are influencing meta-fashion. The research method uses a case study to compare meta-fashion and current fashion trends. First, five Gen Z fashion creators on ZEPETO were selected to analyze the meta-fashion styles presented by this group. In the end, a total of 100 fashion styles were analyzed by combining 50 items each from the current meta-fashion and real fashion trends. The fashion styles were found to be hip-hop, easy-casual, punk, lovely feminine, and sexy, and the main fashion items were analyzed as jeans, hip-hop style pants, sneakers, tight crop tops, dresses, tattoos, chain accessories, and dyeing. Meta-fashion is the emergence of items similar in shape to those popular in the current fashion market, but are more exaggerated or show off the human body than actual fashion items.

• Human Ecology Research
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• 제62권2호
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• pp.303-315
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• 2024

In response to recent changes in gender equality and social awareness among female college students, we sought to investigate whether there were corresponding changes in their preferred fashion styles and items. A survey was conducted with 200 women in their twenties to determine whether they were aware of gender equality and social change, as well as their preferred fashion styles and items at both the time of college admission and the current time. Awareness of gender equality was divided into two factors: feminism and a perceived increase in women's social power. A significant difference was observed in the fashion styles of female college students in their twenties between the time of admission and the current time. Compared with the past, the preferred style has changed to gender-neutral rather than feminine, useful rather than aesthetics, character rather than fashion, sporty rather than elegance, and casual rather than formal. Preferred items included pants rather than skirts, sneakers rather than shoes, socks rather than stockings, long skirts rather than short skirts, and backpacks rather than handbags. The level of attention paid to campus attire per week decreased over time. No correlation was found between gender equality awareness and preferred fashion style, while feminism was correlated with preferred fashion items. The degree to which attention was paid to campus attire per week was correlated with feminism, but was not correlated with a perceived increase in womens' social power.

• 한국의류산업학회지
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• 제16권6호
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• pp.945-953
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• 2014

This study aims to develop protective pants to relieve impact from falls and to present basic data for the development. The survey results are as follows; First, 45% of the respondents were in their 60s and 55% of them were in their over 70s and older. Also, 64% of them have fallen once for the past year and 36% of them have fallen twice or more. The older they were, the more there were those who have fallen twice or more. This indicated the older people has experienced more fall accidents again after a initial fall accident. Second, as per accident situations, the survey showed that fall accidents happened the most in the winter and in the afternoon (12-18 pm). Also, it happened on a street mostly and they were wearing sneakers or hiking boots when they got a hurt slipped in a front or side by missing their step in a walk. The injury areas are mostly knee and ankle. They had the bruises or a sprain in their knee and ankle mostly. The rate of bone fracture was 19.5%. Therefore, the protection area to falls in lower body is the knee. But hip and hip joint should be protected with knee as well because those are usually be broken when it is damaged. Third, approximately 80% of those who were hospitalized for treatment had surgery. Patients who had surgery were rather in their over 70s than in their 60s. The older they were, the more serious their fracture was. The period of hospital or outpatient treatment is more than three weeks in many cases. They responded their health got worse after falls. Aftereffects of accidents were physical discomfort, anxiety and medical costs. Falls to the old makes physical damage, psychological damage, which cause reduced physical activity and the increased cost of health care with economic losses. So it results on a negative impact on the life of the old. Fourth, elderly females were rarely aware of impact protective clothing and they have never purchased such clothing. For impact protective pants, the major consideration was suitable design for their body types. They liked casual style with front or side pockets and simple designs without any patterns or decorations. As per pants materials, they responded that they need functionality, activity and elasticity. Among the functional points, insulation of cloths are considered importantly, so the heat reservance of material in the impact protective pants should be considered carefully.

• 한국의상디자인학회지
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• 제19권4호
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• pp.93-104
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• 2017

This study is a basic study to develop shoe last design technology to enhance and revitalize the competitiveness of the handmade shoes. In-depth interviews were conducted with four manufacturers in Seongsu-dong to identify the production status and design technology of shoe lasts. The result of the research is as follows. Firstly, shoe lasts for adults are produced at intervals of 5mm between 245mm-285mm for men's shoes, and between 220-260mm for women's shoes. The production rate of women's shoes was high in the order of general type, boot type, and sandal type while men's shoes mainly produce general type. Secondly, the master last size and ball girth rating for men's and women's shoes were analyzed to EE-EEE grade at 260mm and D grade at 235mm. The length of the master last for men's shoes is 276-290mm, the heel width is 60-65mm, the ball width is 88-90mm, the ball girth is 250mm, and the waist girth is 248mm. The length of the master shoe last for women's shoes is 236-245 mm, the heel width is 50-55mm, the ball width is 78-80mm, the ball girth is 211~213mm, and the waist girth is 213~215mm. Thirdly, the last grading deviation is 5mm in length, the heel width is 0.5mm, the ball girth is 3.5mm, and the ball with is 1.2mm. The ball girth dimensions of Oxford type, slip-on type, and sneakers type are made at 250mm, 248mm, and 245mm for men's shoes. For women's shoes, the ball girth dimensions of pump type, loafer & boot type, and sandal type are made at 211~213mm, 214~215mm, and 211mm. Fourthly, t+he construction of the automation system is insufficient and almost completely depends on manual production.

• 한국의류학회지
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• 제33권6호
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• pp.869-879
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• 2009

본 연구의 목적은 테크토닉 문화 및 패션의 특징을 파악하고, 한국과 프랑스에서 테크토닉 문화와 패션이 갖는 특수성을 밝히는 것이다. 특히 그 동안 주로 연구되었던 영 미권이 아닌 한국에서 하위문화가 어떻게 확산, 향유되는지에 주목하였다. 테크토닉은 2000년 프랑스 파리의 한 클럽에서 등장한 댄스 장르이자 음악 장르로, 인터넷을 통해 전 세계적으로 전파되었다. 테크토닉 패션은 슬림한 라인, 강렬한 색상, 하이탑 스니커즈를 특징으로 하는데, 이러한 패션 스타일은 동시대 패션의 흐름과 맞물리면서 테크토닉 댄스와 음악의 성격을 표현한다. 프랑스와 비교하여, 한국 테크토닉 패션 스타일은 남성의 경우 진한 메이크업과 모히칸 헤어를 잘 시도하지 않으며, 여성은 짧은 치마로 섹시함을 강조하는 경향이 있다. 테크토닉의 발생지인 프랑스에서는 테크토닉이 긍정적인 사회적 놀이문화로서 자리매김했으나, 한국의 테크토닉은 그 이미지만이 차용되어서 연예인의 패션 스타일이나 광고 수단으로 상품화되었다. 하위문화로서 테크토닉은 놀이성, 상품성, 디지털 통신매체의 적극적인 이용이라는 특수한 성격을 가진다. 테크토닉을 즐거운 댄스에 참여하는 것으로 여기는 프랑스에서는 놀이성이 두드러지고, 테크토닉을 시각적인 흥미요소로 여기는 한국에서는 상품성이 두드러진다. 이러한 성격의 차이가 두 나라의 테크토닉 패션에 차이를 가져왔다.

• 패션비즈니스
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• 제6권6호
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• pp.19-33
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• 2002

In the middle of economic and mental riches in the 21st century, the importance of well being and the pursuit of happiness are emerging as the new trend. Thus the lifestyle that values comfortable and practical naturalness and intrinsic merits has come to influence the human life rather than the old showing-off and formal desire. In addition to this, the spread of the five day week has given more leisure time, which has led to the increasing interest in health and leisure. The interest in sports has skyrocketed since the successful holding of the 2002 Korea and Japan World Cup event. All these changes to the lifestyle have contributed to the fusion of luxury wear and sports wear. As the result of the consumers in the 21st century having more classified and upgraded way of living thanks to the settlement of the above-mentioned lifestyle and the enlargement of the leisure sports culture, there has appeared the wellness kin, who value the importance of life and the nature and believe in the idea that they can reconstruct the environment in the way they can enjoy their lifestyle and pursue happiness. They favor healthy fashion items and think much of exercise, nutrition, and rest. They pursue the natural and comfortable style, whose ideas came from simple exercises such as health training and yoga and the easy and comfortable look observed at resorts. Their fashion style can be divided into three of fitness fashion, yoga fashion and resort fashion. First, the boxer fashion is characterized by the relaxing design and practicality. The major items of the fashion include running shirt-styled upper clothes, training pants, hooded shirts and sneakers. Simple and comfortable look should be induced from the combination of the items. Second, the yoga fashion was motivated by the comfortable yoga wear. It advocates stress-free spirit and comfortable and stable naturalism. Along with the advantages of the good feeling to wear and the functionality to help exercise better, the yoga fashion gives the wearer enough room to move around in, using the unique lines. Third, the resort wear refers to the kinds of clothes you tend to wear at the beach and the park. There are various kinds of the resort look; bathing suits, the beach wear you can wear with the bathing suit, the resort evening wear, the full-side look that you try on top of the bathing suit and is made of the same material of the bathing suit, and the marine look, the symbol of the summer. In short, the study attempted to investigate many trends occurring as the result of human recent increasing interest and concern in the quality of life, and the impacts of them on the fashion world. This kind of research that examines the background of the times and society will help to grasp with the fashion trends of the present and the future. And more studies should be conducted on the development of new and original design in clothes fashion, which reflects the characteristics identified in this kind of research.

• 융합정보논문지
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• 제8권1호
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• pp.9-14
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• 2018

본 연구는 맨발 보행과 운동화 착용 보행에서 보행주기의 차이를 비교하여 보행역학에 따른 신발 개발에 기초자료를 제공하고자 한다. 발의 변형과 이상이 없는 정상 성인 여성 30명을 대상으로 보행 주기를 측정하였다. 먼저 운동화를 착용하고 보행하여 주기를 측정한 후, 맨발로 보행하여 주기를 측정하여 데이터를 얻었다. 이후 두 데이터를 대응표본 T-test를 이용하여 비교하였다. 실험 결과 맨발 보행에서 입각기 좌측(p<.001), 우측(p<.005), 체중부하기 좌측(p<.009), 우측(p<.002), 전유각기 좌측(p<.002), 우측(p<.011), 양하지 지지기(p<.004)가 증가하였고, 중간 입각기 좌측(p<.016), 우측(p<.001), 유각기 좌측(p<.001)이 감소하였다. 이는 맨발 보행이 다양한 발의 감각의 입력을 증가시켜 보행안정성이 높은 보행이 가능해 졌다고 보여 지며, 향후 보행 주기에 의거하여 맨발보행과 가까운 신발 개량이 필요하다고 사료된다. 향후 신발의 개량을 위해 신발 종류에 따른 보행주기 연구가 필요할 것이다.